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Study Plan E-Business and Entrepreneurial Major University College Compulsory Courses (27 Credit hours): Course Course Title Code No. 1. ENG101 English for Business I 2. ENG102 English for Business II 3. HIS100 History of Bahrain 4. COM101 Introduction to Information technology 5. BUS101 Business Communication Skills 6. BUS102 Business Ethics 7. ARB101 Arabic 8. HMR300 Human Rights 9. BIC100 Islamic Culture Total Credit Hours Credi t Hour 3 s 3 3 3 3 3 3 3 3 27 Prerequisites ENG101 ENG102 - University College Elective Courses (6 Credit hours*): Course Title Course Credit Prerequisites No. Code Hours 1. BUS103 Business History 3 2. BUS201 Research Methodology 3 3. BUS202 Commercial Law 3 4. ECO103 Economic Development of the Arab World 3 World 5. PIS100 Introduction to Political Sciences 3 Total Credit Hours 15 *Students should select only two courses from the University College Elective courses Business College Courses: The required Business College courses are described below of 30 credit hours which are compulsory courses. Business College Compulsory Courses (30 Credit Hours): Course Title Course No. Code 1. ACC111 Principles of Accounting I 2. MAT101 Business Mathematics 3. STA101 Business Statistics 4. ECO101 Microeconomics 5. LOG101 Introduction to Logistics 6. MGT101 Principles of Management 7. FIN210 Principles of Finance 8. ECO211 Macroeconomics 9. MKT212 Principles of Marketing 10. MIS240 Management Information Systems Total Credit Hours Credit Hours 3 3 3 3 3 3 3 3 3 3 30 Prerequisites MAT101 ECO101 COM101 Concentration Courses: TAGUCB offers eight concentrations in the BBA program. The required courses for each concentration are described below in which 51 credit hours are concentration compulsory courses and 12 credit hours are concentration elective courses for each of the International Accounting, Management, Logistics, Islamic Banking and Finance, Banking and Finance, E-Business and Entrepreneurship, Marketing and Human Resources. E-Business and Entrepreneurial Compulsory Courses (51 Credit Hours): Course Credit No. Course Title Prerequisites Code Hours EBE210 Entrepreneurship Essentials 3 MGT210 1. EBE220 Digital Design and Development 3 COM101 2. Integrated Marketing Communication 3 3. EBE230 MKT212 and Internet 3 MKT212 4. EBE310 New Venture Creation 3 MIS240 5. EBE320 Database Design and Development 3 EBE220 6. EBE321 Internet and Web Technology 3 MGT310 7. EBE340 Managing Change and Innovation 3 EBE210 8. EBE420 Networks Management 3 ECO211 9. EBE440 Leadership in Global Digital World 3 EBE210 10. EBE450 Venture Growth Strategies 11. EBE499 Field Training 6 Finish 90 CH 3 LOG101 12. LOG221 Supply Chain Management 3 MGT101 13. MGT210 Human Resources Management 3 MGT101 14. MGT310 Organizational Behavior 3 MIS240 15. MGT333 Knowledge Management 16. MGT443 Strategic Management MGT101 3 Total Credit Hours 51 E-Business and Entrepreneurial Elective Courses (12 credit hours)* Credit Prerequisites Hours ACC112 Principles of Accounting II 3 ACC111 1 BAF220 Financial Management I FIN210 2 3 LOG232 Operations Management LOG221 3 3 MGT324 Negotiation Skills and Contracting MGT101 4 3 MKT212 MGT334 Customer Relationship Management 5 3 MGT413 Project Management 3 MGT211 6 MGT444 International Business 3 MGT101 7 MKT213 Marketing Management MKT212 3 8 Total Credit Hours 24 *Students should select only four courses from the concentration Elective courses No. Course Code Course Title Total Credit Hours for E-Business and Entrepreneurial Concentration: Credit Hours Requirements Credit Hours University College Requirements 33 Credit Hours Business College Requirements 30 Credit Hours Concentration Requirements 51 Credit Hours Concentration Elective Courses 12 Credit Hours 126 Credit Hours Total Credit Hours for Human Resource Program Courses Description for Bachelor of Business Administration Curriculum E-Business & Entrepreneurial Concentration English Foundation Course This course will focus on preparing students for a career in business or supporting those who are already working but want to improve their English communication skills. The emphasis is on using stimulating recent ideas from the world of business with a strongly task-based approach. Throughout the course, students will be encouraged to use their own experience and opinions in order to maximize involvement and learning. The students are encouraged to develop their reading, speaking and listening, and writing skills within the business context. University College Compulsory courses: ENG101 English for Business I (3 Credit Hours) Prerequisite: None This course is intended to develop students’ skills and ability to understand and use business terminologies and comprehensively read business based documents. The texts provide a context for the language work and develop students’ spoken and written communication skills in the key business areas such as: networking, telephoning, negotiation, problem-solving and meetings. ENG102 English for Business II (3 Credit Hours) Prerequisite: (ENG101) The main focus of the course is to develop further the skills in reading, writing, speaking and listening within the business context, for instance, Finance and Banking, Consulting and Strategy to mention a few. The course will also cover vocabulary development activities, review of Business grammar and a case study for students to practice language they have worked on during each unit. HIS100 History of Bahrain (3 Credit Hours) Prerequisite: None The course focuses on the importance of the geographical locations in Bahrain connected to the history of Bahrain during the period from 1600 until the know with constable of the kingdom of Bahrain. The concentration will focus on Al Utubs and the rise of Zubra at beginning of Al Khalifa ruling of Bahrain relationship with neighbors and foreign power British protectorate, independence and building Bahrain progress and modernization. COM101 Introduction to information technology (3 Credit Hours) Prerequisite: None This course presents the most up-to-date technologies in an ever changing discipline. It promotes an in-depth understanding of why computers are essential components in business and society, and key concepts of computer information systems. During the course, students will be prepared to work with computers in a business context. ARB101 Arabic (3 Credit Hours) Prerequisite: None This course focuses on the basics of the Arabic language in terms of grammar, construction of sentences, and reading. It helps students to appreciate the modulation of aesthetic value by semantic context: poetry and prose. BUS101 Business Communication Skills (3 Credit Hours) Prerequisite: (ENG102) Developing business communication skills is essential to building cohesive and effective teams, and if you know how to communicate well in your workplace you can minimize the risk of industrial problems to your business. This course focuses on providing students with the skills to connect with others and write various kinds of business documents. BUS102 Business Ethics (3 Credit Hours) Prerequisite: None In today’s world, the public awareness of the importance of doing business ethically has been increased. This is why, this course generates greater awareness amongst students of business ethics so they can help organizations to strengthen their ethic culture and encourage standards of business behavior based on ethical values. HMR300 Human Rights (3 Credit Hours) Prerequisite: None The course adopts a holistic approach to learning international human rights law, beginning from its normative foundations and emergence as a distinct field of international law to its modern-day status and challenges for the future. Given the introductory nature of this course, emphasis is placed throughout on idealism as well as realism, including an understanding of how international and domestic politics have influenced and continue to influence the field of international human rights law. On the normative side, participants will analyze the merits and shortcomings of classifying human rights under different labels and its effects on human rights promotion. BIC100 Islamic Culture (3 Credit Hours) Prerequisite: None This course examines a variety of concepts and themes on the topic of Islamic culture. It covers a variety of topics: study of the Qur’an and Hadith from the Arabic texts, the contrasting views of classical and modern Islamic scholars, and understanding of Islam and its impact on cultural aspects in Islamic societies. University College Elective courses: BUS103 Business History (3 Credit Hours) Prerequisite: None Business history provides a unique resource to enable students learn from the past through rich evidence on the key issues faced by the world today. This course is intended to focus on the history of the world business and economic by examining an interaction of a series of historical events with the evolution of economic ideas. BUS201 Research Methodology (3 Credit Hours) Prerequisite: None This course will provide an opportunity for students to establish or advance their understanding of research through critical exploration of research language, ethics, and approaches. The course introduces the language of research, ethical principles and challenges, and the elements of the research process within quantitative, qualitative, and mixed methods approaches. Students will use these theoretical underpinnings to begin to critically review literature relevant to their field or interests and determine how research findings are useful in informing their understanding of their environment (work, social, local, global). BUS202 Commercial Law (3 Credit Hours) Prerequisite: None This course introduces commercial law fundamentals, relevant to business professions. The student will be introduced to the legal system including the roles of the Constitution, parliaments and courts. An introduction to the basic rules of commercial law including breach of contract, the tort of negligence, liability for unsafe products, misleading conduct and unconscionable conduct. ECO103 Economic Development of the Arab World (3 Credit Hours) Prerequisite: None Traditional and expanded areas, such as tourism, logistics, trade, retailing, finance and shipping, are starting to interweave with the economic development of the Arab World. Because of the strategic geographical location of the Arabic countries, they serve as a hub for commerce and it is increasingly they are serving as a higher education hub. PIS100 Introduction to Political Sciences (3 Credit Hours) Prerequisite: None This course gives a broad overview of the academic analysis of politics. It introduces students to the study of politics through discussion of the main issues and theoretical perspectives. The course covers the core concepts used by political scientists and political theorists. It also encourages students to link their own experiences of politics to the ways in which the subject is studied. Business College Compulsory courses: ACC111 Principles of Accounting I (3 Credit Hours) Prerequisite: None The course covers the conceptual foundation of accounting, the accounting cycle for service and merchandising enterprises, the preparation of income statement and related information and the balance sheet, basics of accounting information systems, introduction to the conceptual framework for the preparation and presentation of financial statements, and valuation and reporting of selected items reported in the balance sheet, such as cash, receivables and inventories. MAT101 Business Mathematics (3 Credit Hours) Prerequisite: None This course provides students with the mathematical skills needed to perform business operations, as well as focusing on conceptual understanding and problem solving. Topics covered include ratio, markup and markdown, break-even analysis and cash discount. STA101 Business Statistics (3 Credit Hours) Prerequisite: None This course introduces students to statistical methods of collection, analysis, and presentation of quantitative data. Emphasis will be on the use of both descriptive and inferential statistical techniques within the workplace. Topics covered include descriptive statistics, probability, normal and binomial distributions, hypothesis testing, confidence intervals, correlation and regression. ECO101 Microeconomics (3 Credit Hours) Prerequisite: None Microeconomics is concerned with the behavior of the individual economic agents such as consumers, households and firms. The course introduces students to the analytical tools and techniques used to better understand how economic agents interact and how markets function. Topics include resource allocation, price mechanism, supply and demand analysis, various elasticity concepts and applications, market structures, factor markets, income distribution, and government intervention. LOG101: Introduction to Logistics (3 Credit Hours) Prerequisite: None This course sets out to provide an understanding of how logistics could fit into an organization. It defines the concept supply chain and how it relates to logistics. The relation between marketing and logistics will also be considered. It provides an introduction to a wide range of logistics activities such as materials handling, purchasing, storage, inventory and forecasting, transport systems and distribution systems. It also provides an understanding of the role of information technology in improving the efficiency of logistics operations. An overview of some contemporary topic in logistics such as third-party logistics providers reverse logistics will be provided. MGT101 Principles of Management (3 Credit Hours) Prerequisite: None This is an introductory course designed to provide an overview of managerial roles and functions such as planning, organizing, staffing, controlling, and leading in business enterprise; it reviews the scope of management thoughts and processes that lead to organizational effectiveness. FIN210 Principles of Finance (3 Credit Hours) Prerequisite: (MAT101) This course develops the necessary tools for the analysis of financial and strategic decisions undertaken by corporations. The course examines financial markets and institutions, studies alternative investments for inclusion in a portfolio, and explores financial management techniques. ECO211 Macroeconomics (3 Credit Hours) Prerequisite: (ECO101) This course builds on the principles of microeconomics and examines the overall behavior of the economy. Whereas microeconomics focuses on individual economic agents, macroeconomics deals with broad economic aggregates such as national income, employment and the overall price level. Topics covered include monetary and fiscal policy, inflation, unemployment, economic growth, international trade and the balance of payments. MKT212 Principles of Marketing (3 Credit Hours) Prerequisite: None This course provides the students with an understanding of the theory and application of marketing fundamentals and marketing management concepts. Topics covered may include developing marketing strategies and plans, creating customer value, satisfaction, and loyalty, creating brand equity, setting product strategy, dealing with competition, and identifying market segments and targets. MIS240 Management Information Systems (3 Credit Hours) Prerequisite: (COM101) This course is designed to provide the students with an introduction to information systems. It includes a discussion of the fundamental principles, generalizations, and theories of information systems. Students will learn about varied areas of information systems including databases, software and hardware, telecommunications, and information security. What information systems are and how there are developed is part of this course. Much of the course explores the role of information systems in business and how information technologies are changing the way a firm competes in the modern world. E-Business and Entrepreneurship Compulsory Courses EBE210 Entrepreneurship Essentials (3 Credit Hours) Prerequisite: (MGT210) This course will provide students with an understanding of all the issues encountered by entrepreneurs in practice while framing these issues theoretically. EBE220 Digital Design and Development (3 Credit Hours) Prerequisite: (COM101) This module explores how rapidly evolving and ubiquitous technologies are enabling organizations to deal with traditional issues surrounding customer attraction, acquisition and retention using contemporary digital strategies. Students will undoubtedly be familiar with many of the technologies that are used by organizations for advertising their goods/services be it via email, search engines or social media. This module aims to build on students’ existing awareness by highlighting, amongst other things, how the decision to engage in digital marketing is made, how this is aligned with the broader organizational and marketing strategies, as well as the Key Performance Indicators (KPI) that are used to determine the success, or otherwise, of digital marketing. The module also aims to encourage students to be able to evaluate the various digital marketing channels available to organizations, as well as to formulate a digital marketing strategy. EBE230 Integrated Market Communication and Internet (3 Credit Hours) Prerequisite: (MKT212) This course focuses on the latest marketing communication practices, known as integrated marketing communications (IMC), featuring an overview of the major media, including broadcast, print, outdoor, point of purchase, direct mail, Internet, telemarketing, public relations, promotion, and more. The emphasis is on how to analyze and create an IMC program by using the latest value-based marketing concepts and measuring "return on communications investment." Through individual analysis and discussion of case studies, students learn how to apply core marketing principles by using the latest IMC methods and communications tools. EBE310 New Venture Creation (3 Credit Hours) Prerequisite: (MKT212) This class is to get you comfortable building and evaluating new product and business opportunities as both an entrepreneur and an operator within an established company. This course treats Entrepreneurship as a form of Strategy. Regardless of the type of company you will work in, in the 21st century it is critical to have experience with entrepreneurship. At the end of this course, you will be able to evaluate business opportunities as both an entrepreneur and an investor, within startups and established companies. EBE320 Database Design and Development (3 Credit Hours) Prerequisite: (MIS240) This course uses the latest database tools and techniques for persistent data and object modeling and management. Students gain general hands-on experience with exercises and a term project using various Database Servers, and other leading database management systems. Students learn to model persistent data using the standard Entity-Relationship model (ERM) and how to diagram those models using Entity-Relationship Diagrams (ERDs), Extended Entity-Relationship Diagrams (EERDs), and UML diagrams. EBE321 Internet and Web Technologies (3 Credit Hours) Prerequisite: (EBE220) This course is intended to teach the basics involved in publishing content on the World Wide Web. This includes the ‘language of the Web’ – HTML, the fundamentals of how the Internet and the Web function, a basic understanding of graphic production with a specific stress on creating graphics for the Web, and a general grounding introduction to more advanced topics such as programming and scripting. This class will also expose students to the basic tools and applications used in Web publishing. EBE340 Managing Change and Innovation (3 Credit Hours) Prerequisite: (MGT310) This course provides students with principles for understanding, diagnosing and implementing organizational change and innovation. This includes examination of change agent abilities, the context, the process and the implementation choices of change. The course also examines the strategic role of leadership and Human Resource Management in creating climates of creativity suitable for the implementation of change and innovation strategies. EBE420 Networks Management (3 Credit Hours) Prerequisite: (EBE210) This course introduces the student into the principles and concepts of network management, with an emphasis on the “why”, not just the “how”. The course will start out with presenting the “big picture”. This includes an overview of business drivers and context in which network management technology is applied, as well as a discussion of the general network management paradigms, including management architectures, management functions, and foundational management algorithms. As the course progresses, we will dive into more technical details such as management protocols, interfaces, and data models, showing how the general concepts are reflected in current management technology and in turn how that technology can be applied to solve real business problems. We will also touch on the related subject on SDN (Software Defined Networking) and explain how management concepts apply there. EBE440 Leadership in Global Digital World (3 Credit Hours) Prerequisite: (ECO211) Examines digital and online efforts of community organizations to build community leadership and civic engagement. Focus on how technological applications may provide more effective and efficient pathways for community organizations to communicate with their stakeholders and reach their strategic goals including the use of social media. This course responds to new demands for innovations in nonprofit organizations to manage communications’ efforts in a digital world. Nonprofits are responding to a real demand for improved and increased communication in a more efficient but also effective way. Some are embracing these new technologies while others struggle with the challenges of technological capacity and organizational leadership. EBE450 Venture Growth Strategies (3 Credit Hours) Prerequisite: (EBE210) Rapid growth in small firms creates problems that can lead to poor performance and business failure. This course traverses key topics in entrepreneurial management such as intellectual property rights, opportunity assessment, timing, and organization design with the purpose of identifying and managing the small firm growth problem. This class is for students who are contemplating starting a business alone or with others, or for students who plan to seek employment in a small to mid-size businesses following graduation. Growth issues are studied through lectures by the professor and industry experts, as well as case analysis and class discussion. EBE499 Field Training (6 Credit Hours) Pre-requisite: Finish 90 CH, departmental Consent, and GPA of 2. Filed Training is a mutual agreement between both a student and an organization to gain a unique and practical real work experience. The employer agrees to offer tangible duties and the student agrees to fulfill the duties to the best of their ability. The field training may be paid or unpaid and can last 15 weeks over the same semester of enrollment. This is typically part-time employment over the course of 10-15 hour work week (a minimum of 120 hours per semester). Academic work generally includes, but is not limited to, one 18-20 pages paper or as directed by the instructor before the enrollment period. In most cases the paper will be a blend of on the job learning and reflective writing. Consultation with the instructor is strongly advised before accepting an internship position. LOG221 Supply Chain Management (3 Credit Hours) Prerequisite: (LOG101) This course outlines the essential concepts to understand the different types of supply chains. It discusses how different supply chains can be designed for different products. Importantly, lean, agile and leagile supply chains will be studied as to understand creating a responsive supply chain. The subject of supplying chain postponement and speculation will be considered. The supply chain coordination and its importance in increasing the visibility across the supply chain will also be one of the main themes in this course. Managing risk in the supply chain and creating resilience supply chain including the risk of off-shore sourcing will be studied. MGT210 Human Resources Management (3 Credit Hours) Prerequisite: (MGT101) This course introduces the diverse components of the human resource function and its role in the current business environment. Topics include human resource planning, staffing, training and development, implementing effective personnel programs, compensation and benefits, and performance appraisal program; and deal with government regulations. MGT310 Organizational Behavior (3 Credit Hours) Prerequisite: (MGT101) This course is an examination of the impact that individuals and groups have on behavior within organizations and how their behavior affect organization’s performance. Organizational behavior includes the core topics of motivation, and leader behavior and power, interpersonal communication, group structure and process, learning, attitude development and perception, change processes, conflict, work design, and work stress. MGT333 Knowledge Management (3 Credit Hours) Prerequisite: (MIS240) The Internet has revolutionized how firms communicate and conduct business. In this course, students gain an overview of developing effective knowledge management internally as well as through external interaction. In order to exploit the potential of the 'knowledge base' and aid the development of business, firms need to engage with specialist of knowledge management practices. MGT443 Strategic Management (3 Credit Hours) Prerequisite: (MGT101) This is a capstone course integrating all aspects of the business and provides students with a range of strategic frameworks concepts and tools. Through the analysis of strategic management concepts and case studies, students are challenged to analyze complex business situations, develop and evaluate alternatives and recommend course of action. The fundamental objective of the course is for students to develop the skills to be effective global manager. E-Business and Entrepreneurship Courses (Select 12 Credits Hours) ACC112 Principles of Accounting II (3 Credit Hours) Prerequisite: (ACC111) This course is a continuation of ACC 101 in order to further students’ understanding of the basic accounting principles and concepts. The course covers long-term operational assets and related depreciation considerations, the valuation and reporting of long-term liability items with a focus on bonds payable and long-term notes payable, and investments in other companies’ securities. Moreover, the course covers corporation accounting, the statement of cash flows, basic financial statement analysis, basic concepts and applications related to managerial and cost accounting, such as general introduction to cost terms, and a brief overview of cost-volumeprofit analysis, budgeting and costing methods. BAF220 Financial Management I (3 Credit Hours) Prerequisite: (FIN211) Functions of finance, legal and tax environments, role of financial markets, compound interest and present value, theory of financial valuation, basics of capital budgeting, financial analysis and planning, working capital management, short-term financing. LOG232 Operations Management (3 Credit Hours) Pre-requisite: (LOG221) This course is designed to introduce the students to the concepts, principles and practices in the field of operations management and its relationships with other functions in an organization. In addition, this course attempts to provide techniques required for the effective management of operations in both service and manufacturing organizations. Students will have substantial benefit from understanding the role of operations management in organizations. MGT 324 Negotiation Skills and Contracting (3 Credit Hours) Prerequisite: (MGT101) This course is designed to focus on negotiations in a variety of business settings. Negotiations could involve individuals, groups, and firms as represented by either of the former categories. By providing important terms, concepts, and jargon tips and tactics for conducting successful negotiations, this course offers a practical understanding of conflict resolution and negotiations in today’s competitive work environment. MGT334 Customer Relationship Management (3 Credit Hours) Prerequisite: (MKT212) This course defines CRM as the core business strategy that integrates internal processes and functions and external networks to create and deliver value to targeted customers at a profit. This course also provides students with a working knowledge of the principles and best practices for managing customer relationships that result in unwanted testimonials and relationship allowances. Students learn how to quantify customer orientation and how to develop relationship-driven customer management systems based on the sensible use of assets that comes from a conclusive strategic plan. Topics include customer profiling, market segmentation, customer service, retention, relational databases, and CRM software. MGT413 Project Management (3 Credit Hours) Prerequisite: (MGT211) This course provides an unbiased methodology for planning and undertaking the necessary activities to implement a strategic initiative. Using industry standard tools, the students will learn to identify and manage project tasks; estimate time and cost, and analyze the project network. MGT444 International Business (3 Credit Hours) Prerequisite: (MGT101) This course is a theoretical and practical introduction to the issues, opportunities, and complexities associated with doing business internationally. Topics covered are foreign direct investment, international trade, firm and country competitiveness, regional trade associations, international institutions, managerial functions in an international context, organizational and national cultures, and global marketing and financial management. MKT 213 Marketing Management (3 Credit Hours) Prerequisite: (MKT212) Elements of marketing management: the marketing system and the marketing environment, analysis of the consumer and industrial markets, marketing research and marketing information systems, market segmentation. The marketing mix: product decisions, pricing decisions, distribution decisions and promotion decisions, international marketing, marketing in non-profit organizations