Download MetroNets

Austin Community Internet:
Keeping it Weird
March 11, 2006
MetroNets:
Enabling Community Internet
New Opportunities on the Horizon
• Metropolitan Broadband Networks (“MetroNets”)
– Infant industry will extend broadband - still being defined
• Community Internet
– Next frontier: customizing and localizing the Internet by community
Cisco Aironet Mesh Network Node
Mounted on a Street Light
Open Standard Radio Mesh
Today/Tomorrow
Wired IP
Network
WiMAX
T-1/E-1
DSL
Ethernet to
Fiber Ring
Backhaul
MetroMesh
Routers as
Wired Gateways
Wi-Fi/WiMAX
MetroMesh
Routers
Wi-Fi
/WiMAX
Clients
• Wi-Fi: Unlicensed; already ubiquitous
• WiMAX: Licensed, improved mobility and QoS; Intel promise
of ubiquity
MetroNets:
Enabling Community Internet
New Opportunities on the Horizon
• Social Networks, Specialized Content & Applications (Voice, etc)
– Social Communities meet GeoCities
– Common Interests, Activities and Events
• Austin is a Laboratory to integrate the Social Networks and the
Internet  the “Social Internet”
– University area MetroNet in Spring 2006
– Open Invitation to define a new business model and paradigm
SocialNet:
Realizing the Vision with Local Connectivity
ReSocializing
• Social Internet (“SocialNet”)
– individuals have different identities, several communities
– interconnect social networks with common language
– Interconnect communities with community portals
– Profiles and Networks interconnect and tie Communities together
• Social Networks are Isolated Islands
– Individuals pick one or more social networks to join, but are limited
on how many they can participate in – an exclusive, closed model
– Closed niche approach looks like isolated LANs from 15 years ago
SocialNet:
Realizing the Vision with Local Connectivity
ReConceptualizing
•
Applications & Content will ride on/incorporate a Social Network Platform
•
Local Relevance is the vital element of Communities and Relationships
– Connect virtual world tools with real world meetings & relationships
– New S/W Applications facilitate better functioning of this new model
Media Morphing:
TV, Radio, Internet  Community Portals
ReVisioning
• Swimming in a Sea of Choice: Imagination Unbounded
– Search and Referral tools help us to find what we’re looking for
– Inter- and Intra-community search and referral has highest valu
• MicroChunking: form follows function
– Alternative continuum: from streaming media to media packet download &
storage
– Open the library of old content AND enable expansive new types of content
– Referral and Search (Amazon & Google) using subject/location tagging, site
mapping
Media Morphing:
TV, Radio, Internet  Community Portals
ReVisioning
• Mashups
– Harness emergence and convergence and community innovation
– Innovation on the edge – enable community with tools and platform
• Intentional Development based on new potential, not tradition
– Looking forward by creating a new center of the universe not tied to tradition
• Hollywood, Silicon Valley = problem?
– Incumbents evolve, Control markets & access
• Austin, Seoul, Tokyo = solution
– Pioneers stage revolutions, Leverage networks & innovation
Telecommunications Morphing:
Big v. Local: Two Models Coexist
ReInventing
• The ATT Vision – Putting the Past back into the Future
– Carrier Network is Dominant - fixing Judge Green’s mistake, 22 years later
– Telecommunications is a Scale Business  Monopolies & duopolies rule
– Telecom Centric View: Toll Road vision, Smart Pipes
• The Internet Vision – Putting New Tools & Paradigms to Work
– Public IP Network as alternative to private networks
– Media-centric, public/private cooperative models
– IT Centric View: Smart IP applications on a Dumb Pipe
A “500 Year Change”
Bigger than Guttenberg
ReBorn: A New Renaissance
Change Axis
Challenges
Response
Incumbent Powers
• Hold on & Evolve
• Embrace Reality
• Keep power
• Slow things down
• Organize & Execute
• Speed things up
• New Vision = Old Vision
• Mobilization
• Lack Tools & Incentives
• Change the Rules
• Define Paradigm
• Change the Rules
Crisis of Imagination • Stuck in Old Paradigm
Pick Your Poison
Defining Success
Newly Empowered
• Think Bigger
• Blinders On
• Bureaucracy
• Tactical Plan
• Partner with Allies
• Commoditizing markets
• Grab Your Share v.
• Increasing Competition
• Rising Costs
• Collaborate & Cooperate
• Focus to Win
• Market Dominance
• Changed Paradigm
• Fee-based World
• Carriers control
• Commercial subsidies
• Edge beats Core
Local Call to Action:
Come Work & Play on the New Austin MetroNet
ReNewal
• University Area Network to launch this Spring
– Community Internet Portal Vision & Strategy
– Optimal User Interface Model
– Customize for Austin Media Content, Tools, Community
• Team Formation
– Local developers can design their own development platform
– Commercially-sponsored Content Model
– Unique Austin Approach – Keep Austin Weird, Turn On the City of Ideas
– Wireless Enabled Community Development
Invitation to Create
ReAct
• Weekly Development Meetings
– Local developer leadership to make it happen
– Tasks and Committees
– Portal Creation
– Viral Marketing
• Contact John Cooper
– [email protected]
– 512-828-7759
– 512-771-0507