Download Using Social Tagging to Facilitate Research Collaboration

Learning is del.icio.us
Social bookmarking in
undergraduate management
courses
Pacey Foster, UMass Boston
Jesse Kriss, JKLabs
May 15, 2009
This work was supported by a Personal Teaching
Improvement grant from the University of
Massachusetts Information Technology Council
Subcommittee on Academic Technology (SAT)
Overview
• (Re)Introducing social bookmarking
• Social bookmarking as a tool for student
research collaboration
• Design, implementation and data
collection
• Preliminary results
• Conclusion and discussion
(Re)Introducing Social Bookmarking
Definition (http://en.wikipedia.org/wiki/Social_bookmarking)
“Social bookmarking is a method for Internet users to store, organize, search, and
manage bookmarks of web pages on the Internet with the help of metadata, typically in
the form of tags that collectively and/or collaboratively become a folksonomy.”
Implementation and applications
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Multiple web applications allow you to store bookmarks
Bookmarks are available from any computer on the internet
Including metadata (tags) for bookmarked pages helps organize web content
Allows for social web browsing
- People are linked by tags
- People with similar tags will likely have bookmarked other things of
interest to you
Allows for the emergence of folksonomies and on-line communities
Potential to document the emergence of cognitive/social networks
http://delicious.com/mgtprof
http://delicious.com/libraryofvinyl
Social Bookmarking in the Classroom
Web 2.0 tools are becoming more common in businesses (wikis,
corporate blogs, etc.)
•Exposing students to these tools is important in its own right
Students spend lots of time browsing the web and using social
networking sites
•Is it possible to capture some of this energy for classroom activities?
Social bookmarking sites are free, fun (?) and easy to use (?)
Social bookmarking could help students organize web content for
research (or other group) projects
Student bookmarks will form a permanent resource for future
sections
The Current Project
Introduced del.icio.us to three undergraduate management sections
•Mgt303 – Spring 2008 (optional)
•Mgt303 – Spring 2009 (optional)
•Mgt450 – Spring 2009 (required)
Data collection on class activity
•Ruby program parses delicious.com RSS feeds for “mgt303” and “mgt450” tags
•Conversion to tab-delimited text file
•Text files available at:
http://jklabs.net/tags/mgt303.txt
http://jklabs.net/tags/mgt450.txt
•Informal user experience survey
Data analysis with UCINET and NETDRAW
Mechanics Deconstructed
Application
Delicious.com
- Users
- Bookmarks/tags
1. Students
register and
begin tagging
Your class
2. RSS feeds
for tags of
interest
(“mgt303”)
Research
3. User data
updated hourly
and stored as
plain text
Jklabs.com
- Ruby program
- Parsing RSS
feeds
4. Data conversion
and analysis using
UCINET/Netdraw
Data/Viz on Class
- Tag clouds
- User activity
Mgt303: Managing Organizations
motivation
starbucks
andy303
kayacv
ums00249139
dalila_popko
sap
mgt303
prisoner's
milgram
market
humor
merger
green
cooperation
teams
obama
video
storyofstuff
network
mission
global
dilemma
stanford
personality
leadership
midterm
mergers
systemdynamics
youtube
system:filetype:pdf
predictionmarket
psychology
obedience
failure
markets
social
h.i.mk
mgtprof
tools
consumerism experiment
conformity
accenture
asch
csr
layoff
gore
prediction
networks
intrade
situation
warming
globalization
competition
balance
tips
system:media:document
productivity
tlfeuerstein
health
Mgt450: Organizational Negotiation
and Conflict Resolution
reverse
prisoner's
defendingcenters
AOL
palestine theory
smith
nash
research
hypothesis
arbitration
five
international
table
israel
equilibriayour
labor
Warner
ADR
dilemma
arms
jack
funny
conflict
yahoo
NewsHour
second
topic
security
PON
hard
salary
video
wrong
kellogg
mgtprof
politics
cornell
ethics
trade
easy
WGA
cyprusNI
bosnia
failing?
peace
see
gaza
DaytonAccord
mgt434
system:filetype:pdf
hamas
negotiation
ethnicdivide
strike
reconciliation
life
alex819
stabilitypact
EU
daytonaccord
mgt450
bargaining
stimulus
consumers
aid
dividedcities
IMF
system:media:document
truth
instability
imcb84
keaichen
was
mrfitzg
brian0216
sam1686
baluphx
distribution
Mgt448
Time
Iran
WTO google
Israel
southwest
coalition
Palestine
skills
ABM
journals
merger gender
nicholson
pieces
Korea
mediation
game
doj
business
ads
adamyoutube
time
Conclusions and future directions
Demonstrated feasibility and potential future uses
•Implementation and data collection in three sections
•Some early adopters continued use after class
•Many analytic tools and plug ins are available at http://mashable.com
•Potential for student research teams/community building
Identified challenges
•Limited adoption despite multiple strategies
•As an option - very few students adopted
•As a requirement – a small number of students adopted
•Size of the “required” section makes results hard to interpret
•Generally, students found it harder to use than expected
•Requires more regular integration with class content
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