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Transcript
Spotlight on Contactless
Ryan Altern
Product Marketing Manager EMEA
Agenda
• Introduction to Contactless
• Contactless Payment
• State of Rollout
• VeriFone Contactless Strategy
• Product Roadmap
• NFC
2
Introduction to Contactless
3
Short Range RF Technology
Interaction between two devices, based on
RF induction, to exchange data
Main characteristics:
• Short range interaction (from a few centimeters up to a few
meters)
• Suitable for transmission of small amount of data
• Interaction generally between an active device (with power
source) and a passive device (has no power source of its own,
powered by the active device)
4
Where is RF Technology is Used?
RFID
• Automatic identification of objects or bodies
• A tag containing the coil (antenna) is attached to the
object
• Used for: storage control, freight control, anti-theft in
shops, animal control
• Generally not secure
Access Control
• Used to control entrance by reading the entrant’s
card
• Generally not secure
Transfer of Information
• Short range data transfer to distribute information
• Used for: access to content, data exchange (ie. ‘NFC’)
Contactless Payment
5
Is the term ‘RFID’
synonymous to
‘Contactless’ in
the payment
world? …..NO!
‘Contactless Payment’
is the industry term.
• RFID is associated
with non-secure data
transfer
• Please Do not refer to
Contactless Payment
as RFID!
Contactless Payment
6
Definition and Features
Non-cash payment transaction
No physical connection between the consumer payment device
and POS/reader
Using standard payment network infrastructure
• Targeted for small value transactions
– Usually the equivalent of up to $25/€15/£10
– Targeting cash transactions
• Main benefit: quick transaction
– Other conditions for quick transaction:
No PIN and No Signature
– Easy to operate, no need to orient card
• Flexible Form Factors:
– Contactless smart card
– Key Fob
– Mobile Device (cellular phone, PDA)
7
Market Drivers and Benefits
For Card Associations and Issuers
• Increase card transaction volume and revenue by replacement of
cash transactions
• Minimal change to infrastructure
For Merchants
• Fast transaction time, queue shortener
• Greater spend at checkout, no cash shortage
• Less cash handling – less errors and fraud
• Reduced terminal maintenance (higher MTBF)
• Competitive differentiation
For Consumers
• Transaction speed and convenience
• No need to carry cash
• Fraud Reduction through reduced card skimming
8
Target Market Segments
• QSR
• Pharmacies & drugstores
• Convenience stores
• Supermarkets
• Deli stores
• Kiosks
• Vending machines
• Sport stadiums
• Parking
• Transit
9
Association Contactless Schemes
• Scheme called PayPass
Sometimes also called OneSmart PayPass
• PayPass MagStripe: MasterCard’s contactless-magstripe
application
• PayPass M/Chip: MasterCard’s EMV-like application
• Scheme called Visa Contactless
Previously called Visa Wave (remained as Visa AP initiative)
• MSD: Magnetic Stripe Data; Visa’s contactless-magstripe
application
• qVSDC: quick Visa Smart Debit/Credit; Visa’s EMV-like
application
• Scheme called ExpressPay
• Specification differentiates EMV and Non-EMV transactions
• EMV specification is a subset of their EMV-chip spec
• Magstripe scheme only
• Similar to Visa MSD
10
Payment Solution Requirements
Cardholder Indicators
Landing zone:
• Landing zone frame is clearly marked
• Tapping icon in center of landing zone
• Card scheme icons (those the reader is certified for)
LEDs:
• Visa, PayPass and AMEX require 4 single-light (green) LEDs
– Left one lit – ready to accept card, all lit in sequence to indicate card
reading
• Visa AP and MC AP adopted a 4 color scheme: Blue – ready to
accept card, Yellow – card reading, Green – successful
transaction, Red – transaction failed
11
Payment Solution Requirements
Cardholder Indicators
Buzzer:
• Audio sequence to indicate card reading
• Failure may also be indicated by a special tone
Display:
• Can be used as an alternative visual indication (4 circles
sequentially appear to indicate card reading) instead of LEDs
• Can be used, although not mandatory, to display transaction
amount and messages
– Common in EMV-like schemes
12
Contactless: State of Rollout
13
14
15
16
17
VeriFone Contactless Strategy
18
Contactless Strategy Overview
1
2
3
4
19
Step One:
OEM with Channel Partner to Market
Step Two:
Fast-Track to Market
with ODM Partnership
Step Three:
Abstract and
De-Risk Revenue
Step Four:
Invest and Develop
Intellectual Property
Contactless Strategy Overview
1
2
3
4
20
Step One:
OEM with Channel Partner to Market
Step Two:
Fast-Track to Market
with ODM Partnership
Step Three:
Abstract and
De-Risk Revenue
Step Four:
Invest and Develop
Intellectual Property
1
OEM Channel Partnership
OEM partnership with ViVOtech allows:
1. Immediate increase in available products
– QX110 (Peripherals)
– QX110T (Taxi)
– QX110D (Vending & QSR)
2. VeriFone to recognize revenue now
– 8,000+ Shipments to date
3. VeriFone part-numbers streamlines shipments
– Standard VFI part-numbers (P153)
ViVOtech’s cross licensing agreement ensures that
OEM sales will not prevent us from developing our
own technology or locking our customers into a 3rd
party interface.
21
Contactless Strategy Overview
1
2
3
4
22
Step One:
OEM with Channel Partner to Market
Step Two:
Fast-Track to Market
with ODM Partnership
Step Three:
Abstract and
De-Risk Revenue
Step Four:
Invest and Develop
Intellectual Property
2
Fast-Track Contactless to Market
ViVOtech has enabled VeriFone to drastically diminish
our time to market and develop products in parallel
ODM Agreement / Reference Designs:
• Vx 810
• QX120
VFI Peripheral
• MX800 Series
Programmable
PIN pad
Consumer Facing
By partnering with
ViVOtech, we are
able to accelerate
the Cultural
Transformation &
VeriFone’s Core
Competency
23
•
•
•
•
•
•
•
Leverage proven firmware & design resources
Sales Account Support & Documentation
Assisted with antenna design
Provided certification guidance
Provided level 1 debugging at ViVOtech labs
Provided technical support and training
Custom firmware (NETS, NCR, McDonalds)
Contactless Strategy Overview
1
2
3
4
24
Step One:
OEM with Channel Partner to Market
Step Two:
Fast-Track to Market
with ODM Partnership
Step Three:
Abstract and
De-Risk Revenue
Step Four:
Invest and Develop
Intellectual Property
3
Hardware Abstraction
Cross Licensing Agreement
Abstract core technology
Insulate customer from
technology / firmware
Perpetual, free, irrevocable
licensing of ViVOtech’s API
• Allows VeriFone the option to
migrate towards our own
technology when we’re ready,
meanwhile retaining benefits
gained throughout the ViVOtech
relationship
• Ability to emulate ViVOtech
protocols on future products
Time
25
Contactless Strategy Overview
1
2
3
4
26
Step One:
OEM with Channel Partner to Market
Step Two:
Fast-Track to Market
with ODM Partnership
Step Three:
Abstract and
De-Risk Revenue
Step Four:
Invest and Develop
Intellectual Property
4
VeriFone’s Intellectual Property
• Become increasingly self sufficient and self
sustainable by investing into VeriFone’s
contactless technology
PINpad 1000SE Contactless (PIN Entry)
Mobile Terminal Vx670 Contactless
• Transitioning to VeriFone’s internal contactless
technology is plug and play / seamless due to the
cross licensing agreement, hardware abstraction,
and cDTK API
• Today's contactless application will work with
tomorrow’s internal technology, and will work
across our entire product line
“One Contactless Platform, Many Contactless Solutions”
27
Contactless Product Roadmap
28
Contactless: Product Portfolio
OP 4100
Vx 670
Features
Vx 810 DUET
SIM 700/
Vx 700
Vx 810
PINpad 1000SE
MX800 Series
QX120
QX720 QSR
(Non-EMV)
Vx 610
with
module
QX110
Peripheral
29
PIN Entry
Programmable
Multimedia
Unattended
Wireless
Contactless Roadmap
Vx670
Contactless
Integrated
PP1000SE
Contactless
Qx720
Contactless
Vx 7xx
Durable \
Outdoor
Contactless
OP4100
MX760
Contactless
MX MSR
Contactless
MX CTLS
Module
Module
Field \
Modular
Vx810
CTLS
Qx120
Peripheral
Qx-110
Family
30
In Development
Available
Peripherals: QX110
EMV Contactless Peripheral
Merchant & Consumer LEDs
Customer &
Association Branding
EMV Contactless
Capable
Various Stands
& Mounts
Available Now
• Being positioned for use with Countertops, ECRs,
or other devices with processing capability
31
Peripherals: QX120
Merchant & Consumer LEDs and
light bar
128 x 64 Display
High Contrast, White Back-Lit
Buzzer
Overlay Branding
LED-Backlit Contactless Symbol
Underneath the Landing Zone
is the RF Antenna
3 Key USPs: 1. Supports EMV and MSR applications
Currently in Beta!
2. Can be connected to most host devices
3. Product from the leading POS solutions vendor
32
PIN Entry: PP1000SE
Features
 PP1000se compatibility (cabling, stands, applications)
 Serial connectivity (USB conversion option)
 Applications
• Paypass Mstripe and Mchip
• Visa MSD and qVSDC
• Discover and Amex
• Visa AP
• DVT – Mid Aug
• Beta Start Mid Sep
• SR Late Oct
33
33
Programmable PIN Entry: Vx810
• Program Schedule
• DVT Unit availability – July
• Beta Start – August \ September
• Product Release – September \ October
• IDV Update
• Larger form factor and centered antenna for easier
customer use
• Larger antenna size for increased performance
•Similar installation procedure
34
34
Multi-lane: MX8x0
Positioning
• ¼ VGA PCI PED certified
• High-end full screen multi-lane retail offering
• High quality display & touch panel with multimedia capability
Key 3 USP
MX870
• Display quality and multimedia capability
• Cross-platform software compatibility
• Global platform
Versions/
Variants
• MSR Only
• MSR + RFID
MX830
MX850
• MSR + Smartcard
MX860
Status
• Released and available today PayPass, Visa payWave,
Discover, AMEX
Available Now
35
Unattended: OP 4100
• PCI and EMV compliant
• Designed for locations such
as fuel pumps, kiosks and
other self-service locations
• Has an encrypted personal
identification number pad
• Color-screen shows
transaction and marketing
information to consumers
Available Now
• Integrated contactless
• No qVSDC or Visa-Wave
36
Portable: Vx 670 Contactless
Positioning
• Integrated contactless support in Vx 670
• High-end offering for transit, loyalty, hospitality
Key 3 USP
• PCI PED
• Smallest all-in-one form factor
• Takes a great product and adds
Integrated Contactless
Versions/
Variants
• All Contactless schemes
• GPRS, WiFi, Bluetooth
• 6 or 12 MB memory
• USB support
• 40 MM paper-roll support
Status
37
• In development, target availability Q4 ‘08
Tools - cDTK
cDTK = Contactless Developers Tool Kit
“One Platform,
Many Solutions
• a.k.a. Contactless
CommServer
Portable across all
VeriFone platform
• Vx Contactless DTK
• MX Contactless DTK
• NURIT Contactless DTK
Contents include:
• High level API
• TMS agenda
• Debugger
Support all major
reader / protocols
• ViVOtech protocols
• VFI proprietary
• Others may be added as needed
(OTI, Panasonic)
• Firmware loader
• Configuration
All components versioned for easier certification
38
Tools - cTMS
cTMS = Terminal Management Systems
Turn Infrastructure from
Liability into Asset
• Enable remote management of installed units
Infrastructure becomes
“living and breathing”
• Update units as card associations standards roll
• Reduce number of field tech touch points & cost
• Keep install base compatible with new cards
• Upgrade install base to support NFC features
Expand existing
solution
• VeriCentre 3.x+ being upgraded
Features
• Update reader firmware
• NURIT Control Center 7.X+ being upgraded
• Update reader configuration
• Update applications
• Update key/blocks
• Update misc., future
39
Near Field Communications
40
Near Field Communication
• Initiated and supported by the NFC forum
– Established in 2004 – Sony and Phillips(2002)
– Includes over 100 members
• Leading mobile communication, semiconductor
and consumer electronics companies such as:
Microsoft, Nokia, Philips, Sony, TI, NEC and Samsung
• Short-range wireless connectivity between
electronic devices for various applications:
– Data exchange: smart poster, peer-to-peer
– Device activation: garage doors, parking gates, turnstiles
– Payment – using the cellular phone as a “wallet with card”
(card emulation), or as a “reader”
• Based on ISO 18092 and ISO 14443 A/B
– Compatible with Payment Association contactless schemes
• Multiple NFC mobile phone payment pilots have been
announced or are under way in the U.S., Malaysia, China,
France, the Netherlands, Germany, and U.K.
41
Thank You!
Ryan Altern
Product Marketing Manager EMEA
[email protected]
+44 7775 791 202
42