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JOB DESCRIPTION
Role
Student Marketing Intern – e-commerce
Full-time summer position for post-secondary students
Reports To
Marketing Coordinator or Manager, IT
Summary
Of Duties
The Student Marketing Intern – e-commerce will assist BNG in
strengthening its e-commerce strategies and tools to support
business growth.
The Student Intern – e-commerce will execute certain components
of BNG’s overall marketing strategy, including implementing its
social media strategy, enhancing its internal database to support
client-focused marketing initiatives, and creating and implementing
an eMedia strategy aimed at delivering a consistent, timely and
relevant message tailored to the specific needs of clients.
This role may also assist in raising BNG’s visibility in community
events and support special projects throughout the work term.
Core
Duties*
‰
‰
With guidance from an external marketing consultant and internal
Marketing Coordinator (role to be filled), execute elements of BNG’s
approved marketing plan:
‰
Develop consistent tools and processes to build BNG’s social media
presence (LinkedIn, Facebook, Twitter, etc.);
‰
Identify key social media channels where areas of expertise can be
championed;
‰
Assist with the development and execution of regular blogs to raise
BNG’s profile among the communities in which it operates;
‰
Assist with the development and launch of BNG’s dairy database to
provide benchmarking data for client use;
‰
Work with the Manager, IT to develop BNG’s internal database for
data mining in support of client service;
‰
Improve search engine optimization of BNG’s re-launched website
Develop internal processes to organize and manage client contact
data to support sales and marketing initiatives.
Student Marketing Intern
‰
Ensure the consistent application of corporate branding in all
published documents and other media.
‰
Contribute to BNG’s visibility in community events, preparing support
materials and assisting in the events as needed.
‰
Assist with special projects in sales and marketing as required.
Required
Skills and
Attributes
Skills and Experience
ˆ
ˆ
ˆ
*Note:
Attributes
Actively working towards a
post-secondary education
with a concentration in
marketing and/or ecommerce
ˆ
Creative thinker
ˆ
Strong planning, organization
and execution skills
ˆ
High attention to detail
Prior work experience in
marketing / sales /
technology an asset
ˆ
Strong written and oral
communication skills
ˆ
Collaborative – integrates
information across the company
ˆ
High level of integrity,
confidentially, and accountability
ˆ
Good time management skills
ˆ
Self-motivated; able to work well
with minimal supervision
Proficiency in various
social media applications
and the Internet
The “Core Duties” is a summary of the duties that are essential to this role and
is not an exhaustive list. Bossy Nagy Geoffrey reserves the right to add or amend
duties as necessary.
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