Download Ride the wave with the new Olympus TG

25 January, 2011
Ride the wave with the new Olympus TG-610 limited
edition Quiksilver digital camera
Olympus announces the launch of the Olympus TG-610 limited edition Quiksilver digital
camera – waterproof, shockproof and freezeproof, to ensure photos of the toughest surf
conditions can be captured anytime.
This is an exclusive to Australia and consumers can be the first in the world to get their hands on
the Olympus TG-610 at the Quiksilver pop-up store at the Quiksilver Pro on the Gold Coast next
month (26 February – 9 March), where two times World Surfing Champion and Olympus Tough
ambassador Tom Carroll will be in attendance.
For those searching for the ultimate wave or people who love
extreme outdoor sports, the Olympus TG-610 is rugged enough to
handle the toughest conditions, meaning you’ll never miss a moment
of life’s adventures.
The launch of
the Quiksilver branded TG-610 cements a
longstanding relationship between Olympus and Quiksilver: “For us,
partnering with Quiksilver for our Tough camera range made perfect
sense” said Marc Radatt, Managing Director, Olympus Imaging
Australia.
“The Quiksilver brand is all about active sports and excellence in performance and that’s exactly
what the Olympus Tough camera range represents – the ability to deliver amazing images under
any conditions”.
Jamie Wood, Strategic Partnerships Manager for Quiksilver Australia said: “The 2011 Quiksilver
Pro presented by Land Rover will bring together the worlds best surfers in some of the most
challenging surf conditions seen anywhere on the planet”
“Olympus are the pioneers of the Tough digital camera and this partnership highlights the
synergy between a passion for photography and a passion for extreme sports like surfing and
snowboarding.”
Key features of the Quiksilver branded TG-610 include:

Waterproof to 5m, shockproof to 1.5m and freezeproof to - 10°C

Superior image quality thanks to 14 megapixels

5 x wide-angle optical zoom lenses and dual image stabilisation

HD Movie & HDMI Control – high-definition video (HD video) delivers a broadcast-quality
movie experience when played back on a high-definition television (HDTV)

3D Photo Mode – captures two shots of a scene from two different angles to create still
photos that can be viewed with the added excitement and realism of 3D

Eye-Fi Card Compatibility – allows automatic wireless uploading of images to the
website or PC of your choice

New Magic Filters – make it possible to create special artistic effects in still images
and/or movies directly in the camera

In-Camera Panorama – offers quick and easy panoramic shots

AF Tracking – tracks a moving subject automatically and keeps it in focus for optimal
image quality
The TG-610 Quiksilver branded digital camera will be available at the Quiksilver pop-up store at
the Quiksilver Pro on the Gold Coast from 26 February – 9 March and then widely available in
Australia mid March from all major retailers.
Follow Olympus Imaging Australia on Facebook at: http://www.facebook.com/Olympus.AU or
Twitter at: http://www.twitter.com/Olympus_AU or search for username @Olympus_AU
About Olympus
Olympus Imaging Australia Pty Ltd is a subsidiary of Olympus Corporation, headquartered in Japan.
Olympus Imaging Australia is responsible for the marketing and distribution of Olympus consumer products
in Australia and through Olympus agents and dealers in New Zealand, Papua New Guinea, Tahiti and the
South Pacific region.
Olympus Imaging Australia encompasses a broad range of imaging products from digital and film cameras
designed for photographers of all levels. Our mission is to deliver innovative products that fit into everyday
lifestyles, enabling customers to explore their world. www.olympus.com.au
For more detailed information or high res images, please contact GolinHarris:
Anna O’Sullivan
GolinHarris for Olympus
02 9994 4422
[email protected]