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EXECUTIVE TEAM
Christopher H. Koch, Chief
FACT SHEET
EXECUTIVE TEAM
Christopher H. Koch, Chief Executive Officer
Peter Augustine, President
Raymond Barry, Chief Financial Officer
Peter Lee, Chief Operating Officer New Era Europe
Jim Grundtisch, Sr. Vice President Global Sales
Jim Patterson, Vice President Operations
Gerry Matos, Sr. Vice President Marketing
Tim Freer, Vice President Global Human Resources
John DeWaal, Vice President Brand Communication
Crystal DeBey, Vice President Innovation
Bill Adams, Vice President U.S. Sales
MISSION
As the premier, global headwear designer, developer and manufacturer, New Era s mission is to continue to deliver
innovative headwear to a multitude of markets, making product that fits your life and your style.
ABOUT NEW ERA
Since 1920, New Era Cap, located in Buffalo, New York, has been the world’s premier headwear brand with products that
transcend time, culture, sport and fashion. Producing more than 30 million caps per year, New Era is the exclusive
manufacturer and marketer of the official on-field cap worn by every Major League Baseball team and their Minor League
affiliates and maintaining agreements with other licensed entities. Some of the Company’s core markets include Action
Sports, Children, Fan, Suburban, Women and Fashion/Lifestyle. The Company employs people in New York, Alabama and
at its operations in Canada, Europe and Japan. New Era is a ‘Category A’ affiliate of the Fair Labor Association.
PRODUCT
Headwear:
Baseball caps in a variety of styles including: the iconic 59Fifty Fitted, 49Forty, 39Thirty, 29Twenty,
920, 940, Beanies, Buckets, Concealers, Knits, Headbands, Reversible caps, Running caps, Truckers and
Visors
Apparel:
Classic men’s sportswear line, launched in 2007, with a tailored-edge and a high-fashion sensibility;
includes yarn-dyed polo shirts, a constructed linen sport utility jacket and an-all over embroidered full-zip
jacket
LOCATIONS/FACILITIES
Buffalo, NY - International Headquarters
Administrative & Manufacturing
Demopolis, AL
Manufacturing
Jackson, AL
Manufacturing
Mobile, AL
Distribution
Toronto, ON, Canada
Marketing & Sales
Westcott, UK, European HQ
Marketing & Sales
Paris, France
Sales
Colonge, Germany
Marketing & Sales
Tokyo, Japan
Marketing & Sales