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Freund 1 Lindsay Freund Jennifer Bray English 1302.480 March 28, 2011 Rhetorical Analysis: Dead Zones Engulfing Waters Around the World Whether it’s family vacations to the shores off the nearest coast, or the roaring waves in your own background backyard, oceans are beautiful, fun, and blissful. However, because of human corruption, dead zones are appearing in waters all over the world causing a very negative effect on the environment and it’s inhabitants. This problem is making the once picturesque seas into repulsive sites to see. Long ago, before humans began polluting Earth, ocean water around the world was clean, healthy, and free of any man-made pollutants, but that has not been the case lately as we have been experiencing detrimental dead zones appearing in oceans all around the world due to fertilizer runoff and other pollutants. Human being’s have the ability to not only deteriorate our environment, but we possess the intelligence to reciprocate the negative things we have done. Dead zones did not randomly begin popping up in the oceans for no reason; events throughout history have caused this problem. First of all, a dead zone is an “area of low-oxygen water that threatens marine life,” and these areas are occurring all over the world (Berger). The main culprit for oxygen-depleted waters is nitrate rich fertilizer runoff. As one can imagine, there is much more of this runoff than there was in the past. Because of technology and scientific studies, nitrogen and phosphorus have been used in fertilizers in order to produce abnormally abundant, and healthy crops. As the American Freund 2 population has grown, so has the demand for food; the major crop for this purpose being corn. Throughout the years, bigger farms have used a greater amount of fertilizer in the hopes of producing more crops, which eventually turns to revenue (Zabarenko). There are many key aspects and facts surrounding the issue of dead zones. Many scientists have different theories as to why dead zones are taking place, but many of them conclude the same thing: fertilizer runoff. According to a study at Stanford University, “fertilizer runoff from farms can trigger sudden explosions of marine algae capable of disrupting ocean ecosystems and producing ‘dead zones’ in the sea” (Agriculture 8). This is one of many studies that have been taking place over the years. Many of these studies conclude that fertilizer runoff is the major factor in producing dead zones. According to an article explaining these harmful effects in Chesapeake Bay, not only does fertilizer create dead zones, but other pollutants such as “sewage plants, storm drains, development sites, and auto exhaust are other [contributors] that rob oxygen from water and create dead zones” (Harper). This article strongly suggests that human pollutants are corrupting the natural environment and human beings need much more respect for nature. To summarize the overall issue, Robert Diaz, a professor at Virginia Institute of Marine Science, states, “Human activities really screwed up oxygen conditions in our coastal areas” (Achenbach). Diaz is essentially right; if humans did not exist, the world would be a much cleaner, healthier place. Earth’s worst enemy is the people that inhabit it. However, crop production is not the only factor contributing to this environmental issue. According to a reporter for The Washington Post, “smog from vehicles” is a major pollutant feeding the disaster water. It was not until the 1900’s did automobiles even Freund 3 exist, but now we have millions all over the world. The rise of the automobile industry is a major reason to air pollution, which in turn created pollution of the water (Achenbach). There are many key players surrounding this issue. The main group that comes to mind when facing an environmental issue is the EPA, Environmental Protection Agency. This group strives to protect any problem that nature is faced with. The EPA is very aware of the issue of dead zones, and they are doing what they can in order to protect marine life and clean up our oceans. They use effective rhetoric in both print and visual forms in order to get what they desire - a pollution-free world. They use an effective advertisement by putting dirty pollutants in a drinking glass and titling it, “Bottoms Up.” The sarcasm of the title is effective because of the repulsiveness of the photo. The labeled pollutants in the picture are car wash soap, yard waste, litter, and sediment. When analyzing this photo, it is obvious that Figure 1 The image from the EPA reveals the pollutants that drain into our drinking water and sarcastically states, “Bottoms Up” (Nonpoint). the harmful things going into our drinking water are all man-made pollutants. This form of rhetoric is logical because it states, “Everything that goes into our storm drains makes its way into our streams. And into what we drink” creating a sense of logic, that is indeed truthful. The ethical appeal in this photo comes from the fact that the EPA created it, and the EPA is a well renowned organization with respectable knowledge of the topic. Freund 4 The next piece of visual rhetoric comes from the Chesapeake Club advertisements. The organization is advertising for less fertilizer runoff and in order to protect the blue crabs that inhibit the Chesapeake Bay. The brightly colored picture Figure 2 This advertisement from the Chesapeake Club urges farmers to use less (or organic) fertilizers because the runoff is killing the blue crabs in the Chesapeake Bay (See). catches the attention of the reader along with the bolded words, “greener, blue crabs, and gone.” Figure 2 brings a logical appeal because it states that fertilizer runoff is killing the blue crabs in the bay, and marine protection is a concern for many, especially seafood lovers. It is only logical that the fertilizer runoff is the main culprit to the destruction of the blue crabs. Figure 2 also presents an ethical appeal because the Chesapeake Club created it. The Chesapeake Club is an organization that is dedicated to the protection of the bay. Freund 5 There are many other groups other than the EPA that are trying to protect the seas, one being the NOAA, or the National Oceanic Atmospheric Administration. Their goal is to address the problems of human activities in our waters. They want to “conserve, protect, and enhance biodiversity” and they plan on doing this by creating laws that limit human interaction with the water (Selkoe 36). In this article, Selkoe uses rhetorical appeals, most of them being logical appeals. She uses facts such as “89 million Americans and millions more around the world participate in marine recreation each year” (Selkoe 33). This appeal is logical because she uses the number as a fact of people who enjoy the ocean waters, yet that number will dramatically decrease with the influx in dead zones around the world. Another key aspect that helps to do this is the United States Coast Guard. They are the people who will enforce the stricter laws on fishing as an attempt to maintain the marine life that is still in existence (Labov 67). The Interagency Ocean Policy Task Force is a relatively newer group of people who plan on carrying out CMSP, or Coastal and Marine Spatial Planning. This is yet another attempt in order to preserve and create for a better ocean environment (Mengerink 42). Michael Brune, the Sierra Club Executive Director, states that dead zones have had a detrimental effect on the economy of coastal areas. In the Gulf of Mexico, he explains that because of dead zones, less oil drilling is taking place and that fisheries are collapsing due to the issue (Brune). In Maryland, the citizens have taken action in ocean cleanups whether they like it or not because taxes in Maryland have risen due to the issue (Editorial). In attempts to conserve the water of Chesapeake Bay, an article which discusses advertisements that are intented to lessen pollution are rhetorically clever. Slogans such as "Save the Crabs... Then Eat 'Em," appeal to the emotions because it brings humor to a serious issue. The Freund 6 intent is the save the marine life, only for us to eat it, which indeed is a way of life (Harper). However, not everyone agrees that fertilizer runoff is so destructive. For instance, The Missouri Corn Growers Association is a grassroots organization that has come into play with all of the dead zone talk because they believe that their fertilizers are not causing any problems. In a letter that they sent to the Gulf of Mexico Hypoxia Working Group, they state that they have been looking over the scientific research that has been conducted for the dead zone problem, and nothing is certain that nitrogen and phosphorous are the culprits for the problem. They state that scientists only theorize, but they do not actually know. If this is not the case, then they are hurting their business for no apparent reason. This group of people would be out of work due to false theories from scientist, and they are not happy with that outcome (Taylor). Not only do organizations want to protect the ocean, but governmental acts have taken this issue into their own hands as well. According to an opening statement at a congressional hearing, House Representative Baird states that he wants to reauthorize the 1998 Harmful Algal Bloom and Hypoxia Research and Control Act in the attempts to save the marine environment and get rid of the dead zone problem (Brian). Another article explains Baird’s passion for the issue as it tries to push legislation for cleaning up dead zones. This article uses logical rhetoric by using statistics as it states, “Fifty percent of the air we breathe, or every other breath we take, comes from oxygen created by the ocean.” He also explains here that the dead zone problem is extremely detrimental to the citizens’ health (Robinson). This appeal is logical because he uses a shocking statistic in order to scare people into passing the legislation that he has proposed. Freund 7 If we do not do anything about the dead zones, it is believed that there are very severe consequences. For instance, according to John Roach of National Geographic, he believes that there will not be any seafood left by the year 2048. He thinks that dead zones and other contributing factors are causing fish to either die or swim off from their natural ecosystems, which will eventually disrupt the way of natural marine life and that can conclude in death (Roach). In conclusion, humans are the most destructive animals on earth. Because of our intelligence and the wrongful ways of using it, the once beautiful nature scene is diminishing before our very own eyes. Even though there are groups and legislation out there intended to preserve all of this beauty, it is unrealistic that the world will ever be the same as it was before humans invaded. Even though we cannot fully reverse the situation, we should be able to open up our eyes and see that nature is a gorgeous thing that should not be taken advantage of, and that is exactly what groups like the EPA and NOAA are trying to accomplish.