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Profile
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Started out with nothing but a
passion for acting in films
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After much struggle he became a
Stagehand – Small role Actor – Hero
– Director – Producer – Industrialist
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Directed and Produced films with
most of the big stars of his day
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Started Prasad Group in 1956 to
provide the best facilities for film
industry
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Set up LV Prasad Eye Institute in
Hyderabad, India which has till date
performed 125000 free eye
surgeries
Our Founder
Our Founder
L.V.Prasad was honored with the highest Award for
achievement in filmdom in India - Dada Saheb Phalke Award
Our Founder
A Commemorative Postage Stamp was released by the Government of India
in the memory of L.V.Prasad
Ramesh Prasad
Directors
Sai Prasad
Kavita Prasad
3D Movie Production Solutions
Digital Cinema Services
Digital Film Restoration
Prasad Panavision
LVP film & TV Academy, US Ops
Imax theatre, Mumbai lab
Overseas Operations
EFX
Prasad Video Digital
Labs in other centers
Prasad Film Labs, Chennai
Prasad Studios
Prasad Productions
Prasad Group Timeline
1956 1962 1976 1980 1985 1989 1996 2000 2003 2005 2006 2007 2009 2010
Prasad Group Companies & Divisions
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Prasad Productions Pvt Ltd
Prasad Studios
Prasad Film Laboratories
Prasad Recording Studios
Prasad Video Digital
Prasad Media Corporation Ltd (Mall, Multiplex & IMAX)
LV Prasad Film & TV Academy
EFX – Prasad Corporation Ltd
Digital Cinema Entertainment Pte Ltd, Singapore
Prasad Corp, Hollywood
Prasad Panavision
Prasad Group Services
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Outdoor Equipment
Film Processing & Printing
Editing
Audio
Telecine
Film Scanning & Recording
Digital Intermediate
Visual Effects
Tape to Film Conversion
DVD Authoring
Blu-Ray Compression & Authoring
Digitization & Format Conversion
Digital Film Restoration
Stereoscopic Conversion
Digital Cinema
Complete 3D Movie Production Solutions
Service Strengths
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One of the largest facilities in India
Global clientele and market
Cutting edge processes
State of the art equipment
Experienced professionals
A robust and scalable infrastructure
Standardized processes as
applicable
• R&D division for service
enhancements and new services
Service Strengths
FILM LAB SERVICES
• 6 film labs, the largest network of labs in India
• In-house facility to ensure clean telecine
transfers for Digital Dailies.
• Special care taken to ensure clean
environment & film handling. Kodak Image
Care Certification (Chennai).
• Back-end integration for release printing.
(Localized regional printing / distribution).
• In-house Optical (SRD/DTS) transfer
capabilities.
• In-house Purpose built and designed rooms
for negative cutting/conforming.
Service Strengths
AUDIO
• 16 state-of-the-art sound
recording and mixing studios
in India.
• Dolby and DTS mixing
• Latest hardware and software
Service Strengths
DIGITAL INTERMEDIATE
• 5 DI Suites
• Cintel DSX, Oxberry 2K/4K Wet Gate
Scanner
• Spirit 2K / 4K Datacine
• DaVinci 2K+, Lustre Color Correction
Systems
• Flame, Smoke, 3D
• Nucoda – Data Management solutions
• Arri Laser Film Recorder
• Integrated Film Lab
Service Strengths
TAPE TO FILM
• Integrated Sound Enhancement
solutions.
• In-house developed technology for
image enhancement, sharpening.
• Arri Laser and Celco Film Recorders
• Integrated Film Lab.
• Distribution of Theatrical Advertising
content – All of India
Service Strengths
VFX
• 250 member team
• Integrated Film Scanning & Recording.
• Several Hundred PC & SGI
workstations.
• 3D Studiomax, Maya, After Effects,
Flame, Shake, Digital Fusion…
• Skilled operators and a robust training
department.
Service Strengths
DIGITAL FILM RESTORATION
• Largest Restoration company, currently a
team of over 300 and rapidly expanding.
• A dedicated Research and Development
division
• All resolutions and formats supported
• Only Digital Film Restoration with an
Integrated Film Laboratory
Service Strengths
STEREOSCOPIC CONVERSION
• One of the largest with a team of over
400 and rapidly expanding
• A dedicated Research and
Development department
• Global Projects, Global Clientele
Prasad Group Clients
• Film makers from around the
World
• Hollywood Studios
• Production houses and studios
from around the World
• Advertising Agencies
• World’s leading Brands
• Post Production Studios
Prasad Group Facilities
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Chennai, India
Mumbai, India
Hyderabad, India
Bangalore, India
Trivandrum, India
Bhuvaneswar, India
Kolkatta, India
Singapore
New Delhi, India (sales office)
Hollywood (sales office)
EFX – Studio, Unit 1
Stereoscopic Conversion
EFX - Digital Grading Suite, Unit 1
Prasad Film Lab, Unit 1, Chennai
Prasad Film Lab Unit 2 and EFX, Hyderabad
Prasad Film Labs Unit 3 and EFX, Mumbai
Prasad Film Lab, Unit 5, Bhuvaneswar
Prasad Film Labs, Unit 6, Trivandrum
Prasads, Family Entertainment Center, Imax Theatre, Hyderabad
Prasads, Family Entertainment Center, Multiplex floor
Prasads, Family Entertainment Center, Atrium
EFX Admin & Marketing, Chennai
Prasad Video Digital, Prasad Productions , Chennai
Largest Network of 16 Audio Mixing Suites
Asia’s largest audio recording & mixing studio
Prasad Film Laboratories with
6 labs is the Largest Integrated
Network of Film Laboratories in
India
Prasad Group operates the
Largest Network of 16 Audio
Studios in India
Prasad Group employs over 2500
people with diverse skill sets
Over the years Prasad Film Labs
have processed over 15,000
Feature Films and countless
number of documentaries, short
films and ad commercials.
Prasads IMAX theatre provided the
world’s highest attendance for
Avatar, Spiderman and Harry Potter
in the IMAX format.
Recent Awards
Broadcast
India
Award
FICCI
BAF
Award
ZEE
Technical
Award
Screen
Magazine
Award
Filmfare
Award
IIFA
Award
Recent Awards
National Award for best VFX in
‘Krrish’ for Prasad EFX
Prasad Film Labs has the won the National Award, India,
for Best Film Lab 18 times
Thank You