Download Identify your targets on the global Enterprise and

Identify your targets on the global
Enterprise and Entrepreneur market
Identify your targets on the global
Enterprise and Entrepreneur market
MDI®: identify your
targets on the global
Enterprise and
Entrepreneur market
How can you simultaneously reach
your financial and strategic goals on
an increasingly complex Enterprise and
Entrepreneur market? How can you
rapidly identify the best targets and so
fully leverage your resources and your
marketing actions?
In response to these questions, Vadis
provides you with the only solution that
is currently capable of analysing the
Enterprise and Entrepreneur market at
the global level: MDI (Market Diagnostic
Intelligence).
MDI extracts all the data available
internally and externally, along with the
necessary essential knowledge to identify
those targets on the market that best
match your offer and expectations.
A valuable aid for your decision-making
process: the recommendations from this
tool’s descriptive and predictive models
have proven correct in 87% of cases!
MDI yields an exhaustive analysis of
the global Enterprise and Entrepreneur
market by examining each stakeholder in
detail by country, city, portfolio, sector,
need, etc.
By harmoniously merging your internal
data with one of the best external
databases in the world – Bureau van
Dijk Electronic Publishing – MDI will in
particular enable you to:
 Rapidly and very precisely target the
companies that correspond to your
offer and goals, as well as to your
conditions;
 Measure one-by-one the propensity of
each prospect to effectively become a
client;
 Identify the needs corresponding to
your offer in order to calculate the
extent and, above all, the propensity
for purchase and consumption;
 Assess the expected return under
these conditions and so guide your
commercial actions in line with your
desired level of completion and the
extent of the potential benefits;
These tools enable you, for example, to
determine the risk of bankruptcy or the
merger and acquisition probability for several
tens of millions of companies across the
main sixty industrialised countries.
Correct recommendations
in 87% of cases
Vadis is one of the rare companies in
the Business Intelligence sector that is
able to combine analytical, technical and
business capabilities. The precision and
robustness of MDI’s predictive indicators
are the result of the perfect merger
between the best data mining, financial
data analysis and predictive modelling
practices. This approach has proven its
worth time and again at the various KDD
Cups, the world’s leading data mining
and knowledge discovery competition.
MDI is based on more than 15,000
specific variables describing millions
of companies. It provides a unique
source of data from the Bureau van Dijk
Electronic Publishing to which specific
variables acquired from your own
internal data can be added.
The result: 87% of the recommendations
are confirmed by practitioners in the field
and the net return on clients acquired
through this method is multiplied by a
factor 4 to 5!
 Receive clear indications as to the
capacity of each client or prospect to
achieve a defined level of net and/or
gross return;
 Calculate a relative weight for each
prospect or client by combining growth
potential with clients’ capacity to
maintain their current level of return;
 Compile a profile per market
stakeholder (clients and prospects).
Moreover, the MDI solution integrates
VPI Bankruptcy and M&A, two exclusive
tools developed by Vadis.
VADIS Consulting sa/nv - Researchdreef 65 Allée de la Recherche - 1070 Brussels - Belgium
Voice: +32 2 555 94 10 Fax: +32 2 521 12 00 www.vadis.com [email protected]
Editor in charge : Claude Delcour
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