Download Postal Partners Program Delivers

Survey
yes no Was this document useful for you?
   Thank you for your participation!

* Your assessment is very important for improving the workof artificial intelligence, which forms the content of this project

Document related concepts

Visual merchandising wikipedia , lookup

Green marketing wikipedia , lookup

Product lifecycle wikipedia , lookup

Business model wikipedia , lookup

Direct marketing wikipedia , lookup

First-mover advantage wikipedia , lookup

Advertising campaign wikipedia , lookup

Product planning wikipedia , lookup

Global marketing wikipedia , lookup

Customer engagement wikipedia , lookup

Marketing strategy wikipedia , lookup

Supermarket wikipedia , lookup

Sensory branding wikipedia , lookup

Retail wikipedia , lookup

Marketing channel wikipedia , lookup

Michael Aldrich wikipedia , lookup

Shopping wikipedia , lookup

Online shopping wikipedia , lookup

Transcript
May I have your attention,
I am about to deliver this most interesting speech
Ebeezz, NPNA’s International
Online Shopping Platform
A Distinctive Postal Model
Mr. Franklin Sluis RA, Ph.D.
CEO NPNA
Content
•
•
•
•
•
•
•
Opportunities in International Online Shopping
Caribbean International Online Shopping
Trends in International e-Commerce Logistics
Rising to the Challenge
The Reseller Portal Model’s Advantages
Consumer’s Advantages
Postal Partners Program Delivers
Opportunities in International
Online Shopping
• A vibrant, profitable open-ended growth area for Postal
Administrations.
• 53% of largest US e-retailers accept international orders, but
many cannot satisfy foreign customers due to a lack of global
strategies and resources. - “International E-commerce
Expansion Benchmark Study, J.C. Williams Group, global retail consultants”
• A facilitators like NPNA provide advanced cross-border
solutions. E-Merchants internationalize their marketing and
distribution strategies for higher growth in emerging markets,
with lessened cost and risk.
Opportunities in International
Online Shopping
• " In a recession, Amazon’s American sales grew 35%”,
"International sales 47% compared to 31% the prior year. " MarketWatch
• “eBay’s international businesses was 55% of revenue. Converting
currencies added $110 M. US revenue grew 16% while
international sales doubled at 32%.” - USA Today/ABC News
• 2010 - Intensifying competition in logistics services for international
consumers.
Caribbean International Online
Shopping
• The challenge of international online shopping is to go beyond
simple random delivery of the incoming parcels;
• Emerging trends point to the evolution of models that leverage
the power of localized marketing and customer service to bring
ecommerce to online users and offline customers that lack
Internet access and credit cards;
• This power cannot be duplicated by overseas merchants.
Caribbean International Online
Shopping
• Phase 1 of NPNA's program reaches 300,000 customers;
• Marketing through Partners in Latin America and The Caribbean
expects to reach to a combined population of approximately 600
Million.
Trends in International
eCommerce Logistics
Global Shopping & Shipping Solutions
US Address/Mailbox only
US Address/Mailbox - Limited Merchant Links
Postal Parterships - FedEx SmartPost
Integrated Postal - Canada Post Borderfree
Technology Driven Solutions - FiftyOne.com
Postal Partners - Reseller + Logistics Model
Rising to the Challenge
• NPNA’s E-beezz Online Shopping Portal positions Postal Partners as
e-commerce leaders with an all inclusive solution for online shopping,
logistics and customer service.
• Market Focus
Local Consumers, US and European Product
Partners
• Business Model
Postal Partners as Resellers, earning:
- Discounts on merchandise purchases,
- Logistics Fees on each shipment
• Market Partners
Banks, Co-Marketers, Airlines, Loyalty and Credit
Card Issuers
• Success Factors
Lowest cost comparisons
Wide product selection
Better than ordinary ‘box’ services
The Reseller Portal Model’s Advantages
• Shopping portal and customer services in multiple languages
and dialects - Cannot be duplicated by eMerchants;
• Leverages Postal Partner’s brand, reputation and market
penetration;
• Retail postal counters as community business centers with walkin concierge sales and delivery services;
• Postal Partnering credibility and business volume leverages best
terms and attract top International Product Partners;
The Reseller Portal Model’s Advantages
• Profitable business model, plan, revenue streams, rates, etc;
• Earns percentage of each product purchase and delivery fee;
• Better utilizes our Miami consolidation hub for lower unit costs;
•
Opportunity to collaborate on the ‘best’ logistics service solutions;
• Critical regional market knowledge and expertise.
The Reseller Portal Model’s Advantages
• The latest, full range of ecommerce and logistics technologies;
• Economical delivery with electronic tracking and confirmations;
• Includes selected US Merchants in each product category;
• All shipments treated as a domestic US shipment to our Miami
consolidation hub – no export complexities;
• Differentiates Postal Partners over competitors.
The Reseller Portal Model’s Advantages
• Positions Postal Partners in the region’s growing Internet
business;
• Acquires new sales for Postal Partners;
• Enables dedicated direct marketing and product promotion
campaigns to customers;
• Seamless branding and technology integrations with existing
Postal Partner sites;
Consumer’s Advantages
• Doing business with a trusted, local Postal Administration;
• Low prices, wide selection;
• A US address for all their shipments;
• Home delivery or pickup from a retail counter;
• Online calculation of purchase and delivery costs;
• Full Customs management;
Consumer’s Advantages
• Customer Service in their own language;
• Concierge help – to find, order, pay for products;
• Online information, shipment tracking;
• Returns to US Merchants;
• Shipping insurance.
Postal Partners Program Delivers:
• Ready-made, turn-key:
•
online shopping portal and technologies,
• program management and best practices,
•
transaction processing, centralized logistics hubs
• Customization and interface branding to suit each
Postal Partner’s;
• Advanced business model, sharing net merchandise
and logistics revenues;
Postal Partners Program Delivers:
• Centralized operating, management and tracking systems;
• Relationship management with an extensive pool of
Product Partners;
• Project management;
• A supporting nerve centre of experienced practitioners,
technical resources, marketers, trainers, etc.
Postal Partners Program Delivers:
• Local customer service solutions;
• Continuous marketing synchronized with Postal
Partners’ local campaigns;
• Operational and technical integration with Postal
Partners;
• Overall program and performance administration;
• Fraud protection measures;
Postal Partners Program Delivers:
• Shopping cart transaction to logistics integration;
• Language translations;
• Multi-currency management program;
• Product promotions and shopping specials.
Thank you and lets reach high!