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0 Course-unit Programme (Regular Full-time Course Syllabus) Course-unit details: Name of course-unit (subject): Cognitive Approach of Communication Language of instruction (from sample unit): English Name of course-unit in Hungarian (from sample unit): ETR (USRS) course-unit code (subject unit): Validity of course-unit (from subject): o date of launch of course-unit: autumn/spring term of academic year 2012/2013 o Date of termination of course-unit: Credit value of course unit (from course-unit element) : Institute offering the course-unit (from subject): Instructor responsible for course-unit (from subject): o name: Nguyen Luu Lan Anh o Ministry of Education Registry number*: o SIN code*: Course-unit group (subject DTL): Course-unit type (subject unit): These data are generated by ETR (USRS). These data are generated by ETR (USRS). These data are generated by ETR (USRS). These data are generated by ETR (USRS). These data are generated by ETR (USRS). …4… credits o lecture o practical class o lecture and practical class to be completed together o training Course-unit term requirements (subject unit): o examination o practical grade based on a scale from 1 to 5 o mid-term classroom test at practical class + exam (pre-condition of applying for the exam is at least a 50% performance at the practical class) o practical grade based on a three-grade scale Number of contact hours attached to the course-unit (subject unit): Number of theoretical classes (lectures): 2 classes/week Number of practical classes (seminars): ……… classes/week Number of training classes: ……… classes/term Content features of course-unit: Teaching objectives of course-unit (description of 2-3 lines) (sample unit): The course gives an overview of cognitive processes in communication. It tackles the question of production and processing of communication act and social cognition processes that take part in different fields of communication. The topics and detailed syllabus of the factual content of the course-unit in a weekly breakdown (sample unit): 1. week: Attribution 2. week: Social cognition: making sense of others. Impression formation and schema 3. week: Message production 4. week: Message processing 5. week: Perspective taking 6. week: Cognitive processes in audience decision making 7. week: Heuristics and biases in audience decision making 8. week: Person perception in audience decision making 9. week: Emotions in audience decision making 10. week: Cognitive processes in media use 1 11. week: Cognitive processes in media use 1 12. week: revision Detailed description of the methods applied to evaluate and grade student performance at a lecture: o Option to take a preliminary exam the last week of term-time o Written exam o Oral exam o Complex exam (written and oral) o Details: Other Details: Reading material necessary to complete the course-unit: Charles R. Berger & Nicholas A. Palomares (2011) Knowledge Structures and Social Interaction pp. 169-199. In Mark L. Knapp, John A. Daly (eds.) The SAGE Handbook of Interpersonal Communication. Fourth Edition. Sage Publications. Susan R. Fussell, Roger J. Kreuz (1998) Social and Cognitive Approaches to Interpersonal Communication.. Lawrence Erlbaum Associates. Richard Jackson Harris (2009) A Cognitive Psychology of Mass Communication 5th Edition. Routledge Bara, B. G. (2010). Cognitive Pragmatics: The Mental Processes of Communication Cambridge: MIT Press chapter 2. Tools for communicating,4. Generation and comprehension of communication acts Susan T. Fiske (2004) Social beings: core social motives by. John Wiley and Sons. Chapter 3. Attribution or ordinary personology. Figuring out why people do what they do , Chapter 4. Social cognition: making sense of others. Impression formation and schema