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7177 Alvern Street #307 Westchester, CA 90045 JAIME CONWAY, MBA [email protected] Cell : (323) 703-2456 Home : (310) 541-5556 An articulate, confident and results-oriented marketing manager who has extensive knowledge of the planning and implementing marketing projects at various stages. Possessing a consistent track record of improving business performance, and increasing brand awareness. Easy going by nature, and eager to be involved in interesting work; to solve a variety of challenges by employing a variety of creative marketing tactics. Currently looking for a suitable marketing management position. Expertise includes: Marketing Research and Strategy Brand Development Creative Department Management Online and Social Media Marketing Automation Tradeshow and Event Planning and Promotion Website Design and Search Engine Marketing PROFESSIONAL EXPERIENCE March 2012 – Present (Freelance Project) Brand Marketing Manager United We Ship – Shipping and Logistics Los Angeles, CA Produce and implement strategic marketing plan for shipping and logistics start-up. Recruit, train and manage marketing and telesales teams with aggressive weekly sales targets. Enhance the organization’s brand by planning and executing the conception, pricing, promotion, and distribution of shipping services to B2B and B2C customers. Draft and distribute press release on behalf of the company, stakeholders, and Fortune 100 customers. Conceptualize and collaborate on the development of retail shipping centers, both flagship and franchise models. July 2011 – March 2013 Sales and Marketing Manager 2talk Telecommunications Redondo Beach, CA ■ Designed and maintained all web properties, printed marketing materials, vendor relationships, and annual trade conference events. ■ Worked closely with product development and technical support teams to develop libraries of documentation and online training to enhance customer service. ■ Increased sales volume over 300% in first year through social media and sales force recruitment and training. April 2007 – Present (Freelance Projects) Online Marketing Consultant Self/Freelance Burbank, CA Develop strategic integrated marketing plans for small business customers. Act as Creative Director for all graphic design and web design projects. Coordinate the development of HTML email campaigns, PPC Adwords, social media, in conjunction with traditional and guerilla marketing efforts. Handle all billing and collections for consulting services on a monthly basis. JAIME CONWAY Page 2 PROFESSIONAL EXPERIENCE CONTINUED April 2007 – March 2010 Brand and Product Marketing Manager Sabre Travel Network Los Angeles, CA ■ Automated systems to deliver customized marketing to clients on behalf of sales team. ■ Enhanced brand recognition and loyalty by spearheading re-design of website, marketing collateral, and customer training programs. ■ Drove launch of multiple customer engagement programs including social media marketing strategies; boosted attendance at 2 annual conferences. ■ Earned “Magellan Travel Industry Award” for Travel Agency Marketing from Travel Weekly for designing innovative marketing campaigns for travel agencies to distribute to their clientele. January 2005 – April 2007 Marketing Coordinator Los Angeles County Bar Association Los Angeles, CA ■ Generated millions in non-dues revenue by initiating and cultivating vendor relationships and establishing robust member discount program. ■ Recovered cancelled memberships by increasing marketing effectiveness and implementing targeted campaigns and creative marketing strategies. ■ Enhanced membership participation in Continuing Legal Educational programs by designing and developing "CLE-in-a-Box" and "CLE-in-a-iPod"; re-merchandised courses into MP3 and CD formats. June 2002 – January 2005 Assistant Store Manager, In-Store Marketing Sears Full Line Store – Burbank Burbank, CA ■ Implemented new signage, way-finding systems, and visual merchandising plans in fashion, home improvement, home appliances, and home fashions departments. ■ Boosted sales to highest across region by driving 3 promotional campaigns per week. ■ Staffed and trained 13-member In-Store Marketing Department, charged with influencing customer experiences, implementing visual merchandising standards, and establishing merchandise pricing. EDUCATION Dual MBA, Concentrations: Marketing, Finance, 2007 AIU-Online Bachelor of Science in Environmental Graphics, 2004 Woodbury University, Burbank, CA AFFILIATIONS Graphic Artists Guild Direct Marketing Association Urban Social Entrepreneurs, Inc. TECHNICAL SKILLS Mac/PC OS, Word, Excel, PowerPoint, Access, Entourage, Outlook, Publisher, Project, SharePoint, Adobe Photoshop, InDesign, Illustrator, Dreamweaver, Sales Force, ClientBase, Sugar CRM, ACT Database Systems, Social Media, Marketo, HubSpot, Google Analytics, HTML, Wordpress, Joomla, Magento REFERENCES AVAILABLE UPON REQUEST