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Strategic Plan • • • • Student’s Name Tutor Institution of Affiliation Date • Strategic planning is a process through which organizational leaders lay down long term procedures of how they want the organization to be in the future. • The strategic plans also act as guidelines of where leaders would like the organization to be in the future. • It entails creation of a vision for an organization and then coming up with procedures and operations on how to achieve those long term visions. Strategic marketing • Strategic marketing prevents business owners from making impulse marketing decisions • The process involves gathering information from the markets where the business operates • Details collected from the markets are helpful in coming up with analyzed long-term marketing goals for the company. • A business owner gets to understand deeply the markets in which their business operates. Organizational Structure • Organization culture is all about the people, the procedures, positions and the cultures within an organization. • Organization structure is what determines how the processes and the various departments in an organization work together. • It is important because it helps in solving marketplace problems and also makes communication to be much easier within the organization. International Operations • International operations is primarily a strategy that is used by the global companies in coming up with effective strategies. • The organizations evaluate both the internal and the external environments where the business operates. • The decisions on how to achieve the short and long term goals are all decided based on the strategies that have been laid down in place. Financial and accounting Management • Financial management is the ability to take care and control the finances over time in order to enable the business meet its needs. • Strategic planning involves giving directions to the business so that it aligns with the visions • For the visions to be achieved within the timeframe put in place, the finances of the company must be properly managed. • The amount of money available at the disposal of the company determines the options the company can entertain Compliance and Legal Considerations • A company's compliance is very important especially when it comes to following the law to the latter. • Legal considerations must also be taken seriously if the business operations are to steer off from contradictions with the law. • The policies of any business are said to be legally complete at the point where such policies are free from legal gaps. • Business with short and long term goals should always ensure that their operations are done within the stipulated laws. Internal Control and Evaluation • One of the recipes of avoiding business failure is creating a strong internal control and evaluation system • A strong internal control system should be able to manage the risks associated with the business as well as preserving the value of the business • The evaluation process should be able to counter the threats that faces the organization and instead turn them into opportunities for the prosperity of the business • The internal control systems help in minimizing chances of both intended and unintended fraud within an organization • In the event that the errors occur, they are arrested at an early stage before they become big problems to the organization Information technology • Information is an integral part of development for any business venture because it improves the communication speeds as well as data processing • Information tech ology can also be used efficiently to gather a lot of market intelligence • Cost efficiencies can also be achieved in companies through the use of modern technology systems • Modern technology, if used appropriately can drive revenue growth in companies creating a competitive advantage over rival companies in the market place Leadership • Leadership is all about an interpersonal dynamics and the ability of an individual to create influence. • A leader is someone who has the ability to direct the rest of the people in to doing what they are supposed to be doing within the stipulated timeframes. • Effective leaders do not coerce the rest into doing what the leader thinks is the correct thing for the others to do. On • Effective leaders take charge and lead the pack where the rest are connected with their immense abilities to realize their potentials Workforce and operation management • Workforce management is important to an organization be cause it ensures the customers service operations is under the right hands. • Employee satisfaction can also be achieved through a well orchestrated workforce management • Workforce management duties includes creating an organized payroll system for the organization • Labor budgeting for the organization can also be achieved through the workforce management system • It is through a good workforce management that a company can be able to maintain a positive and a productive workforce References • • • • • • Ayres, Ian and Gertner, Robert (1992), ‘Strategic Contractual Inefficiency and the Optimal Choice of Legal Rules’, 101 Yale Law Journal 729 M.E. Porter(1979) “How Competitive Forces Shape Strategy,” Harvard Business Review, 57, no. 2 Sidney L. Barton and Paul J. Gordon (1987) “Corporate Strategy: Useful Perspective for the Study of Capital Structure?” The Academy of Management Review, 12, no. 1: 67–75. Quinn. D. Mills (2005). The Importance of Leadership. Print. Http://http://www.cafanet.com/LinkClick.aspx?fileticket=qwswE8roe74=. Accessed 23, October, 2015 Chris MacKechnie (2012). Information Technology and its Importance in the Modern Organization. Print. International Federation of Accounts (2012). Evaluating and Improving Internal Controls in Organizations. Web. Http://http://kontrol.bumko.gov.tr/Eklenti/9226,evaluating-andimproving-internal-control-in-organizati-.pdf?0. Accessed 23, October, 2015