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PRESS RELEASE
Public Relations Bureau
Building I 2nd Fl, Jl. M.I Ridwan Rais No. 5, Jakarta 10110
Phone: 021-3860371/Fax: 021-3508711
www.kemendag.go.id
Trade Mission to Africa Strengthen Exports to Non-traditional Markets
Jakarta, 28 July 2016 – The Ministry of Trade sent a business delegation to West Africa. The
entrepreneurs from Indonesia are scheduled to conduct a number of trade meetings in Nigeria
and Ghana on 25-30 July 2016. The Trade Mission is done to boost exports to non-traditional
countries, concomitant with the slowing of the economy in Europe and America.
The Secretary of the Directorate General of National Export Development, Ari Satria, said that the
potential in the West African market was evident from the results of the Trade Expo Indonesia
(TEI) 2015. A majority of the buyers were from non-traditional markets which included Nigeria in
the West African region. “President Jokowi once said that we should expand exports to nontraditional markets. This trade mission will strengthen non-traditional markets in terms of
increasing exports,” asserted Ari in Jakarta (27/7).
Transactions from Nigeria at TEI 2015 amounted to USD 12,695,580. This value shows Nigeria’s
immense potential. This is needed as an effort to get a quick win in order to boost exports to West
Africa.
Nigeria is a country with the largest economy in West Africa. In 2015, the Gross Domestic Product
(GDP) with the approach of purchasing power parity of Nigeria was USD 1.09 trillion with an
increase of 2.7%. Besides a good economy, the size of the market is also one of the strengths of
the Nigerian market. The population number in 2015 is estimated to be 181,562,056 people. That
number is 58.8% from the total population in West Africa with 301,587,669 people, making
Nigeria the largest market in West Africa, particularly for consumer goods.
Ari said that the good economy and immense market factors are the main strengths of Nigeria
compared to other West African countries. “As an investment and business base in West Africa
and Central Africa, with infrastructure facilities that are larger and more complete among
countries in West Africa and East Africa. Nigeria is also one of the destinations for outward
investments of large Indonesian companies,” said Ari.
The total non-oil and gas trade between Indonesia and Nigeria in the past five years has increased
by 2.41%. In 2015, the total non-oil and trade between the two countries reached USD 449.08
million with a USD 441.76 million surplus. Indonesia’s non-oil gas export value to Nigeria was USD
445.42 million.
Indonesia’s business delegation comprised of eight companies, namely PT Phapros Tbk, PT
Pajajaran Prima Boga, PT Sanfood Prima Makmur, PT Pabrik Kertas Tjiwi Kimia, PT PIM
Parmaceuticals, PT Langgeng Pangan Makmur, PT Intim Perkasa, and PT Dua Kelinci. These eight
companies will participate in business forums and one-on-one business matching events initiated
by the Ministry of Trade through its Directorate General of National Export Development, the ITPC
Lagos, and the Indonesian Embassy in Abuja, Nigeria.
Aside from the business delegation from Indonesia, this trade mission was also supported by
Indonesian companies that have invested in Nigeria, namely PT Indofood Sukses Makmur, PT
Sayap Mas (Wings Group), PT Kalbe Farma TBK, PT Dexa Medika, PT Tempo Scan Pasific Tbk, dan
MENSA Group.
The Trade Mission Continues to Ghana
Meanwhile, the Ghanaian market is also a huge potential market like Nigeria with a population of
26,327,649 people. Ghana has a USD 114,7 billion GDP with an increase of 3.5%.
“Transactions at TEI 2015 with Ghanaian buyers reached USD 596.699. That’s why we are also
continuing our efforts to establish trade cooperation with Ghana, which is one of the members of
the Economic Community of West Africa (ECOWAS),”said Ari.
ECOWAS, a West African economic cooperation, is the heart of the economy in the region. Non-oil
and gas trade relations between Indonesia and Ghana in the last five years has been an increasing
trend of 2.19%. The total value of trade between the two countries in 2015 reached USD 180.76
million with a surplus of USD 136.01 million with the value of exports from Indonesia amounting
to USD 158.38 million.
--end-For further information please contact:
Luther Palimbong
Head of Public Relations Bureau
Ministry of Trade
Phone/Fax: 021-3860371/021-3508711
e-mail: [email protected]
Ari Satria
Secretary of DGNED
Directorate General of National Export Development
Ministry of Trade
Phone/Fax: 021-23528644/021-23528654
e-mail : [email protected]