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CIS 250
Advanced Computer Applications
Web Publishing
Web Page Development
Web Page – hypertext document you see on
the web
 Web site – a group of related web pages
 HTML – language used to build web pages
 Controls web page appearance
 Web browser software translates HTML
messages and creates text, images, and
plays sound based on those commands


Sounds, graphics, and animations are separate
files referenced by the web page
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HTML
HTML tag – provides filenames, locations of
files, and instruction to browser.
 “<“ and “>” symbols are used to mark the
tag
 Speed of display of web page depends on
speed of modem, amount of traffic on network
(Internet) and how many graphics and sound
files displayed on web page

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Planning Your Web Site

Begin with an outline on paper
 Test on several different browsers – some
features may not be displayed the same on all
 IE
 Netscape
 What does your server support?
 FrontPage extensions (support for feedback
pages, hit counts, etc.)
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Common HTML commands
“<“ and “>” characters mark begin and end of
tag
 “/” indicates feature is being turned off


In every web doc:

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<html> </html>
<head> </head>
<title> </title>
bar
begin/end of HTML cmds
begin/end of intro portion
name of page to appear in title
Not all commands require a closing tag
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Basic Web Design Pointers
Keep it simple – simple design, no background
picture or simple pattern (watermark). Light
backgrounds with dark text are easier to view.
 Be consistent – common “look and feel” from
one page to another.
 Similar fonts and formats in related docs for
continuity
 View source code (HTML) of other sites you
like to incorporate into your pages.

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Developing your Web Site


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First, develop a general outline of what you
want your site to look like.
What is the site about?
Should be a collection of related pages –
some common overall theme or focus.
What is your target audience?
You want the viewer to “visit” longer.
Remember – a large number of graphics can
take a long time to load.
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Organizing Your Site


A site map visually organizes how your site will be
navigated.
Also, think about organizing file and directory
structures (e.g. all photos/images into one folder).
Home Page
About Me
My Family
Links
My Dog
Photos
Resume
Pictures
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Design Stage

Add text and images just as you do in other
applications such as MS Word.
 Pages are saved in HTML format
 Give the page a meaningful name
 Home page should usually be index.html (may
be home.html; depending on host provider)
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Posting Your Site

Upload to host provider
 Usually via File Transfer Protocol (FTP)
 Depends on provider
 You’re still not done…
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FrontPage 2002

Many of the same screen elements as MS
Word and other Office applications
 Title bars, menu bars, standard toolbars
 Additional screen elements
 Page title
 Views bar (page, folders, reports,
navigation…)
 Working area
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Views



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
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Page View – used when creating, editing and
formatting the content of your pages
Folders View – manage/manipulate files related to
your site
Reports View – generate reports relating to your site
Navigation View – control/view structure of site
Hyperlinks View – map of hyperlinks included in site
Tasks – tasks associated with creating and
maintaining site
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Creating your Web Site

Template or blank web
 Can modify any template to custom needs
 FrontPage creates site folders and default
pages for you (home page is index.html)
 In order to link pages easily, all must be part of
a site (i.e. create site first, then pages)
 Some components will not work unless a site
is created first.
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Templates

Pre-designed sites which contain common
pages for specific types of web sites
 May select empty web
 Common templates: corporate, customer
support, personal, project, discussion, team,
etc
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Creating Web Pages

Each page should have a main focus/purpose
 Add text just as in Word and other MS apps
 Type directly into doc, cut and paste, or
import from another file
 Add clip art and photos to add interest
 Tools: spell checker, find and replace
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Formatting Web Pages
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Use themes to add a pre-designed layout with default
colors, font specifications, banners, etc.
 Apply to selected pages or to entire site
Link bars – hyperlinks to other web pages in site
 User-defined or controlled by FP navigation
structure
Add pictures – same as in Word and other apps
 Can resize, change position
Graphics lines – separate sections of page and group
pieces of information
Saving embedded objects – saves images to images
folder
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Adding Links

Types of hyperlinks



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Internal hyperlink – link to other pages within your
web site; allows visitor to navigate your site
Bookmark – internal hyperlink to a spot on the
same page used to redirect the viewer
 Two step process (create bookmark then
hyperlink)
External hyperlink – link to another site on the web
(external to yours)
Mail to: links – link used to evoke default email
client
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Other components
Marquee – scrolling area of text or animated
message, usually used to welcome visitors to
your site
 Time/date stamp – automatically log when
page was last updated
 Included Content – displays content of a
referenced document or file
 Other – search engines, hit counters, applets,
plug-ins, etc.

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Previewing, Printing, and
Publishing

Preview or open in browser
 Print from Normal view
 Publishing prepares pages and files for
posting to Web
 Floppy disk or to web server
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How to make an annoying web
site
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Use very small fonts
Make one word many different colors
Overuse italics and boldface
Misspell words
Use too many graphics
Use large graphics
Use annoying background colors
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Annoying web site pointers
(cont)

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Use background pictures that are not
transparent and place text on top
Include broken links and/or too many links
Overuse animated gifs
Overuse bullets
Include annoying MIDI files (music)
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Pointers for good web page
design




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Create an outline of your site. All pages
should be related with a common look and
theme.
Keep your site focused; each page should
have one distinct theme; related themes
should be linked from other pages.
Look at other web pages for ideas.
Know which tools are supported by your web
host.
Know your target audience.
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CIS 250
Advanced Computer Applications
Web Publishing