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Mt MARKETING
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... To analyze the importance of the decisions of prices for the economy and for the companies. To know the objectives of a politics of prices and the strategies of prices that can apply the different types of organizations. To understand the procedure to establish the correct price and to study the dif ...
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Global marketing

Global marketing is “marketing on a worldwide scale reconciling or taking commercial advantage of global operational differences, similarities and opportunities in order to meet global objectives"".
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