Download Persuasive and Propaganda Techniques!

Name_____________________________________
Persuasive and Propaganda Techniques!
Propaganda Techniques (emotional manipulation)
1. Bandwagon - convincing people to do something because “_________________ is
doing it” or because “the ________________________ people are doing it” (____________
pressure)
Example Used: _________________________________________
Why Bandwagon is not the most logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
2. Emotional Appeal—using _________________________ words to appeal to your
______________________ (comfort, fear, happiness, pity, humor, etc.).
Example Used:_____________________________________________
*Why Emotional Appeal is not the most logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
3. Repetition--___________________ an _______________ or the ______________ of
a product many times.
Example Used:_____________________________________________
*Why Repetition is not the most logical, relevant, or effective way to persuade:
Name_____________________________________
___________________________________________________________________________
___________________________________________________________________________
4. Testimonial – when a _____________________ person or public
______________________ is used to promote or ________________ a product
Example Used:_____________________________________________
*Why Testimonial is not the most logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
5. Name calling—criticizing or _______________________ a person or product with
little _________________________________.
Example Used:_____________________________________________
*Why Name Calling is not the most logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
6. Bribery—when you try to gain _________________________ for your idea or product
by offering ___________________ (________________, free _____________, etc.)
Example Used:_____________________________________________
*Why Bribery is not the most logical, relevant, or effective way to persuade:
Name_____________________________________
___________________________________________________________________________
___________________________________________________________________________
7. Faulty Cause & Effect—when you are led to _______________________ that
one ___________________________ caused _____________________ even though there is
no ____________________________ connection.
Example Used:_____________________________________________
*Why Faulty C & E is not the most logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
8. Plain Folks—showing how a _________________________ (or
__________________________) relates to the _______________________, everyday
_________________.
Example Used:_____________________________________________
*Why Plain Folks is not the most logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
Name_____________________________________
Persuasive Techniques (uses facts and opinions)
9. Logical Appeal—using ___________________ and ____________________ to
appeal to your mind and _____________________.
Example used: ____________________________________________
*Why Logical Appeal IS a logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
BUT YOU HAVE TO ASK YOURSELF____________________________________________
10. Expert Opinion—using an ________________________ (professional) to
___________________________ an idea or product.
Example Used:_____________________________________________
*Why Expert Opinion IS a logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
BUT YOU HAVE TO ASK YOURSELF____________________________________________
11. Rhetorical Question—asking a ____________________ you don’t expect to be
________________________________.
Example Used:_____________________________________________
*Why Rhetorical Question IS a logical, relevant, or effective way to persuade:
Name_____________________________________
___________________________________________________________________________
___________________________________________________________________________
12. Allusion—when you make a _______________________ to a famous
_________________/_____________________/idea from literature, art,
_________________________, movies, or TV.
Example Used:_____________________________________________
*Why Allusion IS SOMETIMES a logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
13. Statistics—using factual _______________, fractions, or ________________ to
emphasize the ________________ or _________________ aspects of a product, item, or idea
Example Used:_____________________________________________
*Why Statistics IS a logical, relevant, or effective way to persuade:
___________________________________________________________________________
___________________________________________________________________________
BUT YOU HAVE TO ASK YOURSELF____________________________________________
**Emotional Appeal is also a persuasive technique when used
along with facts, so it can be used effectively if it is not trying to
manipulate others or lie to them.