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PRODUCT AWARDS NOMINATIONS 2015: KSA KSA Saudi Hollandi Bank (SHB) Best Mobile Banking Service Best Home Finance Best Personal Loan Ali Imran, Head of Retail at Saudi Hollandi Bank, discusses the attributes of SHB’s nominations at Product Awards KSA 2015 Sami AlRowaithy, Head of e-Business and Channel Management S HB’s Mobile Banking application offers customers a convenient way to perform their essential daily banking transactions on the go, with a secure log in method to access their devices through a five digit passcode. This application has succeeded in attracting 19 per cent of the bank’s customers and 18 per cent of total bank transactions, and is anticipated to continue and increasing in 2015, with the expected launch of its second generation in 20 page 20 nominations KSA.indd 20 Bander M. Al-Samman, Head of Retail Assets Q2 2015. This upgraded application is intended to drive innovation in Saudi Arabia by availing a fullyfledged solution with different designs for smartphones and tablets that will include rich services, customer notification, a new design, an enhanced user experience, and features such as Dateline and proximity marketing. Dateline is a service where the customer can view three sections on one page. In terms of Personal Finance, SHB is one of the leading players in this segment in KSA, demonstrating an impressive growth of over 20 per cent in 2014. Saudi Hollandi offers the highest loan amount coupled with the lowest rate in the Kingdom, making this a most desirable and affordable product in the market. For customers’ convenience, Saudi Hollandi also offers six months deferred payment plans. Keeping in mind the recent success and demand for personal finance in the market, SHB will continue its focus by expanding this product, offering in remote cities as well. In addition to this, SHB will concentrate on developing home-grown talent to take this product forward. In 2015, we are working on launching some exciting new variants for personal finance which will make financing more affordable and convenient. SHB offers Shari’ah-compliant home finance. Whether customers wish to buy their dream home, aspire to own land or a residential building for investment, we offer them the right solution and flexibility to meet their needs. SHB home finance has shown exceptional growth of over 40 per cent in 2014 from 2013, by continuously striving to provide the best products to meet customer needs. In line with this, SHB has launched product variants such as the combo loan giving customers flexibility over their finances while arranging their home finance. In 2015, SHB we will continue with new innovations, keeping a customer-centric approach in providing our consumers the best possible financial solutions. www.cpifinancial.net 24/02/2015 16:18