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E-Commerce Instructor : Schedule : Room : Mostafa A.Shalash / Mahmoud Hassanen Monday 9.00 : 12.00 A.M. 411 - Ext. 246 - E-mail : [email protected] 417 – Ext. 348 E-mail : [email protected] Course Objectives This Course is designed to achieve the following objectives: 123- To provide students with a broad understanding of the technological infrastructure that are making electronic commerce possible To discuss current developments in electronic commerce To offer perspectives on why and how processes in various industries operate Course Description A study of Internet and electronic commerce systems. Emphasis on infrastructure of electronic commerce online user behavioral differences, marketing on the Internet, online advertisement, electronic payment systems, strategy and implementation, privacy and security issues, and global digital economics. Textbook Efrain Turban and David King; (2008); "Electronic commerce A managerial perspective"; 8th Edition, Person Education, Inc, Upper Saddle River, New Jersey.. Course Topics Week Topic Assignment 1 2 3 Overview of Electronic Commerce……………………………………... ..………….....Chapter 1 E-Marketplaces: Structures, Mechanisms, Economics, and Impacts ………......….Chapter 2 4 5 6 7 8 9 10 11 12 13 14 15 16 Continuous Assessment + Retailing in Electronic Commerce: Products and Services ………………………………………………… Consumer Behavior, Market Research, and Advertisement………… ………...……Chapter 3 …………...…Chapter 4 Consumer Behavior, Market Research, and Advertisement………… …….………..Chapter 4 Continuous Assessment + B2B E-Commerce: Selling and Buying in Private E-Markets………................................................................. B2B Exchanges, Directories, and Other Support Services ……….…......Chapter 5 ……....…......Chapter 6 Mid term Exam E-Supply Chains, Collaborative Commerce, and Corporate Portals……………………………………………………….…………………………… Innovative EC Systems: From E-Government and E-Learning to Consumer-to-Consumer Commerce…….……... Continuous Assessment + Mobile Computing and Commerce and Pervasive Computing…………………………….. Dynamic Trading: E-Auctions, Bartering, and Negotiation... Dynamic Trading: E-Auctions, Bartering, and Negotiations .. ……………...Chapter 7 ………… …. Chapter 8 …… … …….Chapter 9 ……..……...Chapter 10 ………….....Chapter 10 Continuous Assessment + E-Commerce Security…………....... ……...……..Chapter 11 Electronic Payment Systems………………………………………………… ……...……..Chapter 12 Final Exam -1- Grading System Continuous Assessment (4 assessments) 20 % Mid term Exam 20 % Final Exam 60 % Teaching Philosophy The teaching method will be a combination of lecture, class discussions assigned topics, and explanation. Individual participation by students in class room is strongly encourages. The student is expected to read the materials prior to attending the class. Please Note 1- To be allowed to set the exam you must attend 75% of lectures and tutorials. 2- Late submission of assignments are penalized 3- Please study the regulation thoroughly or if in doubt ask the instructor With our Best wishes -2-