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firm - JKU

...  Profit maximisation: assumed to be the standard motive of firms in the private sector.  A firm will maximize its profits by producing at an output level where marginal cost (MC) is equal to marginal revenue (MR)  MC = MR.  The firm will continue to increase output up to the point where the cost ...
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... b. Consumer surplus is the area under the demand curve and above price. In part a, we saw that the perfectly competitive price is E. Consumer surplus in perfect competition is therefore the triangle ARE. c. A single-price monopolist produces the quantity at which marginal cost equals marginal revenu ...
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... MR = ATC, and the firm no longer earns an economic profit. Taking the EEK! Out of Economics Although firms may make economic profits or suffer losses in the short run, the long-run entry or exit of firms in the industry eventually returns the market to equilibrium, where firms earn zero economic pro ...
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... tangent to the demand curve. The best the firm can do is to produce Q. There is no quantity at which the firm can make a profit; the ATC curve is never below the demand curve. Copyright © 2017 Pearson Education, Inc. All Rights Reserved ...
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Economic equilibrium



In economics, economic equilibrium is a state where economic forces such as supply and demand are balanced and in the absence of external influences the (equilibrium) values of economic variables will not change. For example, in the standard text-book model of perfect competition, equilibrium occurs at the point at which quantity demanded and quantity supplied are equal. Market equilibrium in this case refers to a condition where a market price is established through competition such that the amount of goods or services sought by buyers is equal to the amount of goods or services produced by sellers. This price is often called the competitive price or market clearing price and will tend not to change unless demand or supply changes and the quantity is called ""competitive quantity"" or market clearing quantity.
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