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H e a lt h y C o n t e n t F o r Yo u r S ta r v i n g L i s t
T h e S w i p e C u r e i s a h i g h ly c u r at e d , i n v i t e - o n ly c o n t e n t a g e n c y t h at
p r o v i d e s a c o n s ta n t s o u r c e o f s c i e n c e - b a s e d , e d u c at i o n - f o c u s e d a n d
h i g h - c o n v e r t i n g s w i p e c o p y t o h e a lt h e n t r e p r e n e u r s − h e l p i n g t h e m
monetize their list and change the world.
SUMMARY
SICK OF THE MARKETING GAME YET?
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CASE STUDY: $400K+ IN AFFILIATE REVENUE IN 21 MONTHS... WITH NO FRONT END,
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USING NO “TACTICS”?
LIST OWNERS: HOW MICH ARE YOU WASTING TRYING TO MONETIZE YOUR LIST?
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PUBLISHERS: HOW CAN YOU GET YOUR AFFILIATES EXCITED TO SEND YOU MORE TRAFFIC?
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WHO IS THE SWIPE CURE FOR?
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THE SWIPE CURE PROCESS: 4 STEP TO BETTER CREATIVES
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WANT MORE PASSIVE INCOME?
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WHO’S BEHIND THIS SERVICE?
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WHAT NOW?
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CLIENT CASE STUDY: DAILY SUPERFOOD LOVE
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CREATIVE SAMPLE: VIVID LIVING
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Sick Of The Marketing Game Yet?
We sure are. There are so many marketing tactics that might be PROVEN to work, but
they have never and will never feel right...
The Clickbait Bandage
The Confusion Potion
The Swipe Pill
“There’s a VERY
interesting and
little-known secret
at this link, but you’ll
have to sit through
a 45-minute video
to hear what it is.”
“Yes, this is the 11th
super belly fat
blasting program
I’ve told you to buy
this month. But this
one is TOTALLY
different!”
“The fact that 72
different gurus
happened to send
the EXACT same
newsletter this
morning is just a
weird coincidence.
So odd.”
In all honesty, promoting proven high-converting offers and flexing your copy/pasting
muscles WILL make you a lot of money.
But why does it feel like you’re basically feeding starving people with junk food? And what
are the long-term side effects of taking such shortcuts?
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Case Study:
$400K+ In Affiliate Revenue In 21 Months…
With No Front End, Using No “Tactics”?
About 21 months ago, we decided to run an experiment on the 19,000 subscribers of our
Nick & Gen’s Healthy Life Daily newsletter.
At that point, we had no product to sell whatsoever. We had no front end, no new customers coming in, except around 4,000 leads per year that we get through free giveaways we
organize.
We wondered… “is it really possible to monetize the same 19,000 customers by giving
our list the best daily content possible, promoting only the healthiest
products and services available, and doing exactly the opposite of what most
marketers told us to do?”
The results were mind-boggling...
After sending a promotional but content-rich email every single day for more than 21
months straight, we had generated exactly $402,982.67 USD in affiliate sales (and counting).
Activation Products’ “EASE Magnesium” Launch - May 2015
“
”
Whoa! Gen and Nicky P jumped 2 spots to #9, and are showing
no signs of slowing down! Showing some serious power moves!
Great job you two!
We ended up stealing the #7 spot hours before the end of the launch, ending up
right next to publishing companies with lists 10 to 20 times our size.
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“
“Flavilicious Cooking” Launch - November 2015
15% conversions?!
Send me your swipes to study please LOL!
Surfing to the #6 spot on 15% conversions across the board and
enjoying an EPC of $3.71.
”
Custom 4-Day Promo For Dr. Dan Ritchie’s “Energy Forever” - September 2016
“
You are awesome. Yes, please send the creatives.
Your relationship with the list is incredible.
- Anthony Alayon
”
Offering a small bonus helped us enjoy an EPC of $2.84 across the board,
converting 38.5% of every single clicker during the 4-day promo.
“
3 Sendouts For Anthony DiClementi & Russell Brunson’s
Biohacker’s Guide - August & September 2016
Holy shit man that’s incredible!
You’re crushing it. So cool.
- Anthony DiClementi
Surfing to the #6 spot on 15% conversions across the board and
enjoying an EPC of $3.71.
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”
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While it would be pretentious to say we’ve figured out the ultimate “secret” to monetizing
a health list, creating amazing content and achieving record-shattering conversion rates
(but good for our marketing), what we CAN say is that this experiment taught us a few
lessons:
1) Don’t Choose Between Helping People And Making Money
It turns out you can do both.
This is only possible when you pick the right offers to promote, say “no” to hype and fearbased marketing techniques that make your customers feel manipulated, and focus on
building a long-term relationship with your tribe, instead of being blinded by short-term
monetary gains.
2) Building A Strong Relationship With Your List Pays Off
This is obvious, and yet almost considered an afterthought by most marketers -- probably
because it’s not something that can be easily measured.
But as we realized, the payout -- both in revenue and impact you’re creating -- can be
huge when you’re intentional about building a strong, tribe-like relationship with your
subscribers.
3) The LESS You Sell, The MORE You Earn
The best and most effective supplement in the world, sporting the best quality/price on
the market, doesn’t have to be sold. It sells itself.
We believe educating your subscribers about why they need to invest in products and
services that you wholeheartedly believe in is often more powerful than trying every
marketing tactic under the sun to convince them to take out their credit card.
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List Owners: How Much Are You Wasting
Trying To Monetize Your List?
•
•
•
Days you don’t promote anything
Days you promote stuff you don’t
believe in and hurt the relationship with
your list
Hiring copywriters who don’t know jack
crap about health
•
•
•
Scrambling to find new high-converting
+ legit offers
Slaving away at your keyboard, 365
times a year
Making good money, but no time off to
enjoy it
Our Mission: Making Sure You Never Run Out Of Great Content Again.
Subscription Level
# of Creatives
Monthly Cost
Cost/Creative
Savings
Basic
4
$700
$175
-
Marketer
8
$1250
$160
10% OFF
Entrepreneur
12
$1800
$150
15% OFF
Maverick*
One (1) per day**
$4000
$130
20% OFF
* Very restricted availability. Please contact [email protected].
** On this exclusive level of subscription, you receive one creative per day, so between 28-31 per month.
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How It Works
1. Choose Your Subscription Level.
2. Pick Your Creatives.
You can upgrade, downgrade or cancel*** anytime.
From our database of 200+ high-converting swipes
& dozens of legit offers.
3. Send Away.
4. Monetize.
Tweak the voice or practice your copy/paste muscles.
Have a beer (or green juice) while your list raves
about your content.
***Due to the nature of the product, we cannot offer refunds. First-time client? The usual $100 setup fee is our treat.
Just imagine…
•
•
•
•
•
Never lifting a finger again to find the freshest high-converting offers on the market
Never losing money because of gaps in your editorial calendar or poor planning
Developing a tribal relationship with your list, and reaping the benefits of playing the
long game
Having a constant source of Creatives you can count on while you can focus on highlevel tasks, or take a freaking nap if you feel like it
Promoting offers you feel good about, making great money, and having people thank
you for it
Wanna get started? http://swipecure.com/getstarted
For questions or to get a sneak peek into the Swipe Cure database,
contact [email protected]
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List Owners FAQ
Q: How many times can I send the creatives I’ll be getting every month?
A: As many times as you like, for the next 100 years (or more). Whatever your level of
subscription is, you’re getting the full lifetime rights to use the creatives you choose every
month to your own list.
Q: How much money can I expect to make?
A: Every list is different, so we obviously can’t guarantee you’ll get the exact same EPC
and conversion rates our internal testing has shown -- and that you’ll see for each creative on the Swipe Cure database.
That being said, what we can guarantee is that every single creative and offer that makes
it to the Swipe Cure database has shown great results on our own health-focused list
(75% women, 45-65).
Q: Can I see what you’ve got before signing up?
A: Sure thing! Please get in touch with [email protected] and we’ll give you access
to our database of 200+ high-converting, content-rich creatives. For obvious reasons, this
database is not open to the public and only shared with clients who are genuinely interested in working with us.
Q: Can I cancel anytime? Do you offer refunds?
A: Due to the nature of the product, we cannot offer refunds. You’re responsible for picking the amount of creatives you’ve paid for on any given month -- within 30 days of the
beginning of your subscription. Any unused credits will expire, and won’t be transferred to
the next month.
To choose your creatives, simply email us at [email protected] and let us know the
code of each of the creatives you’d like to purchase. The total operation should take you
less than 5 minutes per month.
You can cancel the service anytime by emailing us. That being said, returning clients will
be charged a $100 USD setup fee that we waive for first-time clients.
Q: What If I want more than 4 creatives, but less than 8? Can I purchase single creatives?
A: Individual creatives can be purchased, but only by clients who are currently on one of
the 4 levels of subscription. Clients can contact [email protected] for the pricing.
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Publishers: How Can You Get Your Affiliates
Excited To Send You More Traffic?
Our SOLUTION: A 4-STEP RISK-FREE PROCESS TO FIND HIGH-CONVERSION,
CONTENT-RICH CREATIVES THEY’LL RAVE ABOUT.
Step 1: We Promote You
Step 2: Analyze The Results
If your product/service is a good match,* our team
of experienced direct-response copywriters will
create 2 to 4 new swipes and promote it to our
internal health-focused list.
If the numbers are good, we’ll let you review the
copy and see our internal stats (EPC, conversion
rate, etc.) for each one of the creatives we created
in the process.
Step 3: Test The Swipes -- Risk-Free
Step 4: Grab The Publisher License &
Enjoy The Traffic
To confirm these new creatives are high-converting
for multiple lists, you’ll test the copy to a few
partners -- purchasing the $100 USD Test License
for each one of them.
If a swipe is clearly a winner, invest $1000 USD
minus everything you invested so far to grab the
Publisher License.
The best part? Each dollar you invest this way
gives you equal credit towards the purchase of a
Publisher License.
Send this new high-converting swipe to your
affiliates, and sit back as you see the traffic and
sales flowing in.
*We only work with publishers whose products, services and marketing match our company values around health and
integrity. For more details, contact [email protected]
Just imagine…
•
•
•
•
Finding the next big winning swipe for your affiliates, and shattering your yearly sales
goals
Having a constant source of traffic to your offer and being able to optimize the heck
out of it
Complementing your media buying efforts, for a fraction of the price
Staying in the awareness of your top affiliates 365 days a year and having them give
you more intros than you can handle
Wanna get started? Contact [email protected]
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PUBLISHERS FAQ
Q: Is my product/service a good match for Swipe Cure?
A: If your marketing is deceiving and fear-based, it’s definitely not. If you don’t have a
proper marketing funnel, it’s probably not a good match either
We’re looking to work with publishers who are equally obsessed by great content-rich,
high-converting marketing funnels, and amazing products that actually make people
healthier.
If you’re not sure if your product is a good match, simply contact [email protected]
and we’ll get in touch.
Q: How many Test Licenses do I have to purchase?
A: Actually, none. If you want to go ahead and invest in a Publisher License before testing
the swipe with other partners, we won’t stop you.
However, we do recommend that you test any creative you might be interested in with at
least 2-3 partners before making a decision. We cannot guarantee they’ll all get the exact
same results we did internally -- because every list is different.
Remember that testing a swipe with other partners is basically risk-free. You do have to
invest $100 USD for each Test License you’ll use, but each dollar you invest this way will
be waived off the Publisher License.
Yes, this does mean that should you end up purchasing 10 Test Licenses… you’ll get the
Publisher License for free.
Q: Do I have to buy multiple Publisher Licenses, or do I get multiple creatives for
my offer for one price?
A: A Publisher License costs $1000 USD (minus any investment you have made while
testing it) and gives you the full rights to distribute one creative to your affiliates. If you
want all the creatives our team has written for your offer, you’ll have to purchase one
Publisher License per creative.
Q: Do you guys take care of our marketing funnel as well?
A: At this time, we do not offer copywriting services to help you build or improve a directresponse marketing funnel. We currently only work with publishers with a product or
service that already has a proven marketing funnel with a type of marketing that we
consider truth-based, benefit-driven and valuable to health-focused consumers.
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Who Is The Swipe Cure For?
List Owners
The key to getting the maximum out of your list -- all while building a strong
relationship and actually making people healthier -- is to constantly test out new offers.
Find what people love, and give them more of it.
In other words, our creatives are the perfect template to start from. Simply tweak the copy
to your voice, and send away.
Publishers & Creators
As our experience as top Clickbank vendors has taught us, providing your
affiliates with a single new high-converting creative can convince a lot of them to heavily
promote your product or service -- once again.
The Swipe Cure is perfect for publishers like you who are looking for that next creative
gem to keep their affiliates excited to support their mission.
Affiliate Managers & Agencies
Your mission is making your clients successful. Ours is providing them with the best creatives to help them do just that. Can you smell the synergy?
Our 2nd-tier program is also a great way to build a solid stream of passive
revenue for every single client you send our way.
Who Is It NOT For?
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Marketers who measure their impact based on the numbers of zeros in their bank account.
Gurus who are willing to manipulate, deceive or scare people into buying products and services.
Publishers & creators who couldn’t care less about whether their marketing is based on science or not, as long as money keeps pouring in.
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The Swipe Cure Process:
4 Steps To Better Creatives
1
The Right Offers
We pick affiliate offers which display
the perfect mix between a
life-changing product or service, a
proven track record, the right price
point and a solid marketing funnel.
3
The Right Kind Of Persuasion
Enthusiasm, not fear. Facts backed
by science, not hype and deception.
This is the part where the magic
happens -- right in the middle of high
conversions and high value for your
customers.
“
There’s A 5th Step...
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The Best Education
Inspired by the work of the most
influential online health authorities in
the world (Dr. Mercola, Dr. Axe, Dave
Asprey, Mark Hyman, David Wolfe
and hundreds of others), we ensure
that every single creative contains
tips that make people healthier -and smarter.
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Test, Test, And Test +
Every single creative in the Swipe
Cure database has been field tested
on subscribers of a health list, and
often on multiple lists -- and we have
the stats to show it off.
While we can’t obviously guarantee
you’ll get the same results, it
certainly will help you make the best
informed decision about which
creative you should test yourself.
”
We heavily restrict the number of licenses that are available for every single
creative in The Swipe Cure database -- avoiding the duplicate content epidemic we all
want to avoid.
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Want More Passive Income?
Seriously… who doesn’t?
While we’re always looking for more amazing world-changing businesses and
entrepreneurs to help -- that doesn’t mean we work with anyone.
If you’re reading this, it means you’re cool -- and that we highly trust your
judgment. If you happen to know colleagues, clients, publishers, creators or
affiliate managers who might just be the perfect fit for The Swipe Cure, please send them
our way.
Should they decide to become clients and purchase any degree of license, you’ll
automatically be eligible for a 15% 2nd-tier commission payment, for life.
All introductions can be sent to [email protected]
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Who’s Behind This Service?
We’re Nicolas Pineault and Geneviève Gauvin, and we’ve been full-time online
couplepreneurs since 2013. On top of traveling the world full-time while running 3 online
businesses, we also care deeply about making a difference.
The Swipe Cure is our response to what we consider a broken online health publishing
industry, where a lot of companies seem to be completely lost when it comes to finding
content which is science-based, helpful to their audience, high-converting AND direct
response-oriented all at once.
We know a thing or two about writing high-converting copy and monetizing a list in the
health niche -- at least that’s according to the many colleagues who pushed us to launch
this content agency.
Nick has more than 6 years of experience as a professional copywriter, and is an avid
self-taught health journalist and author. Gen is the CBO (Chief Branding
Officer) who has architected the incredible relationship and responsiveness that our
health list has displayed in the last years, and which still continues today.
In 2013, Nick authored “The Truth About Fat Burning Foods,” Clickbank platinum
bestseller for 2 consecutive years which generated millions in sales.
And since January 2015, we’ve focused exclusively on our Daily Newsletter which
generates multiple six figures every year solely from affiliates sales.
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What Now?
The Swipe cure is a highly-curated, invite-only service, and we plan to keep it that way.
If you want to…
• Get started as soon as humanly possible
• Ask questions about our service
• Get a preview of our humongous database of high-converting creatives
…simply get in touch with The Swipe Cure’s Editor-In-Chief, Nicolas Pineault, at
[email protected] .
He’ll be in touch within a week, except if he’s stuck somewhere on the other side of the
planet with no internet. But don’t worry… it rarely happens :)
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Client Case Study:
Daily Superfood Love
Daily Superfood Love (DSL) is still a fairly small publishing company, but they have
already launched several information products including Vivid Living,
Healing Fats of Life and The Heart Spark. Each of these offers have done really well for
us internally.
As a result, we promoted these offers multiple times, and ended up creating a
total of 13 different creatives which are all available in The Swipe Cure database.
When DSL decided to invest in a Standard License (note: we don’t offer this license
anymore, only a monthly subscription service) for the latest creative we’ve written for
Vivid Living, the results were very unexpected - in a good way...
“
Nick has helped us tremendously by writing some kick @ss swipe
copy for our info products! He really knows how to grab the reader’s
attention and pull them in with a strong story hook to keep them
wanting more, getting the clicks through to the sales page. We were
ecstatic when we recently launched a high converting product with
one of our original swipes to a partner’s list and it got 3730 clicks /
276 orders and a 7% conversion!
We didn’t think we could get better results, but ultimately just wanted
to switch up the email copy to sustain results… Nick wrote some new
email copy that we tested to the same audience 3 months later and it
pulled EVEN better results…with more clicks, more orders and a
better conversion (3852 clicks / 349 orders / 9% click to sale)!
It’s awesome and vital to our business to have a mix of high
converting email swipes handy. Keeping conversions up and keeping
the audience engaged with new topics of interest that can lead into
your product are the lifeblood of any business. Nick excels at what he
does and he truly knows his stuff. One of the best copywriters I know
and is beyond professional to work with. Thanks for rocking it for us!
”
- Jamie Martorano
Founder & Affiliate Manager for Daily Superfood Love
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The Numbers
List Owner
Offer
List Size
Conversion
Rate
EPC
Gross
Revenue
Dr. ScottMumby
Vivid Living
80K
9%
$1.26
$6,479
DSL’s results have been way better than with our internal list, who had already seen
the offer multiple times (5.1% conversion, $0.44 EPC). This proves once again the
importance of constantly testing new creatives to your list and to those of your affiliates
or JV partners… you never know when you might dig up a
serious gem.
DSL is now thinking about testing the creative on another partner’s list -- which requires
another Standard License.
If the creative ends up being a big winner for everyone, DSL might consider
investing in the Publisher License and distribute it to all their affiliates as their official
swipe copy -- enjoying 10 to 30% off its price because of their previous purchase of a
Standard License for that creative.
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Creative Sample:
Vivid Living
Subject lines:
2X More Important Than Your Blood, Yet Ignored By Most...
2X More Important Than Your Blood?
copy:
I’ve always known about this important detox system, but I’m only starting to understand its
importance when I realized this fact:
You have two times more LYMPH in your body than BLOOD.
There’s no denying that your blood is an essential system, and that if it becomes slightly tainted
your health is in serious trouble.
But the same goes for your lymphatic system. According to Dr. Gerald Lemole -- a heart surgeon
who performed more than 20,000 heart operations (and who has authored a book on the subject)
-- “the lymphatic system is as essential to bodily function as the bloodstream it complements.” (1)
In fact, he argues that “you can eliminate 70% of the chronic illnesses that are in part the result of
that system being clogged” by making sure your lymph flows freely. These illnesses Dr.
Lemole talks about include cancer, which often happens to invade... you’ve guessed it... your
lymph nodes!
We’ve got a BIG problem though.
Your lymphatic system doesn’t have a strong electrical pump (i.e. your heart!) moving your
lymph around. It’s activated by MOVEMENT.
This is such a key subject, and yet almost no one talks about how to keep your lymphatic system
healthy...
My colleague and health advocate Alex Bradford is working on fixing just that. At the link
below, check out some research about why this system is SO critical to your body, and how
to make sure yours is working properly:
===> The Critical Detoxification System Most People Ignore... (and how to keep it healthy)
[Sign off]
Sources:
1. The Healing Diet: A Total Health Program to Purify Your Lymph System and Reduce the Risk of
Heart Disease, Arthritis, and Cancer -- by Gerald M. Lemole, MD
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