
Adobe Trademark Guidelines
... The Adobe PDF file icon may be used on a web site solely as an indicator of an active link to a Portable Document Format file (.pdf) created with an Adobe Acrobat product. Please refer to the specific provisions in the online Permissions and trademark guidelines at www.adobe.com/misc/agreement.html ...
... The Adobe PDF file icon may be used on a web site solely as an indicator of an active link to a Portable Document Format file (.pdf) created with an Adobe Acrobat product. Please refer to the specific provisions in the online Permissions and trademark guidelines at www.adobe.com/misc/agreement.html ...
1 The Benchmark for an Advertising Slogan to be Registered as a
... A perfect example of a slogan having secondary meaning is “just do it” by Nike. Both the slogan as a whole and the words comprising that slogan are as mundane as it gets, but this slogan gained a place in the consumer’s minds due to heavy and continuous use of that slogan combined with the well-kno ...
... A perfect example of a slogan having secondary meaning is “just do it” by Nike. Both the slogan as a whole and the words comprising that slogan are as mundane as it gets, but this slogan gained a place in the consumer’s minds due to heavy and continuous use of that slogan combined with the well-kno ...
trademarks and political speech
... designed to influence the political opinions of the public and to steer them towards a certain candidate or policy. In contrast, a commercial slogan serves to remind the consumer of a specific brand and to influence his or her future purchases. While the specific persuasive goals may be different in ...
... designed to influence the political opinions of the public and to steer them towards a certain candidate or policy. In contrast, a commercial slogan serves to remind the consumer of a specific brand and to influence his or her future purchases. While the specific persuasive goals may be different in ...
intellectual property and advertising
... passing on relevant information to customers so as to facilitate and positively influence their buying decisions. As it is, itis difficult to keep the content of an advertisement true to facts, given the natural human tendency to exaggerate the benefits of a product or service beyond mere puffery. I ...
... passing on relevant information to customers so as to facilitate and positively influence their buying decisions. As it is, itis difficult to keep the content of an advertisement true to facts, given the natural human tendency to exaggerate the benefits of a product or service beyond mere puffery. I ...
How Can Branding Benefit My Business?
... In most countries, protection of industrial designs requires registration in a particular class but the protection is not limited to the goods in that class of goods. In some countries, mostly in Europe, a copyright‐like protection is also available to unregistered designs. ...
... In most countries, protection of industrial designs requires registration in a particular class but the protection is not limited to the goods in that class of goods. In some countries, mostly in Europe, a copyright‐like protection is also available to unregistered designs. ...
Use Caution When Considering the Use of Disclaimer Notices
... realizing the name brand product you thought you purchased was actually the generic product equivalent. Upon closer examination of the packaging, you realize why the mistake occurred: a similarly shaped packaging, similar name, even similar color scheme. Most of us think that because there are such ...
... realizing the name brand product you thought you purchased was actually the generic product equivalent. Upon closer examination of the packaging, you realize why the mistake occurred: a similarly shaped packaging, similar name, even similar color scheme. Most of us think that because there are such ...
A bitter pill to swallow
... registrations are now possible in Australia provided that the mark is non-functional and capable of distinguishing the wares and services of the applicant. There have been no court cases specifically on pharmaceuticals, but there are many registrations of colour and shape marks including Glaxo Group ...
... registrations are now possible in Australia provided that the mark is non-functional and capable of distinguishing the wares and services of the applicant. There have been no court cases specifically on pharmaceuticals, but there are many registrations of colour and shape marks including Glaxo Group ...
notes to self - NYU School of Law
... a. Common law protections may be limited to those areas in which the mark had actually been in use or become known. b. If you don’t register, you risk another user innocently adopting a similar mark after commencement of your use but prior to your registration application. In that case, your right t ...
... a. Common law protections may be limited to those areas in which the mark had actually been in use or become known. b. If you don’t register, you risk another user innocently adopting a similar mark after commencement of your use but prior to your registration application. In that case, your right t ...
Cataldo - Trademark Law Institute (TLI)
... 3. In my view, the formula “without due cause” implies two different directions of analysis. Firstly, a “due cause” capable of justifying the use of a trademark with a reputation by a third party can be found in the same trademark law. Secondly, other possible ”due causes” can be found in laws not d ...
... 3. In my view, the formula “without due cause” implies two different directions of analysis. Firstly, a “due cause” capable of justifying the use of a trademark with a reputation by a third party can be found in the same trademark law. Secondly, other possible ”due causes” can be found in laws not d ...
Event Marks: Trademark Abuse or Necessary Form of Protection in
... another type of a branded product. A trademark can be registered on a national level, on a Union level or on both levels. I will limit the discussion, only including the Union trademark protection and therefore, not explain the protection of national trademarks since this would not be relevant in te ...
... another type of a branded product. A trademark can be registered on a national level, on a Union level or on both levels. I will limit the discussion, only including the Union trademark protection and therefore, not explain the protection of national trademarks since this would not be relevant in te ...
Advertising - Marriott School
... • Label your trademark (TM® or SM) • Consider using the trademark on a number of products ...
... • Label your trademark (TM® or SM) • Consider using the trademark on a number of products ...
A team effort – avoiding trademark troubles in advertising campaigns
... RT: In China, this is considered on a caseby-case basis. The Trademark Law does not provide an exhaustive definition of ‘use’, but provides that use of a trademark includes use on a product or on packaging, in a commercial document or advertisement, at an exhibition and in other commercial activitie ...
... RT: In China, this is considered on a caseby-case basis. The Trademark Law does not provide an exhaustive definition of ‘use’, but provides that use of a trademark includes use on a product or on packaging, in a commercial document or advertisement, at an exhibition and in other commercial activitie ...
No fair! Though many fans and sport lovers hate to admit it, sports
... Therefore, MLB teams tend to stay put. In 2005, the league approved a move to send the Montreal Expos to Washington, D.C. (they became the Nationals), and in 2012, the Florida Marlins were allowed to “move” into a new stadium and become the Miami Marlins. But, before that, the last time a baseball t ...
... Therefore, MLB teams tend to stay put. In 2005, the league approved a move to send the Montreal Expos to Washington, D.C. (they became the Nationals), and in 2012, the Florida Marlins were allowed to “move” into a new stadium and become the Miami Marlins. But, before that, the last time a baseball t ...
1.01-1.03 PPT
... use unless permission is granted by the owner. Intellectual property is a person’s thoughts or creations. Protecting intellectual property is important because: – Substantial profit is a reflection of a good idea. – Businesses who originate an idea and protect it usually maximize profits. ...
... use unless permission is granted by the owner. Intellectual property is a person’s thoughts or creations. Protecting intellectual property is important because: – Substantial profit is a reflection of a good idea. – Businesses who originate an idea and protect it usually maximize profits. ...
SEM2 1.01-1.03 Students
... use unless permission is granted by the owner. Intellectual property is a person’s thoughts or creations. Protecting intellectual property is important because: – Substantial profit is a reflection of a good idea. – Businesses who originate an idea and protect it usually maximize profits. ...
... use unless permission is granted by the owner. Intellectual property is a person’s thoughts or creations. Protecting intellectual property is important because: – Substantial profit is a reflection of a good idea. – Businesses who originate an idea and protect it usually maximize profits. ...
What`s in a Name? A Lot - American Bar Association
... discovering whether another user has registered the mark TAMA in class 30 (which includes certain food products such as sandwiches) or class 43 (which includes a variety of services including restaurant services). The fact that another party has registered the mark TAMA in class 15 for drums is unli ...
... discovering whether another user has registered the mark TAMA in class 30 (which includes certain food products such as sandwiches) or class 43 (which includes a variety of services including restaurant services). The fact that another party has registered the mark TAMA in class 15 for drums is unli ...
Sport Marketing and the Law
... and procedures of an individual or an organization with the public interest, and executes a program of action to earn public understanding and acceptance” (see endnote 3 in book). • It is “the profitable integration of an organization's new and continuing relationship with stakeholders, including cu ...
... and procedures of an individual or an organization with the public interest, and executes a program of action to earn public understanding and acceptance” (see endnote 3 in book). • It is “the profitable integration of an organization's new and continuing relationship with stakeholders, including cu ...
2.07 PPT
... Agencies have a great number of contacts in the wholesale and retail industries. They are experts in understanding licensing programs. Sometimes it’s a good idea to hire an agency to get your licensing program started and then bring it under internal management once it’s up and running. ...
... Agencies have a great number of contacts in the wholesale and retail industries. They are experts in understanding licensing programs. Sometimes it’s a good idea to hire an agency to get your licensing program started and then bring it under internal management once it’s up and running. ...
what is keyword advertising?
... took down its logo and put up a Burger King sign instead, or if Burger King put up a sign saying “Big Mac’s sold here!” Obviously those practices would be in violation of the law and companies would take swift action to ensure their competitor paid for the wrongdoing. Keyword advertising is no diffe ...
... took down its logo and put up a Burger King sign instead, or if Burger King put up a sign saying “Big Mac’s sold here!” Obviously those practices would be in violation of the law and companies would take swift action to ensure their competitor paid for the wrongdoing. Keyword advertising is no diffe ...
Advertising on the Net
... arises where the use of a trademark logo within the meaning of §10(6) of the Trademarks Act may not infringe the trademark but the same use may nevertheless infringe the copyright in the logo. Care must be taken in using comparative advertising techniques to ensure that statements of comparison with ...
... arises where the use of a trademark logo within the meaning of §10(6) of the Trademarks Act may not infringe the trademark but the same use may nevertheless infringe the copyright in the logo. Care must be taken in using comparative advertising techniques to ensure that statements of comparison with ...
USE OF MARKS BY CONTROLLED COMPANIES UNDER NAFTA
... to use a mark is acquired through its registration with the Mexican Institute of Industrial Property (MIIP). Use of a mark, however, has relevant impact in the Mexican industrial property system. Uninterrupted use is required for a trademark registration to maintain its effects and previous use situ ...
... to use a mark is acquired through its registration with the Mexican Institute of Industrial Property (MIIP). Use of a mark, however, has relevant impact in the Mexican industrial property system. Uninterrupted use is required for a trademark registration to maintain its effects and previous use situ ...
Chapter 9: Intellectual Property
... business reputation. Those factors are protected by the Lanham Act. 5. The injunction was denied. Origins is a relatively strong mark that is suggestive. However, consumers are unlikely to be confused between Origins and Natural Origins. The product lines, cosmetics and women's clothing, are distinc ...
... business reputation. Those factors are protected by the Lanham Act. 5. The injunction was denied. Origins is a relatively strong mark that is suggestive. However, consumers are unlikely to be confused between Origins and Natural Origins. The product lines, cosmetics and women's clothing, are distinc ...
Internet advertising and the use of search engines throws up some
... be determined before the Indian courts. The key function of a trademark is to indicate the source or origin of goods and services. The tort of passing off is committed if the offending trader (advertiser) applies an established trademark in such a manner so as to cause confusion or deception in the ...
... be determined before the Indian courts. The key function of a trademark is to indicate the source or origin of goods and services. The tort of passing off is committed if the offending trader (advertiser) applies an established trademark in such a manner so as to cause confusion or deception in the ...
the role of trademarks in marketing
... of protection to unregistered trademarks, but in most countries protection is contingent upon successful registration. Many countries allow registration without prior use, but the trademark may be cancelled if it is not used in the marketplace in relation to the product for a certain period of time. ...
... of protection to unregistered trademarks, but in most countries protection is contingent upon successful registration. Many countries allow registration without prior use, but the trademark may be cancelled if it is not used in the marketplace in relation to the product for a certain period of time. ...
Trademark
A trademark, trade mark, or trade-mark is a recognizable sign, design, or expression which identifies products or services of a particular source from those of others, although trademarks used to identify services are usually called service marks. The trademark owner can be an individual, business organization, or any legal entity. A trademark may be located on a package, a label, a voucher, or on the product itself. For the sake of corporate identity trademarks are also being displayed on company buildings.