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Guatemala Country Snapshot Data Type 2010 (Estimate) Population 13.8 million Literacy rate 74% Per capita GDP US $5,200 Urban/rural population 40/60% Mobile phone penetration 17 million Internet penetration 15% Guatemala’s Traditional Dailies: Circulation and Ad Rates (July 2010) 18,000 daily 280,000 daily 27,000 daily Page rate: $400 Page rate: $3,750 Page rate: $1200 60,000 daily 146,605 daily Page rate: $1,200 Page rate: $3,750 Guatemala’s Economic and Intellectual Elite Read El Periodico • created with financial support of the Media Development Loan Fund • 40% of capital was provided by 135 private individuals investing US $10,000 each. • 60% of capital was provided by the newspaper workers Print Edition Online Edition Many international organizations have contributed to the improvement of the Guatemalan media. Swedish International Development Cooperation Agency Human Institute For Development Cooperation United Nations Educational, Scientific and Cultural Organization Norwegian Agency For Development Cooperation Ford Foundation United Nations Children’s Fund Media Development Loan Fund Danish International Development Agency Soros Foundation Spanish Cooperation Agency United States Agency For International Development Hybrids: La Voz del Migrante: New Media Initiatives Reach New Audiences • Launched in 2007 by La Hora • Full-color weekly tabloid • Also published online NoticiasDeMiGente.com: • Created by Knight International Journalism Fellow Maria Emilia Martin • Linked radio stations via web platform • Expanded programming in rural communities Carretera News: • Local print and online newspaper • Up to 16,000 printed issues distributed in suburban areas Case study: MOZAMBIQUE MOZAMBIQUE: • One of the most impoverished countries in the world (Ranked 172 out of 182 countries on the UNDP Index) • Media market is in an early phase of development Data Type 2010 (Estimate) Population 22.06 million Literacy rate 47.8% Per capita GDP US $1,000 Urban/rural population 37%/63% Official language Portuguese 6.5% (official; spoken by 27% of population as a second language) Internet penetration 615,000* Household Radio and TV Penetration •45.5 percent of the families had a radio • 6.3 percent had a television set (Government website Observatorio, 2003) 6,3% TV Owners 45,5% Radio Owners