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Chapter 3 Demand, Supply, and Price Copyright © 2008 Pearson Addison-Wesley. All rights reserved. In this chapter you will learn how to 1. Explain what determines “quantity demanded,” the amount of some product that consumers want to purchase. 2. Describe the difference between a shift in a demand curve and a movement along a demand curve. 3. Explain what determines “quantity supplied,” the amount of some product that producers want to sell. 4. Describe the difference between a shift in a supply curve and a movement along a supply curve. 5. Describe the forces that drive market price to equilibrium, and how equilibrium price is affected by changes in demand and supply. Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-2 Demand What is “Quantity Demanded”? The amount that consumers desire to purchase in some time period is called the quantity demanded of a product. Quantity bought (or exchanged) refers to actual purchases. Quantity demanded is a flow, as opposed to a stock. EXTENSIONS IN THEORY 3.1 The Distinction between Stocks and Flows Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-3 Quantity Demanded and Price A basic hypothesis is that — ceteris paribus — the price of a product and the quantity demanded are negatively related. Ceteris paribus (other things equal) implies that all factors other than the price of the good do not change. Why? There are usually several products that can satisfy any given want or desire. A reduction in the price of a product means that the specific desire can now be satisfied more cheaply by buying more of that product. Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-4 Demand Schedules and Demand Curves A demand schedule is a table that shows the relationship between quantity demanded and the price of a commodity, other things being equal. A demand curve is the graphical representation of the relationship between quantity demanded and the price of a commodity, other things being equal. Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-5 Figure 3.1 The Demand for Carrots Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-6 Figure 3.2 An Increase in the Demand for Carrots Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-7 Factors that Shift the Demand Curve 1. average income 2. prices of other goods -- substitutes or complements 3. taste 4. distribution of income 5. population 6. expectations about the future Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-8 Figure 3.3 Shifts in the Demand Curve Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-9 Figure 3.4 Shifts of and Movements along the Demand Curve Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-10 Supply What is “Quantity Supplied”? The amount of a commodity that producers wish to sell in some time period is called quantity supplied. Quantity supplied is the amount that firms are willing to offer for sale and not necessarily the quantity actually sold. Quantity supplied is a flow as opposed to a stock. Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-11 Quantity Supplied and Price Another basic economic hypothesis is that — ceteris paribus — the price of the product and the quantity supplied are positively related. Why? Producers are interested in making profits. If the price of a particular product rises, then the production and sale of this product is more profitable. Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-12 Figure 3.5 The Supply of Carrots Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-13 Figure 3.6 An increase in the Supply of Carrots Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-14 Factors that Shift the Supply Curve 1. prices of inputs 2. technology 3. government taxes or subsidies 4. price of other products 5. expectations about the future 6. number of suppliers Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-15 The Determination of Price The Concept of a Market A market may be defined as any situation in which buyers and sellers negotiate the transaction of some goods or services. Markets may differ in the degree of competition among various buyers and sellers. In a perfectly competitive market buyers and sellers are price takers. Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-16 Figure 3.7 Determination of the Equilibrium Price of Carrots Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-17 Changes in Market Prices The four “laws” of supply and demand: 1. An increase in demand causes an increase in both equilibrium price and equilibrium quantity. 2. A decrease in demand causes a decrease in both equilibrium price and equilibrium quantity. 3. An increase in supply causes a decrease in the equilibrium price and an increase in the equilibrium quantity. 4. A decrease in supply causes an increase in the equilibrium price and a decrease in the equilibrium quantity. Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-18 Figure 3.8 The Four “Laws” of Demand and Supply Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-19 Changes in Supply LESSONS FROM HISTORY 3.1 Hurricanes, Droughts, and Economics EXTENSIONS IN THEORY 3.2 The Algebra of Market Equilibrium Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-20 Relative Prices and Inflation The absolute price of a product is the amount of money that must be spent to acquire one unit of that product. A relative price is the price of one good in terms of another. Demand and supply curves are drawn in terms of relative prices rather than absolute prices. Copyright © 2008 Pearson Addison-Wesley. All rights reserved. 3-21