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Turning Results into Action: Using Assessment Information to Improve Library Performance OR WHAT DID YOU DO WITH THE DATA? Steve Hiller Stephanie Wright University of Washington Libraries Data Sources For This Study • Library Assessment ARL • ARL Consultation Service SPEC Kit 303 (Dec. 2007) Making Library Assessment • Survey sent to ARL Work/Effective, Libraries May-June 2007 Sustainable and Practical • 73 respondents (60%), Library Assessment nearly all academic • Self-reported information • 35 Libraries visited 200508 (32 North A., 28 ARL) • Observed and confirmed information Library Assessment SPEC Kit Survey Questions • • • • • • Impetus for assessment Assessment methods used Organizational structure for assessment Distribution/presentation of assessment results Using assessment information (up to 3 actions) Professional development needs in assessment SPEC Survey: Impetus for Assessment Desire to know more about your customers 91% Investigation of possible new library services/resources 71% Desire to know more about your processes 65% Desire to identify library performance objectives 62% Need to reallocate library resources 55% Accountability requirements from parent institution 37% Institutional or programmatic accreditation process 29% Building Assessment Capability in Libraries through Consultation Services • Association of Research Libraries (ARL) project began in 2005 as “Making Library Assessment Work” (MLAW) Assess the state of assessment efforts in individual research libraries, identify barriers and facilitators of assessment, and devise pragmatic approaches to assessment that can flourish in different local environments” • Funded by participating libraries • Conducted by Steve Hiller and Jim Self under the aegis of Martha Kyrillidou of ARL • In 2007 name changed to “Effective, Sustainable and Practical Library Assessment” (ESP) and opened up to all libraries MLAW/ESP: Data Collection Methods Pre-Visit • Survey on assessment activities, needs etc. • Telephone follow-up • Mining library and institutional web pages Visit (1.5 days) • Presentation on effective assessment • Group meetings and observation/verification Follow-up and report • Pursue leads and additional information ESP Self-Identified Assessment Needs (31 NA Libraries) Use Data Effectively 97% Data Collection 90% Data Analysis 87% Staff Data Use Skills 80% Learning Outcomes 70% Build Assessment Culture 67% Accreditation 47% 0% 25% 50% 75% 100% Data Caveats • • • • Different methodological techniques used Information gathered at different times ESP confirmed on “ground”; SPEC self-reported Libraries are different (21 of 73 SPEC survey respondents also participated in MLAW/ESP) • Some bias in libraries self-selecting to participate in ESP and respond to SPEC survey (likely that more is done in these libraries) Assessment Methods Used SPEC Data collection ESP 100% 100% Web usability testing 80% 80% LibQUAL+® survey 75% 100% Focus groups/Interviews 75% 80% Facilities use studies 55% 60% Student instruction evaluations 55% 75% Observation 50% 65% Benchmarking and process improvement 50% 50% Other locally developed surveys 50% 75% ACTION SCOREBOARDS (Data will be in paper) Score Widespread Occasional to general Sometimes to occasional Seldom Action Scoreboard: Websites SPEC Website redesign Change content Change library catalog display ESP Action Scoreboard: Facilities SPEC Renovate existing space Repurpose existing space New furniture/equipment Environmental (HVAC, lighting) Close libraries/service points Signage Plan new space ESP Action Scoreboard: Services SPEC Hours Service Desk Staffing Service Quality Instruction Process improvement ESP Action Scoreboard: Collection Development and Management SPEC Journal review/decisions Going Electronic Weeding, relocation, storage Fund allocations Scholarly communication ESP Action Scoreboard: Organization SPEC Organizational climate Staff Training Marketing Communications (external) Collaborations (external) Stop doing specific activities ESP Overall Action Scoreboard SPEC Web site Facilities Collection development Reference services Access services Instructional services Hours Organizational changes ESP Using Assessment Data: Actions • Lots of data collected but actions generally limited to either “low hanging fruit” or one-time changes: – – – – Website improvements (Usability) Hours (Comments, observation) Collection development/management decisions Facilities (Observation, qualitative methods) • More actions taking place than reported (both to SPEC and MLAW/ESP) • Little evidence of action in: – Instruction/Learning outcomes – Organizational changes Organizational Factors That Impede Turning Data into Actions • • • • • • • • • Lack tradition of using data for improvement No assessment advocate within organization Library staff lack research methodology abilities Weak analysis and presentation of data Inability to identify actionable data Library “culture” is skeptical of data Leadership does not view as priority/provide resources Library organizational structure is “silo-based” Staff do not have sufficient time Sustainable Assessment and Actions • • • • • • • • • Leadership believes and supports Formal assessment program established Institutional research agenda tied to strategic priorities Staff training in research/assessment methodology Staff have time and resources to follow-up Research balanced with timely decision-making Assessment results presented, understood and acted upon Results reported back to the customer community Library demonstrates value provided community