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3/13/2012 Henrik Sandberg www.SeoCustomer.com Top 10 Optimization Report Date: 3/13/2012 Recipient: From SeoCustomer.com This report has been created by SeoCustomer.com. Visit our website about SEO, SEM, Social Media Traffic and Link Building. www.SeoCustomer.com 1 of 43 Henrik Sandberg 3/13/2012 Report overview This report helps you to optimize the web page "http://www.jobi.se/" for a high ranking on Google.se (sidor pa svenska) for the search term "sandaler". Your web page http://www.jobi.se/ Title: Jobi jobbskor Description: Fotriktiga arbetsskor - ortopediska, snygga, prisvärda och av hög kvalitet. Boka skovisning till jobbet eller handla på jobi.se - Trygg E-handel och snabba leveranser! Your competitors for the search term "sandaler" on Google.se (sidor pa svenska) 1 http://www.naturkompaniet.se/Product/ProductList.aspx?id=6367 Title: Sandaler för resa och vandring Description: Sköna sandaler för resa, vandring och vardag. Handla snabbt i vår webbutik. 2 http://www.have2have.se/sv/kvinna/sandaler?offset=1 Title: Sandaler - Have2Have Description: Hos have2have kan du köpa skor, väskor och accessoarer pà 3 http://heppo.se/damskor/sandaler/ Title: Sandaler Damskor & Skor online på nätet från Heppo.se Description: Heppo.se din skobutik på internet - Köp Sandaler och Damskor på nätet. Fri frakt på skor, även fri retur. 30 dagars öppet köp när du köper Sandaler och Damskor från Heppo 4 http://www.nicework.nu/sandaler-tofflor/sandaler.html Title: Sandaler - Sandaler/Tofflor | nicework.nu Description: Default Description www.SeoCustomer.com 2 of 43 Henrik Sandberg 3/13/2012 Your competitors for the search term "sandaler" on Google.se (sidor pa svenska) 5 http://www.ellos.se/cv/1-Skor-Sandaler/_/N-1z141xeZf7v Title: Ellos.se – Mode och hem på nätet - Skor Sandaler Description: Ellos.se – Mode och hem på nätet - Skor Sandaler 6 http://www.spartoo.se/Sandaler-dam-st-10217-10148-0.php Title: Sandaler dam - Köp Försäljning av Sandaler - Fri frakt med Spartoo.se. ! Description: Upptäck den billiga samlingen sandaler dam på webbplatsen SPARTOO.SE. Stort urval av storlekar. Köp dina sandaler dam med FRI FRAKT! 7 http://www.brandos.se/sandaler/c146 Title: Herrskor Vardag & fritid | Sandaler | Brandos.se Description: Köp sandaler på nätet! Just nu har vi 204 olika modeller av sandaler. Fri frakt och fri retur. 30 dagar öppet köp! 8 http://www.bianco.se/webshop/kategorin/till-henne/skor/sandaler Title: Sandaler online – köp snygga sandaler i Biancos webbshop Description: Hitta ett trendigt urval av supersköna sandaler i Bianco Footwears webbutik 9 http://www.kelkoo.se/c-109101-damskor/typ/sandaler Title: Sandaler | Snygga och billiga skor - Kelkoo Description: Hitta snygga och billiga Sandaler. Sök och jämför pris på skor hos Kelkoo. 10 http://sv.wikipedia.org/wiki/Sandaler Title: Sandaler - Wikipedia Description: [No meta description available.] www.SeoCustomer.com 3 of 43 Henrik Sandberg 3/13/2012 Analyzed search terms sandaler Top 10 Ranking Requirements Score™ 0% The Top 10 Ranking Requirements Score™ of 0% means that the web page www.jobi.se meets only 0% of the requirements for a top 10 ranking on Google.se (sidor pa svenska) for the search term "sandaler". Note that not all ranking factors are weighted equally, and that there are some ranking factors that cannot be taken into account because search engines do not reveal the necessary data. Search engine ranking factors performance Ranking Factor Importance Factors Passed Factors Failed Ranking Factors Performance Essential (weighted most): 1 11 Very Important: 3 0 10 2 Moderately Important: 7 4 Slightly Important: 7 1 Important: Total: www.SeoCustomer.com 28 18 4 of 43 28 ranking factors passed 18 ranking factors failed Henrik Sandberg 3/13/2012 Table of contents 1. Report overview 19. Keyword use in same domain link URLs 2. Keyword use in document title 20. Keyword use in outbound link URLs 3. Global link popularity of web site 21. Keyword use in meta description 4. Link texts of inbound links 22. Number of trailing slashes in URL 5. Keyword use in body text 23. HTML validation of web page to W3C standards 6. Age of web site 24. Readability level of web page 7. Keyword use in H1 headline texts 25. Keyword use in meta keywords 8. Keyword use in domain name 26. Keyword use in the first sentence of the body text 9. Keyword use in page URL 27. Keyword use in HTML comments 10. Links from social networks 28. Search engine compatibility 11. Server speed 29. Factors that could prevent your top ranking 12. Keyword use in H2-H6 headline texts 30. Table: Number of keywords 13. Keyword use in IMG ALT attributes 31. Table: Keyword density 14. Top level domain of web site 32. Table: Keyword position 15. Keyword use in bold body text 33. Table: Number of words 16. Number of visitors to the site 34. Table: Number of characters 17. Keyword use in same domain link texts 35. Table: Ranking factors digest 18. Keyword use in outbound link texts www.SeoCustomer.com 5 of 43 Henrik Sandberg 3/13/2012 Keyword use in document title Essential The document title is the text within the <title>...</title> tags in the HTML code of your web page. This chapter tries to find out how to use the search term "sandaler" in the document title and if it's important for Google.se (sidor pa svenska). Example: <title>Your web page title</title> Their contents Rank Keyword use in document title 1 Sandaler för resa och vandring 2 Sandaler - Have2Have 3 Sandaler Damskor & Skor online på nätet från Heppo.se 4 Sandaler - Sandaler /Tofflor | nicework.nu 5 Ellos.se – Mode och hem på nätet - Skor Sandaler 6 Sandaler dam - Köp Försäljning av Sandaler - Fri frakt med Spartoo.se. ! 7 Herrskor Vardag & fritid | Sandaler | Brandos.se 8 Sandaler online – köp snygga sandaler i Biancos webbshop 9 Sandaler | Snygga och billiga skor - Kelkoo 10 Sandaler - Wikipedia Your contents Jobi jobbskor Advice for your document title Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: 1 to 2 11% to 67% www.SeoCustomer.com Advice 0 You should use the search term "sandaler" at least once. << 0% You should try to achieve a keyword density of at least 11%. << 6 of 43 Henrik Sandberg 3/13/2012 Global link popularity of web site Essential The global link popularity measures how many web pages link to your site. The number of web pages linking to your site is not as important as the quality of the web pages that link to your site. All major search engines take the quality and the context of the links into account. Search engines assume that your web page must offer relevant content if many quality sites link to it. Number of inbound links according to these search engines (the more the better) Alexa Google.dk (på nettet) To Your Site: Peak Value 28 1 28 To Site 1: 359 75 359 To Site 2: 401 12 401 To Site 3: 295 31 295 To Site 4: 109 11 109 To Site 5: 1,177 48 1,177 To Site 6: 144 4 144 To Site 7: 505 20 505 To Site 8: 69 5 69 To Site 9: 767 44 767 5,492 1,996 5,492 28 to 5,492 1 to 1,996 69 to 5,492 To Site 10: Range: Advice for the global link popularity Summing up all analyzed search engines, there are too few web pages that link to your web site "www.jobi.se". You should increase the number of web pages from different domains that link to your web site. Google can find at least as many web pages linking to your page as to the top ranked pages. This meets the basic requirements for getting high rankings on Google. www.SeoCustomer.com 7 of 43 << < Henrik Sandberg 3/13/2012 Link texts of inbound links Essential Inbound links are links from other web sites to your site. If many other sites link to your site, then search engines consider your site to be important. However, the number of links is not as important as is the relevance of the linking page and the link text used in linking to your site. This chapter lists a sample of the web pages that link to your site, along with the link text. Note that search engines do not reveal all inbound links to your site. Sample of the web pages that link to your site Linked Text Linked URL Web Page That Links To Your Site [empty] http://www.jobi.se/ http://www.utslappsratt.se/index.php?option=co m_content&view=article&id=67&Itemid=68 Advice for the link texts of inbound links To get a high ranking on Google.se (sidor pa svenska), make sure that the web pages that link to your site use the search term "sandaler" in their link texts. The more links to your web site contain "sandaler" (or a part of it) in the link text, the more likely it is that your web site will get a high ranking on Google.se (sidor pa svenska) for that search term. < It is advisable to use different but related keywords for the link texts. If all links to your web site use exactly the same link text, then Google.se (sidor pa svenska) might lower your rankings because of unnatural linking patterns. In addition, the quality and reputation of the web pages that link to your site is very important to the search engines. Less than 10% of the analyzed inbound link texts contain the search term "sandaler". You must increase the number of inbound link texts that contain that search term. << Less than 20% of the analyzed inbound link texts contain the search term "sandaler". You must increase the number of inbound link texts that contain that search term. << Less than 40% of the analyzed inbound link texts contain the search term "sandaler". You must increase the number of inbound link texts that contain that search term. << Less than 60% of the analyzed inbound link texts contain the search term "sandaler". You must increase the number of inbound link texts that contain that search term. << Less than 80% of the analyzed inbound link texts contain the search term "sandaler". You must increase the number of inbound link texts that contain that search term. << www.SeoCustomer.com 8 of 43 Henrik Sandberg 3/13/2012 Keyword use in body text Essential The body text is the text on your web page that can be seen by people in their web browsers. It does not include HTML commands, comments, etc. The more visible text there is on a web page, the more a search engine can index. The calculations include spaces and punctuation marks. Your contents Mitt konto Så handlar jag Boka skovisning Logga in Inga varor i varukorgen. Om Jobi Jobbskor Footsoul Funktioner Rådgivning Sök JOBI bekväma arbetsskor för alla branscher JOBI har arbetsskor för alla branscher, "hårda" såväl som "mjuka". Välkommen in att botanisera bland alla jobbskor! Skyddsskor Under kategorin ” Skyddsskor som pallar ”, hittar du skyddsskor som är bekväma, säkra och så snygga skyddsskor nu kan bli… Alla skyddsskor i vårt sortiment är noga utvalda från ledande tillverkare. Du hittar skyddsskor i alla klasser, från SB till S3. Välkommen att spana in JOBIs sortiment av skyddsskor! Footsoul Under kategorin Footsoul hittar du JOBIs trendiga säsongskollektion av bekväma skor. Jobbskor om du vill, skor för privatlivet likaså. Gemensamt för Footsoul jobbskor är att de är bekväma, trendiga och mycket prisvärda i förhållande till den höga kvalitet som erbjuds. Testa oss! Arbetsskor Fotriktiga och bekväma arbetsskor är viktigt för oss alla, oavsett vad vi jobbar med. Rätt arbetsskor gör att vi kan gå och stå länge utan att bli trötta och få värk. Bra arbetsskor gör också att vi har mer ork och energi över efter jobbet… Välkommen att kika på vårt rikliga utbud av bekväma arbets- och yrkesskor ! Advice for your body text Search term: "sandaler" Competitors Your Site Number of keywords: 2 to 27 Keyword density: 0% to 3% Number of words: 407 to 3,777 www.SeoCustomer.com Advice 0 Use the search term "sandaler" at least 2 times. << 0% You should try to achieve a keyword density of at least 0%. << 215 You should use more words. Use at least 407 words. << 9 of 43 Henrik Sandberg 3/13/2012 Age of web site Very Important Spam sites often come and go quickly. For this reason, search engines tend to trust a web site that has been around for a long time over one that is brand new. The age of the domain is seen as a sign of trustworthiness because it cannot be faked. The data is provided by Alexa.com (or Archive.org if Alexa.com does not have data about a site). Dates of the domain registration or of the first contents URL Registration Date Your Site http://www.jobi.se/ n/a 1 http://www.naturkompaniet.se/Product/ProductList.asp n/a x?id=6367 2 http://www.have2have.se/sv/kvinna/sandaler?offset=1 n/a 3 http://heppo.se/damskor/sandaler/ n/a 4 http://www.nicework.nu/sandaler-tofflor/sandaler.html n/a 5 http://www.ellos.se/cv/1-Skor-Sandaler/_/N-1z141xeZf n/a 7v 6 http://www.spartoo.se/Sandaler-dam-st-10217-10148-0 n/a .php 7 http://www.brandos.se/sandaler/c146 8 http://www.bianco.se/webshop/kategorin/till-henne/sko n/a r/sandaler 9 http://www.kelkoo.se/c-109101-damskor/typ/sandaler n/a 10 http://sv.wikipedia.org/wiki/Sandaler Saturday, January 13, 2001 (oldest domain) Range n/a all Saturday, January 13, 2001 Advice for the web site age The web site age could not be determined. In general, the older your web site, the better it is for your rankings on Google.se (sidor pa svenska). If you have a young web site, you must compensate by improving the other search engine ranking factors. www.SeoCustomer.com 10 of 43 < Henrik Sandberg 3/13/2012 Keyword use in H1 headline texts Very Important H1 headline texts are the texts that are written between the <h1>...</h1> tags in the HTML code of a web page. Some search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this applies to Google.se (sidor pa svenska), too. Example: <h1>your very big headline text</h1> Your contents No. H1 Heading Text 1. JOBI bekväma arbetsskor för alla branscher Advice for your H1 headline texts Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: 0 to 2 0% to 100% www.SeoCustomer.com Advice 0 You could use the search term "sandaler" at least once but this is optional. 0% You could increase the keyword density for the search term "sandaler" but this is optional. 11 of 43 < < Henrik Sandberg 3/13/2012 Keyword use in domain name Important The domain name is the main part of the web page address. This chapter tries to find out if Google.se (sidor pa svenska) gives extra relevance to search terms within the domain name. Example: "your-keyword" is the domain name of http://www.your-keyword.com Their contents Rank Words In Domain Name URL 1 naturkompaniet http://www.naturkompaniet.se/Product/ProductList.aspx ?id=6367 2 have2have http://www.have2have.se/sv/kvinna/sandaler?offset=1 3 heppo http://heppo.se/damskor/sandaler/ 4 nicework http://www.nicework.nu/sandaler-tofflor/sandaler.html 5 ellos http://www.ellos.se/cv/1-Skor-Sandaler/_/N-1z141xeZf7v 6 spartoo http://www.spartoo.se/Sandaler-dam-st-10217-10148-0.p hp 7 brandos http://www.brandos.se/sandaler/c146 8 bianco http://www.bianco.se/webshop/kategorin/till-henne/skor/ sandaler 9 kelkoo http://www.kelkoo.se/c-109101-damskor/typ/sandaler sv wikipedia http://sv.wikipedia.org/wiki/Sandaler 10 Your contents jobi (Domain name: "jobi.se") Advice for the domain name The domain name jobi.se does not contain the search term "sandaler". < If you have a young web site with only a few inbound links, then consider registering a new domain name that contains the search term "sandaler". If you have an established web site with a lot of inbound links, then you must compensate by improving the other search engine ranking factors. www.SeoCustomer.com 12 of 43 Henrik Sandberg 3/13/2012 Keyword use in page URL Important The page URL is the part after the domain name in the web page address. This chapter tries to find out if Google.se (sidor pa svenska) gives extra relevance to search terms within the page URL. Separate your search terms in the page URL with slashes, dashes or underscores. Example: "keyword/another-keyword.htm" is the page URL of http://www.domain.com/keyword/another-keyword.htm Their contents Rank Words In Page URL URL 1 Product ProductList id 6367 http://www.naturkompaniet.se/Product/ProductList.aspx ?id=6367 2 sv kvinna sandaler offset 1 http://www.have2have.se/sv/kvinna/sandaler?offset=1 3 damskor sandaler http://heppo.se/damskor/sandaler/ 4 sandaler tofflor sandaler http://www.nicework.nu/sandaler-tofflor/sandaler.html 5 cv 1 Skor Sandaler N 1z141xeZf7v http://www.ellos.se/cv/1-Skor-Sandaler/_/N-1z141xeZf7v 6 Sandaler dam st 10217 10148 0 http://www.spartoo.se/Sandaler-dam-st-10217-10148-0.p hp 7 sandaler c146 http://www.brandos.se/sandaler/c146 8 webshop kategorin till henne skor sandaler http://www.bianco.se/webshop/kategorin/till-henne/skor/ sandaler 9 c 109101 damskor typ sandaler http://www.kelkoo.se/c-109101-damskor/typ/sandaler wiki Sandaler http://sv.wikipedia.org/wiki/Sandaler 10 Your contents [no words] (no page URL because you analyzed your homepage) Advice for your page URL Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com 0 to 2 0% to 67% Advice 0 You could use the search term "sandaler" at least once but this is optional. 0% You could increase the keyword density for the search term "sandaler" but this is optional. 13 of 43 < < Henrik Sandberg 3/13/2012 Links from social networks Important On social network sites, people decide which web sites are popular. This means that the popularity on social network sites cannot be easily influenced. For this reason, search engines might trust web sites more if they are popular on social networks. ("n/a" means "data not available".) Links from social networks (the more the better) Delicious.com Facebook Mentions Google +1 Twitter Tweets Total To Your Site: 0 28 0 0 28 To Site 1: 0 166 0 0 166 To Site 2: 0 1,007 0 62 1,069 To Site 3: 0 912 0 87 999 To Site 4: 0 64 1 0 65 To Site 5: 0 648 0 39 687 To Site 6: 0 353 0 29 382 To Site 7: 0 1,600 1 31 1,632 To Site 8: 0 58 0 0 58 To Site 9: 0 133 0 0 133 To Site 10: 0 81 0 0 81 Range: all 0 28 to 1,600 0 to 1 0 to 87 58 to 1,632 Advice for the links from social networks There are too few web pages that link to your web site "www.jobi.se". You should increase the number of web pages that link to your web site on these social networks. www.SeoCustomer.com 14 of 43 << Henrik Sandberg 3/13/2012 Server speed Important Popular web sites often have faster server response times compared to smaller unimportant sites. In addition, most search engines index more pages from fast web sites. This chapter shows you how long it takes on average for web pages on the top ranked sites to load. The data is based on the average server speed of the last 30 days and is provided by Alexa.com ("n/a" means that Alexa.com does not have data about your server speed). Server speed results Average Page Load Time (measured in seconds, the lower the better) Your Site 1 2 3 4 5 6 7 8 9 n/a 1.24s 0.95s 1.14s n/a 1.36s 2.33s 1.19s n/a 1.80s 10 Range 1.52s 0.95s to 2.33s Server Speed Relative To Other Servers On The Internet (the faster the better) Your Site 1 2 3 n/a fast: fast: 4 5 6 7 8 9 10 Range fast: n/a average: slow: fast: n/a slow: fast: slow: top 40% top 30% top 40% top 50% bottom top 30% 35% bottom 25% to fast: bottom top 40% 25% top 30% Advice for the server speed The speed of your web site could not be determined. In general, the faster your web site, the better it could be for your rankings on Google.se (sidor pa svenska). If you have a slow web site, you should contact or even switch your web hosting provider. www.SeoCustomer.com 15 of 43 < Henrik Sandberg 3/13/2012 Keyword use in H2-H6 headline texts Important H2, H3, H4, H5 and H6 headline texts are the texts that are written between the <h2>...</h2>, <h3>...</h3>, etc. tags in the HTML code of your web page. Some search engines give extra relevance to search terms that appear in the headline texts. This chapter examines if this applies to Google.se (sidor pa svenska), too. Example: <h3>your big headline text</h3> Your contents No. Heading Texts 1. [H2] Skyddsskor 2. [H2] Footsoul 3. [H2] Arbetsskor Advice for your H2-H6 headline texts Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com 0 to 7 0% to 7% Advice 0 You could use the search term "sandaler" at least once but this is optional. 0% You could increase the keyword density for the search term "sandaler" but this is optional. 16 of 43 < < Henrik Sandberg 3/13/2012 Keyword use in IMG ALT attributes Important The <img alt> attribute defines an alternative text for an image when the user uses a text browser or when the user has turned off the display of images in the web browser application. Microsoft's Internet Explorer displays the alternative text if the user puts the cursor over the graphic. This chapter tries to find out if it makes sense to include the search term in the <img alt> attributes to improve your rankings. Example: <img src="logo.gif" width="200" height="75" alt="picture description with keyword"> Your contents No. Image Alt Attribute Text Image File Name 1. [empty] /media/upload/360anim_mars_2012.gif 2. JOBI jobbskor http://www.jobi.se/skin/frontend/jobi/default/images/logo_ top.png 3. [empty] http://www.jobi.se/skin/frontend/jobi/default/images/cart.p ng 4. Footsoul - moderiktiga jobbskor /media/upload/front_swedish/huvudplatta_mars_2012.jpg 5. Skyddsskor som pallar /media/upload/front_swedish/skyddsskor_knapp_2012.pn g 6. Footsoul - moderiktiga jobbskor /media/upload/front_swedish/footsoul_knapp_2012-2.png 7. Jobbskor som funkar /media/upload/front_swedish/jobbskor_knapp_2012.png 8. ISO-certifiering http://www.jobi.se/skin/frontend/jobi/default/images/iso.p ng 9. Trygg E-handel http://www.jobi.se/skin/frontend/jobi/default/images/trygg. png 10. Vi är ett kreditvärdigt företag enligt Soliditets värderingssystem som baserar sig på en mängd olika beslutsregler. Denna uppgift är alltid aktuell, informationen uppdateras dagligen via Soliditets databas. https://merit.soliditet.se/merit/imageGenerator/display?la ng=SE&country=SE&cId=Iy0pYbm910as03Tm0ZiuDg%3 D%3D&cUid=e0w2CbOthLE%3D&imgType=img_98_58_ px 11. [empty] http://www.googleadservices.com/pagead/conversion/106 2968211/?label=m6B-CM25vQIQk7fu-gM&guid=ON &script=0 Advice for your IMG ALT attributes Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com 0 to 144 0% to 15% Advice 0 You could use the search term "sandaler" at least once but this is optional. 0% You could increase the keyword density for the search term "sandaler" but this is optional. 17 of 43 < < Henrik Sandberg 3/13/2012 Top level domain of web site Important Web sites with certain top level domains (TLD) are statistically more likely to contain higher quality, trustworthy contents. For this reason, search engines might prefer web sites with restricted TLD (.edu, .gov., .mil) over younger TLD (e.g., .biz, .info, .jobs). In addition, country code TLD (e.g., .ca, .de, .fr) are often preferred in the country's local search results. Top level domain results Your Site 1 2 3 4 5 6 7 8 9 10 .se .se .se .se .nu .se .se .se .se .se .org Advice for the top level domain of your web site Your web site URL www.jobi.se contains the country top level domain .se. This can be advantageous for rankings in the country's local search results, but it can be disadvantageous for rankings in international search results. www.SeoCustomer.com 18 of 43 < Henrik Sandberg 3/13/2012 Keyword use in bold body text Important The body text is the text on your web page that can be seen by people in their web browsers. The bold body text uses a darker and heavier face than the regular type face. It appears between <b>...</b> or <strong>...</strong> tags in the HTML source of your web page. CSS is not recognized. The statistics include spaces and punctuation marks. Their contents Rank Keyword use in bold body text 1 Sortera på: Grizzly 699 kr June Bug 499 kr Newport H2 1.099 kr Terra Fi 3 899 kr Terra Fi 3 899 kr Tirra 799 kr Ulle Original 499 kr Yoga Mat 299 kr 2 0 0 kr Köpvillkor VÃ¥ra betalsätt Fri frakt! Fri retur vid byte! Alltid 30 dagar öppet köp produkter X X X Sandaler , Leah Sandaler , Emelia Espadrillos med kilklack, D... Espadrillos med kilklack, D... Espadrillos med kilklack, A... Espadrillos med kilklack, A... Espadrillos med kilklack, Maja Espadrillos med kilklack, Maja Sandaler , Desire Sandaler , Espadrillos Sandaler , Diana Sandaler Diana Sandaler , Elna Sandaler med kedjor och bli... Sanda [and 324 additional characters] 3 [not used] 4 Skip to Main Content » Sandaler Sida: Sida: Rutnät MÅNGA MODELLER FÖR DAM - HERR - JUNIOR - BARN 5 20 20 Beställ via telefon: Självbetjäning: Adress: Läs mer: Org.nr: 6 A B C D E F G H I J K L M N O P Q R S T U V W X Y Z Märken på första sidan Typ av väskor Kategorier Bästa priser De senaste nyheterna Typ från skor Märken på första sidan Trender Bästa priser De senaste nyheterna Typ från skor Märken på första sidan Trender Bästa priser De senaste nyheterna Typ av skor för pojkar Typ av skor för flickor Märken på första sidan Nyheter för herr Nyheter för dam Nyheter för barn Bästa priser för herr Bästa priser för [and 495 additional characters] 7 Våra varumärken Nyheter Vårskor Damskor Herrskor Barnskor Presentkort Kundtjänst Hjälp Om Brandos Nyhetsbrev 8 Totalt 54 varor 499,00 SEK 499,00 SEK 499,00 SEK 549,00 SEK 549,00 SEK 549,00 SEK 549,00 SEK 499,00 SEK 499,00 SEK 549,00 SEK 549,00 SEK 549,00 SEK 499,00 SEK 499,00 SEK 499,00 SEK 549,00 SEK 549,00 SEK 499,00 SEK 499,00 SEK 649,00 SEK 649,00 SEK 599,00 SEK 599,00 SEK 599,00 SEK 699,00 SEK 699,00 SEK 549,00 SEK 549,00 SEK 449,00 SEK 449,00 SEK Totalt 54 varor Henne Honom Accessories Skor Stövlar Skor Stövlar Accessories Accessories til henne Henne Honom Accessories 0 varor 0,00 SEK 0 varor 9 349 kr 349 kr 900 kr 900 kr 599 kr 599 kr 79 kr 79 kr 699 kr 699 kr 899 kr 899 kr 1 199 kr 1 199 kr 449 kr 449 kr 769 kr 769 kr 999 kr 999 kr 809 kr 809 kr 349,95 kr 349,95 kr 308,64 kr 308,64 kr 504 kr 504 kr 1 329 kr 1 329 kr 499 kr 499 kr 74 kr 74 kr 149 kr 149 kr 199 kr 199 kr 699 kr 699 kr 95 kr 95 kr 295 kr 295 kr 499 kr 499 kr 199 kr 199 kr 10 saknar källhänvisningar och kan därför inte verifieras . Sandaler Your contents [not used] Advice for your bold body text Search term: "sandaler" Competitors Your Site www.SeoCustomer.com Advice 19 of 43 Henrik Sandberg 3/13/2012 Advice for your bold body text Search term: "sandaler" Number of keywords: Keyword density: www.SeoCustomer.com 0 to 19 0% to 17% 0 You could use the search term "sandaler" at least once but this is optional. 0% You could increase the keyword density for the search term "sandaler" but this is optional. 20 of 43 < < Henrik Sandberg 3/13/2012 Number of visitors to the site Important Search engines might look at web site usage data, such as the number of visitors to your site, to determine if your site is reputable and contains popular contents. The Alexa.com traffic rank is based on three months of aggregated traffic data from millions of Alexa Toolbar users and is a combined measure of page views and number of site visitors. Alexa.com Traffic Rank results (the lower the better) URL Alexa Traffic Rank Your Site http://www.jobi.se/ Rank #2,808,078 1 http://www.naturkompaniet.se/Product/ProductList.asp x?id=6367 Rank #309,190 2 http://www.have2have.se/sv/kvinna/sandaler?offset=1 Rank #492,078 3 http://heppo.se/damskor/sandaler/ Rank #137,746 4 http://www.nicework.nu/sandaler-tofflor/sandaler.html 5 http://www.ellos.se/cv/1-Skor-Sandaler/_/N-1z141xeZf 7v Rank #30,627 6 http://www.spartoo.se/Sandaler-dam-st-10217-10148-0 .php Rank #155,119 7 http://www.brandos.se/sandaler/c146 8 http://www.bianco.se/webshop/kategorin/till-henne/sko r/sandaler Rank #751,956 9 http://www.kelkoo.se/c-109101-damskor/typ/sandaler Rank #66,120 10 http://sv.wikipedia.org/wiki/Sandaler Rank #3,640,029 (least visitors of the competitors) Rank #50,829 Rank #6 (most visitors of the competitors) Range 6 to 3,640,029 (average rank: #563,370) Advice for the number of visitors to your site Your web site www.jobi.se does not appear to attract many visitors because your traffic rank is above #100,000 and you have less visitors than the average of your competitors. This could be disadvantageous to your rankings on Google.se (sidor pa svenska). www.SeoCustomer.com 21 of 43 << Henrik Sandberg 3/13/2012 Keyword use in same domain link texts Moderately Important Link texts are words and sentences that are used as links. Same domain link texts are the link texts of the links that point to a web page on the same domain. This chapter examines if Google.se (sidor pa svenska) takes search terms in same domain link texts into account. Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link text "Contact information". Your contents No. Same Domain Link Text Link URL 1. [empty] /okenkanga.html 2. [empty] / 3. Mitt konto /customer/account/ 4. Så handlar jag /sa-handlar-jag/sa-handlar-jag.html?___store=jobi_sv 5. Boka skovisning /boka-besok?___store=jobi_sv 6. Logga in /customer/account/login/ 7. Om Jobi /om-jobi/var-ide.html?___store=jobi_sv 8. Jobbskor /arbetsskor.html?___store=jobi_sv 9. Footsoul /footsoul.html?___store=jobi_sv 10. Funktioner /funktioner.html?___store=jobi_sv 11. Rådgivning /radgivning/goda-rad-gratis.html?___store=jobi_sv 12. [empty] /arbetsskor/arbetsskor-sandaler.html 13. [empty] /jobbskor/skyddsskor.html 14. [empty] /footsoul/sandaler.html 15. [empty] /jobbskor/sandaler.html 16. Skyddsskor som pallar /skyddsskor?___store=jobi_sv 17. Footsoul /footsoul.html?___store=jobi_sv 18. arbetsskor /arbetsskor/arbetsskor-sandaler.html?___store=jobi_sv 19. Om JOBI /om-jobi/var-ide.html?___store=jobi_sv 20. Kontakt /om-jobi/kontakt.html?___store=jobi_sv 21. Säkerhet /sa-handlar-jag/sakerhet.html?___store=jobi_sv 22. Retur och byte /sa-handlar-jag/retur-och-byte.html?___store=jobi_sv 23. Köpvillkor /sa-handlar-jag/kopvillkor-jobi.html?___store=jobi_sv 24. Sitemap /catalog/seo_sitemap/category/ www.SeoCustomer.com 22 of 43 Henrik Sandberg 3/13/2012 Advice for your same domain link texts Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com 1 to 16 0% to 4% Advice 0 You should use the search term "sandaler" at least once. << 0% You should try to achieve a keyword density of at least 0%. << 23 of 43 Henrik Sandberg 3/13/2012 Keyword use in outbound link texts Moderately Important Link texts are words and sentences that are used as links. Outbound link texts are the texts within the <a>...</a> tags when the <a> tag links to a web page on a different domain. This chapter examines if Google.se (sidor pa svenska) gives relevance to search terms in outbound link texts. Example: The HTML tag <a href="http://www.not-your-site.com/about.htm">About the company</a> contains the outbound link text "About the company". Your contents No. Outbound Link Text Link URL 1. http://www.soliditet.se [empty] Advice for your outbound link texts Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com Advice all 0 0 OK OK all 0% 0% OK OK 24 of 43 Henrik Sandberg 3/13/2012 Keyword use in same domain link URLs Moderately Important Links connect one web page to another. Same domain links are the links in <a href> attributes that point to other pages on the same domain. This chapter examines if search terms in same domain link URLs are relevant to Google.se (sidor pa svenska). Example: The HTML tag <a href="contact.htm">Contact information</a> contains the same domain link URL "contact.htm". Your contents No. Same Domain Link URL Link Text 1. okenkanga [/okenkanga.html] [empty] 2. [empty] [/] [empty] 3. customer account [/customer/account/] Mitt konto 4. sa handlar jag sa handlar jag store jobi sv [/sa-handlar-jag/sa-handlar-jag.html?___store=jobi_sv] Så handlar jag 5. boka besok store jobi sv [/boka-besok?___store=jobi_sv] Boka skovisning 6. customer account login [/customer/account/login/] Logga in 7. om jobi var ide store jobi sv [/om-jobi/var-ide.html?___store=jobi_sv] Om Jobi 8. arbetsskor store jobi sv [/arbetsskor.html?___store=jobi_sv] Jobbskor 9. footsoul store jobi sv [/footsoul.html?___store=jobi_sv] Footsoul 10. funktioner store jobi sv [/funktioner.html?___store=jobi_sv] Funktioner 11. radgivning goda rad gratis store jobi sv [/radgivning/goda-rad-gratis.html?___store=jobi_sv] Rådgivning 12. arbetsskor arbetsskor sandaler [/arbetsskor/arbetsskor- [empty] sandaler .html] 13. jobbskor skyddsskor [/jobbskor/skyddsskor.html] [empty] 14. footsoul sandaler [/footsoul/sandaler .html] [empty] 15. jobbskor sandaler [/jobbskor/sandaler .html] [empty] 16. skyddsskor store jobi sv [/skyddsskor?___store=jobi_sv] Skyddsskor som pallar 17. footsoul store jobi sv [/footsoul.html?___store=jobi_sv] Footsoul 18. arbetsskor arbetsskor sandaler store jobi sv arbetsskor [/arbetsskor/arbetsskor- sandaler .html?___store=jobi_sv] 19. om jobi var ide store jobi sv [/om-jobi/var-ide.html?___store=jobi_sv] Om JOBI 20. om jobi kontakt store jobi sv [/om-jobi/kontakt.html?___store=jobi_sv] Kontakt www.SeoCustomer.com 25 of 43 Henrik Sandberg 3/13/2012 Your contents No. Same Domain Link URL Link Text 21. sa handlar jag sakerhet store jobi sv [/sa-handlar-jag/sakerhet.html?___store=jobi_sv] Säkerhet 22. sa handlar jag retur och byte store jobi sv [/sa-handlar-jag/retur-och-byte.html?___store=jobi_sv] Retur och byte 23. sa handlar jag kopvillkor jobi store jobi sv [/sa-handlar-jag/kopvillkor-jobi.html?___store=jobi_sv] Köpvillkor 24. catalog seo sitemap category [/catalog/seo_sitemap/category/] Sitemap Advice for your same domain link URLs Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com Advice 0 to 184 4 OK OK 0% to 10% 3% OK OK 26 of 43 Henrik Sandberg 3/13/2012 Keyword use in outbound link URLs Moderately Important Links connect one web page to another. Outbound links are the links on a web page that point to web pages on other web sites, i.e. links to other domains. This chapter examines if Google.se (sidor pa svenska) gives relevance to search terms in outbound links Example: The HTML tag <a href="http://www.not-your-site.com/info.htm">Click here</a> contains the outbound link URL "www.not-your-site.com/info.htm". Your contents No. Outbound Link URL Link Text 1. [empty] www soliditet [http://www.soliditet.se] Advice for your outbound link URLs Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com Advice all 0 0 OK OK all 0% 0% OK OK 27 of 43 Henrik Sandberg 3/13/2012 Keyword use in meta description Moderately Important The Meta Description tag allows you to describe your web page. This chapter tries to find out if Google.se (sidor pa svenska) takes the Meta Description tag into account. Some search engines display the text to the user in the search results. Example: <meta name="description" content="This sentence describes the contents of your web site."> Even if the Meta Description tag might not be important for ranking purposes, you should use the Meta Description tag to make sure that your web site is displayed with an attractive description in the search results. Their contents Rank Keyword use in meta description 1 Sköna sandaler för resa, vandring och vardag. Handla snabbt i vår webbutik. 2 Hos have2have kan du köpa skor, väskor och accessoarer pÃ¥ nätet. Högklackade skor och skor med lÃ¥ga klackar. Väskor och accessoarer för alla. 3 Heppo.se din skobutik på internet - Köp Sandaler och Damskor på nätet. Fri frakt på skor, även fri retur. 30 dagars öppet köp när du köper Sandaler och Damskor från Heppo 4 Default Description 5 Ellos.se – Mode och hem på nätet - Skor Sandaler 6 Upptäck den billiga samlingen sandaler dam på webbplatsen SPARTOO.SE. Stort urval av storlekar. Köp dina sandaler dam med FRI FRAKT! 7 Köp sandaler på nätet! Just nu har vi 204 olika modeller av sandaler . Fri frakt och fri retur. 30 dagar öppet köp! 8 Hitta ett trendigt urval av supersköna sandaler i Bianco Footwears webbutik 9 Hitta snygga och billiga Sandaler . Sök och jämför pris på skor hos Kelkoo. 10 [not used] Your contents Fotriktiga arbetsskor - ortopediska, snygga, prisvärda och av hög kvalitet. Boka skovisning till jobbet eller handla på jobi.se - Trygg E-handel och snabba leveranser! Advice for your meta description Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com 0 to 2 0% to 11% Advice 0 You should use the search term "sandaler" at least once. 0% You should increase the keyword density for the search term "sandaler". 28 of 43 << << Henrik Sandberg 3/13/2012 Number of trailing slashes in URL Moderately Important The number of trailing slashes (/) in the URL indicates where a web page falls in a site's overall hierarchy. If the URL contains many trailing slashes, meaning it is placed in a sub-sub-directory, then the webmaster does not seem to think that the page is important in relation to the other pages. Number of trailing slashes Your Site 1 2 3 4 5 6 7 8 9 10 Range 0 1 2 2 1 3 0 1 4 2 1 0 to 4 Advice for the number of trailing slashes in your web site URL The URL www.jobi.se does not contain more or less trailing slashes than the top ranked pages. This means that you do not have to change the number of trailing slashes in your URL. www.SeoCustomer.com 29 of 43 OK Henrik Sandberg 3/13/2012 HTML validation of web page to W3C standards Slightly Important Web pages are written in special languages called HTML and CSS. Like any language, HTML and CSS change constantly. The World Wide Web Consortium (W3C) is the governing body that establishes what is valid HTML/CSS and what is not. Search engines obey the HTML/CSS standard. If there are errors in the HTML/CSS code of your web page, then search engines might not be able to read everything of your web page. Validation results Validity HTML: 16 errors, not valid http://validator.w3.org/check?uri=http://www.jobi.se/ CSS: no errors, valid http://jigsaw.w3.org/css-validator/validator?uri=http://www.jobi.se/ Advice regarding the validity of your web site The HTML code validation of your web page www.jobi.se failed. This means that Google.se (sidor pa svenska) might not be able to read your web page. You should fix any HTML errors. www.SeoCustomer.com 30 of 43 << Henrik Sandberg 3/13/2012 Readability level of web page Slightly Important The Flesch Reading Ease test is a United States governmental standard to determine how easy a text is to read. It measures the approximate level of education necessary to understand the web page content. Higher scores indicate the text that is easier to read, and lower numbers mark harder-to-read texts. Scores among different languages are not comparable. Readability results Flesch Reading Ease Score (0-100, higher score means that the text is easier to understand) Your Site 1 2 3 4 5 6 7 8 9 50 20 49 71 32 55 13 57 49 52 10 Range 94 13 to 94 Flesch-Kincaid Grade Level (shows the number of years of education required to understand the text) Your Site 1 2 3 4 5 6 7 8 9 10 Range 10 12 9 5 10 8 23 8 8 7 1 1 to 23 Advice for the readability of your web site The Flesch Reading Ease Score of your web page www.jobi.se is 50. A score of 60 to 80 is considered to be optimal. This means that the text of your web page is too difficult to comprehend. If the language of your web page is not English, then the score might be alright. < To improve your score, break long sentences into shorter sentences and use shorter words. In addition, make sure that you end sentences with punctuation (a period, question mark, or exclamation point). There should be one space between each word, and after any punctuation, including commas. www.SeoCustomer.com 31 of 43 Henrik Sandberg 3/13/2012 Keyword use in meta keywords Slightly Important The Meta Keywords tag allows you to define which search terms are important to your web page according to your opinion. It should be placed between the <head>...</head> tags in the HTML code of your web page. This chapter tries to find out if Google.se (sidor pa svenska) gives relevance to search terms in the Meta Keywords tag. Example: <meta name="keywords" content="keyword, another keyword"> Their contents Rank Keyword use in meta keywords 1 , Sandaler , sandal, toffler, toffla, 2 Sandaler , Kategori, 3 [not used] 4 [not used] 5 Sandaler , Skor 6 [not used] 7 Sandaler skor online 8 [not used] 9 köp Sandaler , snygga Sandaler , billiga Sandaler , Sandaler 10 [not used] Your contents jobi, jobi skor, arbetsskor, jobbskor, yrkesskor, skyddsskor Advice for your meta keywords Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com 0 to 4 0% to 57% Advice 0 You could use the search term "sandaler" at least once but this is optional. 0% You could increase the keyword density for the search term "sandaler" but this is optional. 32 of 43 < < Henrik Sandberg 3/13/2012 Keyword use in the first sentence of the body text Slightly Important The first sentence of the body text is the first sentence after the <body> tag in the HTML code of your web page. Some search engines give more relevance to search terms when they appear in the first sentence. Some will use your first sentence as the description of your page on the search result page. Example: <body>Here goes the first sentence. This text is not the first sentence. Their contents Rank Keyword use in the first sentence of the body text 1 HEM BUTIKER Om Naturkompaniet Kundtjänst Inspiration BLOGG Logga in 2 Skor | Väskor | Accessoarer | Kläder | Outlet | Bli Medlem | LOGGA IN E-postadress Lösenord Kom ihÃ¥g mig LOGGA IN Glömt lösenord? 3 Sök Hjälp Logga in 0 Favoriter Inga varor i Gå till kassan 4 Mitt konto Varukorgen Till kassan Kundservice Logga in Search Site 5 Delbetala alla dina varor: Endast 1,-/mån (ex. 6 X Är du i Sverige? 7 Sveriges största skobutik på nätet Mina sidor | Kundvagn | Hjälp Hej ! | Mina sidor | Logga ut | Kundvagn | Hjälp 8 BIANCO footwear Sortera efter Typ Party Sneakers Ballerina Sandaler Stilettklackar Kilklackar Pumps Platta Skor Color Cool Funky Flats Storlek 35 36 37 38 39 40 41 42 43 44 45 46 Färg 10 15 20 22 23 24 25 26 27 28 30 35 38 40 42 45 46 48 58 59 60 70 75 80 90 91 93 95 96 97 36 43 Pris 1200 SEK 100 SEK Reset 1 2 Totalt 54 varor Sortera efter Senaste Senaste Populära Pris Varor per sida 30 15 30 60 Alla QUICK VIEW Ava sandal 499,00 SEK QUICK VIEW Av [and 1,614 additional characters] 9 Kelkoo Shopping. 10 Sandaler Från Wikipedia Hoppa till: navigering , sök Den här artikeln saknar källhänvisningar och kan därför inte verifieras . Motivering: Det saknas källor (2011-07) Förbättra artikeln genom att lägga till pålitliga källor ( fotnoter ). Your contents Mitt konto Så handlar jag Boka skovisning Logga in Advice for your first sentence of the body text Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com 0 to 2 0% to 3% Advice 0 You could use the search term "sandaler" at least once but this is optional. 0% You could increase the keyword density for the search term "sandaler" but this is optional. 33 of 43 < < Henrik Sandberg 3/13/2012 Keyword use in HTML comments Slightly Important HTML comment tags are "hidden comments" in the HTML code of your web page. They are not visible to the user. This chapter tries to find out if search terms in the HTML comment tags are relevant for a good ranking in Google.se (sidor pa svenska). Example: <!-- comments with keywords --> Your contents No. HTML Comment Text 1. [if lt IE 7]> < script type="text/javascript"> //< ![CDATA[ var BLANK_URL = ' http://www.jobi.se/js/blank.html '; var BLANK_IMG = 'http://www.jobi.se/js/spacer.gif '; //]]> < /script> < ![endif 2. [if lt IE 8]> < link type="text/css" rel="stylesheet" href=" http://www.jobi.se/skin/m/1319375982/skin/frontend/jobi/default/css/styles-ie.css " media="all" /> < ![endif 3. [if lt IE 7]> < script type="text/javascript" src=" http://www.jobi.se/skin/m/1319376009/js/lib/ds-sleight.js,/skin/frontend/base/default/js/ie6.js " >< /script> < ![endif 4. BEGIN GOOGLE ANALYTICS CODE 5. END GOOGLE ANALYTICS CODE 6. Google Code for Startsida Remarketing List Advice for your HTML comments Search term: "sandaler" Competitors Your Site Number of keywords: Keyword density: www.SeoCustomer.com Advice all 0 0 OK OK all 0% 0% OK OK 34 of 43 Henrik Sandberg 3/13/2012 Search engine compatibility This chapter examines the general search engine compatibility of your web page. Advice Search engines need text to index your web pages, to determine the theme of your web site and to produce a site summary. They cannot read what is written on your graphical images or in a Flash movie. Google recommends to create a useful, information-rich site. Fresh, continuously updated content is one of the best ways to ensure that search engines return to your web site (and your visitors, too). Your web page "www.jobi.se" contains 217 words which should be enough for search engines. OK Some search engines penalize web sites if the search terms of the Meta Keywords tag don't appear in the body text of the web page. The search term "jobi skor" of your Meta Keywords tag does not seem to be mentioned in the body text of your web page. You should either remove this search term from your Meta Keywords tag, or add the search term to the body text of your web page. << Your web page doesn't use the Meta Refresh tag so there won't be any problems with the search engines in this aspect. OK Your web page uses the Meta Robots tag to allow search engines to index your web page. OK Your web page doesn't use the Meta Title tag so there won't be any problems with the search engines in this aspect. OK Your web page doesn't use any Dublin Core meta tags so there won't be any problems with the search engines in this aspect. OK Your web page doesn't use any Meta tags twice so there won't be any problems with the search engines in this aspect. OK Your web page doesn't use the <title> tag twice so there won't be any problems with search engines in this aspect. OK Some search engines and directories don't accept submissions with capitalized letters in the document title or in the meta tags. Your web page doesn't use all capitalized letters in those web page elements so there won't be any problems with the search engines in this aspect. OK Your web page uses script code in an external file so you've already minimized the problems with scripts and the search engines. OK Your web page uses style sheet code in an external file so you've already minimized the problems with style sheets and the search engines. OK Your web page doesn't use frames so there won't be any problems with the search engines in this aspect. OK Some search engines consider tiny text (i.e. font size 1) as an attempt to fool the search engines. Some webmasters have abused tiny text in the past to hide dozens of keywords on a web page that human web surfers cannot see. Your web page doesn't seem to use tiny text so there shouldn't be any problems with the search engines in this aspect. OK Your web page URL "www.jobi.se" doesn't indicate a dynamically served web page so there shouldn't be any problems with the search engines in this aspect. OK Your web page URL "www.jobi.se" doesn't contain any of the special characters "&", "$", "%", "?" or "=" in it so there shouldn't be any problems with the search engines in this aspect. OK Some search engines and directories rank web sites lower that are hosted at free web space providers, or if web sites don't have their own domain name. Some search engines also limit the number of web pages they'll index from a single domain. Your web site doesn't seem to be hosted at a free web space provider. If it does, consider getting your own domain name. OK www.SeoCustomer.com 35 of 43 Henrik Sandberg 3/13/2012 www.SeoCustomer.com 36 of 43 Henrik Sandberg 3/13/2012 Factors that could prevent your top ranking Some ranking factors cannot be measured because the search engines do not reveal the necessary data, or it would be extremely time-consuming to measure the data. Make sure you pay attention to the following factors because they could prevent a top ranking for www.jobi.se on Google.se (sidor pa svenska). Advice Inbound links to your web page Are the web pages linking to your web page relevant to the search term "sandaler"? How fast does your web page get new links pointing to it? Do the web sites which link to your page belong to the same content category? Since when do the links to your page exist? Is the text surrounding the link to your page relevant to the search term "sandaler"? Your web page How many important links from your other pages point to your web page? Do the links on your web page point to high quality, topically-related pages? How often and how many changes do you make to your web page over time? Is your content up-to-date? How often and how many web pages do you add to your web site? How long do your visitors spend time on your web page? Search engine result page Do your competitors on the search engine result page get a manual ranking boost by Google.se (sidor pa svenska), for example Amazon or Wikipedia? How many visitors of the search engine result pages click through to your page? How often do search engine visitors search for your company name or web page URL on Google.se (sidor pa svenska)? Negative ranking factors (you should be able to say "no" to all the following questions) Is your content very similar or a duplicate of existing content? Is your server often down when search engine crawlers try to access it? Do you link to web sites that do not deserve a link? Do you use the same title or meta tags for many web pages? Do you overuse the same keyword or key phrase? Do you participate in link schemes? Do you actively sell links on your web page? Do a majority of your inbound links come from low quality or spam sites? Does your web page have any spelling or grammar mistakes? www.SeoCustomer.com 37 of 43 Henrik Sandberg 3/13/2012 Table: Number of keywords This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Search term: "sandaler" Your Site 1 2 3 4 5 6 7 8 9 10 Range Document Title: 0 1 1 1 2 1 2 1 2 1 1 1 to 2 Body Text: 0 2 21 8 10 2 27 8 2 24 5 2 to 27 H1 Texts: 0 1 1 1 1 0 1 2 0 1 1 0 to 2 Domain: 0 0 0 0 0 0 0 0 0 0 0 all 0 Page URL: 0 0 1 1 2 1 1 1 1 1 1 0 to 2 H2-H6 Texts: 0 0 0 0 1 0 1 0 0 7 0 0 to 7 IMG ALT: 0 0 19 0 1 1 144 99 0 7 0 0 to 144 Bold Text: 0 0 19 0 1 0 3 0 0 0 1 0 to 19 SD LT: 0 1 1 4 7 1 4 2 1 16 1 1 to 16 Outbound LT: 0 0 0 0 0 0 0 0 0 0 0 all 0 SD LU: 4 0 43 184 31 101 24 14 47 22 18 0 to 184 Outbound LU: 0 0 0 0 0 0 0 0 0 0 0 all 0 Meta Descr.: 0 1 0 2 0 1 2 2 1 1 0 0 to 2 Meta Keyw.: 0 1 1 0 0 1 0 1 0 4 0 0 to 4 First Sentence: 0 0 0 0 0 0 0 0 2 0 1 0 to 2 HTML Comm.: 0 0 0 0 0 0 0 0 0 0 0 all 0 www.SeoCustomer.com 38 of 43 Henrik Sandberg 3/13/2012 Table: Keyword density This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Search term: "sandaler" Your Site 1 2 3 4 5 6 7 8 9 Document Title: 0% 20% 50% 11% 67% 11% 18% 13% 22% 14% Body Text: 0% 1% 3% 0% 1% 0% 1% 1% 0% 2% H1 Texts: 0% 100% 100% 100% 100% 0% 100% 33% 0% 50% Domain: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% Page URL: 0% 0% 20% 50% 67% 17% 17% 50% 17% 20% 50% 0% to 67% H2-H6 Texts: 0% 0% 0% 0% 1% 0% 7% 0% 0% 6% 0% 0% to 7% IMG ALT: 0% 0% 10% 0% 1% 1% 10% 15% 0% 5% 0% 0% to 15% Bold Text: 0% 0% 17% 0% 6% 0% 2% 0% 0% 0% 11% 0% to 17% SD LT: 0% 1% 1% 1% 1% 0% 1% 0% 0% 4% 1% 0% to 4% Outbound LT: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% SD LU: 3% 0% 8% 10% 4% 9% 3% 2% 6% 1% 2% 0% to 10% Outbound LU: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% Meta Descr.: 0% 8% 0% 7% 0% 11% 10% 9% 9% 8% 0% 0% to 11% Meta Keyw.: 0% 25% 50% 0% 0% 50% 0% 33% 0% 57% 0% 0% to 57% First Sentence: 0% 0% 0% 0% 0% 0% 0% 0% 1% 0% 3% 0% to 3% HTML Comm.: 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% 0% all 0% www.SeoCustomer.com 39 of 43 10 Range 50% 11% to 67% 1% 0% to 3% 100% 0% to 100% Henrik Sandberg 3/13/2012 Table: Keyword position This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Search term: "sandaler" Your Site 1 2 3 4 5 6 7 8 9 10 Range Document Title: n/a 1 1 1 1 41 1 28 1 1 1 1 to 41 Body Text: n/a 222 532 894 222 885 3,906 318 66 1,832 1 1 to 3,906 H1 Texts: n/a 1 1 1 1 n/a 4 19 n/a 10 1 n/a to 19 Domain: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Page URL: n/a n/a 11 9 1 11 1 1 35 22 6 n/a to 35 H2-H6 Texts: n/a n/a n/a n/a 336 n/a 1 n/a n/a 155 n/a n/a to 336 IMG ALT: n/a n/a 197 n/a 285 346 895 69 n/a 78 n/a n/a to 895 Bold Text: n/a n/a 112 n/a 24 n/a 751 n/a n/a n/a 59 n/a to 751 SD LT: n/a 156 236 763 155 1,291 2 251 953 1,837 280 2 to 1,837 Outbound LT: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a SD LU: 286 n/a 284 568 157 1,727 15 74 369 2,676 293 n/a to 2,676 Outbound LU: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Meta Descr.: n/a 7 n/a 41 n/a 41 31 5 40 26 n/a n/a to 41 Meta Keyw.: n/a 2 1 n/a n/a 1 n/a 1 n/a 5 n/a n/a to 5 First Sentence: n/a n/a n/a n/a n/a n/a n/a n/a 60 n/a 1 n/a to 60 HTML Comm.: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a www.SeoCustomer.com 40 of 43 Henrik Sandberg 3/13/2012 Table: Number of words This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Your Site 1 2 3 4 5 6 7 8 9 10 Range 2 5 2 9 3 9 11 8 9 7 2 2 to 11 215 407 651 2,065 711 1,077 3,777 1,432 487 1,281 H1 Texts: 6 1 1 1 1 11 1 6 2 2 1 1 to 11 Domain: 1 1 1 1 1 1 1 1 1 1 2 1 to 2 Page URL: 0 4 5 2 3 6 6 2 6 5 2 2 to 6 H2-H6 Texts: 3 7 5 110 102 64 14 17 10 111 19 5 to 111 IMG ALT: 46 142 200 0 74 73 1,407 644 32 145 9 0 to 1,407 Bold Text: 0 34 110 0 16 10 172 13 117 100 9 0 to 172 29 114 106 806 489 284 501 1,157 225 437 0 0 3 16 3 0 0 7 16 5 116 349 534 1,928 861 1,179 922 936 855 3,804 Outbound LU: 2 4 2 24 2 26 81 35 26 9 8 2 to 81 Meta Descr.: 23 12 23 30 2 9 20 22 11 13 0 0 to 30 Meta Keyw.: 7 4 2 0 0 2 0 3 0 7 0 0 to 7 First Sentence: 9 9 25 12 10 8 5 23 387 2 35 2 to 387 HTML Comm.: 66 54 44 395 95 23 63 59 54 105 108 23 to 395 Document Title: Body Text: SD LT: Outbound LT: SD LU: www.SeoCustomer.com 41 of 43 423 407 to 3,777 163 106 to 1,157 7 0 to 16 842 349 to 3,804 Henrik Sandberg 3/13/2012 Table: Number of characters This chapter lists the analyzed keyword ranking factors in tabular form. (LT = link text, LU = link URL, SD = same domain.) Your Site 1 2 3 4 5 6 7 8 9 10 Range 13 30 20 53 41 48 72 48 56 43 20 20 to 72 1,346 2,677 4,005 12,155 4,742 6,552 22,266 7,629 2,709 7,902 2,911 2,677 to 22,266 H1 Texts: 42 8 8 8 8 81 11 36 15 17 8 8 to 81 Domain: 4 14 9 5 8 5 7 7 6 6 12 5 to 14 Page URL: 0 27 27 16 25 32 29 13 42 29 13 13 to 42 28 46 38 596 712 395 83 100 73 695 140 38 to 712 IMG ALT: 351 844 1,676 0 504 373 8,212 4,113 106 905 62 0 to 8,212 Bold Text: 0 133 731 0 90 61 867 98 449 349 63 0 to 867 198 729 797 5,162 3,433 1,696 3,274 6,006 1,391 3,056 0 0 20 128 20 0 0 78 89 29 53 0 to 128 662 2,274 3,717 13,707 6,528 8,792 5,599 6,156 5,866 30,932 4,333 2,274 to 30,932 Outbound LU: 13 26 12 127 13 153 404 203 161 56 42 12 to 404 Meta Descr.: 167 75 149 170 19 48 132 114 75 74 0 0 to 170 Meta Keyw.: 60 32 19 0 0 13 0 20 0 57 0 0 to 57 First Sentence: 50 67 135 58 66 46 18 113 2,064 16 237 16 to 2,064 HTML Comm.: 620 479 461 2,687 862 235 477 407 406 910 Document Title: Body Text: H2-H6 Texts: SD LT: Outbound LT: SD LU: www.SeoCustomer.com 42 of 43 1,232 729 to 6,006 825 235 to 2,687 Henrik Sandberg 3/13/2012 Table: Ranking factors digest This chapter shows some of the search engine ranking factors in tabular form. Some of the values may have been abbreviated by using "k" which means that the value must be multiplied by 1000. ("n/a" means "data not available".) Digest Your Site 1 2 3 4 5 6 7 8 9 10 Range Number of inbound links according to these search engines (the more the better) Alexa: Google.dk (på nettet): 28 359 401 295 109 1k 144 505 69 767 5k 69 to 5k 1 75 12 31 11 48 4 20 5 44 2k 4 to 2k Links from social networks (the more the better) Delicious.com: 0 0 0 0 0 0 0 0 0 0 0 all 0 Facebook Mentions: 28 166 1k 912 64 648 353 2k 58 133 81 58 to 2k Google +1: 0 0 0 0 1 0 0 1 0 0 0 0 to 1 Twitter Tweets: 0 0 62 87 0 39 29 31 0 0 0 0 to 87 Other ranking factors results (the older or the lower the better) Web Site Age: n/a n/a n/a n/a n/a n/a n/a n/a n/a n/a Jan 2001 all Jan 2001 Server Speed: n/a 1.24s 0.95s 1.14s n/a 1.36s 2.33s 1.19s n/a 1.80s 1.52s 0.95s to 2.33s 2,808k 309k 492k 138k 3,640k 31k 155k 51k 752k 66k 6 6 to 3,640k Alexa Traffic Rank: www.SeoCustomer.com 43 of 43 Henrik Sandberg