Download Data Analyst - Friends of the Earth

Role Profile
Role: Data Analyst
Home Team: Supporter Data
Purpose of role: To contribute to organisational marketing effectiveness using advanced
data management and analysis tools, database and spreadsheet applications
Reports to: Supporter Data Manager
Required to:
Expertise:
Deliver outcomes:
Needs to have:
Provide statistical analysis relevant to the work of the department, using Friends of the
Earth’s databases and other statistical records or databases, as appropriate
Proven ability to write SQL (or ability to learn how to do so, and
understanding of SQL)
Identify new ways of interpreting data, and make recommendations on how to maximise
their value to Friends of the Earth
Proven ability to interpret complex data sets, identifying trends and
other conclusions relevant to the data analysis
Initiate, develop and manage analysis projects in line with the team’s strategy, plans and
individually agreed objectives
Proven ability to use Excel and Access for analysis and presentation
purposes
Responsible to do the tasks they agree to take from the project team, balancing their work
between work arising from the project and other work and to prioritise effectively and to
work together with other project team members to bring their experience to bear on the
common objective in accordance with Project Management Guidelines
Experience of applying data analysis skills in a direct marketing
environment/or IDM Diploma or equivalent. This would include
statistical analysis using industry standard software tools.
Select, extract and manipulate data for specific organisational purposes, primarily for the
direct marketing programme, ensuring data standards are maintained
Develop others:
Experience of using a relational database for data management or
analysis
Proven experience of using data to recruit, retain and develop
supporters/customers to maximise income
Train and support less experienced team members and other colleagues
May have delegated authority for allocating and managing the work of other staff or
consultants
Experience of customer relationship management programmes
Focus of expertise:
Build relationships:
Work with colleagues in the department to advise on supporter data use
Apply analytical skills and knowledge of data sources and databases to
generate relevant marketing data, to further the operational and
strategic aims of a specialist area
Liaise with IT to specify technical developments for the contacts database
Focus of development:
Work with external agencies, as appropriate to develop Friends of the Earth’s use of data
for a range of purposes
Developing familiarity with wider Friends of the Earth processes, and
organisational issues and other potential determinants of data analysis
and variation
Present results of analyses and communicate them in a way that makes them
understandable to colleagues
Increasing knowledge of statistical software packages and relational
database administration
Ideas and solutions:
Contribute to any project teams charged with database development representing the
needs and views of own function; provide advice on the development of working practices
Career stage: Specialist
Other essential requirements for the role-holder: None
Levels: 3 – 7, references at 4 and 6