Download Why Your Company Should Consider a Sales Enablement Strategy

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Transcript
Why Your Company Should
Consider a Sales Enablement
Strategy – Lease a Sales Rep
Here is an informational presentation why your
company should consider a sales enabled strategy.
A key piece to our sales enablement strategy is
ensuring our sales teams are prepared to handle
customer facing situations that are out of the norm.
Our teams undergo valuable training, on a regularbasis, in sales enablement to make sure they are upto-date on the latest customer life-cycle journeys.
We want to make sure the companies our sale’s
teams are representing are getting the biggest return
on investment. And we believe including sales
enablement tools in our strategy is a key piece to
that.
Depending on who you ask, sales enablement will be
defined differently. But to us, it includes providing
our sales teams with different sales tools and tasks
that help make them more effective in the field. We
like to think about these tasks as training
opportunities. In sales, it is key to never stop
learning or fine-tuning your approaches. Some of
the trainings we work with our staff on are:
▫
▫
▫
▫
▫
▫
▫
How to approach a top prospect
Generating leads
The art of the follow-up
Making sales calls
How to leverage technology to close the deal
The art of the face to face
This list can go on, but offering trainings that
holistically make our staff better is important to us and
our clients.
Why do we make sales enablement a
part of our strategy?
Many businesses would wonder why we put so
much investment into training our staff. The
answer is simple, we know it works! We have
found with our years of experience that this
approach:
▫ Overall it increases the productivity of our sales
teams.
▫ Provides strategies that allow our sales teams to
increase revenue.
▫ Improves the sales representative’s ability to close
more deals faster for our clients.
But how do we incorporate sales
enablement into our overall sales
strategy?
Because sales enablement is one part of the total sales
strategy it’s important to integrate seamlessly. Our
sales strategy is simple and starts from the very
beginning with the team. We look for the right people
to include on our sales team that fit into our business
culture. Then we work with them to offer them highquality training that helps them perform at another
level. What we have found is that by training our staff,
they are happier and feel that they are growing in their
profession in a certain vertical. This is key to our overall
retention rates and employee engagement.
why you should consider making
sales enablement a part of your
strategy
• 40% of companies reported measuring some type of
sales enablement metric. – Sales Force
• 75% of companies report that it makes a moderate
or significant contribution to their business. –
HubSpot
• 50% of sales time is wasted on unproductive
prospecting. -B2B Lead
• 44% of salespeople give up after just one follow-up.
Unfortunately 80% of deals are closed after 5 followup phone calls. –Scripted and The Marketing Donut
Sales enablement strategies fact
• Spending time with clients who will never make
the commitment.
• Making phone calls that are dead-end leads.
• Understanding when to follow-up and when to
let it go.
• Different trainings teach staff how to generate
leads through email when the click-through-rate
(CTR) is only 2% nation-wide.
• Because your sales teams are not wasting time,
you are saving money because for every deal
they close, they are spending less time on sales
they don’t make.
About Us
Lease A Sales Rep should be your first choice of
partners for sales outsourcing options. We'll
help you build a direct sales operation without
the capital costs and management overhead of
recruiting and training in-house sales people.
We provide a variety of services including lead
generation, appointment setting, tele-sales,
inside sales, outside sales, trade show lead follow
up, inbound call center, and services Espanol.
Whatever your sales force needs include, Lease
A Sales Rep has got you covered. Contact us
today to learn more about how we can help you!