Download Schroders incomeIQ helps investors discover their true investment behaviours

Schroder Investment Management (Hong Kong) Limited
Level 33, Two Pacific Place
88 Queensway, Hong Kong
施羅德投資管理﹝香港﹞有限公司
香港金鐘道88號太古廣場二座33字樓
Tel 電話：+852 2521 1633 Fax 傳真：+852 2530 9095
www.schroders.com.hk
News Release
Schroders incomeIQ helps investors discover
their true investment behaviours
8 March 2016
HONG KONG – Schroder Investment Management (Hong Kong) Limited (Schroders) has rolled out
an online quiz that helps investors in Hong Kong discover their real investment mindsets. Participants
of the “Schroders incomeIQ LITE version” will also have the chance to win a smart watch and a free
cup of coffee.
The “Schroders incomeIQ LITE version” is a five-question behavioural survey that asks respondents
about their preference and typical action when engaging in certain daily activities. At the end of the
survey, respondents will be given an analysis of their investment views and behaviour with
suggestions on how they could improve their investment mindset. The test can be accessed through
the Schroders dedicated webpage “Mastering the art of steady income”, which provides a wealth of
information on income investment (http://www.schroders.com/en/hk/retail-investors/funds/fund-infocus/incomeiq/).
From now to 6 April, participants can share their quiz results on Facebook to enter a lucky draw for a
smart watch worth HK$2,728. In addition, each day during the promotion period, the first 50 survey
participants will each be entitled to a coffee e-coupon. Details of the lucky draw and giveaway can be
found at www.incomeiq.com.hk (in Chinese language only).
The Chinese language only “Schroders incomeIQ LITE version” quiz is part of Schroders’ effort in
educating Hong Kong investors about the importance of investing for long-term stable income. As
monetary policy is likely to remain accommodative with short-term interest rates being close to zero,
investors need to think about how to maximise their sustainable sources of income in a volatile
market. Over the long-run, investment opportunities will originate in different regions and sectors at
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Schroder Investment Management (Hong Kong) Limited
Level 33, Two Pacific Place
88 Queensway, Hong Kong
施羅德投資管理﹝香港﹞有限公司
香港金鐘道88號太古廣場二座33字樓
Tel 電話：+852 2521 1633 Fax 傳真：+852 2530 9095
www.schroders.com.hk
various times, so investors need to have a global mindset in order to capture the short- and long-term
income and growth potentials.
The “Schroders incomeIQ” was developed in partnership with Joe Gladstone, behavioural scientist
and PhD researcher at the University of Cambridge, and is a knowledge centre with guides, tips and
tools to help investors make more informed investment decisions.
For further information, please contact:
Yvonne Ma
Head of Marketing, Hong Kong and China
Schroders
Tel: +852 2843 7725
Email: [email protected]
Peggy Lai
Marketing Manager, Hong Kong
Schroders
Tel: +852 2843 7745
Email: [email protected]
Thomas Kwan
Madaket and Company Limited
Tel: +852 9018 2500
Email: [email protected]
Stephanie Choi
Madaket and Company Limited
Tel: +852 9100 4747
Email: [email protected]
Rowena Lai
Madaket and Company Limited
Tel: +852 6061 8532
Email: [email protected]
Schroders plc
Schroders is a global asset management company with £313.5 billion (€425.4 billion/US$462.1 billion)
under management as at 31 December 2015. Our clients are major financial institutions including
pension funds, banks and insurance companies, local and public authorities, governments, charities,
high net worth individuals and retail investors.
With one of the largest networks of offices of any dedicated asset management company, we operate
from 38 offices in 28 countries across Europe, the Americas, Asia, Middle East and Africa. Schroders
has developed under stable ownership for over 200 years and long-term thinking governs our
approach to investing, building client relationships and growing our business.
Further information about Schroders can be found at www.schroders.com.hk.
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