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Warm - Up • How do the owners of fast food restaurants know how much food to produce each day? Ch 5.1 Understanding Supply Supply • Supply is the amount of goods available of Supply is the higher the price, • The Law ___________ the larger the quantity produced. Thus the lower the price, the quantity supplied falls. profit drives the supplier’s • The search for _____ decision. Supply Schedule • Shows the relationship between price and quantity supplied for a specific ______________ good. • Like a demand schedule, a supply schedule lists supply for a very specific set of conditions. Again, only looking at ______________. Other factors such as price and output the cost of tomato sauce, labor and rent constant are assumed to remain _______. • Market Supply Schedule shows the total supply in a market. • A Supply curve is the same as demand EXCEPT the horizontal axis now ________ measures the quantity of the good _______ not the quantity demanded. supplied Elasticity & Supply • Elasticity of supply measures the way suppliers respond to a change in price • It is the SAME ______________ AS DEMAND • What determines whether the supply of a good will be elastic or inelastic? The key factor is time. TIME • Time is the key factor in determining whether the supply of a good will be elastic or inelastic • In the long _______, run firms are more _______, flexible so supply is more elastic • In the ________, short run companies are ___________ less elastic – Ex. Orange grove … takes years to grow(inelastic) – Haircut – need more, hire workers, if less workers go elsewhere(elastic) Elastic or Inelastic? • • • • • • • • Price of apples increase Price of an oil change Price of dry cleaning services Price of football tickets Hotel rooms Taxi rides Photographs Taxi rides Ch 5.2 Cost of Production Labor and Output • Marginal Product of Labor – Change in output from hiring one more worker (look at Figure 5.6 p. 109) – Specialization increases output per worker, so the second and third worker add more to output than the first…= • INCREASING MARGINAL RETURNS BUT get • DIMINISHING MARGINAL RETURN with the 4th7th worker hired and • NEGATIVE MARGINAL RETURN with the 8th worker • _________ Increasing marginal returns – increases output per worker specialization _____________ Diminishing marginal returns – adding • ___________ more workers increases total output, but at a _________ decreasing rate. • _________ Negative Marginal Returns – is an actual decrease in output. Production Costs (p. 111) • Fixed Cost change no matter how much produced. – Does not __________ (ex. Rent, taxes on a factory) • Variable Cost – Rise or fall depending on quantity ________________. produced ( ex. Electricity, labor) • Total Cost – Fixed plus variable = total • Marginal Cost – The additional cost of producing one ____________. more unit Setting Output • The best level of output is to find the output level where marginal revenue is equal to marginal cost. • IPHONE To Shutdown or to not shutdown • If shuts down – still have to pay ________ fixed costs • Sometimes keeping a money-losing factory open is the better choice • Amazon.com (next class) v. Circuit City BUSINESS… • Create a business – Give it a name – Tell me what you produce & whether it is an inferior good, a complement, a necessity or a luxury good – Do you EXPORT – Where? • create a supply schedule for that product • make a supply curve (p. 105) • Then take that business & decide how many employees to hire... • what are your fixed and variable costs? • CREATE AN ADVERTISEMENT OR CARD FOR YOUR BUSINESS… • And for homework… Your Supply Market •We are going to hold a Market auction in class. Next class: •Bring in an item to contribute • this will be a 100% quiz grade & will allow you to participate in the game. •I am not telling you how much to spend or to not spend – be creative – maybe your job or parent can donate something from work – •You will get as many dollars as your percentage in class to use for exchange. •If you win the bidding war – you win the item If the class does not bring anything – then we will have a quiz instead WARM-UP • List 3 goods: one that is usually available and “on sale,” another that is popular but difficult to find, and a third that falls inbetween ...what prices do stores charge for these products? Ch 5.3 Changes in Supply INPUT • Any change in the _____ cost of an input used to produce a good – such as raw materials, machinery, or labor – will affect supply. • A rise of ______ input causes a fall in _______ supply at all price levels. increase in supply • A fall in input will cause an ________ at all price levels. Technology Lowers costs and increases supply at all • _______ price levels – This shifts the supply curve to the right ____ Government & Supply • Subsidies – Government payment that supports a business or market Ex. Farms _________________. • Taxes – Excise tax is a tax on the _________________ production or sale of a good Who does this hurt? lower income – Ex: Alcohol, cigarettes • Regulation – Government intervention in a market that affects the price, quantity, or quality of a good. raise or lower supply indirectly – This can _____________ and often increases price. Other influences • Future price expectations of prices. – If the seller expects the price of a good to rise in the future the seller will store ______, ____ the goods now in order to sell more in the future. On the other hand, if the ________ price of the good is expected to drop ____ in the near future, sellers will earn more money by placing goods immediately before the price falls. on the market ___________ reduce supply now Expectations of higher prices will ____________ and increase supply later, and expectations of lower prices will have the opposite effect. • Number of suppliers producing a good – If more suppliers enter a market to produce a certain good, the market supply of the good will ____, rise and the supply curve will shift to the _____. right On the other hand, if suppliers stop producing the good and leave the market the swill decline. Toe mae toe…Ta ma toe, Poe tae toe…Poe ta toe • Present a scenario in which the supply of tomatoes or potatoes is affected by each Role's input costs (ex. Higher wage, lower fertilizer costs) • Create and present the scenario & how it changes the supply of tomatoes • ROLES: farm worker, grocery clerk, fertilizer salesperson, production technology sales rep, tomato/potato grower • Put on butcher paper & create a Supply Curve