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Marketing and Event Management Training
Marketing and Event Management Training

... relationships to capture value from customers in return Market offerings are some combination of products, services, information, or experiences offered to a market to satisfy a need or want. Exchange is the act of obtaining a desired object from someone by offering something in return Markets are t ...
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The Dynamics of Agricultural Traditional Markets in Afghanistan

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Promotion Orientation Verus Market Orientation

... that schools rarely use the word marketing. Rather they use terms such as promotions, communications or development. This promotional orientation focuses on what the school offers and how it can best be sold to potential clients. This approach assumes that the school will be effective by selling fea ...
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Market analysis

A market analysis studies the attractiveness and the dynamics of a special market within a special industry. It is part of the industry analysis and thus in turn of the global environmental analysis. Through all of these analyses the strengths, weaknesses, opportunities and threats (SWOT) of a company can be identified. Finally, with the help of a SWOT analysis, adequate business strategies of a company will be defined. The market analysis is also known as a documented investigation of a market that is used to inform a firm's planning activities, particularly around decisions of inventory, purchase, work force expansion/contraction, facility expansion, purchases of capital equipment, promotional activities, and many other aspects of a company.
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