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Metrics for MMP Development and Operations Lessons Learned: The Sims Online Larry Mellon GDC, Spring 2004 Metrics: Catch-22 Useful Careful… Hard Data GI / GO Optimization Tool Expensive Importance of Metrics is Relative Lord Kelvin Measure Everything Mark Twain Measure “Just Enough” Invest No More Than You Need Kelvin $$$ Twain MMP Complexity Scale Precision $ MMP: Measurement Focal Points Operational Costs Infrastructure Player Actions Economy Similar Use Case: Casinos (Harrah’s “Total Reward”) Unified Player Action DB Casino Casino Casino Table Table Machine Table///Machine Machine Track every Player Action Player Player Player Highly Profitable, Highly Popular Unified Player Action DB Analyze: Profit (per Casino, per Player) Patterns of Play Modify: Casino Operations Player Awards Program “This is one of the best investments that we have ever made as a corporation and will prove to forge key new business strategies and opportunities in the future.“ John Boushy (Harrah's CIO, 2000) TSO: Live Monitors, Summary Views Designers Community Managers Engineers Player Actions & Persistent Data Operations Server Reactions Metrics System Embedded Profiler (Server Side) Automated Report Generators Outline Background: Metrics & MMP Implementation Overview Metrics in TSO Applications & Sample Charts Wrapup Lessons Learned Conclusions Questions Implementation: Driving Requirements Low overhead Common Infrastructure Ease of use Esper Architecture User User User Live Server CPUs Process Process Process esperProbe esperProbe esperProbe esperLog esperLog esperLog Event-level Sampling, Aggregated Reporting esperProbes esperView esperView esperView esperStore t1 t2 t3 Min, Max, Av, Count esperLog esperLog esperLog t4 t5 DBImporter esperFetch Esper Probes • Self-organizing: “class” hierarchy • Data driven: new probes and/or new game content immediately visible on web • Example: ESPER_PROBE – (“Object.interaction.%s”, chair->picked) – (“Object.interaction.puppet.%s”, self->picked) • Human-readable intermediate files EsperView: Web-Driven Presentation Daily Reports Report Generator Graph Caching & Archiving Filtering & Meta Data EsperView: Hierarchical Presentation Process-Level Collection Server Cluster Process Class Process Instance Outline Background: Metrics & MMP Implementation Overview Metrics in TSO Applications & Sample Charts Wrapup Lessons Learned Conclusions Questions Applications of Metrics Load Testing (Realistic Inputs) Beta Testing & Live Operations (Game Tuning, Community Management) Load Testing & Live Operations (Server Performance) Load Testing: “Monkey See / Monkey Do” Sim Actions (Player Controlled) Sim Actions (Script Controlled) Live Beta Testers AlphaVille Servers Test Servers Applications of Metrics Load Testing: Realistic Inputs Beta Testing & Live Operations: Tuning/Mngmnt Load Testing & Live Operations: Server Performance History Make Friends, Shake Hands beats out Give Money / Get Money Least Used: Disco Dancing Meta Data Top: TD Dance, Woohoo Bottom: Dance Players per Lot 0 to 70 players: < 2 / lot 70 to 400 players: > 3 / lot Top: Metrics Bug (sorta) Next: Garden Gnome, Toilet Bottom: Buffet Table Beta: numPlayers by numRMates 1. Most have one Roommate 2. Hard-core players: 8 Highest 1. Using Skill Objects 2. Using Pizza Maker 3. Selling Objects Lowest 1. Visitor Bonus 2. New Avatar 3. Object “Rentals” Economy: Detailed View 1. Using Objects = $$$ 2. Visitor Bonus == $ Visitor Bonus: Who Makes Money? 1. Most getting no V. Bonus 2. Hard-core players: $$ 4 of top 5: windows? ? House Categories (Beta Test) 1. Not a well-used feature 2. Shopping least of all Community Management Community Actions & Trends Influencing Player Activity Free Content Tracking Problem Players Marketing In-Game Brand Exposure Special Events Press Release Teasers NYEve: Kiss Count Esper Cities All Cities (extrapolated) =========================================== New Year's Kiss 32,560 271,333 Be Kissed Hotly 7,674 63,950 Be Kissed 5,658 47,150 Be Kissed Sweetly 2,967 24,725 Blow a Kiss 1,639 13,658 Be Kissed Hello 1,161 9,675 Have Hand Kissed 415 3,458 =========================================== Total 52,074 433,949 Applications of Metrics Load Testing: Realistic Inputs Beta Testing & Live Operations: Tuning/Mngmnt Load Testing & Live Operations: Server Performance DB byte count oscillates out of control A single DB Request is clearly at fault Most-Used DB Queries (unfiltered) 11,000,000 level Queries need attention, and drown out others DB Queries (Filtered) Filters on 11,000,000 level Queries show patterns of 7,000 level Queries Incoming & Outgoing Packets Outline Background: Metrics & MMP Implementation Overview Metrics in TSO Applications & Sample Charts Wrapup Lessons Learned Conclusions Questions Lessons Learned • • • • • Implement early Ownership, senior engineers Aggregated probes vs event-level tracking Automation: collect / summarize / alarms “There can be only one”… Conclusion: Very Useful! Game Design Realistic Load Testing Engine Fixes, Optimization Data Mining On Players: Untapped Gold… Server Cost, Launch Timing Critical Feature: Accessibility Questions Slides available @ www.maggotranch.com/MMP