Download SOLUTION/ OPPORTUNITIES UNIQUE VALUE PROPOSITION

SAIC MakeWork Challenge Application
1 PROBLEM OR PREMISE
List the problems you are seeking to
address or your premise.
5 SOLUTION/
OPPORTUNITIES
Outline a potential solution to
each problem or premise.
9 KEY METRICS
List the key numbers that tell you how
your business is doing.
VALUE
3 UNIQUE
PROPOSITION
10 UNFAIR ADVANTAGE
Something that cannot easily be
bought or copied.
Single clear, compelling message that
states why you are different and worth
paying attention to.
HIGH-LEVEL CONCEPT
List your X for Y analogy e.g.
YouTube = Flickr for videos.
SEGMENTS/
2 CUSTOMER
AUDIENCE
List your target customers/users/
audience.
6 CHANNELS/
RELATIONSHIPS
List your path to customers (inbound
or outbound).
AND
4 SOCIAL
ENVIRONMENTAL IMPACT
EXISTING ALTERNATIVES
List how these problems or premise
is being addressed by others.
8 BUDGET
List the communities impacted by your
business as customers, employees and
suppliers. List potential environmental
impact and how you will address any
negative impacts to the environment.
Using your action timeline as a guide and the budget template provided, determine when and how money is
going out or coming into your venture during the first year? What is the long term strategy for sustainability?
7 ACTION TIMELINE
EARLY ADOPTERS
List the characteristics of your ideal
customer/user/audience.
List your goals for the first year of operations and a month to month action plan.
Consider who, what, when, where and how?
90 SECOND IPHONE VIDEO PRESENTATION
You should include footage of you presenting. May include video of your art or design. Who are you? What is your creative enterprise idea? Why should we give you a spot in the MakeWork Challenge?