Download Academic Guide - The Hague University

Academic Course Guide
Faculty of Business, Finance and Marketing
Incoming Exchange Students
2017/2018
Semester 1
Advanced Topics in Supply Chain & Operations Management
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
ECTS
15
Includes
Trends in Supply Chain 12
and Operations
Weekly Guest Speakers
Teaching
Assessment
Method
Workshops Group written assignment
Group Case assignment
Individual Case assignment
Essay
Individual portfolio
3
The aim of the Minor Advanced topics in Supply Chain and Operations Management (SCOM) is to deepen
students’ knowledge and understanding of SCOM topics that are of particular importance in the current
business environment.
As this is a course in advanced topics in SCOM, it is recommended to have attended a (introductory) course
in Supply Chain & Operation Management or Logistics to have the pre-requisite level of knowledge.
The Trends in Supply Chain and Operations module aims to improve students’ knowledge and skills in
Business Modelling, Project and Process Management. During the twelve week module the following
topics will be explored:
a. Lean is a widely adopted approach to process improvement and eliminating waste;
b. Research has shown that many programmes and projects fail to deliver value. Value Management
addresses systems thinking and causal relationships to focus on delivering value from
programmes and projects.
c. ERP systems are used in almost every organisation. SAP is one of the leading ERP systems. This
topic will look at the links with processes and the mechanics of SAP.
d. Sustainable Supply Chains are rapidly becoming the standard for doing operations. Why do they
seem so successful and what is their impact on business?
Branding and Experience Marketing
Programme
When
ECTS
International Business and Both Semesters
15
Management Studies
Includes
Strategic
Brand
Management
Strategic Brand Audit
Trends In Marketing
Guest Lectures and Cases
Teaching Method
TBA
Assessment
TBA
Business and Services Marketing
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
Includes
B2B Marketing
Services Marketing &
Customer Relationship
Management
Trends In Marketing
Guest Lectures and Cases
ECTS
15
Teaching
Method
Workshops
Assessment
Portfolio
Essay
Active Participation
3
4
5
3
‘B2B’Marketing representing the business behaviour of organizations (ranging from larger corporations
and governmental institutions to SME’s and NGO’s) that offer many times the number of marketing
positions and representing purchases and spending far exceeding those in B2C.
Services Marketing & Customer Relationship Management ‘CRM’ being at the heart of today’s
customization and personalization of all business-to-customer relations. ‘Services’ representing an ever
expanding sector in the economies of developed and developing markets alike.
Trends in Marketing. The core aim of all marketing is to influence humans in their behaviour, be it as
consumers, citizens, users, voters or professional customers. This is why we start with a study of what we
call The Human Inside. We focus on relevant theories that explain Consumer Behaviour, established and
brand-new, that help to predict the effects of new applications made possible by the digital revolution.
Business English Communication A
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
ECTS
4
Teaching Method
Workshop
Assessment
Written test
Listening and
vocabulary
test
Individual
presentation
Reading and
writing test
Participation
Students will work on all English linguistic skills: writing, speaking, listening and reading. They will improve
their theoretical knowledge and practical application of Business English Communication Skills. They will
build up their writing skills (from word to sentence to paragraph level) and write short business messages.
They will brush up their knowledge of basic English grammar and apply it when writing these business
messages. They will practise their oral skills when giving presentations and improve their listening skills
during listening tests in class. The visual materials for their presentations will be developed in accordance
with MOS standards. Their reading skills will be improved by reading articles and other texts. They will
expand their active and passive (business) vocabulary when practising all the skills mentioned.
Business English Communication C
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
ECTS
4
Teaching
Method
Workshop
Assessment
Exam
Sales conversations
Business
problem
solving meetings
Analytical
report
writing Participation
Students will work on all English business communication skills: writing, speaking, listening and reading.
They will learn how to write a good analytical report and find and use good sources to back up their
arguments. They will also learn how to write various other types of business messages and how to write
for the web. They will practise speaking and listening by participating in business meetings and by
conducting business to business sales conversations.
Business English Communication E
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
ECTS
4
Teaching
Method
Workshop
Assessment
Employment related
written messages
Job interviews
Oral test
Participation
Building on the skills and knowledge from the previous semesters, students will continue to improve their
speaking and writing skills. In addition, their reading skills will be improved and their vocabulary will be
expanded. They will learn how to participate in and conduct job interviews and how to write a variety of
employment messages such as application letters and C.V.s. They will learn how to deal with impromptu
speaking. They will have to pass an oral proficiency test in preparation of their study abroad programme
and internship. They will learn to speak about a wide range of international business subjects, using the
correct style, vocabulary and argumentation. They will learn to think critically and form their own opinion
about these subjects and how to link various subjects.
Business Game Project (1 week in January)
Programme
When
International Business and Semester 1, Block 2
Management Studies
ECTS
1
Teaching
Method
Project
Assessment
Participation
The business game (BG) is a project week where 500 students from different departments in groups start
up their own imaginary company and compete against each other. One of the main purposes of the BG is
that you learn how to work in a team with members of various backgrounds. Through numerous activities
and assignments all essential parts of a company will be dealt with. In the end this will lead to a basic
business plan.
The Business Game has no re-sit opportunity. Student can only re-sit the project in the next academic
year.
Business Intelligence
Programme
When
International
Financial Semester 1, Block 2
Management Control & Finances
ECTS
4
Teaching Method
TBA
Assessment
TBA
Business in Africa
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
Includes
History,
Politics,
Economics and SocialCultural Aspects
Trade,
Foreign
Investments
and
International Relations
Business
Environment
and Management
ECTS
15
Teaching
Assessment
Method
Lecture
Written Exam
Workshops Individual portfolio
Written report and
oral defense
With their rich abundance in natural resources, a strong population growth, and rising per capita income,
Africa is seen by many analysts as the new frontier in our globalised world. Therefore, the general
objective of the minor is to provide students with in-depth theoretical knowledge and practical
experiences on doing business in emerging Africa, with a special focus on Sub-Sahara Africa and South
Africa, and who are future job candidates for companies active in Africa or setting up their own company
in Africa.
The minor consists of three theoretical themes:
History, Politics, Economics, and Social-Cultural aspects (weeks 1 – 4) which takes a closer look at the
main trends since Africa’s independence. As each African country is unique, individual examples from
various African countries will be used for more in-depth comparisons;
Trade, Foreign Direct Investments, and International Relations (weeks 5 – 8) deals with the importance
of internationalisation for the wealth and wealth fare of Africans, its effects on countries who are heavily
depending on the export of natural resources such as oil, copper, diamonds for economic growth (the
‘resource curse’) , the role of foreign and African companies and entrepreneurs on the economic
development of the continent, intra-regional trade, and the changing international relations between
Africa, China, US and the EU;
Business Environment and Management (weeks 9 – 12) is about the opportunities and challenges
companies faces when doing business in the African market. Topics to be discussed are - among others the role of the informal economy, (inter)national competition, technology and innovation, regional
economic zones, market (entry) strategies, logistics, infrastructure, government policy and regulations,
labour market, finance, local partners and customer search.
Business in Asia
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
Includes
Asia: Political-Economy of
Growth
Asia:
Socio-Cultural
Environment
Asia:
Business,
Communication
and
Management
Essay
ECTS
15
Teaching
Assessment
Method
Lecture
Written exam
Workshops Book
Review
Group
Portfolio
Group Presentation
Individual Assignment
3
3
6
3
Knowledge of Asian culture, economy and markets is essential in today's business world. This minor
introduces the major economies in Asia (East-Asia, South-East Asia and the Indian subcontinent) with a
look at history, economic and political developments and future outlook of the region and in addition
delves deeper into the various practical aspects of doing business in the emerging Asian markets through
analysis
and
discussion
of
business
cases
and
theory.
The minor consists of four submodules:
Asia: Political-Economy of Growth is aimed at placing the current reality of Asian economic dynamism in
a broader perspective of history, government policy, international relations and current and future
economic, geopolitical and environmental challenges, enabling the student to recognize the relevance of
these factors for the development of an internationalization strategy.
Asia: Socio-Cultural Environment is aimed at providing deeper insight in the major economies of the
region such China, Japan, South Korea, India and Vietnam, with a look at these countries’ history,
economy , (business) culture and business opportunities.
Asia: Business, Communication and Management focuses on the practicalities of doing business in Asian
emerging markets. Through the use of articles and analysis of real life business cases we will look at
challenges and opportunities for exporting, investing, and doing business in the region from perspectives
of marketing, strategic management, branding, market entry, knowledge and innovation, supply chain
management, intellectual property protection and corporate social responsibility.
Essay will ask the students to independently study, analyse and present a business case or develop a
business plan, taking into account all practice and theory of the other submodules.
Business in Latin America
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
Includes
Latin American Business
Practices
Latin American SocioEconomic History and
Business Culture
Latin American Economic
Analysis
Market Entry Plan
ECTS
15
Teaching
Assessment
Method
Lecture
Group Portfolio
Workshops Presentation
Individual Portfolio
Written Exam
Group Market Plan
3
4
3
5
The goal of this minor to provide labor markets with entry-level, junior-management candidates with
relevant skills to help the set-up, development, and/or expansion of company operations in their
respective (Dutch/EU/Latin American) target markets. The minor will provide students with an
understanding of current and future business practices in Latin America. Specific attention will be given
to the following functions: management, marketing, finance, customer relationship management,
operations, and human resources. In other words, students will learn “how business is done” in Latin
America.
The minor will also give students an insight on the socio-economic and cultural aspects of the region. This
will enable students to understand the social fabric in which businesses in Latin America operate.
Business Mathematics
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
ECTS
3
Teaching
Method
Lecture
Workshops
Assessment
Exam
Participation
Mathematics studies the pattern and structure; it is about logical analysis, deduction, calculation within
these patterns and structures. In the module the following subjects will be discussed: linear, simultaneous
and quadratic equations, basic manipulation with power, logarithms, differentiation and economic
application of differentiation, mathematic of finance,
Business Statistics B
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
ECTS
3
Teaching
Method
Lecture
Workshops
Assessment
Exam
Participation
We focus on inferential statistics: uncertainty and relations. Dealing with uncertainty in estimation and
hypothesis testing (both for quantitative data and for qualitative data), is followed by Correlation and
Linear regression. We use the Normal Distribution, the Student t-Distribution and the Chi square
distribution. After this theoretical first part of the course, we apply this knowledge to collected data with
the help of the SPSS software programme. The student will be sufficiently trained in SPSS applications.
Compliance Risk Management
Programme
When
International
Financial Semester 1, Block 1
Management Control & Finances
ECTS
3
Teaching Method
TBA
Assessment
TBA
Cost Accounting
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
ECTS
3
Teaching
Method
Lecture
Workshops
Assessment
Written exam
Online exercises
In this branch of accounting we introduce students to planning, managing and control techniques of
business activities preparing them to be real managers and decision makers. While Financial accounting
takes a merchandising perspective, Management Accounting takes a production and cost management
perspective as a means of creating value for shareholders. Students get to learn the key costs involved in
producing a good or service (Direct material, Direct Labor and Overheads) and how the production cost is
helpful in determining the price at which goods and services are sold to customers. This module intends
to train students in managerial decision making with regard to planning, organizing, controlling, and
evaluation of firm performance on the basis of cost-benefit analysis. Students learn techniques to make
short-term plans using basic tools like production budgets, and learn how to evaluate performance by use
of variances. This module is introductory in nature but is a key foundation to advanced Managerial
Accounting which follows immediately after this semester.
Current Business Economics and Trends
Programme
International Business
Management Studies
When
and Semester 1, Block 1
ECTS
3
Teaching Method
Lecture
Workshop
Assessment
Group
presentation
Essay
The course focuses on the link between (current) business and economics. After a general review of the
fundamentals of economic theory, the students focus on current topics and link it to a major part of
economics and its link to businesses. The theory and current practical application of major macro and
micro-economic issues (price setting, economics of the environment, competition policy, privatization and
regulation, currency stability, the problem of debt, financial markets, the link between goods markets and
financial markets) is covered. The course concludes with a reflection about the topic of globalization from
the viewpoint of a business.
E-Business
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
3
Teaching
Method
Lecture
Workshops
Assessment
Case Report
Case Implementation
E-Business: what is it and what are the current trends in ICT that are having an effect on international
business. In this module we will investigate current and past trends and how they have affected the way
we do business today. You will evaluate through a case study how to use current ICT and the internet to
improve a current business’ services and/or products. Creating a business plan; using the Business Model
Canvas will give students a solid basis for developing business plans in the future. We will examine how
companies can use the Web for external communication and marketing goals on the one side, and for
communication and marketing within a company either to suppliers and/or clients via websites, portals,
blogs or other connected applications. You will implement some of these elements in a new website. Basic
design principle, social media strategy and SEO skills will be gained during the process of building a
website.
Financial Markets
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
Includes
Advanced Accounting
Investment Finance
Corporate
Risk
Management Tools
Banking and Finance
Fixed Income Securities
ECTS
15
Teaching
Method
Workshops
Assessment
Written Exams
Online Homework
Group Assignment
In Advanced Accounting students learn how IFRS is applied in preparation of Financial Reports (Annual
Reports). Also covers complex issues like R&D, Revaluation of Assets, Impairment test, how to treat
qualifying assets, leases, etc.
Risk Management entails organized activity to manage uncertainty and threats and involves people
following procedures and using tools in order to ensure conformity with risk-management policies.
Bank Management covers how banking industry operates, interest rates determination, financial markets,
inflation, etc. Investment Finance will equip students with basic analytical techniques when selecting,
managing and evaluating a portfolio of investments: equities, bonds, commodities, or currency.
Fixed income securities will be a module to showcase this multibillion investment sector as an influential
investment alternative. Students will be taught valuation techniques, risk analysis tools, evaluation
procedures and the impact of macroeconomic factors (economic growth, productivity, inflation, interest
rates, ete.) to the performance of this sector.
Financial Statement Analysis
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
3
Teaching
Assessment
Method
Lecture
Assignment:
Modelling & Based
Analysis
Case-
In this module we aim to train students in key financial Analytical tools used in practice for Operating,
Investing or Financing decision making. Because we expect our students to either end up working for
investment firms, financial institutions, manufacturing companies, and multinational operating firms, or
run their own enterprises in future, these techniques are considered very crucial. Investment firms do
research with an objective of selecting potential companies suitable for their clients’ investment
portfolios, or to assess a company’s potential for an IPO. Financial institutions analyse companies’
performance when assessing credit applications, based on applicants’ solvency, liquidity and cash
coverage abilities. From a manufacturing perspective, production managers are keen to keep inventory
values at sustainable levels given economic circumstances and demand prospects. Multinational firms
operate in a global economy facing many risk factors like exchange rate fluctuations, interest rate changes,
inflation differentials, economic booms and slumps, and volatile capital markets all affecting potential
future cash flows and earnings. We take an integrated approach to financial statement Analysis traing
students to understand Economic, Industry, sector, strategic and specific firm analysis building them a
firm foundation for professional approach to firm Valuation.
Financial Risk Management
Programme
When
International
Financial Semester 1, Block 1
Management Control & Finances
ECTS
3
Teaching Method
TBA
Assessment
TBA
Global Marketing Management
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
4
Teaching
Method
Workshop
Assessment
Exam
Group Case Report (in
twos)
This module provides students with an understanding of the role of marketing in institutions with global
activity; the capacity to explore the relationship of marketing to other functions of the organisation; and
the ability to understand how effective global marketing builds on a thorough understanding of buyer
behaviour across countries as a way to create value for customers.
The module will also support students’ capacity to vertically connect previous marketing courses within
the constraints of a particular international export situation.
Human Resource Management
Programme
When
ECTS
International Business and Semester 1, Block 1 & 2
Management Studies
15
Includes
Trends in Strategic HRM
HRM processes, analytics
and assessment
Change Management
Labor Policy
Project
Teaching
Assessment
Method
Lecture
Portfolio
Workshops Written Exam
Project
Case
Essay
Participation
Presentation
3
3
3
3
3
Integrated Project BS (Business/ Management Simulation)
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
2
Teaching
Method
Workshop
Assessment
Sales/Purchasing
negotiation
Defence/Presentation
Portfolio
Participation
Within IP3 students will play a business simulations game in which they are the management team of a
company. As the management team, students will have to come to a team consensus on the company
name, logo, strategy, mission statement and targets. In order to make the correct decisions the students
first need to define the company’s strategy vision. From that vision, the decisions per round will be made,
based on past performance and the changes within the market.
This project is only offered once during the academic year. Students can only resit the project in the next
academic year.
Integrated Project: Company Based Research
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
3
Teaching
Method
Workshop
Consulting
Assessment
Sales/Purchasing
negotiation
Defence/Presentation
Portfolio
Participation
This module aims to present students with the major aspects involved in the establishment and execution
of a practice-based research project. The module aims to provide the opportunity to relate previously
learned knowledge and skills to a practical business problem (case study) that is of significant managerial
importance. Where IP-4 mainly focused on practicing research techniques, this project consists of applying
these techniques to a real business case, typically as a given assignment from an external business
organization to facilitate informed management decision-making. Accordingly, this project serves to
prepare students for their final integrated project (FIP-8) in year 4, where students are required to
independently conduct an individual practice-based research as well.
There is no resit opportunity for this module in the same academic year.
International Business and Management
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
4
Teaching
Method
Workshop
Assessment
Written Exam
Open-Book Exam
Participation
The aim of the course International Business and Management is to provide a first insight into the dynamic
world of international business. Managers today need to have knowledge of the impact of the changing
business environment on their business and know how to successfully leverage their skills and prepare
their organizations for the future. This module introduces the major concepts of management and
international business and addresses the important role of ICT systems, innovation and sustainability. It
looks at trends but also at how the global economic regions are changing and what effect this has on
business. An understanding of these factors is essential for managers of businesses aiming to deliver
superior value in an increasingly competitive and global environment.
International Business Law B
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
3
Teaching
Method
Lectures
Workshop
Assessment
Exam
Assignment
The aim of this course is to provide students with a broad perspective on legal issues, which arise on a
daily basis within a multinational enterprise or any business involved in international trade. This course
provides the participants with the knowledge and ability to make decisions on all legal aspect of doing
business internationally, and to recognise the effects of any potential legal problems for the company and
its business, arising from WTO and GATT rules, national and international regulation banking and
payments across borders, foreign investments, taxations, intellectual properties and intellectual property
rights.
In this context, the course International Business Law B also offers to international managers, the basic
knowledge on how to prevent these legal problems.
IT Risk Management
Programme
When
International
Financial Semester 1, Block 1
Management Control & Finances
ECTS
3
Teaching Method
TBA
Assessment
TBA
ECTS
5
Teaching Method
TBA
Assessment
TBA
Management Control
Programme
When
International
Financial Semester 1, Block 2
Management Control & Finances
Micro-Economics
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
3
Teaching
Method
Lectures
Workshop
Assessment
Written exam
Individual Assignment
Group Assignment
The course focuses on Microeconomics. After discussing the foundations (supply and demand, markets in
action - elasticity, speculation, the role of taxes), the course focuses on microeconomic theories in more
detail: demand theory, behavioural economics, classical supply theory under profit maximization, market
structures and its consequences for consumers and society as a whole, factor markets, and the theory of
distribution of income. The course concludes with studying markets, efficiency and the public interest,
and government intervention in markets. The focus of the course is on microeconomics in general and
from the viewpoint of a business in particular.
MS Office Skills
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
3
Teaching
Method
Workshop
Assessment
Excel exam
Word MOS exam
Excel MOS exam
Participation
The module offers the students the MS Office skills required to be a successful IBMS professional. A
practical module in which the student will build upon their current office skills and extend them to a
professional level. The student will be expected to apply and use the learned skills in a business context.
The main focus will be on the MS office programs Word and Excel.
During this course the students will also take the MOS (Microsoft Office Specialist) exams for Word and
Excel. This are internationally respected exams which can lead to an official MOS certificate.
To gain a pass the student must attain at least 550 points from the MOS certificate exam, to be awarded
the certificate the student must attain at least 750 points.
Operational Risk Management
Programme
When
International
Financial Semester 1, Block 1
Management Control & Finances
ECTS
3
Teaching Method
TBA
Assessment
TBA
Principles of marketing & Integrated Project1
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
3+4
Teaching
Method
Workshop
Assessment
Exam
Participation
Individual assessment
Market
Research
Group
Market Plan Group
This simply means that we deal with marketing every day, consciously or unconsciously. Marketing is a
universal activity and the key factor in promoting business, organisational and individual success. In this
introductory course all basic principles of marketing will be covered: understanding the market and
consumers, defining marketing strategy (segmentation, targeting and positioning), implementing the
marketing mix (product pricing, promotion, place) and competitive strategies.
This module (IP1-IMR) is built around producing a real research project and involves students in making
evidence-based marketing decisions for the introduction of a foreign product into the Dutch market. As
such, IP1-IMR serves to facilitate the development of the students’ competence in conducting basic
research and translating the research findings into strategic marketing decisions. A series of workshops
provide students with the necessary basic concepts of conducting marketing research, instruction in the
application of these concepts in order to construct a solid evidence base and the support in making
decisions from that evidence base.
There is no resit opportunity for this module in the same academic year.
Project Financial Control Framework
Programme
When
International
Financial Semester 1, Block 2
Management Control & Finances
ECTS
3
Teaching Method
TBA
Assessment
TBA
ECTS
3
Teaching Method
TBA
Assessment
TBA
Risk Management Project
Programme
When
International
Financial Semester 1, Block 1
Management Control & Finances
Sale and Procurement
Programme
When
International
Business Semester 1, Block 2
and Management Studies
ECTS
2
Teaching
Method
Workshop
Assessment
Written Exam
Individual portfolio
This course introduces students to the practices of professional selling (AKA ‘Account Management’) and
professional purchasing (AKA ‘Procurement’). Via intensive use of Guest Speakers and cases, students will
get first-hand experiences, to be backed up with topical lectures on sales-as-a-discipline, professional
purchasing, negotiations, others. Next to assessing student’s knowledge and understanding of the topics
via a (multifaceted) exam, the focus will be on applying the course topics in one or more cases (all done
in-class during workshops) culminating in team sales / purchasing negotiation sessions during end-ofsemester IP3 for individual grades.
Strategic Management
Programme
When
International
Business Semester 1, Block 2
and Management Studies
ECTS
2
Teaching
Method
Workshop
Assessment
Written Exam, with
case
Individual portfolio
This course introduces students to Strategic Management and the case-based strategic audit. Students
will be familiarized with the basic concepts of Strategic Management, with hierarchies of strategies as
they exist in medium-sized and large-sized international corporations and with a number of tools that
may be applied to assess a company’s strategic posture, both internally and in view of external
phenomena. The course introduces (or recalls) models and tools such as IFAS/EFAS/SFAS, Boston
Consulting Matrix, Porters’ Competitive Strategies, Porter’s (5)Forces model for assessment of industry
attractiveness, Abell’s Business Dimensions, Osterwalder Business Model Canvas, and others. Next to
assessing student’s knowledge and understanding of the topics via a multifaceted written exam, the
focus will be on applying the course topics in one or more case studies (mostly done in-class during
workshops) culminating in team-written hand-ins and/or presentations thereof, from which individual
portfolio scores will derive.
Survival Dutch for Business Exchange Students
Programme
When
International
Business Semester 1, Block 1 & 2
and Management Studies
ECTS
2
Teaching
Method
Workshop
Assessment
In-class oral test
In-class written test
Participation
The course is designed to introduce basic knowledge of the Dutch language and culture in daily life
situations and is aimed for students with no prior knowledge of Dutch.
Sustainable Business
Programme
When
International Business and Semester 1, Block 1 & 2
Management Studies
Includes
Politics, Business and
Environment + project
Introduction
to
Sustainable Business
Essay
CSR and Global Supply
Chians
Weekly Guest Speakers
ECTS
15
Teaching
Assessment
Method
Workshops Written Exam
Individual Assignment
Individual
Presentation
Group Presentation
4
3
3
3
2
Sustainable Business Minor focuses on the relationship between business, environmental and social
policies in international context. The topics include topics ranging from Corporate Social Responsibility
and global Supply chains to Globalization, Business, Environment and Human Rights; and green
investment. In five modules of the minor you will be introduced to the guest speakers from different
industries (many of whom offer internships), and subjects of Industrialization, Sustainable development;
Contemporary issues related to environment and business; International logistics politics, environment
and business cases; Cradle to Cradle and circular economy approaches.
Treasury Management
Programme
When
International
Financial Semester 1, Block 2
Management Control & Finances
ECTS
3
Teaching Method
TBA
Assessment
TBA
When
ECTS
and Semester 1, Block 1 3
Teaching Method
Lecture
Assessment
Assignments
Valuation
Programme
International
Business
Management Studies
In this module we aim at integrating all corporate finance concepts, theories, metrics and models into
specific valuation exercises that will help students to make sense of all the finance covered in the duration
of the program. This module will provide an up-to-date, integrated treatment of the valuation of
investment opportunities, business segments, and/or an entire firm altogether by applying traditional
valuation techniques as well as recently developed valuation methods. Since valuation techniques are
best illustrated and learnt in the context of realistic situations in which real decisions are made, this
module will be case-based and all covered valuation techniques will be suitably demonstrated using real
life cases that students will have to emulate when doing their assignments. At the end of this module,
students will be able to apply relevant valuation methods to specific valuation situations whether it is a
project, an enterprise, a business segment or a piece of real estate positioning them on the job market as
potential financial analysts.
Semester 2
Advanced Topics in Supply Chain & Operations Management
Programme
When
International Business and Semester 2, Block 1 & 2
Management Studies
ECTS
15
Includes
Trends in Supply Chain 12
and Operations
Weekly Guest Speakers
Teaching
Assessment
Method
Workshops Group written assignment
Group Case assignment
Individual Case assignment
Essay
Individual portfolio
3
The aim of the Minor Advanced topics in Supply Chain and Operations Management (SCOM) is to deepen
students’ knowledge and understanding of SCOM topics that are of particular importance in the current
business environment.
As this is a course in advanced topics in SCOM, it is recommended to have attended a (introductory) course
in Supply Chain & Operation Management or Logistics to have the pre-requisite level of knowledge.
The Trends in Supply Chain and Operations module aims to improve students’ knowledge and skills in
Business Modelling, Project and Process Management. During the twelve week module the following
topics will be explored:
a. Lean is a widely adopted approach to process improvement and eliminating waste;
b. Research has shown that many programmes and projects fail to deliver value. Value Management
addresses systems thinking and causal relationships to focus on delivering value from
programmes and projects.
c. ERP systems are used in almost every organisation. SAP is one of the leading ERP systems. This
topic will look at the links with processes and the mechanics of SAP.
d. Sustainable Supply Chains are rapidly becoming the standard for doing operations. Why do they
seem so successful and what is their impact on business?
Business and Services Marketing
Programme
When
International Business and Semester 2, Block 1 & 2
Management Studies
Includes
B2B Marketing
Services Marketing &
Customer Relationship
Management
Trends In Marketing
Guest Lectures and Cases
ECTS
15
Teaching
Method
Workshops
Assessment
Portfolio
Essay
Active Participation
3
4
5
3
Business English Communication B
Programme
When
International Business and Semester 2, Block 3 & 4
Management Studies
ECTS
4
Teaching Method
Workshop
Assessment
Essay exam
Debate
Analytical
Report
Grammar test
Participation
Building on the knowledge and skills from the first semester, students will continue to improve their
theoretical knowledge and practical application of Business English Communication Skills by working on
the theory and practice of debates, more advanced English grammar, business essays and analytical report
writing. The format used in the report will be in accordance with MOS standards. They will continue
expanding their (business) vocabulary. They will learn how to work with sources of information, become
acquainted with the MLA referencing system and apply it. They will also critically analyse and discuss
business documentaries. Critical thinking skills are practised in debating and essay writing.
Business in Asia
Programme
When
International Business and Semester 2, Block 1 & 2
Management Studies
Includes
Asia: Political-Economy of
Growth
Asia:
Socio-Cultural
Environment
Asia:
Business,
Communication
and
Management
Essay
ECTS
15
Teaching
Assessment
Method
Lecture
Written exam
Workshops Book
Review
Group
Portfolio
Group Presentation
Individual Assignment
3
3
6
3
Knowledge of Asian culture, economy and markets is essential in today's business world. This minor
introduces the major economies in Asia (East-Asia, South-East Asia and the Indian subcontinent) with a
look at history, economic and political developments and future outlook of the region and in addition
delves deeper into the various practical aspects of doing business in the emerging Asian markets through
analysis
and
discussion
of
business
cases
and
theory.
The minor consists of four submodules:
Asia: Political-Economy of Growth is aimed at placing the current reality of Asian economic dynamism in
a broader perspective of history, government policy, international relations and current and future
economic, geopolitical and environmental challenges, enabling the student to recognize the relevance of
these factors for the development of an internationalization strategy.
Asia: Socio-Cultural Environment is aimed at providing deeper insight in the major economies of the
region such China, Japan, South Korea, India and Vietnam, with a look at these countries’ history,
economy , (business) culture and business opportunities.
Asia: Business, Communication and Management focuses on the practicalities of doing business in Asian
emerging markets. Through the use of articles and analysis of real life business cases we will look at
challenges and opportunities for exporting, investing, and doing business in the region from perspectives
of marketing, strategic management, branding, market entry, knowledge and innovation, supply chain
management, intellectual property protection and corporate social responsibility.
Essay will ask the students to independently study, analyse and present a business case or develop a
business plan, taking into account all practice and theory of the other submodules.
Business Statistics A
Programme
When
International Business and Semester 2, Block 3 & 4
Management Studies
ECTS
3
Teaching Method
Lecture
Workshop
Assessment
Exam
Participation
The purpose of the course is to develop and improve student’s quantitative skills. Students will acquire
knowledge and skills to analyse data in various forms and using a variety of quantitative tools and
techniques. The course is divided into two parts: 1) descriptive statistics, and 2) inferential statistics.
Corporate Finance
Programme
When
International Business and Semester 2, Block 3 & 4
Management Studies
ECTS
3
Teaching Method
Lecture
Workshop
Assessment
Exam
Online
Exercises
Building on basic financial management techniques learnt in the first year (semester 2) this module aims
at making students experience the application of those techniques in financial decision making whether
as investors, analysts, or managers. The module begins with an introduction to the definition,
classification and measurement of risk with a major focus on the Capital Assets Pricing Model (CAPM) and
the valuation of equities (common stock and preferred stock). Students get to learn the meaning and
computation of the Weighted Average Cost of Capital and its application to project or capital investment
valuations. Equipped with these tools, students are set to learn the more complex mechanics of capital
budgeting, capital investment decision tools and how managers keep in balance a firm’s financing mix and
dividend policies. Theories, techniques and various assumptions learnt in this module prepare students
to take on any finance course in further business and Finance education or any challenging project in a
working environment.
Database and Information Systems
Programme
When
International Business and Semester 2, Block 3 & 4
Management Studies
ECTS
3
Teaching Method
Lecture
Workshop
Assessment
Company
Investigation
Individual
Access
Labs
assessment
Database
(Access) Exam
What are Information Systems (IS) and how can they benefit international companies? Which ones are
currently used within a company? The backbone for many Information Systems is a Database (DB). In
simple terms a database is used to house raw data. However, by using this data a company can make
decisions, draw conclusions, improve products or customer relations, and optimise their processes or
performance. Within these module students will analyse why companies need IS’s and databases and how
they utilize them. They will also evaluate how databases can improve business processes and develop a
working prototype in MS Access.
Financial Management A
Programme
When
International Business and Semester 2, Block 3 & 4
Management Studies
ECTS
4
Teaching Method
Lecture
Workshop
Assessment
Exam
Online
exercises
Participation
This module introduces students to the world of Financial Management techniques, and prepares them
to understand corporate finance modules which appear in later years. In this module, students learn how
managers make basic financial decisions like investing in current assets, long-term assets, short-term
borrowing, and long-term debt financing. Students get to learn how managers make short-term financial
plans (cash budgets) and long-term financial plans (profit planning). Students learn how to evaluate the
performance of a firm based on financial statements particularly Statement of Comprehensive Income
(income statement/P&L) and Statement of Financial Position (Balance Sheet). Students get trained in how
the Statement of Cash Flows (Cash flow statement) can be reconstructed from the other two financial
statements and eventually use the three to assess the firm performance. We introduce simple valuation
techniques for basic financial decisions and use them to value financial instruments like bonds. This
module requires a strong understanding of financial accounting which is offered in semester one.
Human Resource Management
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
3
Teaching
Method
Workshop
Assessment
Exam
Assignment
Participation
This course is divided into two sections, which complement each other.
HRM
The first section of the course is designed to provide the student an overview of human resource
management (HRM). This is an introductory section which combines concepts with a practical case to
reveal the important role that HRM plays in the organization. The recognition and development of human
capital is critical for organizations to gain sustainable competitiveness and develop dynamic capability. In
this course, the student will be introduced to the fundamentals of HR management, covering HR planning,
recruitment and selection, benefits and compensation, performance assessment, career development,
and training.
OBM
The second section of the course is designed to provide students with an understanding of the attitudes
and behavior of individuals in organizations, named Organizational Behavior Management (OBM). Using
both theory and application, students will examine how principles underlying management and social and
behavioral science can be used to effectively understand and manage human resources within
organizations. The section will cover the study of motivation, job attitudes, leadership and supervising
(how supervisors can maximize the performance of their employees).
Integrated Project 2
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
3
Teaching
Method
Workshop
Assessment
Group
assignment:
research proposal
Group
assignment:
final report
Individual assessment
Participation
A key aspect of business is writing a business plan. In semester 2, students will have to operate as true
entrepreneurs when they have to write a business plan for setting up a wholesale company. Students will
have to write and present a plan that integrates their knowledge of finance, marketing, and management.
The challenge of this project is that students come with a convincing plan that shows that their business
idea is feasible in today’s fast changing business environment.
This project is only offered once during the academic year. Except for the written exam, students can only
resit the project in the next academic year.
Intermediate Financial Accounting
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
4
Teaching
Method
Lecture
Workshop
Assessment
Written exam
Online exercises (in
semester)
Participation
This module introduces students to the accounting rules and procedures for the funds sourced from longterm financiers: Equity and debt holders. Students learn how to recognize, analyze, and record lease
transactions, bond and equity issue transactions, dividend declaration and payments, stock dividends,
stock splits, stock repurchases, and stock options and other financial instruments. Complicating these
transactions is the recognition and disclosure of contingent liabilities (liabilities whose value are
ascertainable) on published financial statements and recognition and reporting of provisions as provided
for in IAS 37. In this module students learn how firms periodically record and account for the payment of
interest (coupons) on bonds particularly discount and premium bonds. Crowning all the basic accounting
techniques is the preparation of a cash flow statement for both profit- and non-profit-making
organizations.
International Business Law
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
3
Teaching
Method
Lecture
Workshop
Assessment
Written exam
Assignment
Participation
The purpose of this course is to give students a broad perspective of the legal issues arising on a day to
day basis within a multinational business or any business involved in international trade. This course
provides the participants with the knowledge and ability to make decisions and draw lawfully admissible
instruction for set up of international trade contract, to interpret rules of different types of international
contracts and to recognise eventually arose legal problem or breach of legal obligation coming out of
these contracts and to know the effects of these problems for their company and its business. In that
context the course International Trade Law also offers international managers the basic knowledge how
to prevent these legal problems and impediments.
International Marketing Communication
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
3
Teaching
Method
Lecture
Workshop
Assessment
Exam
Assignments
This course presents the techniques, supporting theories and the strategic- and tactical decision making
processes involved in integrated marketing communications. Integrated marketing communications
means integrating all promotional tools along with other components of the marketing mix to gain edge
over a competitor. Promotional activities include advertising (by using different media), sales promotions,
personal selling, internet and social media, direct marketing, sponsoring, public relations and nontraditional marketing. This course will cover all these activities, both from a theoretical and practical point
of view.
International Marketing Semester
Programme
Marketing
When
Semester 2, Block 1 & 2
Courses
Export Plan (4 ects)
Export Marketing
Intercultural Management
Financial Management
Business COmmunication
Marketing Models and Cases
SMEs in Europe
Inclusive Entrepreneurship
City Marketing
The Customer Company
World Issues
ECTS
30
Teaching Method
TBA
Assessment
TBA
4
3
1.5
3
4
3
3
3
3
3
1
Logistics (Fundamentals; Supply Chain & Operations Management)
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
4
Teaching
Method
TBA
Assessment
Teaching
Method
Lecture
Workshop
Assessment
TBA
Management Accounting A
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
3
Exam
Online Exercises
Building up on the introductory module offered in semester 2 of second year, students go deeper into the
complexities of costing and cost allocation approaches especially in production and service provision. We
begin the module by introducing Variable and Absorption costing and the two would affect the value of
cost of goods sold on the statement of income and the inventory balance on the statement of financial
position. We revisit cost and revenue allocation among departments or products and we demonstrate
how products produced jointly should be fairly costed and how to account for by-products. Where
products are produced through various processes we train students in ways to account for the value of
complete and incomplete inventory. Where a production process end into spoilage, rework or scrap, we
demonstrate how these production costs should be accounted for. Lastly we train students in advanced
capital budgeting techniques and cost analysis especially when decisions require replacement of machines
or equipment.
Marco Economics
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
3
Teaching
Method
Lecture
Workshop
Assessment
Written exam
Individual assignment
Group assignment
Participation
The course focuses on Macroeconomics. After a general introduction of economic theory, the topics of
Supply and Demand are discussed. The theory and current practical application of the major macroeconomic issues (economic growth, unemployment, inflation, balance of payments, measuring national
income, business cycle) are covered in detail. The course concludes with the topic of international trade,
specified with the situation in the EU. All topics are discussed from a general perspective, and that of a
business in particular.
Strategic Marketing Management
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
TBA
Teaching
Method
TBA
Assessment
Teaching
Method
Workshop
Assessment
TBA
Survival Dutch for Business Exchange Students
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
2
In-class oral test
In-class written test
Participation
The course is designed to introduce basic knowledge of the Dutch language and culture in daily life
situations and is aimed for students with no prior knowledge of Dutch.
Sustainability & Ethics
Programme
When
International
Business Semester 2, Block 3 & 4
and Management Studies
ECTS
3
Teaching
Method
Workshop
Assessment
Individual assessment
Participation
In the current business landscape companies are held more accountable for their ethical behavior and the
impact their behavior has on environmental, economic and social systems. Business Ethics and
Sustainability teaches students to recognize opportunities for innovation and impact at this intersection
of ethical, environmental, economic and social systems. It teaches students the role of ethical decision
making in daily business dealings as well as in strategic decision making processes of a company. The focus
is on developing a strategic and ethical approach to designing more sustainable, healthy and affordable
products and services. This approach should harness the power of business and policy in order to address
global issues such as poverty, ecosystem degradation and human rights.