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Disclaimer and Authorised Use
Report:
Shangri-La: International Schools Market Intelligence Report
This report has been produced by ISC Research Limited for the sole use of the recipient. Use
is only authorised for internal purposes. Prior written permission from ISC Research Limited
is required should the recipient wish to pass on the report in any form, electronic or otherwise,
to any third party.
Whilst every care has been taken to ensure that the content of this report is as accurate as
possible, ISC Research Limited does not accept any responsibility, including legal responsibility,
for any inaccurate, incomplete or outdated information it may contain, any comments or
opinions expressed by ISC Research Limited or persons interviewed, or any decisions or
actions taken by the recipient based on the report.
ISC Research Limited
Copyright © 2015
All rights reserved.
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SHANGRI-LA MARKET INTELLIGENCE REPORT 2014-2015 ∙ COPYRIGHT © ISC RESEARCH 2015
Preface
This report has been produced by ISC Research Limited.
ISC collects data on English-medium international schools throughout the world. The school
data presented in this report come from ISC’s databases of English-medium international
schools.
ISC includes an international school if it delivers a curriculum to any combination of infant,
primary or secondary students, wholly or partly in English outside an English-speaking country.
Exceptions to these criteria include American schools in the UK, British schools in America
and also schools in countries such as India and Pakistan where English is one of the official
languages. Schools in these countries are included only if they offer international curricula.
This report provides an analysis of:
·
·
The international schools market in Shangri-La.
The demographic and socio-economic factors relevant to an understanding of the
international schools market in Shangri-La.
Please note:
1.
ISC continuously researches the international schools market using research teams
based in The Americas, Europe and Asia. This produces data from a wide range of
sources, including local correspondents.
2.
ISC surveys at least 1,000 premium schools during each academic year. Half of these
surveys are carried out during personal visits to schools by ISC’s regional staff, based
in Eastern Asia, South Eastern Asia, Western Asia (the Middle East), Europe and Latin
America.
3.
ISC has data and research agreements with all key international school associations.
4.
This report has been compiled using the following sources of information:
a.
Publicly available demographic and economic data;
b.
Other publicly available sources such as newspapers, magazines, journals, etc.
c.
International schools data from ISC’s databases:
d.
i.
2014-2015 data relating to the international schools market, some of which
is provided by schools to ISC and some of which is publicly available;
ii.
Historical data (May of each year) relating to the international schools
market;
iii.
Information collected by ISC staff during their interviews with a selection of
Shangri-La’s international schools in the 2014-2015 academic year.
ISC’s network of well-informed contacts in the key sub-regions.
5.
All information has been reported as accurately as possible from the information
available at the time.
6.
Information from external sources has been referenced and credited.
SHANGRI-LA MARKET INTELLIGENCE REPORT 2014-2015 ∙ COPYRIGHT © ISC RESEARCH 2015
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7.
iv
Conversions between USD and SKR have been made at an exchange rate of
USD 1 = SKR 2.367.
SHANGRI-LA MARKET INTELLIGENCE REPORT 2014-2015 ∙ COPYRIGHT © ISC RESEARCH 2015
SHANGRI-LA
AT-A-GLANCE
Land area of
Shangri-La
28.1 million
population of
Shangri-La
46th
world
population ranking
250,000 km2
Demographic
&
Socio-Economic
Factors
USD 1.5 billion
Shangri-La TFR
Shangri-La GDP (PPP)
1.8
18th
births per woman
GDP (PPP) world ranking
100
UK
English-medium
international schools
x% of Sub-region’s total
x% of global total
91%
most prevalent
curriculum
capacity filled
offered by 41% of schools
at premium schools
USD 341 million
Shangri-La’s
International
Schools Market
total annual
tuition fee income
x% of the global total
80,000
Shangri-Lanian
most prevalent student
nationality
in premium schools
enrolment
x% of Sub-region’s total
x% of global total
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SOUTHERN ASIA
AT-A-GLANCE
Population
7.2 billion
Land area of
Southern Asia
World
Asia
South
Asia
xx
xx
km2
Demographic
&
Socio-Economic
Factors
USD xx trillion
xx
x% of Asia’s total
Southern Asia’s GDP
xxx
English-medium
international schools
x% of Asia’s total
x% of global total
XX
most prevalent
curriculum
USD xx billion
Southern Asia’s
International
Schools Market
total annual
tuition fee income
x% of Asia’s total
offered by x% of schools
x% of global total
xxx
enrolment
x% of Asia’s total
x% of global total
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SHANGRI-LA MARKET INTELLIGENCE REPORT 2014-2015 ∙ COPYRIGHT © ISC RESEARCH 2015
Contents
EXECUTIVE SUMMARY
1
INTRODUCTION
5
1.1
Development of the Global International Schools Market
7
1.2
The Global Market
8
1.3
The Market in Asia and Southern Asia
9
1.4
Introduction to Shangri-La
DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
10
13
2.1
Population Overview
15
2.2
Population Trends
16
2.3
Population Projections
17
2.4
Foreign Population
18
2.5
Economic Overview
19
2.6
Commercial Indicators
21
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
23
3.1
Introduction to the Market
25
3.2
Growth
26
3.3
Fee Growth
27
3.4
School Size
28
3.5
Age Range
29
3.6
Curricula & Examinations
32
3.7
Accreditation Bodies & School Associations
35
3.8
International School Groups Operating in Shangri-La
36
3.9
Government Legislation & Policy
37
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
39
4.1
Introduction to the Premium Market
41
4.2
Nationalities: Staff & Students
42
4.3
Tuition Fees & Other School Charges
44
4.4
Salaries & Benefits
46
4.5
School Facilities
48
4.6
School Operations
49
4.7
Enrolment & Capacity
50
4.8
Waiting lists
52
4.9
Premium School Locations in Yetisberg
53
4.10
Premium School Locations in Downtown
55
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MARKET DEVELOPMENTS
5.1
Recent & Ongoing Developments
59
5.2
Market Outlook
61
CONCLUSION
6
viii
57
Conclusion
63
65
ABBREVIATIONS
67
FIGURES
69
TABLES
70
REFERENCES
71
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EXECUTIVE SUMMARY
Executive Summary
This summary outlines the characteristics of the international schools market and the
demographic factors which are important in assessing the market in Shangri-La.
Key Findings
For the 2014-2015 academic year, 91% of capacity is filled at Shangri-La’s premium
schools. Demand is high and, as a result, places at schools that are due to open in the
2015-2016 academic year are likely to be filled quickly.
Good employment prospects have resulted in an increase in the number of expatriates
in Shangri-La. This will contribute to the growing demand for international education
in the country.
The number of Shangri-Lanian students at international schools is likely to rise as local
families become wealthier and demand the best education for their children.
Global trends and forecasts in the international schools market
The number of English-medium schools has more than doubled in the last 10 years to reach
the present total of X. The number of students has increased from almost X million to a
current total of X million and the number of teaching staff has risen to X. Between 2000 and
2014 the market value in terms of annual fee income grew from USD X.X billion to just over
USD XX billion. By 2025 the market is forecast to grow to over X schools, X million students,
and X staff, with an annual fee income of almost USD X billion. In the year to January 2015 the
overall number of international schools had grown by X% and the number of students grew by
X%.
Demographic factors underpinning the market in Shangri-La
Shangri-La, officially known as the People’s Socialist Kingdom of Shangri-La, borders India,
Pakistan and China. Its population, recorded as 28.1 million in its 2014 census, is growing at
5% per annum. Its economy is ranked in the world top 20 and is continuing to grow at an
average of 6% per annum. As of April 2014 there were 3.2 million foreign workers in the
country and this number continues to rise year on year. British citizens account for almost
10% of the foreign workforce.
The discovery of large Americranium reserves in 2002 provided a massive economic boost to
Shangri-La. Previously the economy had relied upon coal mining and yeti farming as the main
contributors to the country’s GDP, and these sectors are still responsible for more
employment than any other sector. However, Americranium mining has now become a key
industry, and the largest in terms of revenue. It has generated thousands of jobs and the growth
of the mining sector has created a surge in economic activities in allied sectors, particularly
precision engineering, corporate finance and legal services. This has attracted a substantial
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EXECUTIVE SUMMARY
number of expatriates who bring skills that cannot be found within the local workforce. These
skills are so vital to the commercial exploitation of Americranium that the Shangri-Lanian
government has recently taken steps to make it easier for companies to recruit expatriate staff.
A high level of income disparity exists in the country. The average income of the top 20% of
the working population in 2010 was 65% greater than the average income of the middle 40%.
The international schools market in Shangri-La
The Ministry of Education and Truth is responsible for all education in Shangri-La. Primary and
secondary education is free for all citizens and a minimum of six years attendance is compulsory.
Since 2006, the number of private schools in the country has risen after the government
instigated a plan to improve the quality of the education system. In 2014, 19% of all children in
Shangri-La received private tuition and this figure will inevitably increase as international schools
become more prevalent.
There are 100 international schools in Shangri-La, employing 7,300 members of teaching staff
and educating 80,000 students. 47 of Shangri-La’s international schools are in the capital,
Yetisberg and 21 are in Downtown. The number of students at schools in Yetisberg (25,186)
equates to 31% of all students at Shangri-La’s international schools. Downtown currently has
16,583 (21%). 30% of students are enrolled at schools which offer the full age range from
infancy to 18 years and 38% of schools have a student body that is greater than 500 pupils but
less than 1,000.
The most prevalent curriculum taught by schools is UK (offered by 41%), followed by the IB
(offered by 37%). The most prevalent examination is the IBDP offered by 34% of schools.
Of the 30 schools that are members of at least one globally recognised accreditation body, 25
have been accredited by the CfBT Education Trust. The Council of International Schools has
the next highest membership, with 9 schools.
The Council of British International Schools has 8 member schools in Shangri-La, more than
any other school association. It is closely followed by the Federation of British International
Schools in Asia, with 7 schools.
School groups with the highest presence in Shangri-La are the Narnia Foundation with eight
schools, the FSB Group with six and the Baskerville Group with five.
ISC identifies premium international schools as international schools which satisfy most or all
of the following criteria: (a) they charge tuition fees that are significantly above average, (b) they
have been accredited by a globally recognised accreditation body, (c) they are members of a
global or regional school association and (d) if they have a secondary phase, they are authorised
by a recognised examination board. There are 27 premium international schools in Shangri-La.
These schools provide tuition for 28,000 students and employ 2,500 teaching staff.
The predominant nationalities of students at premium schools are Shangri-Lanian (32% of the
student body) and British (26%). Among teaching staff, teachers from North America (41%)
and the UK (24%) are the most prevalent.
The average lower annual tuition fee is USD 7,087 while at the higher end the average fee is
USD 12,083 per annum. Annual salaries for full time teaching staff range from USD 30,337 at
the lower end to USD 45,849 at the higher end.
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EXECUTIVE SUMMARY
Growth and demand: the outlook for the international schools market in
Shangri-La
The combined capacity of Shangri-La’s 27 premium schools is 30,620 student places, of which
28,000 are filled. This equates to 91% utilisation of capacity. Data from all 27 premium schools
show that 37% have waiting lists at both primary and secondary levels, 11% have waiting lists at
secondary level, 26% have waiting lists at primary level and 26% have no waiting lists.
Demand for places at international schools in Shangri-La is expected to continue following the
trend that has been established in recent years. The number of students at international schools
in Shangri-La has grown from 56,250 in 2011 to 80,000, an increase of 42.2%, while the number
of schools has grown from 70 in 2011 to its current figure of 100 schools, an increase of 42.9%.
These numbers equate to compound annual growth rates of just over 9%. This growth is a
result of (a) the continuing development of the lucrative yeti farming market, (b) the burgeoning
Americranium industry and (c) the government’s stated aim of making it easier for businesses
in Shangri-La to recruit highly skilled expatriates.
In Yetisberg, which is the major centre of international school education in Shangri-La, there is
very little spare capacity at premium schools. The two schools known to be opening there in
the 2015-2016 academic year will add 2,100 places to current capacity. This amounts to 8% of
premium school places in Yetisberg. At the current rate of growth in demand, these additional
places will be filled within two years.
The Ministry of Education and Truth has outlined its ambition to turn Downtown into a regional
centre of educational excellence and the city is expected to receive substantial public sector
investment alongside private investment to set up new international schools. It is reported that
the Asian School Development Group assess Downtown as a rival to Qatar, Dubai and Abu
Dhabi as the most exciting prospect for international schooling opportunities.
The strength of Shangri-La’s agriculture and mining sectors and the expanding requirement for
highly skilled expatriates in these sectors will drive growth in demand for places at international
schools in Shangri-La. Furthermore the demand for international school places from the local
population will increase as it becomes wealthier and develops higher educational expectations.
Conclusion
Continued economic growth, particularly in the mining of Americranium but also in the
agriculture sector, is drawing many highly skilled workers to Shangri-La. This, combined with
a strong preference amongst the country’s wealthier residents for private education, has led to
high demand for places at international schools and a rapidly expanding market.
In anticipation of continuing growth in Shangri-La’s international schools market, several
premium schools are due to open in 2015 and 2016. Levels of investment in the development
of new schools from both public and private sources are expected to rise, indicating a high level
of confidence in the market. All factors point towards a very positive outlook for the market
in Shangri-La.
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EXECUTIVE SUMMARY
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EXECUTIVE SUMMARY
Introduction
Development of the Global International Schools Market
Global Market Data
The Market in Asia and South Asia
Introduction to Shangri-La
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SECTION 1
1.1
INTRODUCTION
Development of the Global
International Schools Market
This section provides insight to market development, determinants of growth and emerging
trends and opportunities in the global market. It discusses a range of factors that affect the
international schools market, covering particular growth determinants in some countries. For
example, some countries place restrictions on nationals attending foreign owned schools whilst
others have no restrictions. This means that international school enrolment will vary from
being exclusively expatriate, to being predominantly local.
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SECTION 1
INTRODUCTION
1.2
The Global Market
English-medium
schools
Students
Teaching staff
Annual fee
income (USD)
x
x
x
x
Figure 1 - The global market, historical and projected
Number
of schools
Enrolment
(millions)
Teaching staff
(thousands)
Fee income
(USD billion
Note: historical data are from January of each year.
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SECTION 1
1.3
INTRODUCTION
The Market in Asia and Southern Asia
In Asia
English-medium
schools
Students
Teaching staff
X
X
X
In Southern Asia
English-medium
schools
Students
Teaching staff
X
X
X
Figure 2 - International schools in
Southern Asia
Figure 3 - Students in Southern Asia’s
schools
India
India
Pakistan
Pakistan
Shangri-La
100
Shangri-La
Sri Lanka
Sri Lanka
Bangladesh
Bangladesh
Nepal
Nepal
Maldives
Maldives
Iran
Iran
Bhutan
Bhutan
Afghanistan
Afghanistan
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80,000
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SECTION 1
INTRODUCTION
1.4
Introduction to Shangri-La
Shangri-La, officially known as the People’s Socialist Kingdom of Shangri-La, borders India,
Pakistan and China. It is made up of 8 districts and has a population of 28.1 million people, 30%
of whom live in Yetisberg, the capital city. Approximately 18% of the population live in
Downtown, the second largest city. The country’s currency is the Shangri-Lanian Krugerrand
(SKR). The discovery of large underground reserves of Americranium, a rare earth metal, in
2002 provided a massive boost to the economy and Americranium mining is now a key industry
upon which the country’s economy relies.
Education System Overview
Education in Shangri-La up to tertiary level is governed by the Ministry of Education and Truth
(MOET). The Shangri-Lanian government provides free primary and secondary education to
all citizens (11 years in total) of which it is compulsory to complete a minimum of 6 years.
Private education has become increasingly prevalent in Shangri-La since 2006 when the
government instigated plans to improve the quality of education in the country. In 2014,
approximately 19% of all pupils were enrolled in private education. Shangri-La became host to
many international education institutions in early 2007, and since then the market has grown
substantially. International education is very popular among Shangri-Lanian citizens.
The Ministry for Education and Truth's Ten Year Strategy is designed to increase the number
of western education institutions; Shangri-La will become a regional education centre that will
produce a highly talented workforce which will contribute to a thriving economy.
As part of the Ten Year Strategy the government has set in place a goal to ‘intensify the
internationalisation’ of the education sector. The Ten Year Strategy describes the
government’s aim to attract 150,000 international students by 2020. The country has partnered
with many international education institutions abroad in an effort to boost its knowledge base
and attract foreign students. The government aims to provide campuses for international
education institutions at all levels.
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SECTION 1
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INTRODUCTION
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SECTION 1
12
INTRODUCTION
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EXECUTIVE SUMMARY
Demographic and Socio-Economic Factors
Population Overview
Population Trends
Projections
Foreign Population
Economic Overview
Commercial Indicators
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SECTION 2
2.1
DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
Population Overview
Figure 4 - Population
1999
2014
2000
19 million
28.1 million
10
Population growth rate
(per annum)
Life expectancy
(years)
Median age
(years)
4.7%
83.8
25.3
2014
2014
2014
The 2014 census recorded Shangri-La’s population at 28.1 million people ranking it the
45th most populated country in the world. This represents a population growth of almost
5% per year since the last census and takes into account an increasing number of migrants
entering the country in search of employment.
Figure 5 - Population composition
Male
75+
70-74
65-69
60-64
55-59
50-54
45-49
40-44
35-39
30-34
25-29
20-24
15-19
10-14
5-9
0-4
Female
Males
51%
Females
49%
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SECTION 2
DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
2.2
Population Trends
Figure 6 - Total Fertility Rate (TFR)
3.5
Births per woman
3
2.5
Replacement
level:
The TFR
required to
maintain a static
population
Shangri-La TFR
replacement level
2.2
births per
woman
2
1.5
1
0.5
0
Shangri-La TFR
1.8
births per
woman
Over the last 20 years Shangri-La’s population has been affected by a decline in total fertility
rate, having fallen from 3.2 births per woman in 1990 down to an all-time low of 1.8 births per
woman in 2014.
Socio-economic developments linked to these demographic changes include changing social
attitudes towards family size, a rise in GDP per capita income and a falling mortality rate.
In recent years, Shangri-La has witnessed a rise in the number of women in the labour force.
There has been a marked increase in the average age of women marrying for the first time,
rising from 23.3 to 26.6 between 1994 and 2014. The number of women participating in the
labour force is growing steadily and many are prioritising career development over marrying
young and having large families.
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SECTION 2
2.3
DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
Population Projections
Shangri-La’s population is predicted to continue increasing over the next 10 years.
A report released by the Shangri-Lanian Ministry of Compilations and Manifests stated that
the population was projected to reach 35 million by 2020.
The population will continue to age and, within 40 years, the population of those aged
between 0 and 14 could drop below 25% of the total. Even the most conservative estimates
envisage the proportion of the child population falling 4% from the current figure of 34%.
Figure 7 - Projections by age, 2010 - 2050
By 2030
7.7
14.7
Population
20.4
35 million
61.9
61.3
59.8
Median age
45
30.3
2010
0-14
24.1
19.8
2030
2050
15-59
60+
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SECTION 2
DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
2.4
Foreign Population
Figure 8 - Nationals and non-nationals in Shangri-La, 2010
Yetisberg
Downtown
Heetra
Baleia
Heston
Lavith
Ongoa
Mid-Town
0%
20%
40%
Nationals
60%
80%
100%
Non-Nationals
The 2010 census stated that there were 3.2 million foreign residents living in Shangri-La,
however, no further detail is given. Exact statistics regarding the origin of migrants residing
in Shangri-La are not available due to the absence of recent publicly available data.
A report released by the Ministry of Compilations and Manifests in 2010 states that foreign
workers made up around 11% of the country’s population in the same year. This figure had
been steadily rising for the previous 5 years. No official breakdown regarding the
nationalities of Shangri-La’s foreign population has been given, however estimates suggest
that around 10% of expatriates originate from the United Kingdom. The largest
concentrations of expatriates are in Yetisberg, Downtown and Heetra.
The government has introduced measures which will reduce the administrative burden of
recruiting foreign workers, with the intention of facilitating the employment of highly skilled
expatriates by local companies. These measures were put into place in late 2012 and had an
immediate effect on recruitment.
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SECTION 2
2.5
DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
Economic Overview
Gross domestic
product rank
Corruption
Perception Index
Ease of Doing
Business
13th
105th
48th
0.76
2014
2014
2014
2013
A listing of countries
organised by Transparency
International examining the
levels of believed public
sector corruption based on
expat experience and opinion
surveys. The lower the rank,
the greater the corruption.
A ranking of the
levels of situational
obstructions to
business practice
present in each
country. 1 is very
simple, 100 is very
obstructed.
Gini coefficient
A measure of
income disparity
in a domestic
population. 1
equals perfect
inequality and 0
equals perfect
equality.
Figure 9 - Gross domestic product growth
9
GDP growth rate (%)
8
7
6
5
4
3
2
1
0
Shangri-La is ranked as a middle-income country by the Organisation for Economic Cooperation and Development (OECD). The country recovered well from the 1997 economic
crisis and achieved an average Gross Domestic Product (GDP) growth of over 4% per annum
until the global financial crisis of 2008. Shangri-La avoided recession, although its GDP growth
fell sharply to 1.4% per annum in 2008-2009. Since then, GDP growth has increased rapidly,
reaching a record high of 7.9% per annum in 2013-2014. In 2014, Shangri-La ranked 13th in the
world by nominal GDP and 18th in the world by GDP Purchasing Power Parity (PPP).
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SECTION 2
DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
Until 2002, Shangri-La’s economy was built on a foundation of coal mining and yeti farming
and experienced slow but steady growth. In 2002, the country discovered large reserves of
Americranium, a rare earth metal which is now in high demand in a wide range of “high tech”
industries. Americranium mining has dramatically enhanced the country’s economic outlook,
resulting in substantial growth of its economy in the last 10 years.
Monthly household income (SKR)
Figure 10 - Monthly average household income by decile group
1990
Bottom 40%
2000
Middle 40%
2010
Top 20%
During Shangri-La’s period of strong economic growth, the country has developed a high
level of income disparity between the rich and poor. Income disparity is measured by the
difference between the highest and lowest income groups. On this measure, Shangri-La
ranks as the 12th highest in the world, according to the World Bank, with a gini coefficient
of 0.76. This has occurred as a result of the involvement of a proportion of the working
population in mining and export of Americranium reserves.
The average monthly household income in the middle 40% of earners in 2010 was SKR 8,800.
For the top 20% of incomes the average was 14,500 SKR per month.
Unemployment in Shangri-La has fallen to 1.7%, largely as a result of employment in the
increasing number of public work projects.
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SECTION 2
2.6
DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
Commercial Indicators
Since the discovery of Americranium in 2002, the Shangri-Lanian government has implemented
programmes to attract foreign investment and skilled foreign workers which are expected to
boost the economy and establish Shangri-La as a leading producer of precious metals.
Alongside plans to boost the country’s economy, the government plans to develop international
education in the country. The Ministry for Education and Truth’s Ten Year Strategy describes
its intention to attract 150,000 international students by 2020. It plans to establish Shangri-La,
especially Downtown, as a centre for world class education. This will help to attract skilled
expatriate workers by increasing their confidence in the quality of international education in
the country.
The rapid growth of the mining sector has resulted in a surge in economic activities which are
allied to the mining sector, notably precision engineering, corporate finance and legal services.
In the past few years these sectors have been responsible for the recruitment of a significant
proportion of the country’s expatriate workforce, and this trend is expected to continue.
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SECTION 2 · DEMOGRAPHIC AND SOCIO-ECONOMIC FACTORS
22
SHANGRI-LA MARKET INTELLIGENCE REPORT 2014-2015 ∙ COPYRIGHT © ISC RESEARCH 2015
EXECUTIVE SUMMARY
Shangri-La’s International Schools Market
Market Introduction
Growth: Schools, Students & Staff
Fee Growth
School Size
Age Range
Curricula & Examinations
Accreditation Bodies & Associations
School Groups Operating in Shangri-La
Government Legislation & Policy
3
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24
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SECTION 3
3.1
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
Introduction to the Market
This section of the report describes the current state and the recent growth of the international
schools market in Shangri-La. The numbers of schools, students and full time teaching staff at
all international schools in Shangri-La are tabulated below, and the parameters which describe
these schools are outlined in the remainder of this section.
International schools in Shangri-La
English-medium
schools
Number of
students
Teaching staff
100
80,000
7,300
Figure 11 - Schools, students and teaching staff by district
47
25,186
2,494
16,583
1,431
21
Yetisberg
Downtown
Yetisberg
Downtown
Yetisberg
Downtown
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SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
3.2
Growth
Figure 12 - Schools, students and teaching staff growth in Shangri-La
Schools
% change between
70
77
85
93
100
Jan 2011 - Jan 2015
42.9%
Compound annual
growth rate
9.3%
2011
2012
2013
2014
2015
Students
% change between
56,250
61,300
67,850
73,540
80,000
Jan 2011 - Jan 2015
42.2%
Compound annual
growth rate
9.2%
2011
2012
2013
2014
2015
Teaching staff
% change between
7,300
5,085
5,523
6,050
6,610
Jan 2011 - Jan 2015
43.6%
Compound annual
growth rate
9.5%
2011
26
2012
2013
2014
2015
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SECTION 3
3.3
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
Fee Growth
The following charts demonstrate the growth in annual school fees and total annual fee income
at all international schools in Shangri-La between January 2011 and January 2015.
Figure 13 - Average annual fee (USD)
% change from 2011 - 2015
6,925
7,366
7,831
8,111
8,406
Average tuition fee
21.4%
2011
2012
2013
2014
2015
Total annual tuition
fee income
Figure 14 - Total annual fee income
(USD million)
72.6%
672
596
531
452
390
Growth in total annual
fee income reflects the
increase in average
fees and the increase
in student enrolment
during this period.
Compound annual growth rate of
total annual tuition fee income
2011
2012
2013
2014
2015
14.6%
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SECTION 3
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
3.4
School Size
Figure 15 - International school size (by student enrolment)
0-99
100-249
250-499
500-999
1000+
11
18
26
38
7
11%
18%
26%
38%
7%
Figure 16 - Percentage of schools by size of student enrolment
0-99
11%
100-249
18%
1,000+
7%
250-499
26%
500-999
38%
28
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SECTION 3
3.5
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
Age Range
Figure 17 illustrates the number of schools that teach the specified age ranges only, and Figure 18
shows the number of students at those schools. Each school campus is counted only once and
the total number of campuses shown in Figure 17 equals the total number of campuses in the
country. For example, campuses included in the 0-5 count do not teach students any older than
5 and they are not included in the count of campuses that teach 0-11, 0-16 or 0-18.
Figure 17 - Schools offering each age range
School age
range
26
22
14
11
7
4
6
8
2
Schools
Students
0-5
11
5,892
0-11
22
11,946
0-16
14
12,885
0-18
26
24,297
5-11
7
6,632
5-16
4
4,956
5-18
2
1,958
11-16
6
4,720
11-18
8
6,714
16-18
0
0
Figure 18 - Students at schools offering each
age range
30% of Shangri-La’s students
are enrolled at schools that
offer the 0-18 age range
24,297
11,94612,885
5,892
6,632
6,714
4,956
4,720
1,958
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SECTION 3
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
In Yetisberg
Figure 19 - Schools offering each age range
14
School age
range
9
7
5
3
2
3
3
1
Schools
Students
0-5
5
743
0-11
9
2,034
0-16
7
4,287
0-18
14
10,176
5-11
3
807
5-16
2
1,428
5-18
1
1,042
11-16
3
2,110
11-18
3
2,559
Figure 20 - Students at schools offering
each age range
10,176
4,287
2,034
743
30
2,110
1,428
807
2,559
1,042
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SECTION 3
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
In Downtown
Figure 21 - Schools offering each age
range
School age
range
6
3
3
2
2
2
1
1
1
Schools
Students
0-5
2
461
0-11
3
927
0-16
3
2,278
0-18
6
5,930
5-11
2
1,386
5-16
1
973
5-18
1
1,346
11-16
1
900
11-18
2
2,382
Figure 22 - Students at schools offering
each age range
5,930
2,382
2,278
461
927
1,386
973
1,346
900
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SECTION 3
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
3.6
Curricula & Examinations
Figure 23 - Schools offering each curriculum
41
Most prevalent
curriculum
37
32
UK
19
13
offered by
9
8
5
2
41%
of schools
Many schools offer more than one curriculum and therefore the number of schools represented
in Figure 23 add up to more than the total number of schools in Shangri-La.
32 schools offer bilingual programmes, which can include any curriculum. The only
requirement is that tuition is delivered in more than one language and, for the purposes of this
report, one of those languages must be English.
Figure 24 - Schools offering each examination
Most prevalent
examination
34
19
IBDP
18
13
offered by
11
8
3
2
34%
of schools
32
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SECTION 3
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
Curricula by district
Figure 25 - Schools offering each curriculum by district
In Yetisberg
Most prevalent
curriculum
22
UK
17
12
9
offered by
6
4
3
47%
of schools
In Downtown
Most prevalent
curriculum
12
UK
7
5
offered by
4
2
2
2
57%
of schools
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SECTION 3
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
Examinations by district
Figure 26 - Schools offering each examination by district
In Yetisberg
Most prevalent
examination
14
IBDP
9
7
6
offered by
3
2
30%
of schools
In Downtown
Most prevalent
examination
5
5
IBDP
3
2
2
2
offered by
24%
of schools
34
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SECTION 3
3.7
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
Accreditation Bodies & School
Associations
Table 1 - Membership of associations
Association
Schools
Students
COBIS
8
4,833
FOBISIA
7
3,948
ECIS
4
2,865
EARCOS
3
2,240
ROUNDSQUARE
3
1,214
AAIE
3
1,205
Table 2 - Accreditation bodies and accredited schools
Accreditation body
Schools
Students
25
28,663
CIS
9
5,869
NEASC
2
1,410
WASC
1
789
CFBT
Note: abbreviations are explained on page 67 of the report.
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SECTION 3
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
3.8
International School Groups
Operating in Shangri-La
Table 3 - Membership of school groups
Group
36
Schools
Students
Narnia Foundation
8
7,226
FSB Group
6
5,219
Baskerville Group
5
4,371
ACVL Group
4
3,386
MTR International Schools
3
2,593
Sambung Foundation
3
2,538
GISG
2
1,682
KVM Group of Schools
1
828
Brock School Network
1
768
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SECTION 3
3.9
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
Government Legislation & Policy
The government has relaxed the planning laws with regard to development of new schools,
including international schools. For example, applications to develop schools on sites which
were not previously used for education will benefit from expedited approval. Given the
intention to attract 150,000 international students by the year 2020, education policy is likely
to be favourable to international schools, as well as to foreign universities and other educational
institutions.
In recent years, in a bid to boost global competitiveness, the Shangri-Lanian government has
made it noticeably easier for expatriates to obtain a visa. This has developed from a need to
bring in particular expertise in order for the economy to thrive.
Cultural studies is the only element of the Shangri-Lanian national curriculum that is compulsory
in all schools. Students must study 2 hours per week.
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SECTION 3
38
SHANGRI-LA’S INTERNATIONAL SCHOOLS MARKET
SHANGRI-LA MARKET INTELLIGENCE REPORT 2014-2015 ∙ COPYRIGHT © ISC RESEARCH 2015
EXECUTIVE SUMMARY
Shangri-La’s Premium International Schools
Market
Introduction to Shangri-La’s Premium Market
Nationalities: Staff & Students
Tuition Fees & Other Charges
Salaries & Benefits
School Facilities
School Operations
Enrolment & Capacity
Waiting Lists
Premium School Locations
4
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40
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SECTION 4
4.1
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
Introduction to the Premium Market
Among Shangri-La’s 100 international schools are 27 which ISC classifies as premium schools.
These are the most sought after schools; they have a strong presence in the market.
Premium schools usually charge tuition fees which are significantly above average, reflecting the
higher cost of recruiting and retaining the best teachers. They are almost always accredited by
at least one recognised accreditation body and are usually members of at least one recognised
regional or international school association. If they include secondary students, they will offer
a recognised international examination program and be authorised by a recognised examination
board. There are exceptions; for example, some new schools may not have been established
long enough to have gained accreditation but are still regarded by ISC as premium schools.
Most of Shangri-La’s premium schools have been surveyed by ISC consultants during the course
of the current academic year. These surveys provide ISC with high quality data, local intelligence
and insights, invaluable for a thorough analysis of the market.
Data which have been obtained from premium schools are presented in this section of the
report. Maps illustrating the locations of premium international schools in Shangri-La can be
found at the end of this section.
Premium international schools
English-medium
schools
Number of
students
Teaching staff
27
28,000
2,500
27% of Shangri-La’s total
35% of Shangri-La’s total
34% of Shangri-La’s total
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SECTION 4
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
4.2
Nationalities: Staff & Students
Figure 27 - Student nationalities
26%
British
15%
American
10%
Indonesian
8%
Australian
6%
Thai
Swiss
Figure 27 illustrates the most
prevalent nationalities at
premium schools in ShangriLa and the percentage of the
student body represented by
each nationality.
The 7
nationalities shown in this
analysis account for 83% of
students at Shangri-La’s 27
premium schools. ISC has
nationality data for the three
most prevalent nationalities
at each of the schools in this
analysis.
Most of these
campuses have students
from at least 10 countries.
32%
Shangri-Lanian
2%
Figure 28 - Staff nationalities
North
American
41%
24%
British
23%
ANZ
12%
All Others
Other
European
Local
42
Figure 28 illustrates the
breakdown
of
staff
nationalities at 23 premium
school campuses in ShangriLa.
9%
8%
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SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
Student nationalities split by curriculum
Figure 29 - Student nationalities at schools offering UK curricula
British
42%
Shangri-Lanian
23%
Indonesian
American
6%
5%
Figure 30 - Student nationalities at schools offering US curricula
American
35%
Shangri-Lanian
15%
British
Australian
8%
5%
Figure 31 - Student nationalities at schools offering the IBDP
Shangri-Lanian
21%
Indonesian
15%
British
American
4%
2%
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SECTION 4
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
4.3
Tuition Fees & Other School Charges
Premium international schools
Annual average
low fee (USD)
Annual average
high fee (USD)
7,087
12,083
Annual average lower tuition fees
are
calculated
using
fee
information from kindergarten or
primary schools.
Annual average higher tuition fees
are
calculated
using
fee
information from
secondary
schools.
Table 4 - Tuition fees at premium international schools
44
Lower fee
Upper fee
School
(USD)
(USD)
Arbuckles School
4,125
7,746
Bally-Hai International School
8,762
12,250
British School of Shangri-La
9,800
14,400
Christian School of Shangri-La
5,897
10,989
David Backham School
7,542
13,400
Donut International School
5,722
10,222
Downtown All Saints School
8,100
11,630
Fatboy International School
6,428
10,888
Fullwood College
9,420
14,799
Garfunkel Academy
9,633
14,920
International School of Shangri-La
7,922
13,979
Kafka International School
8,798
12,498
Melksham International School
7,500
12,111
Middle Earth International School
9,010
15,723
Millstone International Academy
5,325
10,451
Monopoly Christian School
6,200
10,000
Nebula College
7,700
12,200
Nemesis College of Shangri-La
9,154
14,730
Nirvana Primary School
6,350
12,471
Nirvana Secondary School
7,650
12,630
Ratzinger College
4,900
10,789
Scrabble International School
5,746
12,294
Strawberry Fields College
4,050
7,858
Terenbaum Park College
5,391
10,400
Tsarovich International School
5,213
11,153
Yetisberg Girls' College
9,020
15,400
Velociraptor Academy
5,987
10,320
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SECTION 4
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
Table 5 - Additional fees
Capital / Facility Fee Application Fee Registration Fee
School
(USD)
Arbuckles School
2,800
Bally-Hai International School
(USD)
(USD)
100
300
700
270
British School of Shangri-La
8,500
700
250
Christian School of Shangri-La
5,000
700
250
David Backham School
4,650
300
300
Donut International School
500
320
Downtown All Saints School
500
Fatboy International School
700
240
700
150
650
150
350
260
Fullwood College
Garfunkel Academy
8,000
International School of Shangri-La
Kafka International School
6,000
200
300
Melksham International School
8,750
300
320
Middle Earth International School
750
250
Millstone International Academy
400
250
Monopoly Christian School
700
Nebula College
500
300
Nemesis College of Shangri-La
700
320
800
220
Nirvana Primary School
7,000
Nirvana Secondary School
200
Ratzinger College
200
Scrabble International School
150
Strawberry Fields College
150
150
300
300
Terenbaum Park College
300
Tsarovich International School
Yetisberg Girls' College
2,000
700
250
Velociraptor Academy
2,000
700
320
* Capital/facility fees are annual charges.
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SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
4.4
Salaries & Benefits
Figure 32 - Annual lower & upper salaries at premium
international schools
Salary Range (,000 USD)
70
Annual average
low salary (USD)
60
50
30,337
40
30
Annual average
high salary (USD)
20
45,849
10
0
1
3
5
7
9
11 13 15 17 19 21 23 25 27
Salaries split by curriculum
The table below shows the average upper and lower annual salaries paid to full time teaching
staff at schools which teach UK, IBDP or US curricula, either alone or in conjunction with
other curricula.
Table 6 - Average annual salaries split by curriculum
Curricula include
UK
IBDP
US
Average lower salary (USD)
33,672
30,587
31,894
Average upper salary (USD)
54,370
48,520
51,644
19
11
4
Total schools
Upper salaries paid at schools offering UK curricula are, on average, about 12% higher than
those paid at schools offering the IBDP and 5% higher than those offering US curricula. Lower
salaries paid at schools offering the IBDP are 9% lower than at schools offering UK curricula
and 4% lower than schools offering US curricula. There are noticeably fewer premium schools
in Shangri-La offering US curricula.
46
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SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
Figure 33 - Staff benefits offered at
premium schools
Benefit
Medical Insurance
Flights
Tuition
Housing
Bonus
Pension
Schools
offering
The data shown in Figure 33 come
from ISC’s surveys of Shangri-La’s
27 premium schools.
27
26
25
23
Of these:
18 of the 23 schools that
offer housing benefits
provide
a
housing
allowance of USD 18,000
for staff.
16 schools provide fully
discounted tuition fees to
all children of staff and 9
provide fully discounted
fees to the first child only.
23
19
Almost 100% of schools
offer free annual flights.
Table 7 - Staff benefits offered at premium schools, split by curriculum
Curricula include
UK
IBDP
US
Medical Insurance
100%
100%
100%
Flights
100%
90%
100%
Tuition
100%
85%
100%
Housing
100%
90%
90%
Bonus
100%
82%
0%
Pension
80%
75%
90%
19
11
4
Total schools
Data in this table are from the same 27 schools shown in Figure 33, split into those which
offer UK, IBDP and/or US curricula, either alone or in conjunction with other curricula. The
numbers in Table 7 add up to more than the total number of schools because there are
some schools that offer more than one curriculum.
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SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
4.5
School Facilities
Figure 34 - Facilities at premium international schools
Facilities
Swimming
Pool
Schools
offering
Playing
Fields
Gym/MPH
24 25 26
Auditorium
Theatre
Tennis
Courts
Running
Track
24 19 18 10
The data in Figure 34 illustrate the facilities offered at 26 premium international schools.
48
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4.6
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
School Operations
Figure 35 - Organisation type
Company
Figure 36 - Profit status
14
Proprietorship
For profit
7
Trust
2
Foundation
2
Charity
1
Other
1
Not for
profit
15
60%
10
40%
The data presented in Figures 35 and 36 were obtained from 27 and 25 schools respectively.
Figure 37 - Governing bodies
12
26
schools
At least
in Shangri-La have
governing bodies
8
6
At these 26 schools,
the governing body is . . .
Elected
Selected
Elected &
Selected
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SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
4.7
Enrolment & Capacity
Table 8 - Enrolment and capacity at premium schools
School
Enrolment
Utilisation
Arbuckles School
1,000
1,200
83.3%
Bally-Hai International School
1,500
1,500
100.0%
British School of Shangri-La
910
1,000
91.0%
Christian School of Shangri-La
540
600
90.0%
David Backham School
841
920
91.4%
Donut International School
600
600
100.0%
Downtown All Saints School
750
800
93.8%
Fatboy International School
948
1,000
94.8%
Fullwood College
727
800
90.9%
Garfunkel Academy
1,415
1,450
97.6%
International School of Shangri-La
2,351
2,500
94.0%
Kafka International School
1,419
1,500
94.6%
Melksham International School
372
400
93.0%
Middle Earth International School
550
600
91.7%
Millstone International Academy
1,216
1,300
93.5%
Monopoly Christian School
1,163
1,200
96.9%
Nebula College
456
500
91.2%
Nemesis College of Shangri-La
871
950
91.7%
Nirvana Primary School
896
1,000
89.6%
1,174
1,200
97.8%
Ratzinger College
764
1,300
58.8%
Scrabble International School
650
800
81.3%
Strawberry Fields College
1,486
1,650
90.1%
Terenbaum Park College
2,163
2,350
92.0%
Tsarovich International School
1,268
1,350
93.9%
712
850
83.8%
1,258
1,300
96.8%
Nirvana Secondary School
Yetisberg Girls' College
Velociraptor Academy
50
Capacity
Total enrolment
Total capacity
Capacity filled
Unfilled places
28,000
30,620
91%
2,620
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SECTION 4
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
Capacity utilisation split by curriculum
The following graph shows the proportion of capacity that is filled at premium schools which
offer UK or US curricula or the IBDP, MYP or PYP, either alone or in combination with
other curricula/programmes.
Figure 38 - Capacity utilisation analysed by curriculum
92.1%
19 schools
UK
88.8%
11 schools
IB
93.8%
3 schools
94.3%
3 schools
MYP
PYP
97.6%
4 schools
US
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SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
4.8
Waiting lists
Figure 39 - Waiting lists at premium schools
Number of schools with waiting lists:
Primary
7 schools (26%)
Secondary
3 schools (11%)
Primary &
Secondary
10 schools (37%)
No waiting
list
7 schools (26%)
ISC has waiting list data from Shangri-La’s 27 premium international school campuses (presented in
Figure 39).
Table 9 - Waiting lists at premium schools, split by curriculum
Curricula include
52
Waiting lists
UK
IBDP
MYP
PYP
US
None
0%
0%
0%
0%
25%
Primary
30%
50%
60%
60%
25%
Secondary
10%
0%
0%
0%
0%
Both
60%
50%
40%
40%
50%
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SECTION 4
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
Insert:
4.9
Premium School Locations in Yetisberg
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SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
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SECTION 4
4.10
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
Premium School Locations in
Downtown
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SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
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SECTION 4
SHANGRI-LA’S PREMIUM INTERNATIONAL SCHOOLS MARKET
Market Developments
Recent & Ongoing Developments
Market Outlook
5
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SECTION 5
5.1
MARKET DEVELOPMENTS
Recent & Ongoing Developments
Future Schools
School
Actual or
projected opening
date
Further information
FW Nietzsche International
School, Ongoa
September 2015
This school will open its doors for
the 2015-2016 academic year and
will be the second school to be
owned by the Brock School
Network. It will teach pupils aged
3-14 but will eventually cater for
students up to 18 years of age. It
will offer UK and IB curricula and
will have a total capacity of 1,200
pupils.
HDRC American School,
Yetisberg
September 2015
This school will open with
approximately 450 students. Its
planned capacity is 900 pupils. It
will teach the US curriculum to
students aged 5-16.
Middle Earth College, Downtown
September 2016
This school will teach the British
curriculum to 800 students aged
between 11 and 18. 650 of these
places will be for boarders.
August 2015
This school will have capacity for
1,200 pupils. It plans to offer the
full 3-18 age range and will teach
UK curricula.
Expected 2016
The opening date for this school
has not been confirmed but it is
expected to be in operation for
the 2016-2017 academic year. It
will be a US curriculum school for
pupils aged 11-18.
September 2015
This school is located east of
Downtown and is scheduled to
begin its last phase of construction
on a site covering 18 acres. It will
be a secondary school catering for
children aged 11-18 and will teach
the UK curriculum with the
option of the IBDP in sixth form.
Pigwarts International School,
Yetisberg
Ryecatcher Academy, Downtown
Yellowstone British School
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MARKET DEVELOPMENTS
Further developments
Bally-Hai International School has submitted a proposal to build a new primary campus
with a planned capacity of 500 places.
ISC understands that Ratzinger College is concerned by its low enrolment and is
considering relocating its campus to the east of Downtown, where demand is higher.
Folly Properties, a development and construction company, is planning to partner with
the Baskerville Group to create a residential development to the west of Downtown
that will also be the site of two new schools. One will be a UK curriculum school and
the other a US curriculum school, and both will offer the IBDP in the sixth form. They
will have a combined capacity of 3,000 places and will cater for the full age range from
infancy to 18 years. The project is expected to take up to 3 years to complete.
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SECTION 5
5.2
MARKET DEVELOPMENTS
Market Outlook
Demand for places at international schools in Shangri-La is expected to grow rapidly, continuing
the trend which has been established over the past ten years. This is largely because of the
ongoing development of the Americranium industry and partly because of the government’s
stated aim of making it easier for businesses in Shangri-La to recruit expatriates.
In Yetisberg, which is the major centre of international school education in Shangri-La, there is
very little spare capacity at premium schools. The two schools known to be opening there
(HDRC American School and Pigwarts International School) will add 2,100 places to current
capacity. This additional capacity amounts to 8% of premium school places in Yetisberg. At
the current rate of growth in demand, this extra capacity will be saturated within two years.
The Ministry of Education and Truth has formulated plans to develop Downtown into an area
of educational excellence over the next few years. As a result, the city is expected to receive
a large amount of investment from both public and private sectors to establish a number of
new international schools. The Asian School Development Group reportedly views Downtown
alongside Qatar, Dubai and Abu Dhabi as a location with excellent prospects for international
school development.
Throughout Shangri-La, 91% of capacity at premium international schools is filled. A total of
3,300 additional places will be added for the 2015-2016 academic year which will bring total
capacity to just under 34,000 places placing utilisation using current total enrolment at 83%.
However, it is likely that any spare capacity will be filled within three years.
The strength of Shangri-La’s mining sector and the expanding requirement for highly skilled
expatriates in this and allied sectors of industry will drive growth in demand for places at
international schools in Shangri-La. Furthermore the demand for international school places
from the national population will increase as local families become wealthier and seek the best
education for their children.
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MARKET DEVELOPMENTS
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MARKET DEVELOPMENTS
Conclusion
Report Conclusion
6
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SECTION 6
6
CONCLUSION
Conclusion
Shangri-La’s economy has relied heavily on coal mining for many years. It received a massive
boost from the discovery of Americranium reserves in 2002. GDP since then has soared and
new business sectors connected with the mining industry have grown. However the indigenous
working-age population has not grown fast enough to satisfy the demands of these new
industries for labour. In particular the supply of highly skilled workers has been insufficient.
These industries have therefore recruited a substantial number of expatriate workers and the
growth of the economy has relied heavily upon this.
As the economy continues to grow, this trend will continue. This will inevitably add to the
demand for places at international schools. With 91% of capacity at premium international
schools already filled, many schools operate waiting lists and the number of places which will
be added in 2015 and 2016 may not be enough to keep up with rising demand. This situation
will lead to longer waiting lists at the best schools and is highly likely to lead to the development
of more new schools to meet the increasing demand.
In anticipation of continuing growth in Shangri-La’s international schools market, several
premium schools are due to open for the 2015-2016 academic year with more planned for the
following 2-3 years. This indicates a high level of confidence in the future of the market in
Shangri-La.
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SECTION 6
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CONCLUSION
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Abbreviations
Accreditation bodies
CfBT
CfBT Education Trust
CIS
Council of International Schools
NEASC
New England Association of Schools and Colleges
WASC
The Western Association of Schools and Colleges
School associations
AAIE
Association for the Advancement of International Education
COBIS
Council of British International Schools
EARCOS
East Asia Regional Council of Schools
ECIS
ECI Schools
FOBISIA
Federation of British International Schools in Asia
Curricula
Aus
Australian National Curriculum
BI
Bilingual
IB
International Baccalaureate Diploma Programme
Mon
Montessori
MYP
Middle Years Programme
Nat
National Curriculum
PYP
Primary Years Programme
UK
UK National Curriculum
US
US National Curriculum
Examinations
AICE
Advanced International Certificate of Education
AP
Advanced Placement
GCE A
General Certificate of Education - Advanced Level
GCE AS
General Certificate of Education - Advanced Subsidiary
GCSE
General Certificate of Education
IBDP
International Baccalaureate
IGCSE
International General Certificate of Education
SAT
Scholastic Aptitude Test
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Other abbreviations
68
GDP
Gross Domestic Product
GDP (PPP)
Gross Domestic Product Purchasing Power Parity
SKR
Shangri-Lanian Krugerrand
TFR
Total Fertility Rate
USD
United States Dollar
SHANGRI-LA MARKET INTELLIGENCE REPORT 2014-2015 ∙ COPYRIGHT © ISC RESEARCH 2015
Figures
Figure 1 - The global market, historical and projected
Figure 2 - International schools in Southern Asia
Figure 3 - Students in Southern Asia’s schools
Figure 4 - Population
Figure 5 - Population composition
Figure 6 - Total Fertility Rate (TFR)
Figure 7 - Projections by age, 2010 - 2050
Figure 8 - Nationals and non-nationals in Shangri-La, 2010
Figure 9 - Gross domestic product growth
Figure 10 - Monthly average household income by decile group
Figure 11 - Schools, students and teaching staff by district
Figure 12 - Schools, students and teaching staff growth in Shangri-La
Figure 13 - Average annual fee (USD)
Figure 14 - Total annual fee income (USD million)
Figure 15 - International school size (by student enrolment)
Figure 16 - Percentage of schools by size of student enrolment
Figure 17 - Schools offering each age range
Figure 18 - Students at schools offering each age range
Figure 19 - Schools offering each age range
Figure 20 - Students at schools offering each age range
Figure 21 - Schools offering each age range
Figure 22 - Students at schools offering each age range
Figure 23 - Schools offering each curriculum
Figure 24 - Schools offering each examination
Figure 25 - Schools offering each curriculum by district
Figure 26 - Schools offering each examination by district
Figure 27 - Student nationalities
Figure 28 - Staff nationalities
Figure 29 - Student nationalities at schools offering UK curricula
Figure 30 - Student nationalities at schools offering US curricula
Figure 31 - Student nationalities at schools offering the IBDP
Figure 32 - Annual lower & upper salaries at premium international schools
Figure 33 - Staff benefits offered at premium schools
Figure 34 - Facilities at premium international schools
Figure 35 - Organisation type
Figure 36 - Profit status
Figure 37 - Governing bodies
Figure 38 - Capacity utilisation analysed by curriculum
Figure 39 - Waiting lists at premium schools
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9
9
15
15
16
17
18
19
20
25
26
27
27
28
28
29
29
30
30
31
31
32
32
33
34
42
42
43
43
43
46
47
48
49
49
49
51
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Tables
Table 1 - Membership of associations
Table 2 - Accreditation bodies and accredited schools
Table 3 - Membership of school groups
Table 4 - Tuition fees at premium international schools
Table 5 - Additional fees
Table 6 - Average annual salaries split by curriculum
Table 7 - Staff benefits offered at premium schools, split by curriculum
Table 8 - Enrolment and capacity at premium schools
Table 9 - Waiting lists at premium schools, split by curriculum
70
35
35
36
44
45
46
47
50
52
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References
This page contains the sources of material used in the report.
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