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STAT 5814
Statistical Data Mining
1
STAT 5814 Statistical Data Mining
• Use of SAS
• Data Mining
2
Use of SAS
 SAS Basic Programming
 SAS/STAT
 SAS Enterprise Miner
3
Data Mining
 Data Mining Tasks
 Summarization (describe the data base,
understand the population)
 Regression, Time Series Analysis, Prediction
 Classification (airport security screening)
 Clustering (market segmentation)
 Association Rules (bread, jelly, pretzel,
where to put them; when on sale)
 Sequence Discovery (Web browse
sequence)
4
Data Mining
 Data Mining Techniques (AI and Statistics)
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Statistical Methods
Decision Trees
Neural Networks
Genetic Algorithms
Similarity Measures
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Data Mining
 Data Mining Process
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Sample Data
Explore and Describe Data
Modify Data for Modeling Preparation
Model Data
Assess Data and Evaluate Models and Findings
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