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ZHENG GU
Professor of Tourism and Convention Administration
William F. Harrah College of Hotel Administration
University of Nevada at Las Vegas (USA)
PUBLICATIONS
1
Books
(1988)
Pizam, Abraham and Gu, Zheng, Journal of travel research index and abstracts, Travel and Tourism Research
Association.
(1986)
McCool, Audrey and Gu, Zheng, Hospitality educator and research journal index and abstracts, Council on
Hotel, Restaurant and Institutional Education.
Articles and Book Chapters
(2006)
Kim, Hyunjoon and Gu, Zheng, Predicting restaurant bankruptcy: A logit model in comparison with a
discriminant model, Journal of Hospitality & Tourism Research, Vol. 30, No. 4, 474-493.
(2005)
Kim, Hyunjoon and Gu, Zheng, A preliminary examination of determinants of CEO cash compensation in the
U.S. restaurant industry from an agency theory perspective, Journal of Hospitality & Tourism Research, Vol. 29,
No. 3, 341-355.
(2005)
Tsai, Henry and Gu, Zheng, Penghu gambling legalization: A viable alternative for Taiwan, Gaming Law
Review, 9, 2, 136-143.
(2004)
Gu, Zheng and Choi, Yoon Hwa, CEO compensation determinants in the casino industry, Journal of Hospitality
& Tourism Research, 28, 2, 143-155.
(2003)
Kim, Hyunjoon and Gu, Zheng, Risk-adjusted performance: A sector analysis of restaurant firms, Journal of
Hospitality & Tourism Research, 27, 2, 200-216.
(2003)
Gu,Zheng, Analysis of Las Vegas strip casino hotel capacity: An inventory model for optimization, Tourism
Management, 24(3), 309-314.
(2003)
Gu, Zheng, The Chinese lodging industry: problems and solutions, International Journal of Contemporary
Hospitality Management, 15(7).
(2003)
Gu, Zheng and Kim, Hyunjoon, Determinants of restaurant systematic risk: A reexamination, The Journal of
Hospitality Financial Management, 10, 1, 1-13.
(2003)
Gu, Zheng and Kim, Hyunjoon, An examination of the determinants of Hotel REITs’ Unsystematic risk,” Journal
of Hospitality & Tourism Research, 27, 2, 166-184.
(2002)
Kim, Hyunjoon, Zheng Gu and Anna Mattila, Hotel REITs’ risk features and beta determinants, Journal of
Hospitality and Tourism Research, 20(2),138-154.
(2002)
Kim, Hyunjoon, Anna Mattila, and Zheng Gu, Performance of hotel real estate investment trusts: A comparative
analysis of Jensen indexes, International Journal of Hospitality Management, 21(1), 85-97.
(2002)
Gu, Zheng, Performance gaps between U.S. and European casino operations: A comparative study, Gaming
Research & Review Journal, 6(2), 53-62.
(2002)
Gu, Zheng, Diversify into European markets to enhance revenue: A strategy proposed for the Las Vegas strip
and Atlantic City, Gaming Research & Review Journal, 6(2), 43-52.
(2002)
Gu, Zheng, Analyzing bankruptcy in the restaurant industry: A multiple discriminant model, International Journal
of Hospitality Management, 21(1), 25-42.
(2001)
Gu, Zheng, Economies of scale in the gaming industry: Analyses of casino operations on the Las Vegas strip
and in Atlantic City, The Journal of Hospitality Financial Management 9(1), 1-15.
(2001)
Gu, Zheng and Young Kwi Kim, Managerial stock holdings and firm performance: Empirical evidence from the
restaurant industry, International Journal of Hospitality & Tourism Administration, 2(1), 49-66.
(2001)
Gu, Zheng and Seung Jai Yuh, A logistic analysis of the financial features of takeover targets in the gaming
industry, International Journal of Hospitality & Tourism Administration, 2(2),1-20.
(2000)
Gu, Zheng, Strategies for minimizing tourism leakages in Indo-Chinese developing countries, Asia Pacific
Journal of Tourism Research, 5(2), 11-20.
1
Not to be considered as full list. Updated: January 28, 2007.
(2000)
Gu, Zheng, Perceived risk and Foreign investment, in Encyclopedia of Tourism, edited by Jafari, J., London,
United Kingdom: Routledge Limited.
(2000)
Gu, Zheng & Luyuan Gao, A multivariate model for predicting business failures of hospitality firms, Tourism and
Hospitality Research: The Surrey Quarterly Review, 2(1), 37-50.
(2000)
Caneen, Jeff and Gu, Zheng, Yield management and its practical applications in hotels, Praxis--The Journal of
Applied Hospitality Management, 3(1), 132-145.
(1999)
Weber, Karin and Gu, Zheng, The impact of the Asian financial crisis on the Las Vegas casino industry,
th
Proceedings of the 5 Asia Pacific Tourism Association Conference, Volume 1, 395-404.
(1999)
Gu, Zheng, The impact of the Asian financial crisis on Asians’ gaming activities: An examination of Las Vegas
strip casino drops, Current Issues in Tourism, 2(4), 354-365.
(1999)
Gu, Zheng, Small and large casinos on the Las Vegas Strip: A comparative analysis, The Journal of Hospitality
Financial and Technology Professionals, 14(2), 19-23.
(1999)
Gu, Zheng, Comparative analysis of the performance of the Chinese hotel industry in 1997, Proceedings of the
th
5 Asia Pacific Tourism Association Conference, Volume 2, 554-561.
(1999)
Gu, Zheng, A utility analysis of cross-time tourism consumption, Chapter 7 in Part I of Economic and
Management Methods for Tourism and Hospitality Research, edited by Mudambi, Ram and Baum, Tom,
Sussex, England: John Wiley & Sons Ltd., 99-115.
(1999)
Gu, Zheng & Yu Qian, Hotel managerial ownership and firm performance: An empirical investigation, Tourism
and Hospitality Research: The Surrey Quarterly Review, 2(1), 145-154.
(1998)
Singh, Amrik and Gu, Zheng, An empirical analysis of the determinants of demand for international tourism to
th
Singapore, Proceedings of the 4 Asia Pacific Tourism Association Conference - The Role of Tourism: National
and Regional Perspectives - Series A, 212-220.
(1998)
Gu, Zheng, Light debt users and heavy debt users in the restaurant industry: A discriminant analysis, The
Journal of Hospitality Financial Management 6(1), 33-46.
(1998)
Gu, Zheng, An examination of casino expansions, The Journal of Hospitality Financial and Technology
Professionals 13(7), 6-8.
(1998)
Gu, Zheng & Vincent C. S. Heung, 1999: Impact on Macau’s gaming industry and opportunities for other gaming
destinations in Asia Pacific, Pacific Tourism Review, 1(3), 225-234.
(1998)
Gu, Zheng & Jeffery Caneen, Quadratic models of yield management for hotel rooms operation, Progress in
Tourism and Hospitality Research, 4(3), 245-253.
(1998)
Gu, Zheng & Hyunjoon Kim, Casino firms’ risk features and their beta determinants, Progress in Tourism and
Hospitality Research, 4(4), 357-365.
(1997)
Gu, Zheng, Proposing a room pricing model for optimizing profitability, International Journal of Hospitality
Management, 16(3), 273-277.
(1997)
Gu, Zheng, Overseas arrivals to the people’s Republic of China, Pacific Tourism Review, 1(2), 177-179.
(1997)
Gu, Zheng, A quadratic model for optimizing slot win revenue: Theory and an empirical test, Hospitality
Research Journal, 20(3), 111-122.
(1997)
Gu, Zheng and Caneen, Jeffery, A quadratic model for yield management in hotel room operation, Proceedings
of the Second Annual International Yield Management Conference, September 1997, Bath, United Kingdom.
(1997)
Gu, Zheng & Ku, Jolan, Financing theories and financing practices: A case study of two casino companies, The
Journal of Hospitality Financial Management, 5(1), 11-22.
(1996)
Gu, Zheng, Utility analysis of gaming motivation, Chapter 11 in The Gaming Industry: Introduction and
Perspectives, Faculty of International Gaming Institute, College of Hotel Administration, University of Nevada,
Las Vegas, New York, NY: John Wiley & Son, Inc., 235-250.
(1996)
Gu, Zheng, Tourism leakage reduction strategies for developing countries in Indo-China, Proceedings of
Second International Conference on Tourism in Indo-China: Opportunities for Investment, Development, and
Marketing, Ho Chi Minh City, Vietnam, 184-190
(1996)
Gu, Zheng, The modified pecking order financing: An examination of the hotel industry and three slow-growing
industries, The Journal of Hospitality Financial Management, 4(1), 81-94.
(1996)
Gu, Zheng, Raising tourism funds on international capital markets: Benefits, problems, and strategies for China,
Tourism & Recreation Research, 21(1), 28-34.
(1996)
Gu, Zheng, Financial ratios of the restaurant industry by types of operation, The Journal of the International
Association of Hospitality Accountants, 11(3), 20-22.
(1996)
Gu, Zheng, Financial performances of new ipo gaming companies, The Journal of the International Association
of Hospitality Accountants, 11(1), 10-14.
(1996)
Gu, Zheng and Heung, C. S. Vincent, Impact of Macao’s return to China on Macao gaming and casino industry:
implications for other gaming destinations in Asia Pacific, Proceedings of Pacific Rim Tourism 2000: Issues,
Interrelations, Inhibitors, November 1996, Rotorua, New Zealand, 94-102.
(1995)
Gu, Zheng, The relationship between interest rate and tourism activities, International Journal of Hospitality
Management, 14(3&4), 239-243.
(1995)
Gu, Zheng, Potential impact of the proposed tax withholding on gaming operation: A utility analysis,
International Journal of Hospitality Management, 14(3&4), 235-238.
(1995)
Gu, Zheng, Comparative performance in hospitality financial management courses: U.S. students versus
international students, Hospitality & Tourism Educator, 7(3), 52-57.
(1995)
Gu, Zheng, Analysis of the potential impact of the players' winning withholding on the gaming industry,
Hospitality Research Journal, 19(3), 3-13.
(1994)
Singh, Amrik and Gu, Zheng, Diversification, financial performance, and stability of foodservice firms, Hospitality
Research Journal, 18(2), 3-18.
(1994)
Gu, Zheng, Reducing information asymmetry in international tourism investment for less developed countries,
Proceedings of International Tourism Symposium: Reducing the Barriers to International Tourism, Beijing,
China, 73-79.
(1994)
Gu, Zheng, Prospects and strategies of gaming ventures in China, Gaming Research & Review Journal, 1(2),
37-41.
(1994)
Gu, Zheng, Hospitality investment risk, return, and performance indexes: A ten-year examination, Hospitality
Research Journal, 17(3), 17-26.
(1994)
Gu, Zheng and McCool, Audrey, Financial conditions and performances: A sector analysis of the restaurant
industry, The Journal of Hospitality Financial Management, 3(1), 1-14.
(1993)
Gu, Zheng, Debt use and profitability: A reality check for the restaurant industry, Journal of Foodservice
Systems, 7(3), 135-147.
(1992)
Gu, Zheng, Utility analysis of tourism consumption decision making, Proceedings of Research and Academic
Papers, Volume 4, The Society of Travel and Tourism Educators Annual Conference,Reno, NV, 138-151.
(1992)
Gu, Zheng and Martin, Thomas L., Terrorism, seasonality, and international air tourist arrivals in Central Florida:
An empirical analysis, Journal of Travel & Tourism Marketing, 1 (1), 3-18.
(1987)
Gu, Zheng and Martin, Thomas, The economic significance of international tourism for the people's Republic of
China, Hospitality Education and Research Journal, 11 (1), 145-150.
(1984)
Xu, Zongyin and Gu, Zheng, A preliminary inquiry into the social and cultural influences of tourism, Journal of
Hangzhou University, 14(3), (Chinese), 53-58.
(1983)
Gu, Zheng, Tourism psychology and motivation, Psychology Abroad, 1983 Volume, No. 1 (Chinese), 43-45.
(1982)
Gu, Zheng, A preliminary examination of tourism services, Zhejiang Academy Quarterly (Zhejiang Xuekan),
1982 Volume, No.4 (Chinese), 59-63.