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经济管理学院 Contents Insurance Law ................................................................................................................................... 1 Insurance Accounting........................................................................................................................ 1 Insurance Management ..................................................................................................................... 1 Theory and Practice of Insurance Actuarial ...................................................................................... 2 Principles of Insurance ...................................................................................................................... 2 Insurance Marketing ......................................................................................................................... 2 Property Insurance ............................................................................................................................ 3 Finance .............................................................................................................................................. 3 Risk Management ............................................................................................................................. 3 Personal Financing and Planning ...................................................................................................... 4 Corporate Finance ............................................................................................................................. 4 International Finance......................................................................................................................... 4 Marine Insurance .............................................................................................................................. 5 Monetary and Banking ...................................................................................................................... 5 Finance Law ...................................................................................................................................... 6 Financial Engineering ....................................................................................................................... 6 Financial Futures ............................................................................................................................... 6 Financial Auditing ............................................................................................................................. 7 Financial Market ............................................................................................................................... 7 Financial Statistics ............................................................................................................................ 7 Trust and Leasing .............................................................................................................................. 8 Seminar on Finance........................................................................................................................... 8 Basic Methodology of Scientific Research ....................................................................................... 8 Seminar on Agricultural Insurance.................................................................................................... 9 Life Insurance ................................................................................................................................... 9 Commercial Bank Management........................................................................................................ 9 Seminar on Social Security ............................................................................................................. 10 Mathematical Finance ..................................................................................................................... 10 Investment Banking ........................................................................................................................ 10 Introduction to Finance (Insurance) ................................................................................................ 11 Credit Management System of Commercial Bank .......................................................................... 11 Reinsurance ..................................................................................................................................... 11 Securities Investment ...................................................................................................................... 12 Central Banking .............................................................................................................................. 12 Macroeconomics ............................................................................................................................. 12 Practical Training I .......................................................................................................................... 13 Basic Method of Research .............................................................................................................. 13 Marketing in Practice ...................................................................................................................... 14 Industrial Economics....................................................................................................................... 14 International Trade of Agricultural Products................................................................................... 14 1 Agricultural Products Marketing and Distribution.......................................................................... 15 Futures Economics .......................................................................................................................... 15 Regional Economics ....................................................................................................................... 15 Microeconomics .............................................................................................................................. 16 Introduction to World Economics ................................................................................................... 16 Marketing Research and Forecast ................................................................................................... 17 Land Law ........................................................................................................................................ 17 Logistics Engineering ..................................................................................................................... 18 Consumption Economics ................................................................................................................ 18 Institutional Economics................................................................................................................... 19 Client Relationship Management .................................................................................................... 19 Economic Law ................................................................................................................................ 19 Theory of International Trade ......................................................................................................... 20 International Business Law ............................................................................................................. 20 Commodity Science ........................................................................................................................ 20 Global Marketing Management ...................................................................................................... 21 Marketing Planning ......................................................................................................................... 21 Principles of International Trade ..................................................................................................... 21 Geography of International Economy and Trade ............................................................................ 22 International Settlement .................................................................................................................. 22 Computer Accounting ..................................................................................................................... 23 Accounting Information System Practical Course .......................................................................... 23 Practical TrainingⅠ for Accounting .............................................................................................. 23 Practical Training II ........................................................................................................................ 24 Accounting System Design ............................................................................................................. 24 Bank Accounting ............................................................................................................................. 24 Asset Appraisal ............................................................................................................................... 25 Budget Accounting.......................................................................................................................... 25 Introduction to Accounting ............................................................................................................. 25 Tax Law .......................................................................................................................................... 26 Internal Control System .................................................................................................................. 26 Principles of Accounting ................................................................................................................. 26 Financial Management .................................................................................................................... 27 Accounting History ......................................................................................................................... 27 National Economic Statistics .......................................................................................................... 28 Financial Accounting ...................................................................................................................... 28 Principle of Statistics ...................................................................................................................... 28 Auditing .......................................................................................................................................... 29 Special subject of audit ................................................................................................................... 29 Advanced Financial Accounting ..................................................................................................... 30 Cost Accounting .............................................................................................................................. 30 Quality Management ....................................................................................................................... 31 Modern Enterprise Management ..................................................................................................... 31 System Engineering ........................................................................................................................ 31 2 Introduction to E-Commerce .......................................................................................................... 32 Practical TrainingⅡ for Business Administration ......................................................................... 32 Practical TrainingⅠfor Business Administration ........................................................................... 33 Introduction to Business Administration ......................................................................................... 33 Public Relations .............................................................................................................................. 33 Management Information System ................................................................................................... 34 Management Information System Experiment ............................................................................... 34 Econometrics................................................................................................................................... 34 Supply Chain Management ............................................................................................................. 35 Management of Transnational Corporations ................................................................................... 35 Human Resources Management...................................................................................................... 36 Strategic Management..................................................................................................................... 36 Principles of Management .............................................................................................................. 36 Project Management ....................................................................................................................... 37 Advertisement ................................................................................................................................. 37 Business Negotiation....................................................................................................................... 37 Commodity Science ........................................................................................................................ 38 Market Research and Forecasting ................................................................................................... 38 Customer Relationship Management .............................................................................................. 39 Marketing in Practice ...................................................................................................................... 39 Marketing ........................................................................................................................................ 40 Global Marketing Management ...................................................................................................... 40 Strategic Marketing Management ................................................................................................... 41 Public Relations .............................................................................................................................. 41 Service Marketing ........................................................................................................................... 42 Marketing Plan ................................................................................................................................ 42 Agriculture Organization Management ........................................................................................... 43 Production and Operations Management ........................................................................................ 43 Agriculture Economics ................................................................................................................... 43 Economic Law ................................................................................................................................ 44 Regional Economic Planning .......................................................................................................... 44 Investment Project Appraisal (IPA)................................................................................................. 45 Organizational Behavior ................................................................................................................. 45 Managerial Psychology ................................................................................................................... 45 Economics of Animal Husbandry ................................................................................................... 46 Introduction to the Disciplines of Agriculture and Forestry Economics Management ................... 46 Village and Town Planning ............................................................................................................. 47 3 4 Insurance Law Code：14142 Course name： Insurance Law Hours：32 Credits：2.0 Prerequisites： Principles of Insurance, Life Insurance, Property Insurance, Economic Law Course description： It is an optional course for undergraduates majoring in Insurance, mainly focusing on the insurance law relations and property insurance, life insurance, foreign insurance, etc. By learning this course, students are expected to know and grasp the knowledge of insurance law in engaging in insurance and other jobs. Insurance Accounting Code：13121 Course name：Insurance Accounting Hours：48 Credits：3.0 Prerequisites： Principles of Accounting, Principles of Insurance, Life Insurance, Property Insurance, Reinsurance Course description： It is an optional course for undergraduates of Insurance major, mainly containing basic theory of insurance accounting, business accounting to property and life insurance company, etc. through learning, students should have a clear idea about the preparing skills and analysis method of financial accounting reports of the insurance company, and have a detailed understanding of the basic theory and professional knowledge of insurance accounting. Insurance Management Code： Course name：Insurance Management Hours：48 Credits：3 Prerequisites ： Microeconomics, Macroeconomics, Monetary and Banking, Principles of Insurance, Life Insurance, Property Insurance Course description： The major topics of this course are: first, studying the condition, range and expression of the regulation in the management of insurance companies to provide a theoretic basis for the decision –making and management of insurance companies; second, studying the rational organization and planning of insurance companies as well as the principal and technique of utilizing the insurance productivity to adjust and develop the relationship and superstructure, promote the development of insurance productivity and guarantee the realization of the aim of the insurance management; third, studying the relationship of Insurance operation and management, Insurance policies as well as 1 regulations and insurance awareness to lay a practical basis for making and completing Insurance operation and management regulations as well as increasing the profit of companies and society. Theory and Practice of Insurance Actuarial Code：13119 Course name：Theory and Practice of Insurance Actuarial Hours：48 Credits：3.0 Prerequisites ： Principles of Insurance, Probability and Mathematical Statistics, Property Insurance, Life Insurance, Interest Theory Course description： It is a compulsory course for undergraduates specializing in Insurance, mainly introducing life table, pure insurance premium, annuity actuarial present value, term premium and the gross premium, liability reserve, cash value of insurance policy and non-life actuarial, etc. students should understand the basic knowledge of insurance actuarial and master the fundamental procedure of actuarial by learning this course. Principles of Insurance Code：13013 Course name：Principles of Insurance Hours：48 Credits：3 Prerequisites：Western Economics, Monetary and Banking, Statistics, Probability Course description： As a compulsory course for majors of Insurance and Finance, and an optional course for majors related，the course focuses on fundamental concept, theory and practice in insurance field. It mainly covers risk assessment, insurance system, insurance contract, insurance market, insurance pricing, insurance product, operation and management of insurance companies and social insurance. Through study of this course, students should develop cognitive ability towards insurance, obtain certain risk management skills, and can identify and understand insurance clause as well as utilize insurance law and insurance clause to analyze and solve the general practical problems. Insurance Marketing Code：13125 Course name：Insurance Marketing Hours：32 Credits：2.0 Prerequisites：Principles of Insurance, Life Insurance, Property Insurance, Marketing Course description： It is an optional course for undergraduates majoring in Insurance, including: insurance marketing and marketing concept, insurance marketing management, selection of targeted 2 insurance market, insurance product strategy, etc. By this course, students would have a systematic theoretical knowledge of the principle, nature and tasks of insurance marketing, and master the means and methods in insurance marketing by combining practice and theory. Property Insurance Code：13116 Course name：Property Insurance Hours：48 Credits：3 Prerequisites：Principles of Insurance Course description： This is a backbone course for Insurance major and a specialized compulsory course, covering basic theory of property insurance, the fundamental principles of property insurance, property insurance contract, fire insurance, motor vehicle insurance, freight insurance, engineering insurance, agriculture insurance, liability insurance, and credit guarantee insurance. The course targets are to help students grasp the basic theory and basic skills and lay a knowledge foundation necessary for furthering relevant courses and engaging in insurance work. Finance Code：13008 Course name：Finance Hours：48 Credits：3.0 Prerequisites：Western Economics, Political Economics, Principles of Management Course description： It is a compulsory course for majors of Finance, Insurance, Economics, International Economics and Commerce, and an optional course for majors related. It mainly includes financial concept and function, basic theory of fiscal expenditure, scale and structure of fiscal expenditure, national budget and fiscal policy, etc. students would recognize the status and role finance has played in national economy, master the basic theory of fiscal revenue and familiarize with the basic business and skills of finance. Risk Management Code：13115 Course name：Risk Management Hours：48 Credits：3.0 Prerequisites ： Statistics, Probability, Mathematical Statistics, Disaster Science, Western Economics, Investment Economics, Monetary and Banking Course description： It is a compulsory course for insurance major, including management overview, risk analysis, risk analysis of enterprises loss, risk statistics and probability analysis, etc. By learning this course, 3 the students shall grasp the basic principle of risk management, master the methods and skills of risk identification, risk estimation and risk evaluation so as to effectively control and properly handle the losses caused by risks. Personal Financing and Planning Code：13040 Course name: Personal Financing and Planning Hours: 32 Credits: 2 Prerequisites: Financial Marketing, Monetary and Banking, Bank Management, Securities Investment，Principles of Insurance，Financial Trust and Leasing Course description： This is a specialized optional course for undergraduates majoring in Finance, covering basic concept of personal financial planning, financial planners and their qualifications, management techniques of cash flow, saving plan, securities investment, foreign currency investment, property investment, education investment, insurance planning, tax planning, retire and social security planning, heritage management, and personal finance business process. Through this course, students are make to grasp the fundamental principle of personal financing, operating procedures together with system standards, and understand the qualifications and skills a professional financial planner should possess, so that they can master necessary knowledge for engaging in practical work. Corporate Finance Code: 13036 Course name：Corporate Finance Hours：48 Credits：3 Prerequisites： Financial Market，Micro Finance， Monetary and Banking Course description： This is a compulsory course for majors of Finance, Insurance and Economics, and also an optional course targeting for students who are interested in Management, Trade, Electronic Commerce and other majors related to investment. The main content includes company's capital structure, dividend strategy, merger and acquisition, as well as investment and financing strategy. Through the course, students should understand the basic concepts of corporate finance, master the basic method of financial management and develop their ability in managing financial assets with micro financial knowledge. International Finance Code：13011 Course name：International Finance Hours：48 4 Credits：3 Prerequisites：Monetary and Banking，Finance，Principles of Economics Course description： This is one of kernel courses for majors related to finance and economics. It mainly focuses on world currency and its transformation, the regulations of international capital and its influence on world economy. It covers ten major parts including international balance of payments, foreign exchange and exchange rate, foreign exchange controls and exchange rate system, foreign exchange trading and risk, international reserves, international capital flows, international financial market, international monetary system and financial organizations and so on. Through learning, students are required to master the basic theory and operation skills of International Finance. Marine Insurance Code：13122 Course name：Marine Insurance Hours：32 Credits：2 Prerequisites：Principles of Insurance, Life Insurance, Property Insurance Course description： This is an optional course for Insurance major, containing basic theory of marine insurance, the relationship of marine insurance and international trade, international finance as well as international transportation, marine insurance law, marine risk, marine cargo insurance, marine hull insurance and so on. The course aims to help students grasp the basic theory and skills and lay a necessary foundation for further learning and engaging in practical insurance work. Monetary and Banking Code：13009 Course name：Monetary and Banking Hours：48 Credits：3 Prerequisites：Macroeconomics, Microeconomics Course description： This is the general course for majors of finance and economics, containing the fundamental monetary and financial knowledge, concept as well as theory in general and covering the following parts in specific: money, credit, interest rate, financial institution, financial market, international finance, financial macro regulation, financial supervision and other basic categories. The purpose of this course is to make students understand and obtain the basic principle, theory and method of monetary banking, develop their ability of analyzing financial theories and solving practical problems and lay a theoretical basis for further learning the correlation curriculum in future. 5 Finance Law Code：13045 Course name：Finance Law Hours：32 Credits：2 Prerequisites：Legal Basis/A General Outline of Introduction to Law, Monetary and Banking, Principles of Insurance, Investment Course description： This is one of the basic courses for all majors of finance, including the structure of Chinese financial laws and regulations, central bank law, policy bank law, commercial bank law, financial guarantee law, bill law, securities law, insurance law, trust law, etc. Through learning, students are expected to have a better command of knowledge in financial laws and regulations and develop practical working capacity and innovative ability in professional learning over typical cases study. Financial Engineering Code：13041 Course name：Financial Engineering Hours：48 Credits：3 Prerequisites：Advanced Mathematics，Probability and Mathematical Statistics，Securities Investment Course description： This course covers portfolio theory, capital asset pricing, factor models and APT model. Students should have a detailed understanding of how these products work, how they are used, how they are priced, and how financial institutions hedge their risks during trading. More advanced material on derivative products and risk management is covered in later optional courses. Financial Futures Code：13043 Course name：Financial Futures Hours：32 Credits：2 Prerequisites： Monetary and Banking, Financial Market, Bank Management, International Finance Course description： This is a compulsory course for Finance major, containing the basic theory of financial futures, financial futures market, foreign currency futures, interest rate futures and stock index futures, hedging and speculative trading and price formation etc. Through this course, students are required to maser the theory of futures trading, and improve their futures price analysis ability and practical operation capability. 6 Financial Auditing Code：13047 Course name：Financial Auditing Hours：32 Credits：2 Prerequisites：Monetary and Banking, Bank Management，Bank Accounting，Finance Law） Course description： This is a specialized compulsory course for finance major, mainly covering the subject, object, characteristics, functions, procedures and methods in financial auditing, and auditing operations of commercial banks. Through this course, students are expected to know the principal activities of financial institutions at all levels and the priorities in auditing financial revenue and expenditure, deepen their understanding of the meaning and role of financial auditing, improve their knowledge structure and develop ability to solve practical problems. Financial Market Code：13033 Course name：Financial Market Hours：32 Credits：2 Prerequisites：Microeconomics, Macroeconomics, Monetary and Banking，Probability and Mathematical Statistics Course description： This is a specialized compulsory course for undergraduates majoring in finance, and an optional course for Economics and Business Administration majors. It mainly includes the following topics: currency market, capital market, derivative market, bond and stock value analysis, and portfolio theory. Students should have a good command of the basic structure and function of financial market as well as financial market related knowledge. Financial Statistics Code：13037 Course name：Financial Statistics Hours：32 Credits：2 Prerequisites ： Principles of Statistics, Monetary and Banking, Financial Market, Bank Management Course description： This is a compulsory course for finance majors, including basic issues of financial statistical analysis, statistical analysis of money and banking, securities market, statistical analysis of foreign exchange market, balance of payments statistics, statistical analysis of commercial banks and so on. Through learning this course, students should improve their ability of analyzing and solving practical problems with the aid of financial information. 7 Trust and Leasing Code：13046 Course name：Trust and Leasing Hours：32 Credits：2 Prerequisites ： Financial Market, Monetary and Banking, Bank Management, Securities Investment Course description： This is a specialized required course for undergraduates majoring in finance, mainly including overview, types and characteristics of trust and leasing, leasing relationship and it’s establishment, business of domestic and overseas trust company and leasing company, trust and lease institutes and their management, leasing procedures and rules, contracts’ management of financial trust and leasing, etc. By taking this course, it makes students to have a detailed understanding of the fundamental principles of trust and leasing, as well as grasp the specific operating procedures and system standard of trust and leasing business and lays an essential knowledge base for undertaking works in trust and leasing Seminar on Finance Code：13048 Course name：Seminar on Finance Hours：32 Credits：2.0 Prerequisites：Monetary and Banking, Economics Course description： It is an optional course for undergraduates majoring in finance, mainly including: China's financial system reform, rural finance, financial problems of SME and real estate, China's stock market and RMB exchange rate system and its reform etc. Through introduction and discussion of hot financial issues together with their development trend both at home and abroad, students should apply the learned professional knowledge to understanding, analyzing and studying the practical problems and phenomenon. Basic Methodology of Scientific Research Code：13071 Course name：Basic Methodology of Scientific Research Hours：16 Credits：1 Prerequisites ： Monetary and Banking, Method of Social Investigations, Probability and Mathematical Statistics Course description： This is a general optional course for finance (including insurance) major, mainly covering the principles and procedures of scientific research, research topic, research objectives and content 8 design, document retrieval and literature review, empirical investigation methods together with data acquisition and analysis, research reports and academic writing and so on. Through this course, students should master the basic ideas and methods in analyzing and studying economic theory and practical problems. Seminar on Agricultural Insurance Code：13124 Course name：Seminar on Agricultural Insurance Hours：32 Credits：2 Prerequisites：Principles of Insurance, Property Insurance, Agricultural Economics Course description： This is a basic optional course for undergraduates majoring in insurance, mainly including agriculture and agricultural risks, introduction to agricultural insurance, development and transition of agricultural insurance system, crop insurance, breeding insurance, and operating management of agricultural insurance and so on. Through this course students would have a detailed understanding of the principle and business transacting procedures of agricultural insurance, keep abreast of advances of subject and obtain necessary knowledge for undertaking practical work concerning agricultural insurance. Life Insurance Code：13117 Course name：Life Insurance Hours：48 Credits：3 Prerequisites：Microeconomics, Macroeconomics, Monetary and Banking, the Conspectus of Insurance Course description： It is a basic course for Insurance major, including basic concepts, characters, nature and types of life insurance. After learning, students should grasp the basic principles and related skills of life insurance, and be able to apply the learned theory to analyzing and solving practical problems. Commercial Bank Management Code：13035 Course name：Bank Management Hours：48 Credits：3 Prerequisites：Economics, Monetary and Banking, Finance，Accounting Course description： Bank Management is one of the basic courses for all majors in finance. The main contents of the course include: the history and development of commercial bank, the functions and operating principles, bank management theories, bank capital management, cash asset management, loan 9 asset and debt management, securities investment and international business operation, financial report analysis, business achievement assessment of commercial bank, etc. The course aims to lay a theoretical and practical basis for further learning in subsequent courses and for engaging in financial practice and bank management. Seminar on Social Security Code：13123 Course name：Seminar on Social Security Hours：32 Credits：2 Prerequisites：Principles of Insurance, Social Security Law Course description： This is an optional course for insurance major, mainly including the following topics: basic theory of social security, the relationship of social security and social insurance, pension insurance, medical insurance, unemployment insurance, industrial injury insurance and maternity insurance and so on. This course aims to equip students with basic theories and practical skills which may be necessary for further learning of other relevant courses or for undertaking a job in insurance. Mathematical Finance Code：13034 Course name：Mathematical Finance Hours：48 Credits：3 Prerequisites：Probability and Mathematical Statistics，Financial Market or Corporate Finance Course description： This is a compulsory course for finance major, mainly including: theory of traditional asset pricing, derivatives pricing, and application of funds and warrants arbitrage. Through the study, students should understand theoretical basis of mathematical finance as well as principle and model of asset pricing, and improve the ability of solving financial problems with mathematical analysis method. Investment Banking Code：13044 Course name：Investment Banking Hours：32 Credits：2 Prerequisites：Macroeconomics, Microeconomics, Monetary and Banking, Securities Investment Course description： This is a specialized optional course for Finance major, main discussing: the generation and development of investment banks, securities issuance and underwriting, securities trading, mergers and acquisitions、securities investment fund, advisory services and asset management, venture capital, asset securitization and investment banking organization structure, investment 10 banking supervision and so on. Through this course, students should master the basic theory and familiarize with the operations and management strategies in investment banking. Introduction to Finance (Insurance) Code：13101 Course name：Introduction to Finance (Insurance) Hours：16 Credits：1.0 Prerequisites： Course description： It is an optional course for undergraduates majoring in Finance and Insurance, mainly covering finance (including Insurance) definition, finance discipline system and content, insurance discipline system and content, hot research topics, academic direction and forefront issues in finance (including insurance), etc. Students would grasp the core content, basic knowledge structure as well as major academic orientation in finance (including insurance) domain, develop practical and innovative ability and build a solid basis for forming a logical knowledge structure. Credit Management System of Commercial Bank Code：13039 Course name：Credit Management System of Commercial Bank Hours：32 Credits：2 Prerequisites：Bank Management，Management，Monetary and Banking, Financial Market） Course description： This is a specialized optional course for undergraduates majoring in finance, mainly containing credit management system, credit business process, loan risk analysis, loan pricing, loan products and innovation, etc. After learning the course, students are expected to grasp capital flow principles in credit management activities of modern bank, and to get acquainted with the basic principle and operating procedures of all kinds of loans as well as to keep track of reform and development tendency of bank credit management in China. Reinsurance Code：13118 Course name：Reinsurance Hours：32 Credits：2 Prerequisites ： Insurance, Property Insurance, Life Insurance, Marine Insurance, insurance accounting and Finance, Insurance Management Course description： This course will make students to know well of a general concept, theory and knowledge of reinsurance, including basic knowledge of reinsurance, reinsurance law together with the management and supervision of reinsurance. Through this course, students are expected to grasp 11 the basic theoretical system of reinsurance in a systematic way, acquire theoretical basis necessary for undertaking jobs or taking relevant courses in future, improve their practical and theoretical ability, and know the general condition of reinsurance market in China. Securities Investment Code：13031 Course name: Securities Investment Hours: 48 Credits: 2.5 Prerequisites: Financial Market，Micro Finance, Investment Course description： This is a prescribed elective course for undergraduate majors in finance, insurance, and economics, and also an elective targeted on students majoring in management, trade, electronic commerce, who may be interested in investment. It mainly introduces elementary knowledge in securities investment tools, securities market and asset pricing, macro-economic analysis, industry period analysis, corporate finance analysis as well as company value analysis of securities investment together with the general theories, methods and several key techniques used in securities investment technique analysis, portfolio management and its evaluation. By learning this course, students are supposed to grasp the general knowledge, theory and technical analysis method of securities investment, become talented in analyzing and predicting market and following its trend wisely Central Banking Code: 13038 Course name: Central Banking Hours：32 Credits：2.0 Prerequisites：Macroeconomics, Microeconomics, Monetary and Banking, International Finance, Financial History Course description： It is a compulsory course for finance major, including the main topics like emergence and development of central bank, central bank function, organization structure and system, main business and principles，objectives and methods of financial supervision. After learning, students will be able to independently undertake relevant practical work relating to central bank management. Macroeconomics Code：13002 Course name：Macroeconomics Hours：48 Credits：3 12 Prerequisites：Introduction to Macroeconomics, Advanced Mathematics, Microeconomics Course description： This is a general basic and compulsory one for undergraduates majoring in Economics and Management. The main contents of this course are composed of macroeconomic aggregation and measurement, a simple Keynesian model, IS-LM model, demand and supply model, macroeconomic policy, economic fluctuations theory and economic growth theory, etc. By studying this course, students will broaden their horizon, form a thinking framework of national economy analysis with modern vision and build a necessary knowledge base for further study. Practical Training I Code：13148 Course name：Practical Training I Hours：8 Weeks Credits：6 Prerequisites：Method of Social Investigations, Basic Method of Research Course description： This is a comprehensive practical teaching, emphasizing on research training, targeted on undergraduates who have completed general basic courses in Economics and Management, which. The main contents of this course are composed of setting down a survey topic, working out a survey programs, carrying out field investigation, organizing and analyzing survey data, writing survey reports and term paper, summarizing the results and so forth. Students are required through learning this course to integrate the theories with social reality, to develop the capacity of finding out, analyzing and solving problems all by themselves and fostering their rigorous, positive and innovative spirit. Basic Method of Research Code：13071 Course name：Basic Method of Research Hours：16 Credits：1 Prerequisites：Method of Social Investigation, Probability and Mathematical Statistics Course description： This is a general elective for undergraduate of economics and management. It focuses on introducing research overview, research design, document retrieval literature review, data collection, data analysis, research and thesis writing, economy and management methods. Through learning this course, students are expected to find out the nature and mission of scientific research and its role in developing undergraduates’ innovative capacity, and have a general idea of the procedures, main methods of scientific research, thus providing knowledge and technique to support undergraduates’ research projects, social practice during vacation, as well as the graduation thesis writing. 13 Marketing in Practice Code：13110 Course name：Marketing in Practice Hours：56 hours Credits：3 Credits Prerequisites：Microeconomics，Macroeconomics，Marketing，Statistics，Marketing Research Course description： This is an optional course for marketing, mainly introduces internal and external information collection for corporates of different kind, information sorting and expression together with contact, promotion mix as well as marketing mix in marketing. Through learning this course, students are required to have a detailed understanding of the theory and method of modern marketing, and be able to combine theory with practice while fully understand the marketing principles of ‘market oriented, knowledge based, customer centered and method coordinated’, at the same time, thus, to improve students’ ability of handling practical problems. Industrial Economics Code：13 Course name：Industrial Economics Hours：32 Credits：2 Prerequisites：Microeconomics, Macroeconomics Course description： This is a specialized compulsory one for undergraduates majoring in economics and financial trade. It mainly introduces the industrial structure, the industrial distribution, industrial policy and industrial economics development. This course aims to improve students’ logic and ability of analyzing problems with theories learned in this field and lay a better ground for further learning in economy circle. International Trade of Agricultural Products Code：13128 Course name：International Trade of Agricultural Products Hours：32 Credits： Prerequisites：Principles of International Trade Course description： This is one of the required ones for students majoring in international trade. The core contents of the course are as follows: the overview of agricultural trade in China; policy analysis on agricultural trade; the relation between WTO and agricultural products trade; dumping and subsidies in agricultural trade; transgenic food issues in agricultural trade; international trade of grain; international trade of non-grain food. The learning objectives for students are; to master the basic theory of international trade on agricultural products; to understand the general content of WTO Agreement on agriculture and have a deeper understanding of issues about subsidy policies 14 of agricultural trade in some major countries; to identify the different structure and variation characteristics of various products in international trade in order to promote a healthy and orderly development of international trade; to focus their attention to the new trend in international agricultural trade. Agricultural Products Marketing and Distribution Code：13072 Course name：Agricultural Products Marketing and Distribution Hours：32 Credits：2 Prerequisites：Principles of International Trade, Marketing, Logistics Engineering, Agricultural Economics, Development Economics Course description： Agricultural Products Marketing and Distribution is a general and specialized course for majors of International Economy and Trade, Marketing and Agricultural and Forestry Economy Management Based on characteristics of agricultural commodity production, circulation and consumption, this course, mainly from the macroscopic and economic perspective, is designed to guide and help students to comprehend and master a series of mechanisms, conditions and the circulation rules of key agricultural products by targeting on consumers' needs and achieving the transfer of agricultural products from producer to consumer in national economic activities. Futures Economics Code：13032 Course name：Futures Economics Hours：32 Credits：2 Prerequisites：Microeconomics, Macroeconomics, International Economics Course description： This is an optional course, targeted on undergraduates majoring in economics, international economy, and trade and marketing. The main contents of this course are composed of: the concept of forward contracts, futures contracts and futures trading, the futures market intermediary organization, speculation and hedging, options and option trading. By taking this course, students will systematically understand the general theory and knowledge of futures market and futures trade, gain knowledge on futures hedging transactions and prediction and analysis method of futures market price as well as supervision and regulation of futures market，becoming talents in futures investment with professional knowledge Regional Economics Code：13017 Course name：Regional Economics Hours：32 15 Credits：2 Prerequisites：Political Economics, Microeconomics, Macroeconomics Course description： This is a compulsory course for undergraduates majoring in economics, international economy and trade, agricultural economic management and land resources management. The course consists of the following main topics: regional economic industrial distribution theory, regional economic gradient theory, regional economic radiation theory, regional economic structure analysis, and regional economic policy. Students are expected to develop strong ability to analyze and solve practical problems as well as know the latest development in regional economy and the fundamental theoretical systems in regional economics. Microeconomics Code：13001 Course name：Microeconomics Hours：48 Credits：3 Prerequisites：Political Economics, Advanced Mathematics（B）" Course description： This is a required introductory subject prepared for undergraduates majoring in economics and management. It mainly includes: supply and demand theory, consumer behavior theory, firmer theory, factor price decision theory, general equilibrium theory and market structure theory. The teaching objectives are to help students master theories and rules in microeconomics and solve practical economic issues with proper economic models, and learn about the latest development in microeconomics. Introduction to World Economics Code：13126 Course name：Introduction to World Economics Hours：32 Credits：2 Prerequisites ：Western Economics, Political Economics Course description： This is a basic disciplinary selected course for economics and management majors, mainly studies the theory and practice of globalization, revolution of science and technology and international division, world commodity market, service and culture market, multi-national corporation and international direct investment, the role state and government played in world economy as well as regional economic integration and equilibrium and coordination of the world economy. It will pave an upstanding base for students understanding of economic management theory in open economy system. 16 Marketing Research and Forecast Code：13029 Course name： Marketing Research and Forecast Hours ：32 Credits：2 Prerequisites：Advanced Mathematics, Probability and Mathematical Statistics, Principles of Statistics, Marketing, etc. Course description：This is a discipline basic course. By taking the course, the students will have theories on market research and prediction, especially common methods for those engaged in marketing research and forecast so that they can meet the needs of enterprise’s marketing research and forecast after graduation. Marketing Code：13012 Course name：Marketing Hours：48 Credits：3 Prerequisites：Microeconomics, Macroeconomics, Principles of Management, Principles of Statistics Course description： This is a required course for economic management major students. This course aims to teach students the basic theories and knowledge in marketing，make them systematically understand the general method and strategy of marketing activities and cultivating their ability to observe, analyze and solve problems, pave the theoretical ground and decision-making reference for enterprise marketing practice and market operation，and to train high-level talents with marketing knowledge and skills and innovative spirit to serve market economy development in the 21 century for commercial and industrial enterprises and managerial department of different levels and for various marketing agencies. Land Law Code：1325010026 Course name：Land Law Hours：32 Credits：2 Prerequisites：Legal Basis, Overview of Land Resources, Agriculture Economics Course description： This is one of the compulsory professional courses for the major of land resources management. The highlights of this course are Chinese land system, land law relation, the legal system of land property rights, farmland protection, the legal system of national construction land, the legal system of collective construction land, transfer, contracting and leasing of state-owned land use rights, the contracted management of rural land system and land administrative law enforcement. The teaching objective of this course is to help students get familiar with our country land 17 management system, consciously abide to land management system and improve their ability to analyze and solve real land law problems with land laws and regulations. Logistics Engineering Code：13023 Course name：Logistics Engineering Hours：48 Credits：3 Prerequisites：Probability and Mathematical Statistics, Principles of Management, Principles of International Trade and so on Course description： This is one of the compulsory professional courses, designed for undergraduates majoring in economics, international economy and trade. This course comprehensively integrates the general theories of domestic and international logistics, logistics management, logistics engineering, facilities planning and design, material handling, and operation management, and also goes to an in-depth and systematic elaboration of logistics and logistics engineering overview, logistics system planning analysis, site selection, facility planning and design, material handling system design, warehouse and logistics center planning and design, and application of information technology in logistics engineering etc. The course objective is to make students know the transport capacity, organization and management, programming and evaluation, preparation and coordination as well as modernization trend of various transportation means, and understand main equipment, facilities and construction technology of all kinds of logistics modes during learning. Consumption Economics Code：13106 Course name：Consumption Economics Hours：32 Credits：2 Prerequisites：Microeconomics, Macroeconomics, Industrial Economics Course description： Consumption economics is a compulsory course designed for undergraduates of the major of economics. The main contents of this course include: the need and demand of consumers; consumption environment and consumption levels; consumption structure and patterns; consumer behavior; consumption market and hot spots; consumer’s rights and education as well as consumption guidance. Studying this course will make students master the basic knowledge of consumption economics and general thinking mode and method in analyzing consumption problems and combine general knowledge with practice to explore new problems and hot issues in consumption economics in China. 18 Institutional Economics Code：13019 Course name：Institutional Economics Hours：32 Credits：2 Prerequisites：Microeconomics, Macroeconomics, Economics History Course description： This is a discipline basic course for students majoring in economics. It mainly studies the constitution and origin of the institution; demand and supply of institution; institutional change and innovation; institution, the state and government behavior; institution and property rights; institution and economic development; the contract theory and the modern business enterprise institution arrangement; new institutional economics and China's reform and development as well as case analysis. By taking this course, students shall understand the basic knowledge of consumption economics and general thinking mode and method in analyzing consumption problems and combine general knowledge with practice to explore new problems and hot issues in consumption economics in China. Client Relationship Management Code：13112 Course name：Client Relationship Management Hours：32 Credits ：2 Prerequisites：Marketing, E-commerce Course description： Customer Relationship Management is a specialized optional course for the major of marketing. The contents of this course are composed of the theoretical basis of customer relationship management; CRM software systems and system design; call center and the customer service center; data warehouse and CRM; data mining and CRM; CRM project implementation and its management; CRM extension and Application Integration; CRM software products introduction and of Chinese customer relationship management practice. Through learning this course, students are equipped e with: firstly, the basic principle of customer relationship management, the general concepts, theories and methods of customer value, customer satisfaction, customer loyalty, database marketing and relationship marketing, customer service center, data mining as well as workflow management; secondly, the knowledge on the procedure and method of formulating and implementing customer relationship management and the specific application of client-relationship theory in practice. Economic Law Code：1320010011 Course name：Economic Law Hours：32 19 Credits：2 Prerequisites：Law foundation/ Legal Basis, Western Economics, Political Economics Course description： This is a general course for majors in economics and management. The main contents of this course are composed of the following: basic principle of economic law, the economic law system closely-related to the relation of enterprise management, market management, macroscopic adjustment and social security. The course aims to improve students’ legal literacy and develop their ability to analyze and solve practical problems through the principles of economic law. Theory of International Trade Code：13010 Course name：Theory of International trade Hours：48 Credits：3 Prerequisites：Microeconomics，Macroeconomics Course description： This is a basic theoretic course designed to put its emphasis on international trade and polies. With the help of this course, the students are able to master the generation and development of international trade, international trade patterns and trade benefit distribution rule together with classical, new classical and modern theory of international trade, international trade and international trade policy, and so on. International Business Law Code：13107 Course name：International Business Law Hours：48 Credits：3 Prerequisites：Economy Law, International Trade Course description： This is a selective course prepared for undergraduates majoring in international trade and marketing. The highlights of this course are international organization law, contract law of international goods selling, international goods transportation and insurance law and international business arbitration law. This course aims at informing students of how to solve international business disputes with laws they have learned after grasping general theory of international law. Commodity Science Code：13022 Course name：Commodity Science Hours：48 Credits：3 Prerequisites：Management, Microeconomics 20 Course description： This is a fundamental selective prepared for undergraduates majoring in international trade, marketing and economics. Its main contents are commodity quality and quality management, commodity classification and coding, commodity standard and standardization, commodity inspection, and commodity package, etc.. The objective of this course is to lay a theoretic foundation for other subject-related courses, and to develop their practical ability to take jobs in procurement of goods, sales management, international trade, logistics management. Global Marketing Management Code：13111 Course name：Global Marketing Management Hours：32 Credits：2 Prerequisites：Marketing, International Trade Practice Course description： This is a selective prepared for undergraduates majoring in international trade and marketing. Its main contents include definition of global marketing, global marketing information system, global target marketing strategies and global marketing programs. Its objective is to help students learn professional knowledge and improve their ability on international market analysis and management of marketing activities. Marketing Planning Code：13027 Course name：Marketing Hours：32 Credits：2 Prerequisites：Marketing, Microeconomics，Marketing Research and Development Course description： This is a selective for undergraduates majoring in economics and marketing. Its main contents include marketing strategy planning, marketing mix planning, marketing innovation planning etc. Through this course, students should be able to independently write marketing planning files according to practical marketing operation. Principles of International Trade Code： Course name： Principles of International Trade Hours：16 Credits：10. Prerequisites：No Course description: This is a general optional course for students who are not major in economics and 21 management (except for land resource management).The core contents are as following: introduction; international labor division; world market; international market prices; international trade policy; tariff measures; non-tariff measures; export encouraging measures and export control measures; world trade organizations and so on. The teaching objectives are making students understand the basic theory of international trade as well as the meaning and effect of trade policies and measures, enabling students to grasp the general knowledge required in analyzing the principle of international trade development. Geography of International Economy and Trade Code：13127 Course name：Geography of International Economy and Trade Hours：32 Credits：2.0 Prerequisites：Principle of International Trade Course description： This is an elective for the students majoring in international economy and trade. The main contents of this course are composed of geographical environment and international trade; the formation and transmission of international trade centre; world regional economic trade groups; iinternational trade and environment protection; geography of international energy trade; geography of international agricultural trade; geography of international trade in industrial goods; national trade and transportation etc. The objectives of this course are as follows: firstly, making students identify the geographical pattern of international trade, the main trade routes, as well as the changes in the commodity structures of imports and exports; secondly, assisting students to explain the sales orientation, sales volume, commercial characteristics, price fluctuation of products through utilizing basic principles of international trade so as to improve their abilities to solve problems and adapt to the diversification of China foreign trade market; thirdly, through learning this course, students are required to learn the experience and lessons how other countries use and transform the nature in order to formulate correct economic development strategy and accelerate China's economic development. International Settlement Code：13130 Course name：International Settlement Hours：32 Credits：2 Prerequisites：International Trade，International Finance Course description： This is a professional elective course, focusing on training students to engage in the procedures and methods of international trade and account settlement business and make them familiarize with the risks and avoidance method in international settlement so as to enable them to independently undertake practical work in international trade. 22 Computer Accounting Code： Course name：Accounting Information System (AIS) Hours：40 Credits：2.5 Prerequisites：Financial Accounting, Computer Basis, Database Course description： AIS is an important specialized course for major of Accounting. It mainly includes three parts: the basic theory of AIS, designing of accounting software and application of accounting software. Through studying this course, students are provided with necessary knowledge and skills to adapt to the modern accounting environment. Accounting Information System Practical Course Code： Course name：Accounting Information System Practical Course Hours：40 Credits：1.5 Prerequisites：Computer Principle, Financial Accounting, Accounting Information system Course description： Accounting Information System Practical Course is an important practical course for students in accounting department. It is mainly made up of four units: computer operate skills; database skills; software design skills; accounting software using skills. Through learning these, students can become competent in their career with theories as well as practical skills. Practical TrainingⅠ for Accounting Code：13148 Course name：Practical Training of Accounting Ⅰ Hours：120 Credits：8 Prerequisites：Principles of Accounting Course description： Practical TrainingⅠis an important part of practical teaching for bachelor program in accounting. The course focuses on training basic manual accounting skills. It mainly includes: accounting individual experiments, comprehensive accounting experiments and field practice. Through accounting simulation practice and off-campus visiting, students are expected to have a better understanding of the basic knowledge and calculation method in accounting, master the basic skills for calculation, and lay a necessary foundation for further study of financial accounting and other accounting courses. 23 Practical Training II Code：13149 Course name：Practical Training II Length：6 weeks Credits：9 Prerequisites ： Elementary Accounting, Financial Accounting, Cost Accounting, Financial Management Course description： This is a compulsory course for accounting major. Based on Practical Training I, it is a kind of comprehensive practice conducted when students have taken courses like financial accounting, cost accounting, or financial management. Disperses practice and computer operating are combined as teaching method The disperse practice includes checking the original vouchers, preparing accounting vouchers, registration books and checking out, preparing accounting statements, binding accounting materials and so on. The computer operating is to carry out business accounting by using simulation experiment software according to simulated materials and accounting cycle. The course aims to develop students’ practical and hands-on skills and ability to independently deal with accounting work through a systematic, all-round and complete accounting operation. Accounting System Design Code：13061 Course name：Accounting System Design Hours：32 Credits：2 Prerequisites：Elementary Accounting, Financial Accounting, Management Accounting、Cost Accounting, Financial Management Course description： This is a specialized optional course targeted on undergraduates of accounting major. The main content covers general accounting system design, subjects design, design certificates, books design, report design, accounting, programming, accounting, business process design, cost accounting system design, accounting supervision, internal auditing of computerized accounting system design and design content and so on. Students are expected to master the system design knowledge and practical operative skills by learning this course. Bank Accounting Code：13042 Course name：Bank Accounting Hours：48 Credits：3 Prerequisites：Accounting Foundation, Monetary Banking Course description： 24 This is one of the specialized compulsory courses for undergraduates majoring in financial management and an optional course for accounting major, The main topics include deposit and loan business accounting, business accounting, cash business accounting, electronic remittance business accounting in the system, financial institutions business accounting, payment and settlement business accounting and income expense calculation, etc. By taking this course, students will lay a foundation for engaging in bank accounting work. Asset Appraisal Code：13157 Course name: Asset Appraisal Hours: 48 Credits: 3 Prerequisites: Financial Accounting, Financial Management Course description： This is a compulsory course for undergraduates specializing in accounting and an optional course for insurance and finance majors, mainly covering deposit, loan business accounting, business accounting, and cash in the system of electronic collect delimit business accounting, financial institutions joint-venture business accounting, payment and settlement business accounting and income expense calculation, etc. After learning, students are expected to master the theory and method of asset appraisal and lay a foundation for undertaking asset appraisal jobs in future. Budget Accounting Code：13058 Course name：Budget Accounting Hours：40 Credits：2.5 Prerequisites：Principles of Accounting，Financial Accounting，Cost Accounting，Finance Course description： This is one of the optional courses for undergraduates specialized in accounting. Aimed at economic and social development, the course centers on budget management, particularly on budget expenditure accounting, by focusing on expenditure and consequence of budget funds during social reproduction process in administrative units, institutions and government departments at all levels. Through learning, students will have a detailed understanding of accounting and budget management procedure, master the basic method of accounting and budget management in a systematic way, and lay a knowledge foundation necessary for practical accounting work in future. Introduction to Accounting Code：13101 25 Course name：Introduction to Accounting Hours：16 Credits：1 Prerequisites： Course description： This is one of the optional courses for accounting major. Its main topics include accounting outline, the educational plans, study methods, basic courses introduction, specialized courses introduction and the development of accounting and so on. Through learning this course, students are expected to understand the content and methods as well as professional development and employment prospects in accounting, and build a knowledge foundation necessary for further learning of related course and engaging in practical engineering work. Tax Law Code：13057 Course name：Tax Law Hours：40 Credits：2.5 Prerequisites：Principles of Accounting, Economics Law Course description: This is a specialized optional course for accounting major, containing fundamental tax system, transaction tax, income tax, customs duty and the main kinds of taxes in our country. The course plays an important role in all the courses for accounting major, the basis for learning Financial Accounting and other courses. Through learning, it will lay a solid foundation for learn further learning of relevant courses or engaging in practical accounting work in future. Internal Control System Code：13060 Course name：Internal Control System Hours：36 Credits：2 Prerequisites：Modern Enterprise Management, Financial Accounting, Financial Management Course description： This is one of the compulsory courses for accounting major. Its main topics include internal control outline, the internal control system building, the internal control system design, and the internal control system evaluation. Students should develop a detailed understanding of basic principle and method of the enterprise internal control system design, and obtain the ability to analyze and design enterprise internal control system and grasp the basic content of control evaluation within enterprise. Principles of Accounting Code：13005 Course name：Principles of Accounting 26 Hours：48 Credits：3 Prerequisites：Political Economics, Economics Course description： As one of the specialized fundamental courses for accounting major, the course plays a vital role for undergraduates to understand their major, to know the basic accounting principle, theory and method. Its main topics include definition, basic functions and basic premise of accounting, general principles, accounting subject and the account, principle of double entry bookkeeping and its specific application in enterprise, accounting vouchers, accounting books, property inventory and accounting statements, etc. Through this course, students build up a knowledge foundation necessary for further learning of other relevant courses or engaging in practical accounting work in future. Financial Management Code：13049 Course name：Financial Management Hours：48 Credits：3 Prerequisites：Higher mathematics, Accounting principle, Management principles Course description： This is of the accounting subject. It clarifies the basic theories and methods in financial management under the conditions of the socialist market economy. This course features enterprise capital movement as the center content, makes enterprise fund raising, funds investing and fund allocation the outline, expounds the basic concepts, management principle, management system and management service method. Through learning of the course, students learn about financial management principles or policies of countries and have knowledge and ability necessary for engaging in enterprise financial management. Accounting History Code：13059 Course name：Accounting History Hours：32 Credits：2.0 Prerequisites ： Principles of Accounting, Enterprise Financial Accounting, Management Accounting, Auditing Course description： This is a specialized optional course for undergraduates majoring in accounting. It mainly discusses emergence and manifestation of human primitive measure and recording behavior, emergence and development single and double entry bookkeeping. Through learning, students should know the origin and development of accounting and have a correct understanding of inherent development regularity of accounting so as to accurately understand accounting theory 27 and method and contribute to the current and future of accounting business. National Economic Statistics Code：13018 Course name：National Economic Statistics Hours：48 Credits：3 Prerequisites：Principles of Economics, Principles of Statistics, Accounting, Public Finance, Monetary and Banking Course description： This is a fundamental optional course for undergraduates majoring in economics and accounting. The main content of this course consists of the following parts: basic conception and methodology of national economic statistics, five primary theories and methods of national economic accounting, general accounting of national (accounts) and other accounting and analysis fields in the national economy. Through learning, students will fully realize the vital significance and role National Economic Statistics plays in national economic management, know about the principles and index for macro economy analysis， and lay a solid foundation for engaging in jobs relating to national economic management, macroeconomics analysis and enterprise management. Financial Accounting Code: 13052 Course name: Financial Accounting Hours: 48 Credits: 3 Prerequisites： Elementary Accounting, Principles of Statistics, Principles of Management, Financial Management, Economic Law, Western Economics Course description： This is a compulsory course for undergraduates majoring in accounting, mainly studies basic economic business accounting and the formation and disclosure of financial accounting information in enterprise, which include monetary capital, receivables and prepayments, inventory, investments, fixed assets, intangible assets, liabilities and long-term liabilities, owners' equity, income, costs and expenses, profit, profit distribution and financial reporting. Through learning, students should master the basic business accounting method, have the ability to conduct financial accounting work independently, and lay a solid foundation for further learning of relevant courses. Principle of Statistics Code：1330040004 Course name： Principles of Statistics Hours：48 28 Credits：3 Prerequisites：Advanced Mathematics, Linear Algebra, Probability and Mathematical Statistics, West Economics Course description： This is a specialized fundamental course for various majors related to economics and management. Its main contents include: systematic introduction to basic ideas, methods of statistics and its application in the field of economics and management. Specifically, the course contains a series of theories, principles and methods of statistical design, statistical data collection, collation and display and statistical analysis, etc. Through learning this course, students should master the basic statistical methods and cultivate the capability of applying these methods to analyze and solve practical problems in economics and management activities. What’s more, it will lay a foundation for the further study of specialized courses and engagement in practical research. Auditing Code：13055 Course name：Auditing Hours：48 Credits：3 Prerequisites：Elementary Accounting, Cost Accounting, Financial Accounting, Economic Law, Tax Law, Business Management, Financial Management, Computer Accounting, Assets Evaluation. Course description： This is a specialized compulsory course for students majoring in accounting, and also an optional course for other majors in College of Economics and Management. Its main contents include: introduction to auditing, professional ethics and legal liability for auditors, audit methodology, audit evidence and audit working papers, audit contract and audit procedures, audit plans, importance and audit risk, internal control system and its evaluation, auditing of pecuniary resources, auditing of purchase and payment cycle, auditing of production and cost cycle, auditing of sale and collection cycle, auditing of investment and fund-raising cycle, auditing reports etc. After learning, students should have a clear idea of the fundamental aims and tasks and grasp the basic theory and practice skills of auditing, and develop abilities to conduct general teaching and research and undertake auditing work independently. Special topics on audit Code：1330040023 Course name：Special topics on audit Hours：48 Credits：3 Prerequisites：Essentials of Accounting, Principle of Statistics, Cost Accounting, Financial Accounting, Economic Law, Tax Law, Science of Enterprise Management, Financial 29 Management, Computing Technology, Accounting Computerization, Auditing, Asset Appraisal Science et al. Course description： This is an elective course for students majoring in accounting and other students at the College of Economics and Management. Its main contents include: audit regulations, accounting information distortion and governance, accounting malpractice and audit, audit standards, research methodology of auditing theory, financial audit case. After this course, students will know better about the basic auditing theory and audit practice skills, especially professional cutting-edge issues on auditing theory and practice. The course aims to train students in teaching, research, and work on auditing. Advanced Financial Accounting Code：13063 Course name：Advanced Financial Accounting Hours：32 Credits：2 Prerequisites：Elementary Accounting, Financial Accounting, Financial Management Course description： This is a specialized course for undergraduates majoring in accounting. It mainly includes: long term equity investment, income tax accounting, accounting for leases, foreign currency business accounting, accounting of commodity futures, consolidated accounting statements and so on. Through learning, students should have a good master of knowledge concerning intermediate and advanced financial accounting, grasp basic principles and methods on confirmation, measurement, processing, disclosure of accounting business in advanced financial accounting as well as the choice of accounting policies, and also they will acquire the content of specific accounting standards. Cost Accounting Code：13053 Course name：Cost Accounting Hours：48 Credits：2.5 Prerequisites：Fundamental Accounting，Financial Accounting Course description： This is a specialized course for undergraduates majoring in Accounting. It mainly studies the basic concepts of cost and cost accounting, basic procedure of production costs and product cost accounting, fundamental and auxiliary method of cost accounting, cost accounting characteristics of agricultural enterprises, traffic transportation enterprises, construction enterprises, commercial enterprises, cost report preparation and analysis and so on. Through learning, it will lay a necessary knowledge base for students to study further relevant courses or engage in practical accounting work. 30 Quality Management Code： Course name：Quality Management Hours：36 Credits：2 Prerequisites： Principles of Statistics, Principles of Management, Modern Enterprise Management Course description： This is a specialized core course for Management Majors, mainly covering quality management introduction, total quality management, statistical process control (SPC) and shewhart control charts, quality inspection and sampling inspection theory, quality improvement, ISO9000 standards and quality systems, quality auditing and quality certification and quality economic analysis. Through learning the course, students are required to grasping the theoretical knowledge of quality management and mastering the analyzing ability and finally applying these to solve the actual enterprise management problems in production and services. Modern Enterprise Management Code ：13160 Course name：Modern Enterprise Management Hours：16 Credits：1 Prerequisites：The Principles of Management Course description： This course is on enterprise operation mechanism, management principles and methods market-oriented economy and modern enterprise system. As a fundamental course for undergraduates majoring in business administration, it mainly includes: basic concepts of enterprise and enterprise management, the features, main content as well as the construction of the governance structure and organization structure mode of modern enterprise system, environmental analysis, strategic choice of the modern enterprise, etc. Students should grasp the basic rules, principle and method of modern enterprise management and establish the upstanding base for undertaking practical managerial job in future. System Engineering Code：13064 Course name：System Engineering Hours：48 Credits：3 Prerequisites：Principle of Management, Advanced Mathematics, Linear Algebra, Computer Basis 31 Course description： This is a specialized compulsory course for undergraduates majoring in agricultural economic management, business administration, electronic commerce, public administration, and information management. The main content is composed of the following: systems engineering's development and tendency, forecasting technology and analysis method, setup model and its simulation, decision analysis, etc. through learning this course, students are required to keep track of and master the systematic thoughts and method, improving their economic analysis and appraisal ability according to actual problem model and establish the systematic outlook. Introduction to E-commerce Code：13100 Course name：Introductionon to E-commerce Hours：32 Credits：2 Prerequisites：Fundamentals of Computer Technology, Fundamentals of Network Application, Accounting, International Trade Course description： This is a compulsory course for undergraduates majoring in E-commerce and also an optional course for those majoring in Economic Management and International Trade. The course mainly includes: the basic concepts of e-commerce, the basic theory, operation environment, technical foundation, Internet marketing strategies and methods, theory and process of electronic payments, security technology of Internet transaction, logistics management and so on. Through learning, it will establish the upstanding base for continuous course study and engagement in E-commerce management jobs. Practical TrainingⅡ for Business Administration Code：13149 Course name：Practical Training Ⅱ Weeks：8 Credits：8 Prerequisites：Principles of Management, Modern Enterprise Management, Corporate Culture, Quality Management, Human Resource Management, Marketing and Strategic Management Course description： This is a practical subject to train students to apply Business Administration Theory into practice. Through practice, students can understand the work content and procedure, consolidate the basic knowledge and skills, and can use gained knowledge to undertake jobs related to their major; At the same time, serious attitude, rigorous working style and positive innovation spirit will be formed through conducting investigations in practice and some activities like collecting, sorting and analyzing the information and so on. 32 Practical TrainingⅠfor Business Administration Code：13148 Course name：Practical TrainingⅠfor Business Administration Hours：96 Credits：6 Prerequisites：Principles of Management; Modern Enterprise Management Course description： Practical TrainingⅠis an important part of practical teaching in the program for business administration major. It mainly includes: environmental analysis report writing; corporate behavior simulation - ERP table-top exercises and applications. Students are provided with the opportunity to contact and keep track of the society while withstanding trials from actual work and learning to collect and sorting out information at the same time, and they shall develop abilities to combine theory with practice, make fully use of knowledge to analyze the problems in business management and master the basic ideas and methods to solve practical problems. Introduction to Business Administration Code：13101 Course name：Introduction to Business Administration Hours：16 Credits：1 Prerequisites： Course description： Introduction to Business Administration is a fundamental course for Business Administration majors. It is a basic training for students before learning the related subjects of the major. It mainly includes the overview of business administration, principles of management, corporate culture, quality management, human resource management, marketing and strategic management. After learning, students are required to understand the professional nature and basic knowledge structure of business administration, know the role industrial and commercial enterprises play in national economy and understand the basic characteristic and skills that enterprises require for talents so as to help students learn purposely by integrating their aspirations and interests and finally form their own practical and innovative ability as well as knowledge structure. Public Relations Code：13098 Course name：Public Relations Hours：32 Credits：2 Prerequisites：Management, Public Management Course description： Public Relations is an elective course for undergraduates majoring in Public Administration 33 or Business Administration. It mainly includes: the essential elements, functions, effect and classifications of public relations and the investigating and plan; special topics; crisis and case study of public relations. Through learning the course, students will pave an upstanding basis for continuous course study and engagement in practical management jobs. Management Information System Code：13104 Course name：Management Information System Hours：48 Credits：2.5 Prerequisites：Computer Culture Base, Database Principles, Principles of Computer Network Course description： This is a specialized fundamental course for students majoring in Business Administration and Electronic Commerce. The objective of MIS is as follows: make students understand MIS theory, realize its significance to enterprise management; understand various information processing methods and various forms of MIS; grasp information system development methods and possess certain ability of analyzing, designing and using MIS. Management Information System Experiment Code：13104 Course name：Management Information System Hours：16 Credits：0.5 Prerequisites：Computer Culture Base, Database Principles，Principles of Computer Network， MIS Course description： Management Information System Experiment is an important technical basic course, compulsory for students majoring in Business Administration and Electronic Commerce. It deepens and supplements theoretical teaching. Through learning, students are expected to develop a stronger ability to independently analyze and solve problems, and cultivate their comprehensive design and innovative abilities. Econometrics Code：13006 Course name：Econometrics Hours：48 Credits：3 Prerequisites：Advanced Mathematics, Linear Algebra, Probability and Mathematical Statistics, Microeconomics, Macroeconomics, Economic Statistics 34 Course description： Econometrics is a compulsory course for undergraduates majoring in Economics or Management. The main content of this course is composed of the following parts: introduction to econometrics, simple linear regression model, multiple regression model, simultaneous equation model with Least squares as the main research method including hypothesis testing, etc. By taking this course, students will lay the essential foundation for further study of other related course, or for engaging in the empirical study in practical management jobs. Supply Chain Management Code：13097 Course name：Supply Chain Management Hours：48 Credits：3 Prerequisites：Principles of Management, Marketing, Microeconomics Course description： Supply Chain Management is a specialized optional course for Business Administration and Marketing majors, mainly including basic concept of supply chain, supply chain strategy and construction, relationship management of supply chain, procurement, production, logistics and supply chain relationship management. Through learning, students will develop their innovative ability and ability to apply theory into practice. Management of Transnational Corporations Code：13099 Course name：Management of Transnational Corporations Hours：54 Credits ：3 Prerequisites：Management, Business Management Course description： This is an optional course for the major of Business Management, mainly introducing meaning and characteristic, development history direct investment theory, management environment, strategic management of multinational corporations as well as the entry modes, organization management, human resource management, marketing management, internal trade and transfer price management, technique and R&D management together with supervision of Multi-National Corporations and so on. By taking this course, students will understand and grasp the core content and method in transnational corporation management, laying the essential basis for undertaking management jobs in multi-national corporation in future. 35 Human Resources Management Code：13095 Course name：Human Resources Management Hours：48 Credits：3.0 Prerequisites：Principles of Management，Organizational Behavior Course description： This is a specialized compulsory one for students majoring in Business Administration. It mainly introduces the following aspects: human resources introduction, job analysis, recruitment, training, performance management and compensation management. Through learning, students will lay the necessary knowledge base for them to study further the relevant courses and engage in practical management work. Strategic Management Code： Course name：Strategic Management Hours ：36 Credits ：2 Prerequisites：Macroeconomics, Management theory, Business Administration，Marketing and Financial Management Course description： This is a specialized compulsory course for undergraduates majoring in business administration and an optional course for those majoring in marketing. The content mainly consists of the following: basic concept of strategic management and competitiveness, external and internal environment analysis, business-level strategy, corporate-level strategy, merger and reorganization strategy, cooperative strategy, internationalization strategy, corporate governance and organizational structure and controls and so on. Through learning, students gain a knowledge base necessary for further relevant courses or for engaging in practical work. Principles of Management Code：13003 Course name： Principles of Management Hours：48 Credits ：3.0 Prerequisites：Principles of Economics, Principles of Statistics, Advanced Mathematics Course description： This is one of the specialized fundamental courses for students majoring in Economics and Management. It mainly studies the following: introduction to management, formation and development of management theory and school, liquid formation of metal material, plastic forming, joint forming, nonmetal forming, cutting and the new development and 36 processing method of various forming and so on. By taking this course, students will lay the essential foundation for further study of relevant course or for undertaking practical management jobs. Project Management Code：13050 Course name：Project Management Hours：48 Credits：3 Prerequisites：Principles of Management Course description： This is a compulsory course for Business Administration Majors and an optional course for majors of Agricultural Economics and Management, Electronic Commerce and Tourism Management. The main contents of this course are composed of scope management, schedule management, cost management, quality management, procurement management, risk management, communication and conflict management, human resources management and integrated management. Through learning, students are expected to grasp the basic theory and methods of project management. Advertisement Course code：13130 Class hours: 32 credit：2 Prerequisites：Marketing Management, Introduction to Management, Introduction to Economics Course description: Advertisement is a practical course. Learning this course, students can know two aspects： first, the function of advertisement in marketing and society; second, practice of advertisement, including advertising creation, advertising planning, advertisement production and so on. Studying advertisement can establish well a foundation for marketing and advertising planning. Specifically, advertisement contains: 1. the development of advertisement and social responsibility 2. the impact of ad-agency, manufacturer and media 3. the process of advertising creation 4. the methods and procedure of advertising planning 5. the advantages and disadvantages of mass media and cooperation 6. case study on advertisement in domestic and overseas Business Negotiation Course code: 13108 Class hours/credit：32 class hours/2 credits 37 Prerequisites: Marketing Course description: Business Negotiation is a comprehensive discipline integrating sociology, psychology and management science. It elaborates principles, practices and patterns of business negotiation systematically which combines business practices to business principles tightly. In specific, this is mainly about basic theories and principles of negotiation, content, processes, rules, tactics, skills and ceremony of business negotiations. The purpose of this course is to improve students’ ability to negotiate, communicate and adapt by case study and field investigation. Specifically, after this course, students should understand business negotiation theory and principles, psychological status, strategies and tactics. They will know how to apply the knowledge to practice such as preparations and opening for business negotiation, skills for pressure, business ceremony, etc. Commodity Science Course code: 13022 Class hours/credit：48 class hours/3 credits Prerequisites: Marketing Method of evaluation: Examination Course description: Commodity Science is an applied subject integrating natural science, sociology, economics and management science. It is mainly about the use value and the patterns of commodity. In macro perspective, essentials of commodity science studies the common issues of many different commodities. Specifically, commodity science’s research subject is commodity itself. It studies the relationship among commodity, consumers and environments which focuses on two sides of commodity---quality and types. The main purpose of this course is to have the students understand the knowledge about basic theories of commodity use value, the basic principles of classifying and coding commodity, commodity quality management, and commodity storing and transporting management. After the class, students should be able to evaluate, differentiate, and purchase common commodity according to commodity’s composition and function. Besides, students should also be able to do some field investigations, collect useful data, analyzing the information and complete a report about purchasing, storing, and selling some kind of commodity. Market Research and Forecasting Course code：13029 Class hours/credit：32/2 Prerequisites：Optional Method of evaluation: Course description: Market Research and Forecasting is one of the subject fundamentals for Economics, International Economics and Trade, Marketing. It helps students to make a clear understanding on the trends of the discipline, master basic theories of market research and forecasting, esp. the ordinary methods required by the practical work. The key points include drafting a market research plan, designing questionnaire, and writing market research report. The 38 difficult points include sampling survey and graphing and visualization of data. After finishing the program, the candidates are expected to master the following skills: 1) Mastering basic survey methods, making a clear understanding on choosing survey methods based on research topics and objectives. 2) Improving abilities on organizational a field survey. 3) Designing a questionnaire and knowing how to showing ideas in a logic way. 4) Writing a survey report so as to learn how to analyzing and solving a research issues. 5) Improving abilities on coordination and personal communications. Customer Relationship Management Course code：13113 Class hours/credit：32 / 2 Prerequisites：Marketing Method of evaluation: Examination Course description: Customer relationship management (CRM) is one of professional required courses which train students of marketing information technology application and practical ability. The content of course mainly includes the background of the theory of customer relationship management, the strategies and their relationships of market competition and customer share , the system architecture of customer relationship management theory, the concept of customer relationship management, the analysis customer profitability and the strategies of customer segmentation , the management strategies of customer acquisition, customer maintenance, customer upgrade the analysis of customer churn and countermeasure, the analysis of contact point and management strategies, to master the main method of customer data warehouse and data mining in the application of customer relationship management, etc. The key of this course mainly includes the theory and concept of customer relationship management (CRM), the strategies of improving customer satisfaction and loyalty strategy, the method of customer data warehouse and customer mining. The difficulty of the course lies in the method of customer data mining. It helps students to master theories, methods as well as applications of CRM, to own the abilities of designing the CRM strategy and CRM development, to grasp business rule in the network economy, so as to pave a solid theoretical basis for their future career. Marketing in Practice Course code：13110 Course Hours/ Credits: 56 hours / 3Credits Prerequisites: Microeconomics, Macroeconomics, Marketing, Statistics, Marketing Research Method of evaluation: ·Final Exam 50% ·Computer Experiment 30% ·Class Attendance and participation 20% Course description： This is designed to meet the needs of students who will work in a variety of businesses. It covers professional practices, small and medium enterprises (SMEs), not-for-profit organizations and 39 other situations where your will work requires an understanding of and/or a contribution to how your organization can best market their services or products to customers. The course introduces a number of basic ideas about marketing and starts from the premise that the key to success is building long-term relationships with customers. It asks participants to apply the ideas to examples and then to their own business. During this course, you will work at your own pace through study material that examines understanding your customers, commissioning market research, segmentation, the marketing mix, quality and the wider environment. Throughout, a series of activities encourage you to reflect upon the ideas and assess your current practice by building up Strengths, Weaknesses, Opportunities and Threats (SWOT) analysis and finally a marketing audit. Marketing Course code：13012 Course Hours/ Credits: 48 hours/ 3Credits Prerequisites: Microeconomics, Macroeconomics, Principle of Management, Principle of Statistics Method of evaluation: ·Final Exam 50% ·Group Project 30% ·Class Attendance and participation 20% Course description： Marketing is an introductory overview of marketing, including the strategic marketing process, seeking marketing opportunities through environmental analysis, consumer and organizational buying behavior, market segmentation and target market selection, and marketing mix development including introduction to product, pricing, integrated marketing communications and marketing channel, global impact, social responsibility and ethics, technology, and other macro marketing issues are also addressed. This course is designed to help students learn about and apply the basic concepts and practices of modern marketing as they are used in a variety of business settings. The course makes extensive use of “real world” examples and skill developing activities to explore the major decision that marketing managers face in their efforts to balance the organization’s objectives and resources against needs and opportunities in the marketplace. Regardless of your academic background or career interest, Marketing should help you by providing valuable knowledge and insight about a business function that profoundly affects both organizations and society as whole. Global Marketing Management Course code：13111 Prerequisites：Marketing, International Trade Practice Class hours：32 Credit：2 Method of evaluation: opening examination or course paper Course description: Under the world economy integration, market environment globalization, global marketing management is the study of enterprise marketing strategy, tactics and methods, and a selective 40 subject of cultivating senior marketers who implement the globalization management organization. It is suitable for the senior undergraduates majoring in marketing, business management and international trade. This course contents the basic theory of the global marketing, marketing environment, marketing strategy, marketing mix, the organization structure and its control problems. It emphasizes on the marketing strategy standardization or adaptation for the international or global company, which is faced with the complex marketing environment. This course employs involvement study and case teaching method, which is helpful for students to master marketing theory and analyze international marketing problems for global company. Strategic Marketing Management Course code：13113 Class hours/credit：32 hours/ 2 credits Prerequisites：Marketing, Strategic management, Principle of Management Method of evaluation: Examination Course description: Strategic marketing management researches on enterprise growth, competition strategy and is one of the required courses for students majoring in marketing. After learning the course, the students would master the basic theory of marketing management strategy, and learn the process and rules of enterprise marketing management activity. The course focuses on the enterprise general strategy theory, growth strategy, competitive strategy, product life cycle strategy. The difficulty lies in enterprise growth strategy and competitive strategy, which is faced with different environment, different types of enterprise. This course develops the students' ability of developing strategy and competitive strategy from the strategic point of view, and of solving the practical marketing problems. Finally, the course lays solid foundation of marketing theory for students in the subsequent study and future work. Public Relations Course code：13098 Class hours/credit：32/2 Prerequisites：Management, Science of Public Management Method of evaluation: Examination Course description: Public relations is a discipline for studying the relation between organization and the public, and it is the summary of the modern public relations practice. The main content includes: the basic connotation of public relations, definition, basic elements and the research category; production and the development history of public relations; the role of the public relations function and principles; public relations organization types and their characteristics; types of public relations practitioners, and their scope of work; procedure of public relations work (The four steps of Public Relations Work); different types of public characteristics and classification; kinds of the characteristics of the mass media function and choice principle; skills of writing and publishing of the mass communication; characteristics of interpersonal communication routes and methods; skills of negotiations, speech, communication and persuasion of public relations; public relations 41 project activities skills of support, celebration, crisis management, press conference etc.; the main steps and methods of CI design; etiquette for public relations; public relations for an enterprise; government public relations; public relations of organizations and institutions. Service Marketing Course code：13114 Class hours/credit：32/2.0 Prerequisites：Marketing, Management, Market Investigation and Prediction Method of evaluation: Examination Course description: Service Industry has been gradually one of the leading powers in world’s economy. It has been increasing rapidly and making great dedication to the economic which draw more attention to service industry from people. As the development of service economic, more importance is attached to the study of corporation behavior in service marketing. Service marketing at present has been a main branch of Marketing, and an important domain in the future development of Marketing. Service Marketing is one of the main courses for the major of Marketing. It is mainly for college student majoring in Marketing. It is based on study of service, service economic, service market, consumer, consumer expectation, consumer perception, consumer satisfaction, service quality, consumer behavior in service. It makes you understand consumer’s need, expectation and special response on service by market investigation. Then it offers you market subdivision in service marketing, theories on target market chosen, marketing strategy for service corporation and theories on service marketing combination, and so on. Students are made acquaint with basic definition, theory, strategy and methods of service marketing. And then build up the mind of modern service marketing which would do great favor to their capability of solving such problems. Marketing Plan Course code：13027 Class hours/credit：32/2.0 Prerequisites：Marketing, advertising, Public Relations, Market Investigation and Prediction Method of evaluation: Examination Course description: Marketing Plan is either an interdisciplinary subject or burgeoning science. It is also an important part of marketing focusing on linking theory with practice. This is the specialized core curriculum for undergraduate students majored in Marketing. The comprehensive course mainly includes: basic principle and general rule of marketing planning, the general process and method of price planning, distribution channel planning, commercial advertising planning, personal selling planning, sales promotion planning, public relations planning, customer service planning. Through the course, learners grasp the ideas and methods of marketing plan, develop their ability to solve practical problems, gain ability to make marketing planning and lay the necessary foundation for their further actual marketing activities. 42 Agriculture Organization Management Code：13105 Course name：Agriculture Organization management Hours：32 Credits：2 Prerequisites ： Agriculture and forestry economic management, Economic, Principle of management Course description：This is a selective course for undergraduates of Agricultural and Forestry Economic Management. The main contents of it include: agricultural organization and management theory, agricultural organization system, foreign agricultural organization and management of agriculture professional cooperative, management of collective farm, farm management, agriculture intermediary organizations, agricultural zone organizations, management of modern agricultural firms. Through learning this course, students should systematically master the basic theory, methods and technology of agriculture organizational management, which will make a necessary basis for further learning and engaging practical work. Production and Operations Management Code：13066 Course name：Production and Operations Management Hours：48 Credits：3.0 Prerequisites：Management principles, modern enterprise management, computer science Course description： Production operation management is a subset of enterprise management. It is from enterprise management of production management issues. Production and operation activities are the main source of social wealth, the basis of business activities, is fundamental to improve economic efficiency of enterprises. Production operation management in manufacturing operation systems and production process for the study, using modern management science thoughts, concepts and methods, human, material, equipment, technology, information, energy and other production factors transformation as the visible products and intangible products, improving enterprise productivity process. It is a professional backbone lesson, comprehensively featuring science theories, operability and practical management. Agriculture Economics Code：13067 Course name：Agriculture economics Hours：32 Credits：2 Prerequisites: Microeconomics, macroeconomics, management science, statistics Course description： This is a specialized theory course of Economics and Management, Which study the development and application of productive forces and production relations, also an application 43 course of economics and economic theory in the agricultural sector. Through this course, students master the basic theory and knowledge of contemporary agricultural economic management; students have the basic ability to solve practical problems use economic theory and the theory of agricultural economic management. Economic Law Code：13007 Course name；Economic Law Hours：32 Credits: 2 Prerequisites: Microeconomics, macroeconomics, management science Course description： Economic Law is an important and basic course for majors of economics and management science. Market economy is legal economy; lots of talents with the knowledge of law and economy are needed in the process of building market economic system. Based on the current economic laws, this course tries to help students to understand the theoretical and practical problems in the process of market economy operation. The main purpose is to improve students' understanding and ability to apply economic laws. The main contents of this course include the theory of economic law, individual enterprise law, partnership law, company law, contract law, industrial property law, economic competition law, tax law and other content. Regional Economic Planning Course code：13026 Class hours/credit：48/3.0 Prerequisites: Regional Economics, Macroeconomics, Microeconomics, Management Principle Method of evaluation: Examination Course description: It is a basic professional course. Its contents include the introduction, basic theory of regional economics, analysis on regional resource and development, regional development strategy, regional industry planning, regional land use planning, regional urban system planning, regional infrastructure planning, regional ecological and environmental planning, drawing up and implementing of regional economic planning. The keys of the course are analysis on regional resource and development, regional development strategy, regional industry planning, regional land use planning, regional urban system planning, regional infrastructure planning, regional ecological and environmental planning. And the difficult points are regional development strategy, regional industry planning, regional land use planning, regional urban system planning. After students have learned the course, they should understand the basic theory of regional economics, grasp the main contents and methods of drawing up the regional economic planning, and know the hottest topics of the subject research. 44 Investment Project Appraisal (IPA) Course code：13025 Class hours/credit：48/3.0 Prerequisites：Economics, Management Principle, Accounting, Computer Method of evaluation: Examination Course description: It is a basic professional course. Its contents include the introduction, the working system of IPA, appraisal on market and scale, construction condition and layout, technology scheme of investment project, estimate of finance data of investment project, appraisal on finance and economic benefit of investment project, economic appraisal parameter of investment project, appraisal on social benefit and risk of investment project, total conclusion. The keys of the course are appraisal on market and scale, construction condition and layout, technology scheme of investment project, estimate of finance data of investment project, appraisal on financing and economic benefit of investment project, economic appraisal parameter of investment project, appraisal on social benefit and risk of investment project. The difficult points are appraisal on financing and economic benefit of investment project, analysis on investment project risks. After students have learned the course, they should understand the basic conception, theory and method of IPA and be able to draw up a complete feasibility report of investment project and an appraisal report of investment project according to the different projects. Organizational Behavior Course code：13051 Class hours/credit：32 Prerequisites：Principles of Management, Macro Economics, Micro Economics Method of evaluation: Examination Course description: Organization Behavior is the foundation course for undergraduate majoring in Agricultural and Forestry Economic Management. This course, aimed to analyze law and activities of people in an organization, develop one’s leading ability to manage predict, lead and control, and use these ability to fulfill targeted goal of organization. Lecture contains Human Psychology and Activities, Group Psychology and Activities, Organize Activity, Leading and Promote. Through this course, students understand basic theory of organization behavior, use the theory to analyze and solve management issues in practical ways. We require students be able to search materials and references by their own to solve problems. Managerial Psychology Course code：13109 Class hours/credit：32 Prerequisites：Principles of Management, Macro Economics, Micro Economics Method of evaluation: examination Course description: This is a core course of Agriculture and Forestry Economic Management, focusing on the 45 nature of human psychology, and in this way to learn about management. Various kinds of social psychology phenomenon involving in organization and management activity will be analyzed. Theories in managerial psychology and the practical use of the theories will be introduced systematically. Lecture contains assumption of human nature and the theories in management, psychology of human and the management, psychology of group, psychology in organizing, psychology and activity of leading. By group study, service study and self-presentation, students are expected to gain solid theoretical knowledge, and thus, to smooth their way of further study in the future. Economics of Animal Husbandry Course code：13075 Class hours/credit：32/20 Prerequisites：Principles of Economics Method of evaluation: Examination Course description: Economics of animal husbandry is an applied course related to technology and economy, production and management, product and market. It is a new interdisciplinary subject based on animal husbandry, with the goal to achieve the economic production in animal husbandry field, improve the efficiency of the animal husbandry economy and develop the animal husbandry in China by administrative means. The main contents include: the animal husbandry economy, feed economics, livestock production elements, animal husbandry department management and circulation of animal products, etc.; feed economics, livestock production elements and circulation of animal products is the key contents. After learning this course, students should master the general principle and basic knowledge of animal husbandry economy, can use the knowledge of economic and management as the analysis tool to solve practical problems. At the same time, students should be proficient in the use of basic knowledge of economic management to resolve issues of animal husbandry production and management, not only to achieve more scientific depth but also more systematic breadth. Introduction to the Disciplines of Agriculture and Forestry Economics Management Course code：13101 Course name ： Introduction to the Disciplines of Agriculture and Forestry Economics Management Hours：16 Credits：1.0 Prerequisites：Overview of Economics, Management, Agriculture and Forestry Overview Course description： This is of discipline introduction; it mainly introduces related disciplines and their teaching and research content. This is divided into four sections: one is the classification and the object of study of forestry economy management; the second is historical evolution and development trend; the third is agricultural economy and management; the fourth is forestry economy and management. 46 Village and Town Planning Code：13077 Course name：Village and Town Planning Hours：32 Credits：2.0 Prerequisites: Regional Economics Planning, Development Economics, Public Management Course Description： The main purpose of this course is to make the students clearly understand the situation, problems, tasks of land resources utilization in the villages and towns, grasp the basic theory, content, method, policies and regulations of village and town planning. At last students can independently engage in villages and town planning guide, design work according to land natural-history characteristics and social economic development strategy of village and town. It is a professional backbone lesson comprehensively featuring related theories and practices. 47
