Download Marketing Area - Orfalea College of Business

Marketing Area
Student Project Client Application Form
Date of application:
CONTACT INFORMATION
Name of Organization:
Name and Title of Person
Representing Organization:
Mailing Address:
Email:
Tel:
FAX:
Web:
BUSINESS DESCRIPTION AND NATURE OF PRODUCTS / SERVICES
Please provide information about your organization and its products or services.
CAL POLY Marketing Area San Luis Obispo, California 93407 - (805) 756-2010
PROJECT DESCRIPTION
Please explain the type of assistance you would like to receive from students and the faculty
advisor who might work on your project. Please keep in mind that Cal Poly operates on a
quarter system; classes are approximately 10-weeks long and meet 4 hours / week. The project
you define should be something that can be managed by a team of students over a ten-week
period. The most successful projects are well defined, so be sure to note specific expectations
and deliverables—what you’d like to have in hand at the end of the quarter.
CAL POLY Marketing Area San Luis Obispo, California 93407 - (805) 756-2010
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CLIENT PARTICIPATION
Project sponsors must be available to
 present the project to students on the first day of class
 meet with students weekly or bi-weekly to provide feedback
 respond to questions by phone or e-mail throughout the quarter
 attend the final presentation
Accessible clients are more likely to receive a work product that meets their expectations.
Please identify the resources you can offer students, as they work on your project. Examples
include access to potential customers or other relevant contacts, and any other information or
types of support you could provide.
CAL POLY Marketing Area San Luis Obispo, California 93407 - (805) 756-2010
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CLIENT DONATION
It is possible to have multiple teams of students work on your project. Each client is requested
to provide a tax-deductible donation ($2000 per team) in appreciation of the students’ efforts.
Please make your check payable to the Marketing Area and send it to:
Lynn Metcalf
Marketing Area Chair
Orfalea College of Business
California Polytechnic State University
San Luis Obispo, CA 93407
_________ Please initial the space provided, indicating that you understand the client
donation request outlined above.
NEXT STEPS
1. Please e-mail your completed application to [email protected] or FAX to 805.756.6347.
2. We will include your project application in our database.
3. Faculty members consult this database as they prepare their project classes—normally in
late August / early September; December; or March.
Thank you for your application. Organizations find that this is a win-win for them and for
students. Projects provide students with an opportunity to learn from current marketing
challenges. Your organization can benefit from actionable plans, as well as ideas that stimulate
or confirm your own thinking.
CAL POLY Marketing Area San Luis Obispo, California 93407 - (805) 756-2010
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