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1. Where to start: Choose your agency It is important to know the different ways to buy insurance: 1 Direct. (Esurance, Geico, The General, etc.) DON'T DO IT!!!! • Advantages: There aren't any. Most times, you can find an agency that can give you the same coverage for the same cost, or less. • Disadvantages: It is all on you. You lose out on an agent who can tell you when you have gaps, define coverages, fight for you if the company denies a claim, etc. • Myths: They don't save you money by cutting out the agent- they have to spend it on marketing. 2 Captive. (State Farm, Farm Bureau, Allstate, etc.) BETTER THAN DIRECT • Advantages: You have an agent to help with coverages, billing, paperwork. • Disadvantages: Your agent is directly employed by the only company they offer- their hands are tied when a fight comes. They can only offer you one policy/set of coverages/premium. • Myths: These companies are not more financially sound or better with customer service. Click the graphics to see your company! 3 Independent. (Agency like us. Represents multiple companies) IT IS OKAY IF IT IS NOT ME, BUT IT IS YOUR BEST OPTION • Advantages: Ability to compare multiple companies and their unique coverages/pricing, all at once. Are not employees of their companies and can fight for their customer. • Disadvantages: It is harder for us to market because each Independent agency is comprised of an entirely different crop of companies (Our brand recognition is not as strong!!) Myths: Our companies are not inferior, nor are their rates or service- often times it is just the opposite. Independents fight for the best companies to offer the best service to their customers because they are locally owned and every inch counts for them!