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ABOUT ME Joey Janisheck • Not the Founder of BestFit Mobile • Live in Austin, Texas • Building sites and web based applications for 17 years • Front-end Designer/Developer • World class ping pong skills Past Projects • • • • • Gun for Hire Consultant (USAA, P&G) NTT/Verio Ain’t It Cool News Absolute Software Demi and Ashton Foundation BestFit Mobile • Full service / design and development company on South Congress (SOCO) • Discover, Design, Launch, Maintain • Startup feel with experienced leadership • Santa’s geek workshop Principles at BestFit Mobile • Erik McMillan, Founder/CEO [email protected] • Bret Cunningham, COO [email protected] Clients Movember Mel Kiper Michaels How It Works Goals • • • • Younger Customer Base Driving In-Store Sales via Mobile Decrease Dependency on Print Media Track Media Spend to In-Store Purchases Powers Michaels Michaels Goes Global for All Platforms and Devices Ads that drive Mobile Traffic -Social and qr code marketing drive traffic from mobile web to the store QR CODES -Drive traffic with the use of QR code marketing from the mobile web to the store HOLIDAYS -Holiday launch pages for deals and holiday games -QR Codes and SMS Campaigns to drive traffic to mobile landing pages for weekly, daily deals, project ideas etc. - Holiday Gift Card Game Questions? Thank You. Joey Janisheck [email protected]