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Information on the Internet http • hypertext transfer protocol • Web clients (browsers) make request to the web server. • Looks for web page written in HTML. URL • Uniform Resource Locator • Entire location of a page/image: • http://www.amazon.com http://keep3.sjfc.edu/faculty/jsarachan http://www.amazon.com/exec/obidos/searchhandle-form/102-3711441-9976104 http://www.sjfc.edu/admissions/academics.asp http://www.hammersaw.com/logo.gif Parts of a Domain Name • Top Level (TLD) .com, .edu, .net, .gov, .org, .biz, .info .ca, .uk, .tv • Second Level • Third Level (www) IP Address/ Domain Name System • IP Address has 4 parts: 64.236.16.20 • D omain name system links URL to IP address via DNS servers • DNS=Domain Name System • Static vs. Dynamic IP addresses How Search Engines Work I • A search engine uses a form of software that can travel on the web called a “crawler” or “spider” or “bot.” • Examines each page, and each link (some ignore images, pdf files, etc.). • Information about each page (everything or headings, keywords) are sent back to database. • Webmasters can submit site to speed up process. How Search Engines Work II • User submits keywords that match keywords from the site, as well as dates created or other criteria. • Information from database is returned, ordered by different rules (relevance, age). • User may be given title and URL and/or sentences about document (meta tags). Optimization of Web Sites • Web Designers should pick obvious names for the URL—without hypens or misspellings. • Use meta tags. • Frequency of keywords on page. Finding Web Sites • Use different rules (algorithms) to organize web pages. • Keyword frequency/placement/prominence • Fuzzy search • Relevance (order of keywords matter) • Site popularity • Paying for Placement • Boolean logic Two type of search sites • Directories (indexes) • Search Engines Google • http://www.google.com • Works as phone book: combination of first and last name, city, state OR phone number • Finds street maps via yahoo or mapquest • Dictionary definitions • Stock quotes (to yahoo) Typical Rules • • • • • • • “spider man“ (include whole phrase) Spider -man (don’t include this word) Spider ANDNOT man(don’t include second word) (spider man) (one word or the other) Spider OR man (one word or the other) +spider +man (both spider and man) Spider AND man (both spider and man) Searching Extras Google • biology site:www.sjfc.edu • link:www.sjfc.edu • Info:www.sjfc.edu • Advanced Search (and tips) in Google Other search engines • • • • • • • www.yahoo.com www.findarticles.com www.dogpile.com www.askjeeves.com www.beaucoup.com (free information) www.kartoo.com www.archive.org Things You Can Find on the Internet • • • • • • • • • • • Websites Images MP3 files News Maps/directions (www.mapquest.com) People(www.switchboard.com,whitepages.com, yahoo.com) Games (www.gamespot.com) Film or TV show information (www.imdb.com) Music Information (www.allmusic.com) Lyrics (type into Google) Health Information (www.webmd.com) Bookmarks • Also called Favorites • In IE, if you are on a page you want to keep, choose: “Add Page to Favorites” • You can organize favorites and add URLs to toolbar.