Download VISTAKON INTRODUCES NEW 1•DAY ACUVUE® MOIST WITH

For further information, contact:
Gary Esterow
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VISTAKON Division of Johnson & Johnson Vision Care, Inc.
(904) 629-6232
[email protected]
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Liz Mefford
Rpr Marketing Communications
(212) 317-1462
[email protected]
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NEW 1-DAY ACUVUE TruEye BRAND CONTACT LENSES (narafilcon A)
NOW AVAILABLE IN U.S.
U.S. Upgraded to Global Standard of Popular Daily Disposable Brand
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JACKSONVILLE, Fla. (June 13,2013) – VISTAKON Division of Johnson & Johnson Vision Care, Inc., today announced
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the U.S. introduction of 1-DAY ACUVUE TruEye Brand Contact Lenses (narafilcon A), a silicone hydrogel daily
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disposable lens currently being enjoyed by over 1.3 million patients worldwide. 1-DAY ACUVUE TruEye Brand
(narafilcon A) is now available at a number of U.S. eye care professionals’ offices, with distribution expected to grow
throughout the coming months.
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Developed with today’s contact lens wearer in mind, 1-DAY ACUVUE TruEye (narafilcon A) is an innovative contact
lens with a distinctive balance of properties that enables it to offer exceptional comfort, comparable to a contact lens-free
eye. It is the world’s first daily disposable contact lens made with a super-breathable silicone hydrogel material that
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provides 98 percent of available oxygen to the open eye. “1-DAY ACUVUE TruEye was designed, developed, and
clinically researched versus the ultimate benchmark: the natural eye,” says Dick Wallingford, O.D., Senior Director,
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Professional Affairs, VISTAKON .
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1-DAY ACUVUE TruEye (narafilcon A) also features HYDRACLEAR 1 Technology. This third-generation of HYDRACLEAR
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Technology embeds the highest volume of moisture-rich wetting agent in the HYDRACLEAR Family, resulting in a highly
wettable contact lens that feels so comfortable and ultra smooth that every blink feels almost like you’re not wearing contact
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lenses at all. 1-DAY ACUVUE TruEye Brand (narafilcon A) was shown to provide high levels of comfort from morning to night,
comparable to wearing no lenses at all according to a study published recently in Contact Lens & Anterior Eye, a research-based
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journal covering all aspects of contact lens theory and practice.
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Additionally, 1-DAY ACUVUE TruEye (narafilcon A) includes Class-1 UV-Blocking, offering patients the highest level of
UV protection in a contact lens, blocking approximately 96 percent of UV-A rays and greater than 99 percent of UV-B rays
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that reach the cornea.
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1-DAY ACUVUE TruEye Brand Contact Lenses (narafilcon A) will gradually replace 1-DAY ACUVUE TruEye
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(narafilcon B), which was launched in the U.S. in 2010. “More than 25 years after VISTAKON revolutionized the contact
lens industry with the introduction of the first disposable soft contact lens, we continue to bring contact lens wearers
innovative new materials, technologies, and designs that meet their vision, comfort, and lifestyle needs,” says
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VISTAKON president Dave Brown.
There will be a finite amount of time in which both the narafilcon A and narafilcon B products will be available in the U.S.
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“If you wear the narafilcon B version of 1-DAY ACUVUE TruEye you can keep enjoying your current supply, but when
it’s finished you’ll need to see your eye doctor to be fit with the new version,” explains Brown. To receive a certificate for
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five days of free trial pair lenses of 1-DAY ACUVUE TruEye (narafilcon A) visit www.acuvue.com (Professional exam
and fitting fees not included).
VISTAKON® INTRODUCES NEW 1-DAY ACUVUE® TruEye® BRAND CONTACT LENSES
(narafilcon A) IN U.S./2
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Important Information for Contact Lens Wearers: ACUVUE Brand Contact Lenses are available by prescription only
for vision correction. An eye care professional will determine whether contact lenses are right for you. Although rare,
serious eye problems can develop while wearing contact lenses. To help avoid these problems, follow the wear and
replacement schedule and the lens care instructions provided by your eye doctor. Do not wear contact lenses if you have
an eye infection, or experience eye discomfort, excessive tearing, vision changes, redness or other eye problems. If one
of these conditions occurs, contact your eye doctor immediately. For more information on proper wear, care and safety,
talk to your eye care professional and ask for a Patient Instruction Guide, call 1-800-843-2020 or visit www.acuvue.com.
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† Helps protect against transmission of harmful UV radiation to the cornea and into the eye.
* *WARNING: UV-absorbing contact lenses are NOT substitutes for protective UV-absorbing eyewear such as UVabsorbing goggles or sunglasses because they do not completely cover the eye and surrounding area. You should
continue to use UV-absorbing eyewear as directed. NOTE: Long term exposure to UV radiation is one of the risk factors
associated with cataracts. Exposure is based on a number of factors such as environmental conditions (altitude,
geography, cloud cover) and personal factors (extent and nature of outdoor activities). UV-Blocking contact lenses help
provide protection against harmful UV radiation. However, clinical studies have not been done to demonstrate that
wearing UV-Blocking contact lenses reduces the risk of developing cataracts or other eye disorders. Consult your eye
care practitioner for more information.
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Source: Morgan PB, et al. Ocular physiology and comfort in neophyte subjects fitted with daily disposable silicone
hydrogel contact lenses. Contact Lens & Anterior Eye (2012), http://dx.doi.org/10.1016/j.clae.2012.12.001
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1-DAY ACUVUE TruEye , HYDRACLEAR , and VISTAKON are trademarks of
Johnson & Johnson Vision Care, Inc.