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Territory, Partnership, Strategy Seminar « Getting started with Axis 4 of the EFF » Sofia, Bulgaria, 1 October 2009 Jean-Pierre Vercruysse, European Commission 1 Territory: Area-Based Approach Areas with sufficient coherence and critical mass to support a viable development strategy • Human, financial and economic resources • Common history and tradition • Common feeling of identity Development strategy based on • current situation • strengths and weaknesses • particular to an area 2 Bottom-Up Approach Involvement of local players • population at large, economic and social interest groups, representative public and private institutions Capacity-building, strategic component of the bottom-up approach • encourage participatory decision-making at the local level for all those concerned with development policies 3 Local Partnership: FLAG Combination of public and private partners • devise a common strategy and innovative actions • for the development of a fisheries-dependent area Balanced and representative selection of partners • different socio-economic sectors in the area • economic and social partners: “The majority of the actions shall be led by the private sector” 4 Integrated Development Strategies Addressing Seek Put identified local needs to consolidate and complement the existing activity forward new means of achieving sustainable development • Goes beyond previous practice • Complement mainstream programmes in the area 5 Components of the Strategy Elements of Analysis Partnership - Area - Socio-economic factors – Environmental factors - Community Engagement Identification of Strategy Global Objective - Rationale - Distribution of Resources The Programme Measures Specific Objectives - Specific Rationale - Scope - Targeting 6 The strategy: Be clear about the aims A shared understanding of problems and needs Taking stock together of the causes Joint awareness of threats and opportunities Shared vision and strategy Key tool for building the partnership – parallel process Not: An academic study A wish list A central plan Just a funding application 7 The strategy: Who is involved? Preliminary steering group 1. • Starts narrow – evolves into the partnership Team of 1-2 experts (from university, consultancy, …) 2. • • 3. Around 6 months (minimum) Research, project management and animation skills All local stakeholders grouped by themes Sectors target groups organised, unorganised weak and strong 8 The diagnosis – secondary sources Start to provide hypothesis and evidence for the stakeholder SWOT Do not reinvent the wheel • Take into account existing plans • Use existing information: scan, select, synthesise Logical sections • territory and environment • transport and infrastructures • population and society • the economy and labour market • governance and administration role of the fishing sector in all this – but not just a study of the sector The 9 Stakeholder involvement First public information meeting Working groups: thematic, sectoral • Stakeholder analysis • Problems, needs and drivers • SWOT • Objectives • Alternative strategies/priorities • Types of action and budgets Joint meetings – win/win solutions, flagship projects Business Final or territorial. 2-3 meetings plan public meetings – good communication throughout 10 What to avoid? A mechanical SWOT analyses • No clear definition of the problem Formal consultation exercises An absence of any vision or unifying idea of where to go Vague and overambitious objectives • Repeat the words in the regulation and do not relate to the needs Lists of worthy but unrelated actions. • No relation between needs, objectives, priorities and actions Duplication of strategies, programmes and partnerships • Community “burnout” Short term project mentality. Filling funding gaps. Division of resources. No long term commitment 11 How to build the local partnership “A good local partnership can survive with a mediocre strategy - but a bad partnership can ruin the best made plans” 12 Stages and functions of partnerships Animation • Throughout but especially in the early stages • Identifying and mobilising local actors Structuring • Early and middle stages • Creating the material and immaterial conditions for development Consolidating • Promoting the economic, social and environmental sustainability • Clusters, territorial marketing, value added chains, quality….. 13 What to look for in the partners LEVERAGE for fishing communities • Size of decision making board – representative but not too big Leadership The + legitimacy – to whom? problem of many hats Rights and responsibilities. Payment. Avoiding community burn- out outwards – bringing in groups that other programmes don’t reach Communication Communication inwards – mobilising the gold in people’s minds The three t’s – time, training and trust Tap existing manuals, procedures and training material 14 What to look for in the permanent team From 2 to 20 Depending on local situation must cover a series of functions • Strategic planning – external + LAG manager and president • Leadership, brokerage, mediation • Financial management and administration – in house • Information, animation, project management – in house • Business advice – some general skills in house • Training and facilitation – outsource some Specialist skills – out source Look for proven skills, experience and motivation more than qualifications 15