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Principles of Economics I week 2 – chapters 4 and 5 Hana Džmuráňová [email protected] Outline • Intro • PPF – example from the last seminar • The Market Forces of Supply and Demand (chapter 4) • Elasticity and its Application (chapter 5) Info – outline of seminars Week (Winter) 1 Day (2016) 5 th October 2 Lecturer: Hana Džmuráňová 12 th October Lecturer: Hana Džmuráňová 3 19 th October Lecturer: Hana Moravcová 4 26 th October 5 Lecturer: Vědunka Kopečná 2 nd November 6 Lecturer: Hana Džmuráňová 9 th November 7 Lecturer: Hana Džmuráňová 16 th November 8 Lecturer: Vědunka Kopečná 23 th November 9 Lecturer: Vědunka Kopečná 30 th November Lecturer: Hana Moravcová 10 7 th December 11 Lecturer: Hana Moravcová 14 th December Lecturer: Hana Moravcová 12 21 st December Lecturer: Vědunka Kopečná Themes Book chapters Ten Principles o f Economics; 1 + 2 Thinking Like an Economist The Market Forc es o f Supply 4 + 5 and D emand; El asticity and Its Application Supply, Dem and and 6 + 21 Governm ent Policies; The Theory of Consumer Choice Consumer s, Produc ers, and the 7 + 8 Efficiency of Markets; The Co sts of Tax ation; The 8 + 12 Design of the Tax System Extern alities; Public Goods and 10 + 11 + 12 Common Resources The Co sts o f Production; Firms 13 + 14 in Competitive Markets Monopoly; Oligopoly; 15 + 16 + 17 Monopolistic Competition The Markets for th e Factors of 18 + 19 Production; Earnings and Discrimination Income Inequality and Poverty 20 Interdep end ence and the Gains 3 + 9 from Trade; International Trade Frontiers of Microeconomics 22 Production possibilites frontier (PPF) – example (1/2 point) A small country produces two goods: corn (measured in bushels) and trucks: a) Draw PPF b) Calculate the opportunity cost of increasing the number of trucks produced by ten: • between 10 and 20 • Between 30 and 40 Production possibilites frontier (PPF) – example cont. c) Is production within PPF (from 0 to PPF) efficient? At PPF, how do we call production? Outside of PPF, how do we call production? The market forces of supply and demand • Market – „a group of buyers and sellers of a particular good or service“ • Competitive Market – Market with so many participants that they cannot affect the price = price is given for all participants = participants are price takers Competition – ½ point for a) and b) and ½ point for c) and d) Can you define basic difference between following forms of markets? Focus at goods that are on offer and prices of those goods. Give also some examples of a) and b) types of markets. a) b) c) d) Perfectly competitive markets Monopoly Oligopoly Monopolistic competition True x False – ½ point Suppose that a large dairy farmer is able to raise the market price of milk by withholding milk supply from the market. In this instance: a) b) c) d) the milk market is perfectly competitive. buyers will decrease their demand for milk. buyers will increase their demand for milk. the milk market is imperfectly competitive. Demand • Quantity demanded (D) – „The amount of a good that buyers are willing and able to purchase“ • Law of demand (D) – „the claim that, other things equal, the quantity demanded of a good falls when the price of the good rises“ – What slope would you than expect demand curve to have? – Economists say: Ceteris Paribus = „other things equal“ = you change only one variable and nothing else Demand curve Demand • What determines the quantity demanded? • Price – Law of demand (D) = price = quantity • Income – Normal good (D) = if income goes up, quantity of this good demanded goes up – Inferior good (D) = if income goes up, quantity of this good demanded goes down • i.e. bus rides (the more wealthy you are, the less likely you are to take a bus) Demand • What determines the quantity demanded? • Prices of Related Goods – Substitutes (D) = satisfy similar desire • Increase in the price of one leads to increase in the demand for the other • Ice-‐cream and frozen yogurt – Complements (D) = pair of goods that are used together • Increase in the price of one leads to decrease in the demand for the other • Bicycle and helmet Question Substitute or complement? a) personal computers and computer software programs b) milk and cookies c) Dell and Hewlett Packard personal computers d) hot dogs and mustard e) Cinema and popcorn f) Porsche and Jeep Demand • What else determines the quantity demanded? • Tastes – If you like it, you buy more of it • Expectations – Your expectation about the future may affect your demand for a good or service today – If you expect higher income next month -‐> you might increase your expenditures this month J It really works J • Number of buyers – more buyers = more demand Shifts of demand curve Movement along demand curve • Demand curve shifts for many reasons • We move along the demand curve only with the price change Summary – shift or move J, think about it • Shift or Movement along? – – – – – Increase in your income? Decrease of price of substitute? Decrease of price of complement? Increase in price? Increase in your salary from the next month? Exercise -‐ ½ if both answered correctly The shift from D to D1 is called a. an increase in demand. b. a decrease in demand. c. a decrease in quantity demanded. d. an increase in quantity demanded. The shift from D to D1 could be caused by a. an increase in price. b. a decrease in the price of a complement. c. a technological advance. d. a decrease in the price of a substitute. Supply • Quantity supplied (D) – „The amount of a good that sellers are willing and able to sell “ • Law of supply (D) – „the claim that, other things equal, the quantity supplied of a good rises when the price of the good rises“ – What slope would you assume supply curve to have? Supply curve Supplied Supply • What determines the quantity supplied? • Price – Law of supply (D) = price • Input prices = quantity – Input prices = quantity supplied same), because of the lower profit (keeping price the • Technology – What is the process behind turning inputs into outputs – Machines, Labour, …. • Expectations – i.e. if you expect price to rise in the future, you will put some of your current production into storage and supply less to the market today Shifts of supply curve Movement along supply curve Price of Ice- Cream Cones S C €3.00 €1.00 0 A rise in the price of ice cream cones results in a movement along the supply curve. A 1 5 Quantity of Ice-Cream Cones Shifts or movement along supply curve? • Shift or Movement along? (Ceteris paribus) – – – – Buying more machines for your factory? Expectation of price drop in the future? Decrease in market price for your product? Increase in price of your inputs? Supply and Demand – one model • Equilibrium (S = D) – Equilibrium: forces of demand and supply result in a situation when quantity demanded equals quantity supplied Exercise – ½ point (you muts come to the table and calculate it) – Let´s assume following supply and demand functions of ipads: • The demand: Q_demanded = 800-‐150P • The supply: Q_supplied = 700+350P – Calculate equilibrium price and equilibrium quantity of ipads. – How do we call equilibrium price? Supply and Demand • Equilibrium versus surplus and shortage • Excess supply over demand = Surplus • Excess demand over supply = Shortage Exercise -‐ ½ point (you must come to the board and draw it) Graphically illustrate the impact of olympic games in Athens on demand for hotel rooms in Athens during olympic games. Also show how equilibrium price and quantity have changed. Exercise -‐ ½ point (you must come to the board and draw it) Graphically illustrate the impact of huge fire that damages large amount of olive trees in Spain on price of olives. Also show how equilibrium price and quantity have changed. Exercise -‐ ½ point (you must come to the board and draw it) Graphically illustrate the impact of technological advances in production of computer chips on computer prices. Also show how equilibrium price and quantity have changed. Exercise -‐ ½ point (you must come to the board and draw it) Graphically illustrate the impact of decline of leather jackets on demand and price of sweatshirts. Also show how equilibrium price and quantity have changed. Exercise Suppose we have the following market supply and demand schedules for bicycles: a) Plot the supply curve and the demand curve for bicycles. b) What is the equilibrium price of bicycles? c) What is the equilibrium quantity of bicycles? Exercise cont. d) If the price of bicycles were €100, is there a surplus or a shortage? How many units of surplus or shortage are there? Will this cause the price to rise or fall? e) If the price of bicycles were €400, is there a surplus or a shortage? How many units of surplus or shortage are there? Will this cause the price to rise or fall? Exercise cont. f) Suppose that the bicycle maker's labour union bargains for an increase in its wages. Further, suppose this event raises the cost of production, makes bicycle manufacturing less profitable, and reduces the quantity supplied of bicycles by 20 units at each price of bicycles. Plot the new supply curve and the original supply and demand curves. What is the new equilibrium price and quantity in the market for bicycles? Elasticity – A measure of the responsiveness of quantity demanded or supplied to changes in factors that determine supply and demand – These factors are: prices, income Elasticity of demand Demand and its elasticities – Price elasticity = %change in quantity demanded/% change in price • i.e. 5% change of quantity demanded with 2% change in price = 2.5 price elasticity – Income elasticity = %change in quantity demanded/% change in income • How much more you will want to spend on a particular product with additional 1 EUR – Cross price elasticity = %change in quantity demanded of good 1/% change in price of good 2 Elasticity of demand • Different elasticity à different demand curve – Perfectly inelastic … E = 0 – Perfectly elastic demand … E=∞ – Unit elastic demand … E=1 – Less and more than 1 elastic demand • E<1 … inelastic demand curve = more vertical • E>1 … elastic demand curve = more horizontal – Not stable elasticity (any other case) – i.e. -‐ ∞ on vertical axis, decreasing, 0 on horizontal axis Elasticity of supply • Supply and its elasticity to price – Price elasticity = %change in quantity supplied/% change in price • Change in price by 10% will mean 20% change in quantity supplied = Price elasticity of supply is 2 • for this example E=2 only in the blue point (elasticity is not stable along the supply curve P S 200 180 100 120 Q Elasticity – Theory (5) • Different elasticity à different supply curve –Perfectly inelastic E=0 –Perfectly elastic supply E=∞ –Unit elastic supply E=1 –Less than 1 elastic supply – more vertical than E=1 –More than 1 elastic suppy – more horizontal than E=1 –Unstable elasticity = any other case Question – ½ point Is the price elasticity of supply usually larger in the short run or in the long run? Why? Exercise – ½ point for both For each of the following pairs of goods, which good would you expect to have more elastic demand and why? a) required textbooks or mystery novels b) root beer or water Exercise Suppose that business travelers and vacationers have the following demand for airline tickets from New York to Boston: a) As the price of tickets rises from $200 to $250, what is the price elasticity of demand for (i) business travelers and (ii) vacationers? b) Why might vacationers have a different elasticity from business travelers? Conclusion • Supply and Demand intersects = clears the market • Elasticity shows how much quantity reacts on change in price – Read about elasticities (chapter 5) to grasp the concept in more detail Thank you for your attention and see you next week