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Repetitive strains, fractures and concussions are a huge
cost in physiotherapy, medical scans, and compensation.
Costs are ENORMOUS.
The US:
Salaries for injured athletes.
[MLB, NFL 2015]
Australia:
Sports injuries.
[news.com.au 2011]
New Zealand:
Rugby injuries.
[ACC 2015]
Injuries are PREDICTABLE.
Under- & over-training.
High
Unprepared
Injury
Risk
Protective effect
against injury
Fatigue
Training Load
High
Low
Low
4
Problem: Inaccurate training load.
+
Speed
Location
5
Missing gap: The force.
+
Speed
Location
6
Force
Solution: Wearable force garment + artificial intelligence.
Real-time data and analytics.
Newtons
4000
2000
Baseline
8
Team: Complementary skills.
Jack Ng. Founder & CEO. PhD in electronic
packaging & interconnect.
Eirini Komninou. CTO. PhD in applied artificial
intelligence for space engineering.
Business and Sensor Veterans:
• Ex-CTO Multi-national sensor company.
• Chairman, CEO, several Scottish software, sensor and
wearable companies.
• Mentor in sport industry in Los Angeles.
Competitive advantage: Hardware & software integration.
•
Proprietary wearable soft force sensor.
Sensor construction
•
Lowest hysteresis
Technical textiles
Backend algorithms.
Neural networks:
Non-linear statistical data modelling
Benefits: Reduce injury costs.
•
•
•
Take the guess work out of risk management.
Easy and quick: no enterprise database software.
Reduce athletes’ time lost, improve quicker and safer.
Opportunity: Demands in UK and US.
•
National top coaches from multiple sports.
•
American college football trials.
Business model:
• Hardware manufacturing partnership.
• Data subscription revenue stream.
Fitness and health monitoring market = $50 Billion by 2021.
285 Million units p.a.
[Global Industry Analysts Inc.]
Why is this important: Lives of the young and the old.
•
•
•
38 million kids in youth sports in US.
70% drop out by the age of 13.
Another 33% between 13 and 17.
Life after sport:
Concussions, cognitive decline,
arthritis, bone deformity.
Summary
•
•
•
Reducing injuries by 15% will result in billions of cost
savings per year.
LiveSkin provides the missing metric for training load.
Sport analytics for the masses.