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Rubric - 2016 Alexander Valley Student Film Contest CRITERIA 1 2 3 Cinematography Basic camera techniques used but do not assist in communicating the ideas/concepts of the director. Some aspects of cinematography are used very well; missed some opportunities to create a more visually interesting film. Framing, lighting, camera movement, and/or special effects enhance the concepts and themes expressed in the film. Acting Characters seem unrealistic and do not do much to tell the story or communicate the writer/director’s ideas/themes. Characters are somewhat or mostly believable and consistent; partially communicates the ideas of the writer/director. Actors create realistic, believable characters and clearly communicate the ideas of the writer/director. Screenwriting The film tells a story; some elements of the story a little vague and/or confusing. The film tells an interesting story and The film tells a compelling story uses some components of a short and contains many/all of the story. components of a short story. Sound Sound effects and/or music is very limited and/or not used at all. Sound effects and/or music (or use of silence) provide some additional understanding of the film’s tone/mood/themes. Originality The film looks like other films and is not new or unique. Shows some originality and creativity Creative, imaginative, and but mostly contains techniques that innovative. have been seen before. Adherence to Theme The use of “STAND UP” is vague and/or not present. Clear use and demonstration of “STAND UP.” Time: minutes Filmmaker: Sound effects and/or music (or deliberate use of silence) creates a tone/mood consistent with the story and/or characters. Clever and/or interesting use and demonstration of “STAND UP.”