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Brochure
More information from http://www.researchandmarkets.com/reports/2603795/
South Africa - Lighthouse of Africa
Description:
South Africa has a population of 51 million with nearly 49% of the total population under 24 years of age.
World Bank has classified South Africa as a upper middle income economy which would drive the country’s
domestic spending.
South Africa’s domestic IT consumption is increasing as a result of various government projects like E-Health,
e-governance and infrastructure projects. SMB’s in South Africa have a relatively high IT adoption rate with
nearly 63% of the SMB’s having their own websites. Government initiatives like Accelerated and Shared
Growth Initiative for SMB’s would give further impetus for IT adoption. IT/ITeS, automobile, retail, banking
and real estate sectors are growing at a positive rate. Meanwhile, Macro KPIs are experiencing pressure as a
result of various factors like decreasing exports, rising NPA’s and rising unemployment. Corruption is
relatively low as compared to other countries such as Nigeria and Indonesia, but the country still lacks a
dedicated anti-corruption agency to oversee corruption rules and charges. Despite this South Africa ranks
highest among the African countries in terms of ease of doing business and would attract investors from
around the world.
'South Africa - Lighthouse of Africa' provides insights on South Africa's macro-economics, demographics,
labor markets, key industry verticals and IT market landscape. The reportwill serve as a one-stop shop for
key information regarding doing and winning business in the country.
Contents:
1. Summary
a. Summary - Macroeconomic Environment
b. Summary - Industry Insights
c. Summary – IT Market Landscape
d. Essential Facts
2. Macroeconomic Environment
a. GDP Forecasts - Steady GDP growth driven by high value commodity exports and growth of banking,
IT/ITeS real estate sector
b. Financial Performance – Fiscal Policy under pressure owing to rising government spending due to
decreasing FDI and private investments
c. Governance scores – Score decently on governance scores; anti-corruption haven’t had much success with
high corruption still evident in public sector
d. Demographics details – Large growing old population
3. Infrastructure Overview
a. Infrastructure Spending: Over $30 billion spending on infrastructure in 2012
b. Roadways: Largest road network in the Africa 747,000 km
c. Railways: Over 31,000 km of railway network
d. Aviation: 10 major airports with domestic airlines dominating with 62% market share
e. Seaways: Over 2964 Kms of coastline and 8 major ports
4. Industry Insights (Details include Market size, growth, drivers, trends and inhibitors)
a. Automobile: Car sales increased by 9.2% with exports rising as well
b. Banking: South African Banks witnessed 10.7% growth
c. Telecom: With 62 Mn mobile subscribers, mobile penetration rate of has reached to 127%
d. IT/ITeS: Domestic IT Spending increased by 9%% to $ 10.8 Billion
e. Retail: Over $ 72 Bn retail sales; 4.8% YoY growth
f. Real Estate: 62% urbanization level to drive Real-Easte
g. Energy: Contributes 3% to country’s GDP with rising electrification rate of 76.5%
h. Education: Contributes 7% to the country’s GDP
i. Health: $ 33 Bn healthcare expenditure
j. Aviation: 2.1% contribution to country’s GDP; More than 35 Million airline passengers
5. IT Market Landscape
a. Connectivity - PC, Broadband and Mobile Penetration: Robust IT spending driven by government spending
but low growth of economy might hamper growth
b. IT Spending and SMB spread: Robust IT spending driven by government spending and initiatives for SMB’s
c. Social Media an Digital Advertising: High levels of Social Media Penetration
d. Government ICT Plans: Driving ICT uptake through various initiatives and National Broadband Policy
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