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Solution Overview Automotive Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Automotive Marketing, Sales, and Aftermarket © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Driving Distribution Transformation Transform Distribution Seize New Opportunities Automotive customers are informed and have high expectations for the vehicles and products they buy. And, they are well attuned to the overall buying and the ownership experience. Best-run automotive companies meet and exceed these expectations with a 360-degree view of their customers and vehicles. Gain Complete Insight SAP Innovations Competition for market share is at an all-time high with unprecedented pressure to increase customer satisfaction, while making sales and service structures and processes more efficient. There’s enormous growth potential in emerging markets as they rapidly expand; however, mature markets continue to stagnate. This trend is driving automotive companies to innovate. And with access to more information and choices than ever before, customers are becoming increasingly fickle and brand agnostic. 2 / 29 With customers intending to keep their vehicles longer in mature markets, the erosion of new vehicle sales opportunities is counter-balanced by new opportunities to build servicing and repair business outside of the initial warranty period. It’s now more important than ever to deliver a first-rate service experience during the warranty period. Leverage customer-centric systems that provide visibility into all aspects of the buying and ownership experience based on a complete 360-degree view into the vehicle and the customer. © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Delivering a Superior Customer Experience Transform Distribution Seize New Opportunities Escalated competition, more-informed customers, new technologies, and increased regulations present formidable challenges to automotive companies. Yet, these factors also create new opportunities to drive innovative marketing, sales and after-sales capabilities, and a superior customer experience. Gain Complete Insight SAP Innovations Best-Run Automotive Companies It is vital to speed past the competition by optimizing the customer’s shopping, buying, and ownership experience. To grow market share, deliver a delightful customer experience that’s based on a 360-degree view of customers and vehicles. Of course, providing personalized customer and vehicle marketing activities is vital. Through increased dealer knowledge and actionable intelligence, automotive companies can efficiently deliver a premium experience and increase loyalty to both the brand and dealers. Integrate channel partners for higher visibility through complete collaboration, and increase process efficiency and profitability through automation. Leverage full transparency through the vehicle distribution chain with real-time synchronization of supply and demand to predict exact availability and delivery date. 3 / 29 And put the brakes on inefficiency and better support warranty management by reducing errors and redundant effort with automated warranty claim submission and reimbursement. © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Boosting Customer Satisfaction Transform Distribution Seize New Opportunities Competition is fierce, and anything less than exceptional customer service won’t deliver results. Tune up the efficiency of your sales and service operations, increase customer satisfaction, and grow market share by using an enterprisewide collaboration and a complete view of vehicles and customers. Gain Complete Insight SAP Innovations 14% Higher customer satisfaction for top 25% organizations when compared to average organizations Source: SAP Performance Benchmarking The data explosion, a shift to digital marketing, and changing consumer demographics are transforming automotive marketing. Successful automotive sales and marketing organizations use real-time customer insights and industry-leading best practices to differentiate themselves in a crowded market. Leverage Big Data – such as telemetric, warranty, or consumer data – to transform the marketing organization and better engage customers with relevant content and actions that build lasting customer loyalty. Adapt or perish. Customers are evolving, and success will go to sales teams that realign their selling systems with customer-buying processes. Make every customer conversation count. Empower your sales people with intuitive collaboration, sales agility, and meaningful customer insight. 4 / 29 Streamline service operations to increase efficiency and reduce costs, using virtual contact center, collaboration, scheduling optimization, and enterprise mobility. Leverage insights, key performance indicators, and customer feedback to improve service. And finally, increase profitability with insights from past transactions and customer interactions. Create relevant service offerings that drive loyalty. © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us SAP Innovations Transform Distribution Seize New Opportunities Find efficiencies across the entire product lifecycle, while driving differentiation, competitive advantage, and market share. The accelerating pace of IT innovation opens up new opportunities for automotive companies to create new products, new processes, and new business technology platforms. Gain Complete Insight SAP Innovations SAP has invested heavily in technology designed to provide enormous benefits for automotive companies. This technology helps speed up product innovation times, improve quality, enable profitable manufacturing, and provide greater customer satisfaction. Mobile solutions from SAP enable every aspect of the business to run faster and more efficiently. They provide employees with access to critical intelligence for engineering, manufacturing, supply chain, sales, and service organizations – anytime, anywhere. The SAP HANA platform empowers automotive companies to rapidly analyze huge volumes of business, quality, and customer data in real time. Derive actionable intelligence from processing vast amounts of highly variable data to accelerate innovation and improve quality, leading to new competitive advantages. Cloud-based solutions deliver competitive advantage and cost efficiencies by providing on-demand solutions to support missioncritical services. 5 / 29 Powerful analytic solutions that integrate with SAP and non-SAP applications and data sources can help rapidly conquer a diverse set of automotive-specific challenges. © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional SAP Solutions Customer Service SAP Innovations References Contact Us An Exceptional Customer Experience Marketing, Sales, and Service Excellence in sales and service operations requires a 360-degree view of customers and vehicles to meet the high expectations of well-informed customers. Enhanced Satisfaction Insight and Action Optimized Sales Enhanced Customer Satisfaction Compete in the race for market share by addressing market dynamics to increase customer satisfaction and improve operational efficiency. Multichannel Marketing Insight and Action Empower sales and marketing organizations with a true 360-degree view of their customers. Optimized Sales Move into the sales fast lane with a more strategic sales approach and leave tactical and price-driven sales initiatives behind. Multichannel Marketing Management Grow market share in a collaborative way across the automotive distribution chain, and inspire brand advocates who are loyal and passionate. 6 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional SAP Solutions Customer Service SAP Innovations References Contact Us Serving a New Retail Business Marketing, Sales, and Service Enhanced Satisfaction Insight and Action Successful auto retailing organizations are tuning up customer satisfaction levels, operational efficiency, cash flow, and profitability. Leverage horizontal and vertical integration to optimize operations and create a customercentric approach at your dealership or dealer group. Optimized Sales Multichannel Marketing Increased competition, growing market complexity, and economic uncertainty are driving big changes in the automotive retail environment. Use integrated office functionality to leverage data about sales transactions, contacts, customers, and vehicles to create targeted marketing and trigger follow-up activities. Best-run organizations are leveraging comprehensive dealer management systems to create consistent processes that meet customers’ needs and maximize dealer profits. By utilizing a single, integrated solution, stakeholders can make more-informed decisions, better serve customers, and execute more efficiently across multiple brands, territories, and dealer locations. This in turn drives improved margins with processes that make it easier for customers to buy vehicles, acquire needed services, parts, or accessories. Optimize existing customer relationships and attract prospects. Make critical vehicle, sales, and customer information accessible to sales personnel. 7 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional SAP Solutions Customer Service SAP Innovations References Contact Us Optimizing the Vehicle Distribution Chain Marketing, Sales, and Service Enhanced Satisfaction Insight and Action Increasing channel efficiency and transparency over operations, the vehicle distribution chain, profitability, and customer satisfaction are all keys to success. Rev up your customer satisfaction levels, retention rates, and market share. Optimized Sales Multichannel Marketing The emergence of multibrand sales organizations and the consolidation of dealers into dealer groups and multifranchises have created new complexities and challenges for automotive marketers. At the same time, automotive customers are more informed and more demanding. Today, a positive ownership experience is a prerequisite of ongoing customer loyalty. As all channel partners increase their focus on the customer and the vehicle, it’s essential to help ensure the value of a customer is visible, accessible, and consistent. It’s critical to align communication between the different channel partners to meet customer expectations and leverage the opportunity to deliver a complete customer experience – from shopping to buying, owning, and disposing – that ultimately builds an enduring customer relationship. As global profit margins decline, increasing channel efficiency and transparency across the vehicle distribution chain to enhance customer satisfaction are critical to succeed. 8 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional SAP Solutions Customer Service SAP Innovations References Contact Us Excelling in Service and Warranty Marketing, Sales, and Service Enhanced Satisfaction Insight and Action The real value of a customer is realized over time – not just at the point of purchase. Actionable intelligence of the customer, the vehicle, and service history empowers automotive companies to drive greater customer satisfaction and foster loyalty to the brand and dealership. Optimized Sales Multichannel Marketing The strategic importance of the service business cannot be overstated. It is a vital link between customer loyalty and retention. Deliver a personalized customer experience with comprehensive access to vehicle sales and service history data and transparency across the channel. With a lack of timely and accurate transaction data, process collaboration is ineffective – leading to service performance that is stuck in low gear. Delivering an efficient after-sales service is crucial to profitability and success and requires a comprehensive, tightly integrated, crossfunctional process. Of course, effective and efficient service during the warranty period is also a valuable enticement for customers and becomes a significant factor in the purchase decision. With the processes and technologies in place to deliver service excellence, automotive companies ensure that the right parts and services are provided at the right place, the right time, and at the right price. 9 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional SAP Solutions Customer Service SAP Innovations References Contact Us Managing Multichannel Marketing Marketing, Sales, and Service Enhanced Satisfaction Insight and Action Optimized Sales Multichannel Marketing Marketing channels are blurring. Customers expect a seamless experience whether at the dealership, online on their desktops, or mobile devices. With collaborative, realtime multichannel marketing, customer satisfaction can grow through optimized segmentation and target marketing strategies. Transform the marketing organization into a nimble, responsive, and high-speed machine. Effortlessly accelerate marketing operations with increased visibility into marketing plans and processes to make quicker, more-informed decisions. Accelerate collaboration functionality to help ensure optimal outcomes. To be successful, the ability to accurately target your audience with compelling, relevant, and contextual messages is vital. Engage your customers with personalized experiences that build ongoing loyalty. Best-run automotive marketers harvest Big Data to gain key customer insights. They also take action by using that intelligence to accurately segment target audiences and leverage customer relationship marketing solutions to better connect with their customers. With better organization-wide visibility and collaboration, marketers can optimize resources, processes, assets, people, campaigns, and partners to increase conversion rates and engender customer loyalty. 10 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Marketing, Sales, and Aftermarket Value Map SAP Solutions SAP solutions address key requirements of marketing, sales, and aftermarket organizations. Dealer Business Management Vehicle Sales Management Dealer Business Management Vehicle Sales and Administration Parts Management Vehicle Management Vehicle Ordering and Administration Sales and Distribution Customer Service, Support, and Warranty Management Service Contract Management Field Service Management Complaints, Returns, and Warranty Management Multichannel Marketing Management Customer Insight and Segmentation Campaign Management Loyalty Management Service and Warranty Management Multichannel Marketing 11 / 29 Vehicle Service Social Media Analysis and Engagement Real-Time Offer Management © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Dealer Business Management SAP Solutions Put the customer first in a new era of vehicle retail business. Dealer Business Management Leverage flexible systems with robust functionality and real-time data to drive enhanced sales and service processes. Streamline business operations, improve employee efficiency, and build profitable customer relationships by creating a positive ownership experience after the purchase. Vehicle Sales Management Service and Warranty Management Multichannel Marketing Vehicle Sales and Administration Minimize administration, finance, and daily operational activities of vehicle sales, while leveraging build-to-order processes. Link customer requests and vehicle orders with existing stock at the site, within the enterprise, and in the pipeline. This enables the ability to continuously sell more vehicles, services, and accessories at better margins. Vehicle Service Tap into comprehensive vehicle data to deliver a premium customer service experience for an increased share of wallet, improved customer retention, and stronger loyalty. Parts Management Drive optimal inventory levels by integrating parts availability with workshop requirements, and counter sales with increased inventory turnover. 12 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Vehicle Sales Management SAP Solutions Dealer Business Management Vehicle Sales Management Optimize vehicle distribution chains to improve sales. It’s critical to streamline vehicle-ordering processes, especially when working across multiple brands and regions. Synchronize supply and demand by automatically allocating vehicles to dealers and reducing inventory to increase transparency and efficiency over operations and the vehicle distribution chain. Service and Warranty Management Multichannel Marketing Sales and Distribution Manage the entire vehicle lifecycle to deliver the right vehicle to the right place at the right time. Improve vehicle distribution and allocation by optimizing customized orders and trade-ins. 15% Vehicle Ordering and Administration Leverage real-time information and gain comprehensive visibility into the supply chain to place orders earlier. See planned vehicles, unsold vehicles in production, and used returns from fleet customers by enabling search capabilities across the whole pipeline. Lower inventory-carrying cost for organizations that align supply to demand Source: SAP Performance Benchmarking 13 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Service, Support, and Warranty Management SAP Solutions Dealer Business Management Vehicle Sales Management Streamline processes for efficient after-sales service. Increase loyalty, reduce cost, and improve profitability. Maximize service profitability by integrating service operations with marketing and sales applications. Provide automated warranty and claim processes through effective collaboration with business partners. Service and Warranty Management Multichannel Marketing Service Contract Management Manage service contracts and service-level agreements to meet customer expectations, drive revenue, and achieve consistent service compliance. Field Service Management Streamline resource utilization and allocation processes. Schedule available and qualified resources to address customer demands. Optimize service processes to gain competitive advantage. Focus on more value-added activities that improve financial performance as well as the speed and quality of customer service. Complaints, Returns, and Warranty Management Automate the complaint workflow, return authorizations, reverse logistics, and depot repair to shorten the return cycle and reduce costs. Provide an efficient warranty and claim management system to manage warranties, collaborate with channel partners, and optimize warranty operations. 14 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Multichannel Marketing Management SAP Solutions Deliver a seamless customer experience across all channels. Dealer Business Management Leverage key insights – such as customer behavior and sentiments – to optimize targeting. Plan and manage cross-channel marketing activities through all relevant interaction channels, including loyalty programs to reward high-value customers. Make intelligent real-time offers to influence customers. Vehicle Sales Management Service and Warranty Management Multichannel Marketing 24% Of organizations leverage multichannel communication to optimize customer contact Source: SAP Performance Benchmarking Insight and Segmentation Identify and seize new market opportunities with insight into fast-changing behaviors. Leverage customer data to accurately segment and optimize targeting. Campaign Management Support multichannel planning and execution across e-mail, Web, call center, mobile, and social media channels to provide consistent customer experiences that improve customer satisfaction and increase sales. Loyalty Management Plan, manage, and execute multichannel loyalty programs. Incent and reward customers for profitable behaviors. Social Media Engagement Real-Time Offer Management Listen, monitor, and engage directly with customers through social media to build closer relationships and create brand advocates. Provide personalized, real-time offers and recommendations through the best channels at the best times to influence purchasing decisions. 15 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us SAP Innovations SAP Innovations SAP HANA Mobile In a world where customers are better informed, socially connected, and increasingly demanding, organizations need to harness Big Data to stay ahead of the game and use analytic tools to make insightful business decisions in the moment. Analytics Cloud SAP HANA Rapidly analyze huge volumes of business, quality, and customer data in real time to derive actionable intelligence and competitive advantage. 80% Mobile Unwire your employees with access to critical intelligence across engineering, manufacturing, supply chain, sales and service organizations – anytime, anywhere. Of decision makers think access to the right information at the right time is critical to their business Analytics Rapidly conquer a diverse set of automotive-specific challenges with targeted insights. Cloud Gain critical competitive advantage and cost efficiencies by providing on-demand solutions to support mission-critical services. Source: SAP Performance Benchmarking 16 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us SAP HANA SAP Innovations SAP HANA Mobile Analytics Cloud 53% Of organizations report a big gap between the availability of Big Data and their ability to analyze it for insights Source: SAP Performance Benchmarking Big Data provides a great opportunity for innovative marketers to take advantage of hidden customer and market insights. With SAP HANA, companies have the ability to rapidly process and analyze information to gain the ultimate marketing reward – becoming market leaders in their industries. Insight and Segmentation Use structured and unstructured customer information – from both internal and external sources – to develop a complete view of your customers. Big Data solutions powered by SAP HANA allow marketers to analyze and gain insights from data captured on social media Web sites, e-mails, or a text field on a service ticket. Marketing Analytics Empower marketers with incremental real-time updates of customer and market information, such as customer sentiment insights and sales pipeline analysis. With up-to-the-minute information from SAP HANA, strategies can be optimized within hours – instead of weeks – to gain first-mover advantage and race ahead of the competition. Channel Marketing Management Manage a unified buying experience across all channels through a single e-commerce platform for business-to-consumer and business-to-business transactions. 17 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Mobile SAP Innovations SAP HANA Mobile Analytics Cloud 40% Higher employee productivity where mobile access is provided to employees across all levels Source: SAP Performance Benchmarking Influencing consumer behavior at the point of sale is key to improving offer conversion. Empower your sales team to accelerate sales, improve margins, and promote customer loyalty with real-time access to relevant insights, products and services, orders, and opportunities – anywhere, anytime. Mobile Offer Management Leverage content and information about customers, promotions, and in-store inventory in real time by using the SAP Precision Retailing solution. Integration with back-end systems provides up-to-the-minute data on vehicle or spare parts availability, helping to ensure that offers do not promote outof-stock products. A Mobile Suite for Sales Make more effective decisions on the fly with mobile access to key customer, market, and enterprise information. Use any mobile device to handle tasks, such as expense entry and approvals. Speed up the sales cycle by creating quotes and orders on the go and better manage leads, appointments, tasks, calls, and e-mails. Mobile Service Apps for Tablets Support and empower automotive service employees to provide superior service. Using the Mobile Service Advisor iPad app from Proaxia Consulting Group, an SAP partner, service managers can access necessary information about customers and their vehicles. And then, they can open relevant workshop orders to provide a more efficient and satisfying customer experience. 18 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Analytics SAP Innovations SAP HANA Mobile Analytics Cloud 25% Lower days sales outstanding where key order metrics can be analyzed across customer, order, geography, and product line Source: SAP Performance Benchmarking Achieve up-to-the-minute visibility into key sales performance indicators across every facet of your sales organization. By leveraging advanced analytics, marketers can uncover hidden market trends and true customer sentiments and use these insights to drive marketing efforts and delight customers. Sentiment Analysis Select external and internal data sources to listen, monitor, and react to customer sentiments to closely align market sentiment with sales campaigns, promotions, and service activities. Predictive Analytics Gain deep customer insights with advanced statistical methods and tools. Anticipate customer buying behavior with advanced data visualization and gain a competitive edge with efficient forecasting and planning. Customer Value Intelligence Leverage high volumes of data to analyze your customers based on a wide range of criteria to develop a better understanding of customer value. Customer Account Intelligence Grow revenue and margin strategically by investing the right resources in the right customers, products, and channels. Drive real-time recommendations on which customers to target with which offerings. Sales Pipeline Analysis Enable insight-driven sales execution and heightened visibility into your pipeline performance. Analyze data at any time to make informed decisions on pipeline health and avoid unwelcome surprises at the end of the quarter. 19 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Cloud SAP Innovations SAP HANA Mobile Analytics Cloud 85% Of decision makers believe cloud solutions will have a major impact on efficiencies, innovation, or competitive differentiation Source: SAP Performance Benchmarking Go beyond traditional sales force automation and enable collaboration for optimal decision making. Best-run automotive sales and marketing organizations deploy cloud solutions to move into the fast lane with flexible global sales networks that can quickly scale to enable comprehensive sales processes. Collaborate on a Social Platform Increase collaboration in a systemic way with the SAP Jam social software platform. Share information with key stakeholders, and plan and manage marketing activities collaboratively. Work with customers or vendors to strategize, brainstorm, share information, or discuss key topics. And align with sales teams for competitive intelligence. Listen and Engage Access key customer and marketing insights with the SAP Social OnDemand solution and view enterprise data along with social media data from Twitter and Facebook, together on one screen. This enables real-time insights into key trends and topics that are being discussed by customers. Close More Deals Go beyond traditional sales force automation with intuitive, next-generation mobile solutions that help sales reps sell more effectively. Harness the collective smarts of the entire sales organization through social collaboration. Stay informed with less effort through real-time, cost-effective access to back-office systems. 20 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Best-Run Customers Best-Run Customers 79% of Global Fortune 500 companies run SAP. Al-Mansour Automotive 100% of the top-scoring companies in the Dow Jones Sustainability World Index rely on SAP. Colmobil Hyundai-Sime Darby Motors 85% of the top 100 most valued brands in the world run SAP. TMHU 77,000 vehicles are manufactured by SAP customers every day. Why SAP? Over 3,000 automotive companies worldwide rely on SAP. 21 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Customer Co-Innovation Best-Run Customers Al-Mansour Automotive SAP co-innovates with leading automotive companies through the Global Automotive Executive Advisory Council to drive priorities. Its member companies spur co-innovations and enhancements across the entire automotive value chain. Colmobil Hyundai-Sime Darby Motors TMHU Automotive Executive Advisory Council Enabling executives to discuss and guide new business innovations, technologies, and best practices to support best-run companies. Why SAP? 45 Companies that are regular members of the Automotive Executive Advisory Council 22 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Best-Run Customers Al-Mansour Automotive Colmobil Hyundai-Sime Darby Motors Al-Mansour Automotive Company is one of Egypt’s largest importers, distributors, and retailers of motor vehicles, and it’s the sole distributor of General Motors products. The firm has a total market share of 27.7% and wanted to increase that penetration via initiatives to generate more sales and improve service. That’s why it turned to SAP Business Suite software and solutions from the SAP for Automotive solution portfolio. TMHU Key Benefits Why SAP? Enabled growth plans without commensurate increase in headcount Maintained highest operational KPIs of any regional GM distributor Enhanced Inventory control Improved customer satisfaction Shortened distribution delivery times 23 / 29 Improved customer satisfaction with reduced delivery times Remarkable productivity gains Streamlined process and work flows © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Best-Run Customers Colmobil Corporation of Rosh Ha’ayin, Israel, is the country’s leading auto importer. TMHU When you’re the number one enterprise in your industry and you want to stay there, what’s your best move? Faced with that question, the company decided the answer was to shift its focus from the product to the customer. Implementing a wide-ranging SAP solution, Colmobil has now positioned itself to remain the preeminent auto importer in the Israeli market for the foreseeable future. Enhanced platform for handling business needs through an integrated, scalable, and flexible software solution Why SAP? Key Benefits Al-Mansour Automotive Colmobil Hyundai-Sime Darby Motors New flexibility to be customer focused rather than product focused Better visibility of the entire business Support for new marketing initiatives Information technology to keep pace with company’s growth and advancement Better control and collaboration across operations by integrating processes “We had a diversity of processes that didn’t allow for a clear, unified picture of the business from management’s point of view. By implementing SAP software, we transformed our entire business, not just our technology.” Gil Katz, CIO, Colmobil Corporation 24 / 29 Foundation for better understanding of customers and for increased support of marketing and customer service efforts © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Best-Run Customers Al-Mansour Automotive Colmobil Hyundai-Sime Darby Motors Sdn Bhd (HSDM) is the sole distributor for the Hyundai brand in Malaysia. Its parent company, Sime Darby Motors, is a major automotive player in the Asia Pacific region. TMHU HSDM successfully streamlined its own business processes, including dealer collaboration and the ordering process, with the SAP ERP application and SAP for Automotive solutions. Now, dealers can focus on generating sales and improving services to customers. Why SAP? Key Benefits Hyundai-Sime Darby Motors Gave dealers access to real-time information Enhanced collaboration with dealers Improved visibility of sales and service transactions Enables tracking of the entire vehicle lifecycle – from production to registration Reduced person-hours required for tedious reconciliation across software modules 25 / 29 Reduced order-toinvoice cycle time from 5 days to 2 days Decreased vehicle allocation time from 2 days to a few minutes Streamlined communication via speedy extraction of data © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Best-Run Customers Al-Mansour Automotive Colmobil Hyundai-Sime Darby Motors As the country’s leading lift truck supplier, Toyota Material Handling U.S.A. Inc. (TMHU) supports independent dealers nationwide. 15% TMHU chose SAP software, including the SAP Customer Relationship Management application, to improve sales visibility and accuracy of dealer sales quotations. TMHU also gained efficiency in order processing and the management of its dealer discounts. TMHU 85% Reduction in order confirmation times Key Benefits Why SAP? Improvement in market awareness Increased win rates with integrated lead management and marketing analytics Improved sales team productivity Enhanced the accuracy of sales quotations Improved visibility into sales pipelines and end-user pricing Achieved significant savings due to eliminating variance in dealer discounts 26 / 29 100% Accuracy of sales quotation and dealer discount spend © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Why SAP? Best-Run Customers Al-Mansour Automotive SAP solutions empower automotive companies to accelerate product innovation, improve quality, reduce manufacturing costs, and sell and service vehicles more profitably. This helps drive market share growth in a highly competitive global market. Colmobil Hyundai-Sime Darby Motors TMHU Why SAP? Tightly Integrated Comprehensive Business Solutions SAP offers automotive companies a comprehensive and fully integrated portfolio of business solutions. Leveraging Breakthrough Innovations The SAP solution portfolio delivers a robust and innovative technology foundation for automotive companies and includes applications, in-memory computing, mobile solutions, analytics, and cloud solutions. The full portfolio optimizes business processes and drives efficiency at the lowest possible cost. Delivering Value to the Automotive Industry for over 40 Years The world’s most successful automotive manufacturers, suppliers, and sales and service organizations rely on SAP software and services to provide the foundation that drives performance and competitive edge. 27 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us Find Out More About How Your Organization Can Become Best-Run Benchmark Your Performance Position your organization for dominance in this new economy with the business performance benchmarking program from SAP – available free to SAP customers and select prospects. The SAP benchmarking program has helped more than 3,000 organizations assess their strengths, uncover areas for improvement, and identify best practices and IT strategies that generate clear, tangible value – not someday, but today. Visit valuemanagement.sap.com >> Go Live in Weeks Here’s the fastest way to run your business better: our rapid-deployment solutions. In one package, you get everything you need to be up and running quickly – including preconfigured software and implementation services – in just weeks. With a defined scope and predictable costs, there are no surprises. Visit sap.com/solutions/rds >> Join Your Community of Practices Every day, SAP Community Network (SCN) changes the way that thousands of SAP users work. It lets members help one another solve problems, learn, and invent new ways to get things done – faster. Find out how to connect with people, content, and resources. Visit scn.sap.com >> 28 / 29 © 2013 SAP AG or an SAP affiliate company. All rights reserved. Solution Overview Automotive Executive Summary Exceptional Customer Service SAP Solutions SAP Innovations References Contact Us CMP 23924 (13/04) Go for a test-drive at sap.com/industries/automotive Find out more at http://scn.sap.com/community/automotive © 2013 SAP AG or an SAP affiliate company. All rights reserved. © 2013 SAP AG or an SAP affiliate company. All rights reserved. No part of this publication may be reproduced or transmitted in any form or for any purpose without the express permission of SAP AG. The information contained herein may be changed without prior notice. Some software products marketed by SAP AG and its distributors contain proprietary software components of other software vendors. National product specifications may vary. 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